UNLEASHING THE VALUE OF THE TERADATA UNIFIED DATA ARCHITECTURE WITH ALTERYX

Save this PDF as:
 WORD  PNG  TXT  JPG

Size: px
Start display at page:

Download "UNLEASHING THE VALUE OF THE TERADATA UNIFIED DATA ARCHITECTURE WITH ALTERYX"

Transcription

1 UNLEASHING THE VALUE OF THE TERADATA UNIFIED DATA ARCHITECTURE WITH ALTERYX 1

2 Successful companies know that analytics are key to winning customer loyalty, optimizing business processes and beating their competitors. By integrating data from multiple parts of the organization to enable cross-functional analysis and a 360-degree view of the customer, businesses can make the best decisions possible. With more data and more sophisticated analytics, you can realize even greater business value. Today businesses can tap new sources of data for business analytics, including web, social, audio/video, text, sensor data and machine-generated data. But with these new opportunities come new challenges. For example, structured data (from databases) fits easily into a relational database model with SQL-based analytics. Other semi-structured or unstructured data may require non-sql analytics, which are difficult for business users and analysts who require SQL access and iterative analytics. strategic and operational analytics to the extended organization ~ ~ Data Discovery Discovery analytics to rapidly explore and unlock insights from big data using a variety of analytic techniques accessible to mainstream business analysts ~ ~ Data Staging A platform for loading, storing and refining data in preparation for analytics The Teradata Unified Data Architecture combines best-of-breed and complementary technologies to create a unified, high-performance analytic environment for the enterprise. This new approach to enterprise analytics applies the right technology for the task at hand to increase productivity, lower operating costs and deliver a real competitive advantage. It includes a Teradata data warehouse platform and the Teradata Aster discovery platform for analytics, as well as open-source Apache Hadoop for data management and storage as needed. Another challenge is identifying the nuggets of valuable data from among and between multiple data sources. Analysts need to run iterations of analysis quickly against differing data sets, using familiar tools and languages. Data discovery can be especially challenging if data is stored on multiple systems employing different technologies. Finally, there is the challenge of simply handling all the data. New data sources often generate data at extremely high frequencies and volumes. Organizations need to capture, refine and store the data long enough to determine which data to keep, all at an affordable price. This paper describes how you can combine the Teradata Unified Data Architecture with Alteryx solutions to create new insights and business opportunities from diverse data sources. TERADATA: ACCESS ALL YOUR DATA FOR BUSINESS INSIGHT To exploit the competitive opportunities buried in data from diverse sources, you need a strong analytic foundation capable of handling large volumes of data efficiently. Specifically, you need to address the following three capabilities: ~ ~ Data Warehousing Integrated and shared data environments for managing the business and delivering Figure 1. Teradata Unified Data Architecture. Data Warehousing The Teradata Active Enterprise Data Warehouse is the foundation of the integrated data warehouse solution. Teradata s active integrated data warehouse is the market-leading analytic platform for providing strategic and operational analytics from a single source of centralized 2

3 data. The Teradata Data Warehouse Appliance works well for smaller data warehouses or application-specific data marts. Data Discovery For data discovery, the Teradata platform uses patented SQL-MapReduce on the Aster Big Analytics Appliance, providing pre-packaged analytics and applications for data-driven discovery. Mainstream business users can easily access this insight using familiar SQL-based interfaces and leading business intelligence (BI) tools. If you are performing discovery on structured data, a partitioned data lab in the data warehouse is the recommended solution. Teradata Extreme Data Appliance offer cost-effective storage and analytics for structured data. The Teradata Unified Data Architecture integrates these components into a cohesive, integrated data platform that delivers the following capabilities: ~ ~ Unified management of both structured and unstructured data at optimal cost ~ ~ Powerful analytics spanning SQL and MapReduce analytics ~ ~ Seamless integration with the existing data warehouse environment and user skillset The Teradata Unified Data Architecture handles all types of data and diverse analytics for both business and technical users while providing an engineered, integrated and fully supported solution so you can focus on running your business. Teradata partner Alteryx provides innovative technology that can help you get the maximum business value from your analytics using the Teradata Unified Data Architecture. ALTERYX HUMANIZING BIG DATA Figure 2. Key components of the Teradata Unified Data Architecture. Data Staging Hadoop is an effective, low-cost technology for loading, storing and refining data within the unified architecture. However, Hadoop is not designed as an analytic platform. The Teradata Data Warehouse Appliance and the Companies can extract the highest value from big data by combining all relevant data sources in their analysis. Alteryx makes it easy for business analysts to create workflows that combine and blend data from relevant sources, bringing new and ad hoc sources of data into the Teradata Unified Data Architecture for rapid analysis. Analysts can orchestrate data within this environment using connectors and SQL-H interfaces for optimal processing. The biggest value in big data can be driven by combining big data with other corporate data. By putting what is found in big data into a larger context, the quantity and quality of insights will increase exponentially. This is why big data needs to be folded into an overall data strategy as opposed to having a stand-alone big data strategy. - Bill Franks, Taming the Big Data Tidal Wave 3

