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1 CORPORATE PROFILE We make sure you do not miss any news About Us Clip News SA has been a leading media monitoring company since 1992, with offices in Athens and Thessaloniki. In 2002, Clip News joined FIBEP (International Federation of Press Clipping Agencies) and offers international media monitoring services from all over the world. Services Clip News monitors the press, TV and Radio, Social Media, the Internet and offers editorial and media analysis services that add value to media content. Editorial services range from English summaries and headlines to full translations and transcripts. Media analysis services range from Evaluation Reports to Statistics Reports or News Reports. Quality Clip News offers personalised, tailor-made services, focusing on subscribers real needs. One of the things that make us excel in the media monitoring field is our technical infrastructure. Since 2004, we have been investing in software that converts image (OCR-Optical Character Recognition) and sound (VCR-Voice Character Recognition) into text. This technology allows locating any information in the media with almost 100% accuracy using key words. Our professional readers go through the hints to ensure that only the right information will reach subscribers. Corporate responsibility The impact our company has on society and the environment is essential for forming our social corporate responsibility. Clip News is engaged in policies and actions to protect the environment, while it has also adopted responsibility actions for its staff, subscribers and the society in general. Clip News supports and promotes environment actions, it is involved in charity while also caring for the constant training of its employees.

2 MEDIA MONITORING An insight to all the media Press National newspapers and magazines Sectoral and specialized publications Regional publications English publications Cypriot publications Free Press Newsletters Tender / Auction publications Internet Clip News covers more than websites, forums and blogs from Greece and Cyprus. We can also provide internet monitoring from more than 100 countries from all over the world. The websites we monitor can be classified under: Economy E-newspapers & e-magazines Government / Public Health Politics Portal Technology Social Networking Sites Sports TV & Radio Clip News offers TV and Radio monitoring from Greece, Cyprus and more than 100 countries from all over the world. We monitor the largest Greek TV and Radio channels, while regional or other channels can be monitored upon request. International media monitoring As a member of FIBEP we can provide media monitoring services including, press, internet, TV and Radio along with editorial content services (summaries, translations, transcripts) and media content analysis services (media analysis, evaluation reports) from more than 100 countries in Europe, Asia, America, Africa and Oceania.

3 PRESS MONITORING Fast, accurate, automated Custom-made services Clip News offers complete monitoring services, covering a wide range of media from Greece and more than 100 countries from all over the world. Clip News is staffed with a team of experts, constantly searching for the news you are interested in. You just have to choose the keywords or subjects you are interested in. Then, any mention of these keywords will be located by expert readers and our sophisticated software. Clips are sent via , FTP or RSS. Clips are also available via our Web Portal or our Mobile Portal, but both these applications are available only in Greek. Clipping metadata Every clip delivered carries all the necessary metadata like: name and type of the publication; page number; date; keyword with highlight option; size; circulation; publication contact data; possible display of corporate logo; thumbnail replica of the clip. Advanced search Clip News is the only monitoring agency in Greece that uses the Optical Character Recognition (OCR) Technology. The OCR Technology is used to convert handwritten, typewritten or printed text into machine-editable text. The benefits are: directly in the text of the publication

4 INTERNATIONAL MONITORING Information without borders Clip News is a member of the International Federation of Press Clipping Agencies (FIBEP), which represents more than 70 offices in more than 40 countries from all over the world, that is 80% of the international media monitoring industry. Thus, Clip News can provide media monitoring services including, press, internet, TV and Radio along with editorial content services (summaries, translations, transcripts) and media content analysis services (media analysis, evaluation reports). Extras Clippings from newspapers and magazines published all over the world delivered almost as being read Summaries of articles Full translations of articles Transcripts Analysis services ALERT services for TV and Radio monitoring Tailor-made reading profiles Tailor-made reading lists Archive Backsearch Monitoring of tenders available in certain countries.

5 SOCIAL MEDIA MONITORING Clip News SA presents its new Social Media Monitoring Service Over Greeks have a Twitter account About Greeks use YouTube Almost Greeks have a Facebook profile Wouldn t you like to know what they are talking about? What is it about? The Social Media Monitoring service monitors and records anything you want in social networks. The service has been developed entirely by Clip News and introduces a major innovation, as it can produce results on a local and/or global level. What does it monitor? The service monitors the most famous social networks in Greece, Facebook, Twitter, YouTube and it can also include Greek and Cypriot blogs upon request. Why should you use it? News, comments, information spread fast and affect your business, your products or services and your reputation. This is why it is imperative that you know what people are saying about you in social networks in order to react promptly.

6 SOCIAL MEDIA MONITORING What does it offer? keywords. Thus, you can easily see how frequently your keywords are being used. Furthermore, you can have a table with all your mentions, including active links to these mentions. user is, since we can provide you with information about how active the user is (followers, likes, views etc), as well as certain demographic data, wherever they are available. real time and refreshes your results 24 hours a day. your keywords to make sure you do not miss any information.

7 ELECTRONIC MEDIA TV & Radio Clip News offers TV and Radio monitoring from Greece, Cyprus and more than 100 countries from all over the world. Monitoring includes news bulletins, information shows, talk shows and other programmes. Clip News monitors the biggest Greek TV channels (ALPHA, ALETR, ANT1, ET1, ET3, MEGA, NET, SKAI and STAR), while regional or other channels can be monitored upon request. The list of Greek Radio channels that we monitor includes: ALPHA 98.9, ANTENNA 97.2, FLASH 96, ATHENS 9.84, SKAI 100.3, while other Radio channels can be monitored upon request. We watch, we listen and we surf into your news Extras: from broadcast time (Real Time Service) Internet monitoring News on the internet has totally different «speed» not to mention range and philosophy, therefore an accurate monitoring is more than essential. Clip News covers more than websites, forums and blogs from Greece and Cyprus. We can also provide internet monitoring from more than 100 countries from all over the world. Internet Clipping This service provides you clippings from more than Greek and Cypriot websites, blogs and forums. On a daily basis, we search the news and information that you are interested in, and send the results via . The list of web sites monitored is being updated regularly and new web sites can be added upon request. Internet Monitoring With internet monitoring you can make your own list of web sites monitored. According to your needs, you can receive the hints daily or once a week, once a month, etc. The list of web sites monitored is being updated regularly and new web sites can be added upon request

8 WEB & MOBILE PORTAL Web portal Latest technological tools in your hands Web 2.0 Technology Clip News runs a web portal based on WEB 2.0 technology, offering a series of custommade tools and interactive options for the best possible management and use of provided services. Basic features fast with alerts for every new clipping inserted in a user-friendly environment. categories for easier access to your data. comment to any clipping and review all of them at anytime. Rank and evaluate your clippings and get a first analysis of your publicity. unwanted clipping. statistics with tables and 3-D graphs. newsstand. Clip management you can create a multi-page file with your clippings, save it, print it or sent it through . file with your clippings for a long time. Alternative ways to stay informed Stay informed with Really Simple Syndication (RSS) Technology. An RSS document includes full or summarized text, plus metadata such as publishing dates and authorship. RSS feed is downloaded to a user s PC Online. Mobile portal Stay tuned with mobile news on their cell phones. The application is adjusted for screens of smart phones (like iphone, Android or Blackberry that have bigger analysis) and Tablet PC (like ipad or Asus). The application is user friendly and highly operational. The main characteristics are: 1. You can view Press and Internet clippings 2. View clips based on categories 3. View clips based on keywords 4. View clips in jpg or pdf 6. Select just the keywords you want to see 7. Choose a certain date / dates Last but not least! You can view the text of every clip (OCR) without having to open the original clip, which you can always view if you want in jpg or pdf. With our Mobile Portal you are not loading useless pages in your cell phone and thus you are not downloading useless kb of information. So, there are no useless Refreshes or back / forward moves between screens.

9 ADDED VALUE The power to measure Media monitoring goes beyond clippings. It comes with qualitative and quantitative knowledge thanks to added value services. Media Analysis Media Analysis or Media evaluation takes all the clippings that you have received over a certain period of time and analyzes their context in a quantitative and qualitative way. It includes graphs with countable information, converted into knowledge. Metrics can be adjusted to the special needs of every client. Evaluation report Evaluation Report rates clips as positive, negative or neutral and comes with quantitative statistics about publications and keywords. Quantitative and qualitative data are presented in graphs. A summary of the most important metrics follows along with an in-depth analysis per keyword or subject. Statistics report The Statistics report works as a data base with all the necessary data: brand (keyword), publication title, article headline, journalist, issue date, page, circulation and size. Additional information can be included: direct / indirect advertisement, type of brand, photo, AVE, type of news or rating. It can also include graphs. News Report News report is the ideal service for those who receive a large number of clippings every day and find it difficult to manage them. A short summary is provided for every story, along with a list of all publications that mentione that same story.

10 ADDED VALUE Press Review Press Review summarizes the most important news of the clips you have received over a month in headlines. If you feel lost in a pile of clips and confused with too much information, this service is the tool you are looking for. Daily Sectoral News The Daily Sectoral News Service aims at providing a daily report of the most important news concerning a specific sector (economy, industry, banks, health etc) in Greece and abroad. AVE (Advertising Value Equivalency) - brand benefits from, without having to pay. English summaries, full translations and transcripts Clippings from the Press, Internet, Radio or TV can be delivered with English summaries, translations or transcripts. All editorial services are provided in Greek and in English, The service is also available in other languages upon request. Newsletter - e-πικοινωνούµε E-communicate is a quarterly corporate newsletter designed by Clip News to inform clients on all the latest corporate news as well as on all current developments in the media monitoring industry. Athens: Frinis 7, Pagrati, , Τel: , Fax: Thessaloniki: Monastiriou 90, , Τel: , Fax:

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