4 Alteryx lets you integrate available data with relevant third party data, including: ~ ~ Experian household, demographic, and segmentation data ~ ~ Dun & Bradstreet organizational firmographic data ~ ~ TomTom geo-spatial data for location intelligence ~ ~ US Census data Create Business Analytics in an Easy-to-Use Workflow Environment Using the design canvas and step-by-step, workflow-based environment of Alteryx, data artisans can create analytics and analytic applications. With a single click, they can put those applications and answers to critical business questions in the hands of those who need it most: decision-makers. And when business conditions and underlying data change, Alteryx helps you iterate your analytic applications quickly and easily, without waiting for overburdened IT organization or expensive statistical specialists. Figure 3: Alteryx graphical interface for creating analytic workflows. Base Your Decisions on the Foresight of Accessible Predictive Analytics Alteryx helps you make critical business decisions based on forward-looking, predictive analytics rather than past performance or simple guesswork. By embedding predictive analytics tools based on the R open source statistical language or any of the in-database analytic capabilities, Alteryx makes powerful statistical techniques accessible to everyone in your organization through a simple drag-and-drop interface. Understand Where and Why Things Happen: Location Matters Whether you re building a hyper-local marketing and merchandizing strategy or trying to understand the value of social media investments, location matters. Traditionally, this type of insight has been in the hands of a few geo specialists focused on mapping and trade areas. With Alteryx, you can put location specific intelligence in the hands of every decision maker. With the rise of location-enabled devices such as smart phones and tablets, consumer and business interactions increasingly include a location data-point. This makes spatial analysis more critical than ever before. Alteryx provides powerful geospatial and location intelligence tools as part of any analytic workflow. You can visualize where events are taking place and make location-specific decisions. Alteryx can push custom spatial queries into the Teradata Database to leverage its processing power and eliminate data movement. Enrich your spatial data within the Teradata system using any or all of these functions provided by Alteryx: ~ ~ Geocoding of data ~ ~ Drive-time analytics ~ ~ Trade area creation ~ ~ Spatial and demographic analysis ~ ~ Spatial and predictive analysis ~ ~ Mapping Alteryx simplifies the previously complex tasks of predictive and spatial analytics, so every employee in your organization can make critical business decisions based on real, verifiable facts. Deliver the Right Data for the Right Question To The Right Person To answer today s complex business questions, you need to access your sources of insight in a single environment. That s why Alteryx allows you to bring together data from virtually any data source, whether structured, unstructured or cloud data, into an analytic application. Using Alteryx, you can extend the reach of business 4

5 insight by publishing applications that let your business users run in-database analytics and get fast answers to their pressing business questions. TERADATA AND ALTERYX: POWERFUL INSIGHTS FOR BUSINESS USERS To exploit the opportunities of all their data, organizations need flexible data architectures as well as sophisticated analytic tools. Analysts need to rapidly gather, make sense of and derive insights from all the relevant data to make faster, more accurate strategic decisions. But given the variety of potential data sources, it is difficult for any single tool to be most effective at capturing, storing and exploring data. Using the Teradata Unified Data Architecture with Alteryx enables you to explore data from multiple sources, as well as the ability to deploy the insights derived from the data. You can create sophisticated analytics, taking advantage of new, multi-structured data sources to deliver the most ROI. The combined solution: ~ ~ Integrates and addresses both structured and emerging multi-structured data ~ ~ Leverages the Teradata Integrated Data Warehouse, Teradata Aster Discovery platform and Hadoop to optimal advantage ~ ~ Creates both in-database and cross-platform analytics quickly without requiring specialized SQL, MapReduce or R programming skills ~ ~ Lets you combine the capabilities of the Alteryx environment with routines developed in other analytical tools within a single analytical workflow ~ ~ Easily deploys analytics to the appropriate users beyond the analyst community The combined solution of Alteryx and the Teradata Unified Data Architecture provides an IT-friendly environment that supports the need to analyze data found inside and outside the data warehouse. Analysts and business users can leverage powerful engines to create and execute integrated applications. This kind of analysis is only possible with an environment that can bring together routines created by separate tools and running on different platforms. Enhancing the Teradata Unified Data Architecture with the speed and agility of Alteryx creates a powerful environment for traditional and self-service analytics using integrated data and massively parallel processing platforms. It delivers: ~ ~ A complete solution for the full lifecycle of strategic and big data analytics from transforming, enriching and loading data to designing analytic workflows and putting easy-to-use analytic applications in the hands of line-of-business users DATA BLENDING & MOVEMENT ANALYTICS CREATION & CONSUMPTION Discovery Platform Integrated Data Warehouse Visual Workflow Data Blending for Data Integration to Enable/Leverage Unified Data Architecture Capture Store Refine In-Database Analytics Easy-to-Build Analytic Apps, Data Sets for Visualization Figure 4: Teradata Unified Data Architecture with Alteryx. 5

6 ~ ~ Improved ability to manage and extract value from structured and multi-structured data ~ ~ Ability for business analysts to create data labs and perform predictive and spatial analytics on the Teradata data warehouse and Teradata Aster discovery platforms ~ ~ Faster analytical processing within applications using in-database analytics in Teradata and SQL MapReduce functions in Teradata Aster The Alteryx solution helps customers with the Teradata Unified Data Architecture achieve these benefits by providing the following: ~ ~ Robust set of analytical functions ~ ~ Access to a rich catalog of horizontal and industry-specific analytic applications in the Alteryx Analytics Gallery ~ ~ Syndicated household, demographic, firmographic, map and Census data to enrich existing sources ~ ~ Native data integration and in-database analytical support for Teradata data warehouse and Teradata Aster capabilities ~ ~ Ability to leverage Teradata SQL-H for accessing Hadoop data from Aster or Teradata Database platforms USE CASE: PREDICTING AND PREVENTING CUSTOMER CHURN Problem A global communication service provider is interested in preventing customer churn by identifying at-risk customers and providing special offers that reduce the likelihood of churn in a profitable way. To do this, they need predictive analytics. Solution Teradata and Alteryx deliver an end-to-end analytic workflow process from data consumption and analysis to application deployment. Alteryx integrates and loads call detail records from diverse sources along with customer data from the Teradata warehouse into the Aster database to create a complete, rich data set for iterative analysis. Data scientists run iterative discovery analysis to determine the key indicators behind customer churn and loyalty. These key indicators are captured as repeatable applications to enrich the data warehouse with churn and loyalty scores. In addition, the discovery analysis is captured and deployed to the business users as a parameterized application for further iterative analysis. Benefits ~ ~ Ability to identify key customers that are likely churn candidates ~ ~ Determine problem spots on the network (cell sites, network elements) that are driving churn ~ ~ Discover other key reasons for churn (performance, competitive offers) ~ ~ Discover which offers have prevented churn for similar customers in the past ~ ~ Identify which offers will work and evaluate a least-cost offer to prevent churn ~ ~ Ability to make offers to keep customers from leaving ~ ~ Deeper understanding of customer behavior Key Solution Components ~ ~ Aster Discovery platform for deep analytics and segmentation ~ ~ Teradata data warehouse to operationalize and deploy insights and enriched data across the enterprise ~ ~ Alteryx for the user workflow engine to orchestrate data blending and analytics. 6

7 ABOUT ALTERYX, INC. Alteryx provides an indispensable and easy-to-use analytics platform for enterprise companies making critical decisions that drive their business strategy and growth. Alteryx Strategic Analytics runs analytic applications that empower executives to identify and seize market opportunities, outsmart their competitors, increase customer loyalty and drive more revenue. It Humanizes Big Data by enabling business analysts and Data Artisans to combine Big Data with market knowledge, location insight, and business intelligence; easily perform predictive and spatial analytics; and produce analytic apps that can be shared via the private cloud or the Alteryx Analytics Gallery public cloud. Customers like Experian Marketing Services and McDonald s rely on Alteryx daily. Headquartered in Irvine, California, and with offices in Boulder and Silicon Valley, Alteryx empowers 250+ customers and 200,000+ users worldwide. Visit Alteryx, the leader in Strategic Analytics, today at or call ABOUT TERADATA Teradata is the world s largest company focused on analytic data solutions through integrated data warehousing, big data analytics, and business applications. Only Teradata gives organizations the advantage to transform data across the organization into actionable insights empowering leaders to think boldly and act decisively for the best decisions possible. Visit teradata.com Innovation, Drive Dayton, OH teradata.com The Best Decision Possible, Unified Data Architecture, and SQL-H are trademarks, and Teradata, the Teradata logo and SQL-MapReduce are registered trademarks of Teradata Corporation and/or its affiliates in the U.S. and worldwide. Alteryx trademarked names or logos are trademarks of Alteryx, Inc. in the U.S. and/or other countries. Teradata continually improves products as new technologies and components become available. Teradata, therefore, reserves the right to change specifications without prior notice. All features, functions, and operations described herein may not be marketed in all parts of the world. Consult your Teradata representative or Teradata.com for more information. 7 Copyright 2013 by Teradata Corporation All Rights Reserved. Produced in USA.

Five Questions to Ask Before You Use SAS for Your Next Analytics Project. White Paper

Five Questions to Ask Before You Use SAS for Your Next Analytics Project. White Paper Five Questions to Ask Before You Use SAS for Your Next Analytics Project White Paper Sophisticated analytics that previously required a data scientist or statistical Ph.D. to write hundreds of lines of

More information

The Business Analyst s Guide to Hadoop

The Business Analyst s Guide to Hadoop White Paper The Business Analyst s Guide to Hadoop Get Ready, Get Set, and Go: A Three-Step Guide to Implementing Hadoop-based Analytics By Alteryx and Hortonworks (T)here is considerable evidence that

More information

UNIFY YOUR (BIG) DATA

UNIFY YOUR (BIG) DATA UNIFY YOUR (BIG) DATA ANALYTIC STRATEGY GIVE ANY USER ANY ANALYTIC ON ANY DATA Scott Gnau President, Teradata Labs scott.gnau@teradata.com t Unify Your (Big) Data Analytic Strategy Technology excitement:

More information

The Definitive Guide to Strategic Analytics. White Paper

The Definitive Guide to Strategic Analytics. White Paper The Definitive Guide to Strategic Analytics White Paper The Data Artisan: Enabler of Strategic Analytics In the past, the data analyst simply used the tools available to him or her and provided the results

More information

BIG DATA: FROM HYPE TO REALITY. Leandro Ruiz Presales Partner for C&LA Teradata

BIG DATA: FROM HYPE TO REALITY. Leandro Ruiz Presales Partner for C&LA Teradata BIG DATA: FROM HYPE TO REALITY Leandro Ruiz Presales Partner for C&LA Teradata Evolution in The Use of Information Action s ACTIVATING MAKE it happen! Insights OPERATIONALIZING WHAT IS happening now? PREDICTING

More information

6 Steps to Data Blending for Spatial Analytics

6 Steps to Data Blending for Spatial Analytics 6 Steps to Data Blending for Spatial Analytics What is Spatial Analytics? Spatial analytics goes beyond understanding the physical location of key assets on a map, enabling you to gain deep insights into

More information

Extend your analytic capabilities with SAP Predictive Analysis

Extend your analytic capabilities with SAP Predictive Analysis September 9 11, 2013 Anaheim, California Extend your analytic capabilities with SAP Predictive Analysis Charles Gadalla Learning Points Advanced analytics strategy at SAP Simplifying predictive analytics

More information

Sustaining Profitable Customer Relationships Using. Data-Driven Marketing. Data-Driven Marketing in Financial Services. in Financial Services

Sustaining Profitable Customer Relationships Using. Data-Driven Marketing. Data-Driven Marketing in Financial Services. in Financial Services Sustaining Profitable Customer Relationships Using Data-Driven Marketing in Financial Services 1 Executive Summary Gone are the days when people chose their banks based on location. Today, customers rely

More information

The Consumerization of Analytics. White Paper

The Consumerization of Analytics. White Paper The Consumerization of Analytics White Paper According to Gartner, consumerization allows people to self-design and consume unique experiences. Introduction In virtually every enterprise in every market

More information

White Paper. Humanizing Big Data. A White Paper from CITO Research

White Paper. Humanizing Big Data. A White Paper from CITO Research White Paper Humanizing Big Data A White Paper from CITO Research Humanize Making something inaccessible easy to use. Making the difficult easy, the complex simple, the abstract concrete. The process of

More information

A Buyer s Guide to Customer Analytics

A Buyer s Guide to Customer Analytics White Paper A Buyer s Guide to Customer Analytics Five Crucial Criteria for Success Every interaction with your customers provides deep insight into their behavior, attitudes, and opinions insight that

More information

The Definitive Guide to Data Blending. White Paper

The Definitive Guide to Data Blending. White Paper The Definitive Guide to Data Blending White Paper Leveraging Alteryx Analytics for data blending you can: Gather and blend data from virtually any data source including local, third-party, and cloud/ social

More information

Investor Presentation. Second Quarter 2015

Investor Presentation. Second Quarter 2015 Investor Presentation Second Quarter 2015 Note to Investors Certain non-gaap financial information regarding operating results may be discussed during this presentation. Reconciliations of the differences

More information

Integrate and Deliver Trusted Data and Enable Deep Insights

Integrate and Deliver Trusted Data and Enable Deep Insights SAP Technical Brief SAP s for Enterprise Information Management SAP Data Services Objectives Integrate and Deliver Trusted Data and Enable Deep Insights Provide a wide-ranging view of enterprise information

More information

INVESTOR PRESENTATION. Third Quarter 2014

INVESTOR PRESENTATION. Third Quarter 2014 INVESTOR PRESENTATION Third Quarter 2014 Note to Investors Certain non-gaap financial information regarding operating results may be discussed during this presentation. Reconciliations of the differences

More information

Tap into Big Data at the Speed of Business

Tap into Big Data at the Speed of Business SAP Brief SAP Technology SAP Sybase IQ Objectives Tap into Big Data at the Speed of Business A simpler, more affordable approach to Big Data analytics A simpler, more affordable approach to Big Data analytics

More information

Unleash your intuition

Unleash your intuition Introducing Qlik Sense Unleash your intuition Qlik Sense is a next-generation self-service data visualization application that empowers everyone to easily create a range of flexible, interactive visualizations

More information

What would you do if you knew?

What would you do if you knew? What would you do if you knew? ANALYTIC DATA PLATFORMS APPLICATIONS SERVICES Every moment is unique. Make it your moment. 2 Every second, 2.9 million new emails are sent. Every minute, YouTube users upload

More information

Gain Contextual Awareness for a Smarter Digital Enterprise with SAP HANA Vora

Gain Contextual Awareness for a Smarter Digital Enterprise with SAP HANA Vora SAP Brief SAP Technology SAP HANA Vora Objectives Gain Contextual Awareness for a Smarter Digital Enterprise with SAP HANA Vora Bridge the divide between enterprise data and Big Data Bridge the divide

More information

INVESTOR PRESENTATION. First Quarter 2014

INVESTOR PRESENTATION. First Quarter 2014 INVESTOR PRESENTATION First Quarter 2014 Note to Investors Certain non-gaap financial information regarding operating results may be discussed during this presentation. Reconciliations of the differences

More information

Conquering Big Data Analytics with SAS, Teradata and Hadoop

Conquering Big Data Analytics with SAS, Teradata and Hadoop Paper BI15-2014 Conquering Big Data Analytics with SAS, Teradata and Hadoop John Cunningham, Teradata Corporation, Danville, California Tho Nguyen, Teradata Corporation, Raleigh, North Carolina Paul Segal,

More information

Unlocking Value from Big Data

Unlocking Value from Big Data White Paper Unlocking Value from Big Data A White Paper for Communications Service Providers With an effective and comprehensive data blending and advanced analytics solution, service providers can: from

More information

Empowering the Masses with Analytics

Empowering the Masses with Analytics Empowering the Masses with Analytics THE GAP FOR BUSINESS USERS For a discussion of bridging the gap from the perspective of a business user, read Three Ways to Use Data Science. Ask the average business

More information

Safe Harbor Statement

Safe Harbor Statement Safe Harbor Statement The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment

More information

Collaborative Big Data Analytics. Copyright 2012 EMC Corporation. All rights reserved.

Collaborative Big Data Analytics. Copyright 2012 EMC Corporation. All rights reserved. Collaborative Big Data Analytics 1 Big Data Is Less About Size, And More About Freedom TechCrunch!!!!!!!!! Total data: bigger than big data 451 Group Findings: Big Data Is More Extreme Than Volume Gartner!!!!!!!!!!!!!!!

More information

Have 40. Data Exploration and Discovery: A New Approach to Analytics

Have 40. Data Exploration and Discovery: A New Approach to Analytics Have 40 Data Exploration and Discovery: A New Approach to Analytics Colin White, BI Research October 2013 TABLE OF CONTENTS Introduction 1 Why Data Discovery? 1 Data Discovery and Big Data 2 Data Discovery

More information

Winning with an Intuitive Business Intelligence Solution for Midsize Companies

Winning with an Intuitive Business Intelligence Solution for Midsize Companies SAP Product Brief SAP s for Small Businesses and Midsize Companies SAP BusinessObjects Business Intelligence, Edge Edition Objectives Winning with an Intuitive Business Intelligence for Midsize Companies

More information

Essential Elements of an IoT Core Platform

Essential Elements of an IoT Core Platform Essential Elements of an IoT Core Platform Judith Hurwitz President and CEO Daniel Kirsch Principal Analyst and Vice President Sponsored by Hitachi Introduction The maturation of the enterprise cloud,

More information

Three Open Blueprints For Big Data Success

Three Open Blueprints For Big Data Success White Paper: Three Open Blueprints For Big Data Success Featuring Pentaho s Open Data Integration Platform Inside: Leverage open framework and open source Kickstart your efforts with repeatable blueprints

More information

Integrated Big Data: Hadoop + DBMS + Discovery for SAS High Performance Analytics

Integrated Big Data: Hadoop + DBMS + Discovery for SAS High Performance Analytics Paper 1828-2014 Integrated Big Data: Hadoop + DBMS + Discovery for SAS High Performance Analytics John Cunningham, Teradata Corporation, Danville, CA ABSTRACT SAS High Performance Analytics (HPA) is a

More information

SAS and Teradata Partnership

SAS and Teradata Partnership SAS and Teradata Partnership Ed Swain Senior Industry Consultant Energy & Resources Ed.Swain@teradata.com 1 Innovation and Leadership Teradata SAS Magic Quadrant for Data Warehouse Database Management

More information

Mike Maxey. Senior Director Product Marketing Greenplum A Division of EMC. Copyright 2011 EMC Corporation. All rights reserved.

Mike Maxey. Senior Director Product Marketing Greenplum A Division of EMC. Copyright 2011 EMC Corporation. All rights reserved. Mike Maxey Senior Director Product Marketing Greenplum A Division of EMC 1 Greenplum Becomes the Foundation of EMC s Big Data Analytics (July 2010) E M C A C Q U I R E S G R E E N P L U M For three years,

More information

Harnessing the Value of Big Data Analytics

Harnessing the Value of Big Data Analytics Harnessing the Value of Harnessing the Value of By: Shaun Connolly, Vice President, Corporate Strategy, Hortonworks Steve Wooledge, Sr. Director, Product Marketing, Teradata How to Gain Business Insight

More information

Introducing Microsoft SharePoint Foundation 2010 Executive Summary This paper describes how Microsoft SharePoint Foundation 2010 is the next step forward for the Microsoft fundamental collaboration technology

More information

Harnessing the power of advanced analytics with IBM Netezza

Harnessing the power of advanced analytics with IBM Netezza IBM Software Information Management White Paper Harnessing the power of advanced analytics with IBM Netezza How an appliance approach simplifies the use of advanced analytics Harnessing the power of advanced

More information

IBM Analytics. Just the facts: Four critical concepts for planning the logical data warehouse

IBM Analytics. Just the facts: Four critical concepts for planning the logical data warehouse IBM Analytics Just the facts: Four critical concepts for planning the logical data warehouse 1 2 3 4 5 6 Introduction Complexity Speed is businessfriendly Cost reduction is crucial Analytics: The key to

More information

Visualization Starter Pack from SAP Overview Enabling Self-Service Data Exploration and Visualization

Visualization Starter Pack from SAP Overview Enabling Self-Service Data Exploration and Visualization Business Intelligence Visualization Starter Pack from SAP Overview Enabling Self-Service Data Exploration and Visualization In today s environment, almost every corporation has to work with enormous data

More information

Microsoft Big Data. Solution Brief

Microsoft Big Data. Solution Brief Microsoft Big Data Solution Brief Contents Introduction... 2 The Microsoft Big Data Solution... 3 Key Benefits... 3 Immersive Insight, Wherever You Are... 3 Connecting with the World s Data... 3 Any Data,

More information

Data Discovery, Analytics, and the Enterprise Data Hub

Data Discovery, Analytics, and the Enterprise Data Hub Data Discovery, Analytics, and the Enterprise Data Hub Version: 101 Table of Contents Summary 3 Used Data and Limitations of Legacy Analytic Architecture 3 The Meaning of Data Discovery & Analytics 4 Machine

More information

Oracle Big Data Discovery Unlock Potential in Big Data Reservoir

Oracle Big Data Discovery Unlock Potential in Big Data Reservoir Oracle Big Data Discovery Unlock Potential in Big Data Reservoir Gokula Mishra Premjith Balakrishnan Business Analytics Product Group September 29, 2014 Copyright 2014, Oracle and/or its affiliates. All

More information

CONNECTING DATA WITH BUSINESS

CONNECTING DATA WITH BUSINESS CONNECTING DATA WITH BUSINESS Big Data and Data Science consulting Business Value through Data Knowledge Synergic Partners is a specialized Big Data, Data Science and Data Engineering consultancy firm

More information

WHITE PAPER. Harnessing the Power of Advanced Analytics How an appliance approach simplifies the use of advanced analytics

WHITE PAPER. Harnessing the Power of Advanced Analytics How an appliance approach simplifies the use of advanced analytics WHITE PAPER Harnessing the Power of Advanced How an appliance approach simplifies the use of advanced analytics Introduction The Netezza TwinFin i-class advanced analytics appliance pushes the limits of

More information

BIG DATA: FIVE TACTICS TO MODERNIZE YOUR DATA WAREHOUSE

BIG DATA: FIVE TACTICS TO MODERNIZE YOUR DATA WAREHOUSE BIG DATA: FIVE TACTICS TO MODERNIZE YOUR DATA WAREHOUSE Current technology for Big Data allows organizations to dramatically improve return on investment (ROI) from their existing data warehouse environment.

More information

Integrating Cloudera and SAP HANA

Integrating Cloudera and SAP HANA Integrating Cloudera and SAP HANA Version: 103 Table of Contents Introduction/Executive Summary 4 Overview of Cloudera Enterprise 4 Data Access 5 Apache Hive 5 Data Processing 5 Data Integration 5 Partner

More information

SAP BusinessObjects Business Intelligence 4.1 One Strategy for Enterprise BI. January 2015 Updated with BI4.1 SP05

SAP BusinessObjects Business Intelligence 4.1 One Strategy for Enterprise BI. January 2015 Updated with BI4.1 SP05 SAP BusinessObjects Business Intelligence 4.1 One Strategy for Enterprise BI January 2015 Updated with BI4.1 SP05 SAP s Strategic Focus on Analytics Solutions Enterprise BI Ubiquitous BI for all users

More information

Harnessing the Value of Big Data Analytics

Harnessing the Value of Big Data Analytics Big Data Analytics Harnessing the Value of Big Data Analytics How to Gain Business Insight Using MapReduce and Apache Hadoop with SQL-Based Analytics By: Shaun Connolly, VP, Corporate Strategy, Hortonworks

More information

Discovering Business Insights in Big Data Using SQL-MapReduce

Discovering Business Insights in Big Data Using SQL-MapReduce Discovering Business Insights in Big Data Using SQL-MapReduce A Technical Whitepaper Rick F. van der Lans Independent Business Intelligence Analyst R20/Consultancy July 2013 Sponsored by Copyright 2013

More information

Oracle Data Integrator 12c (ODI12c) - Powering Big Data and Real-Time Business Analytics. An Oracle White Paper October 2013

Oracle Data Integrator 12c (ODI12c) - Powering Big Data and Real-Time Business Analytics. An Oracle White Paper October 2013 An Oracle White Paper October 2013 Oracle Data Integrator 12c (ODI12c) - Powering Big Data and Real-Time Business Analytics Introduction: The value of analytics is so widely recognized today that all mid

More information

Empower Individuals and Teams with Agile Data Visualizations in the Cloud

Empower Individuals and Teams with Agile Data Visualizations in the Cloud SAP Brief SAP BusinessObjects Business Intelligence s SAP Lumira Cloud Objectives Empower Individuals and Teams with Agile Data Visualizations in the Cloud Empower everyone to make data-driven decisions

More information

PAGE 1 l Teradata Magazine l Q1/2011 l 2011 Teradata Corporation l AR-6309

PAGE 1 l Teradata Magazine l Q1/2011 l 2011 Teradata Corporation l AR-6309 PAGE 1 l Teradata Magazine l Q1/2011 l 2011 Teradata Corporation l AR-6309 It s going mainstream, and it s your next opportunity. by Merv Adrian Enterprises have never had more data, and it s no surprise

More information

SAP BusinessObjects Business Intelligence 4.1 One Strategy for Enterprise BI. May 2013

SAP BusinessObjects Business Intelligence 4.1 One Strategy for Enterprise BI. May 2013 SAP BusinessObjects Business Intelligence 4.1 One Strategy for Enterprise BI May 2013 SAP s Strategic Focus on Business Intelligence Core Self-service Mobile Extreme Social Core for innovation Complete

More information

MicroStrategy Analytics Platform

MicroStrategy Analytics Platform Enterprise-grade business intelligence Effortless self-service analytics MicroStrategy Analytics Platform One comprehensive solution. No compromises. No limits. No dead ends. Advanced big data analytics

More information

ORACLE SALES ANALYTICS

ORACLE SALES ANALYTICS ORACLE SALES ANALYTICS KEY FEATURES & BENEFITS FOR BUSINESS USERS Analyze pipeline opportunities to determine actions required to meet sales targets Determine which products and customer segments generate

More information

Why Big Data Analytics?

Why Big Data Analytics? An ebook by Datameer Why Big Data Analytics? Three Business Challenges Best Addressed Using Big Data Analytics It s hard to overstate the importance of data for businesses today. It s the lifeline of any

More information

5 Big Data Use Cases to Understand Your Customer Journey CUSTOMER ANALYTICS EBOOK

5 Big Data Use Cases to Understand Your Customer Journey CUSTOMER ANALYTICS EBOOK 5 Big Data Use Cases to Understand Your Customer Journey CUSTOMER ANALYTICS EBOOK CUSTOMER JOURNEY Technology is radically transforming the customer journey. Today s customers are more empowered and connected

More information

Actian SQL in Hadoop Buyer s Guide

Actian SQL in Hadoop Buyer s Guide Actian SQL in Hadoop Buyer s Guide Contents Introduction: Big Data and Hadoop... 3 SQL on Hadoop Benefits... 4 Approaches to SQL on Hadoop... 4 The Top 10 SQL in Hadoop Capabilities... 5 SQL in Hadoop

More information

Qlik Sense Enterprise

Qlik Sense Enterprise Data Sheet Qlik Sense Enterprise See the whole story that lives within your data Qlik Sense is a next-generation visual analytics platform that empowers everyone to see the whole story that lives within

More information

Delivering Analytics that Scale

Delivering Analytics that Scale White Paper Delivering Analytics that Scale Five Reasons to Upgrade to Alteryx Server Alteryx Server brings the following five benefits to your organization: Scalability Reliability and Centralized Management

More information

KnowledgeSEEKER Marketing Edition

KnowledgeSEEKER Marketing Edition KnowledgeSEEKER Marketing Edition Predictive Analytics for Marketing The Easiest to Use Marketing Analytics Tool KnowledgeSEEKER Marketing Edition is a predictive analytics tool designed for marketers

More information

SAP HANA Vora : Gain Contextual Awareness for a Smarter Digital Enterprise

SAP HANA Vora : Gain Contextual Awareness for a Smarter Digital Enterprise Frequently Asked Questions SAP HANA Vora SAP HANA Vora : Gain Contextual Awareness for a Smarter Digital Enterprise SAP HANA Vora software enables digital businesses to innovate and compete through in-the-moment

More information

Data Doesn t Communicate Itself Using Visualization to Tell Better Stories

Data Doesn t Communicate Itself Using Visualization to Tell Better Stories SAP Brief Analytics SAP Lumira Objectives Data Doesn t Communicate Itself Using Visualization to Tell Better Stories Tap into your data big and small Tap into your data big and small In today s fast-paced

More information

IBM BigInsights for Apache Hadoop

IBM BigInsights for Apache Hadoop IBM BigInsights for Apache Hadoop Efficiently manage and mine big data for valuable insights Highlights: Enterprise-ready Apache Hadoop based platform for data processing, warehousing and analytics Advanced

More information

Focus on the business, not the business of data warehousing!

Focus on the business, not the business of data warehousing! Focus on the business, not the business of data warehousing! Adam M. Ronthal Technical Product Marketing and Strategy Big Data, Cloud, and Appliances @ARonthal 1 Disclaimer Copyright IBM Corporation 2014.

More information

www.sryas.com Analance Data Integration Technical Whitepaper

www.sryas.com Analance Data Integration Technical Whitepaper Analance Data Integration Technical Whitepaper Executive Summary Business Intelligence is a thriving discipline in the marvelous era of computing in which we live. It s the process of analyzing and exploring

More information

The Clear Path to Business Intelligence

The Clear Path to Business Intelligence SAP Solution in Detail SAP Solutions for Small Businesses and Midsize Companies SAP Crystal Solutions The Clear Path to Business Intelligence Table of Contents 3 Quick Facts 4 Optimize Decisions with SAP

More information

How to Unlock the Power of Salesforce Analytics Cloud. What to look for in a cloud integration solution to get the most from your customer analytics

How to Unlock the Power of Salesforce Analytics Cloud. What to look for in a cloud integration solution to get the most from your customer analytics How to Unlock the Power of Salesforce Analytics Cloud What to look for in a cloud integration solution to get the most from your customer analytics Introduction We live in an era in which data is overflowing

More information

Delivering Business-Critical Solutions with SharePoint 2010

Delivering Business-Critical Solutions with SharePoint 2010 Delivering Business-Critical Solutions with SharePoint 2010 White Paper October 2011 Delivering Business-Critical Solutions with SharePoint 2010 White Paper Page 1 DISCLAIMER The information contained

More information

Accenture and SAP: Delivering Visual Data Discovery Solutions for Agility and Trust at Scale

Accenture and SAP: Delivering Visual Data Discovery Solutions for Agility and Trust at Scale Accenture and SAP: Delivering Visual Data Discovery Solutions for Agility and Trust at Scale 2 Today s data-driven enterprises are ramping up demands on their business intelligence (BI) teams for agility

More information

1 Performance Moves to the Forefront for Data Warehouse Initiatives. 2 Real-Time Data Gets Real

1 Performance Moves to the Forefront for Data Warehouse Initiatives. 2 Real-Time Data Gets Real Top 10 Data Warehouse Trends for 2013 What are the most compelling trends in storage and data warehousing that motivate IT leaders to undertake new initiatives? Which ideas, solutions, and technologies

More information

Explore the Art of the Possible Discover how your company can create new business value through a co-innovation partnership with SAP

Explore the Art of the Possible Discover how your company can create new business value through a co-innovation partnership with SAP Explore the Art of the Possible Discover how your company can create new business value through a co-innovation partnership with SAP Innovate to Differentiate How SAP technology innovations can help your

More information

6 Steps to Faster Data Blending Using Your Data Warehouse

6 Steps to Faster Data Blending Using Your Data Warehouse 6 Steps to Faster Data Blending Using Your Data Warehouse Self-Service Data Blending and Analytics Dynamic market conditions require companies to be agile and decision making to be quick meaning the days

More information

Healthcare s Future Depends on Data-Driven. Healthcare. 03.13 eb 7439. Healthcare s Future Depends on Data- Driven Insights into

Healthcare s Future Depends on Data-Driven. Healthcare. 03.13 eb 7439. Healthcare s Future Depends on Data- Driven Insights into s Future Depends on Data-Driven s Future Depends on Data- Driven Insights into Individual Behavior 1 s Future Depends on Data-Driven Table of Contents 2 Abstract 3 Part I: The Link Among Data, Analytics

More information

Cisco Business Intelligence Appliance for SAP

Cisco Business Intelligence Appliance for SAP Cisco Business Intelligence Appliance for SAP SAP BusinessObjects Explorer Accelerated on Cisco Unified Computing System Leveraging the Power of In-Memory Analytics Information is everywhere. But finding

More information

A Better View PAGE 3

A Better View PAGE 3 Bring Dark Data Into the Light 12 Unused data can transform organizations analytics programs. Architected for Success 14 Teradata Analytic Architecture Services maximize the business value from analytical

More information

SAP BusinessObjects SOLUTIONS FOR ORACLE ENVIRONMENTS

SAP BusinessObjects SOLUTIONS FOR ORACLE ENVIRONMENTS SAP BusinessObjects SOLUTIONS FOR ORACLE ENVIRONMENTS BUSINESS INTELLIGENCE FOR ORACLE APPLICATIONS AND TECHNOLOGY SAP Solution Brief SAP BusinessObjects Business Intelligence Solutions 1 SAP BUSINESSOBJECTS

More information

Discover, Cleanse, and Integrate Enterprise Data with SAP Data Services Software

Discover, Cleanse, and Integrate Enterprise Data with SAP Data Services Software SAP Brief SAP s for Enterprise Information Management Objectives SAP Data Services Discover, Cleanse, and Integrate Enterprise Data with SAP Data Services Software Step up to true enterprise information

More information

Introducing Oracle Exalytics In-Memory Machine

Introducing Oracle Exalytics In-Memory Machine Introducing Oracle Exalytics In-Memory Machine Jon Ainsworth Director of Business Development Oracle EMEA Business Analytics 1 Copyright 2011, Oracle and/or its affiliates. All rights Agenda Topics Oracle

More information

Navigating Big Data business analytics

Navigating Big Data business analytics mwd a d v i s o r s Navigating Big Data business analytics Helena Schwenk A special report prepared for Actuate May 2013 This report is the third in a series and focuses principally on explaining what

More information

Extending the Power of Analytics with a Proven Data Warehousing. Solution

Extending the Power of Analytics with a Proven Data Warehousing. Solution SAP Brief SAP s for Small Businesses and Midsize Companies SAP IQ, Edge Edition Objectives Extending the Power of Analytics with a Proven Data Warehousing Uncover deep insights and reach new heights Uncover

More information

Ignite Your Creative Ideas with Fast and Engaging Data Discovery

Ignite Your Creative Ideas with Fast and Engaging Data Discovery SAP Brief SAP BusinessObjects BI s SAP Crystal s SAP Lumira Objectives Ignite Your Creative Ideas with Fast and Engaging Data Discovery Tap into your data big and small Tap into your data big and small

More information

Powerful analytics. and enterprise security. in a single platform. microstrategy.com 1

Powerful analytics. and enterprise security. in a single platform. microstrategy.com 1 Powerful analytics and enterprise security in a single platform microstrategy.com 1 Make faster, better business decisions with easy, powerful, and secure tools to explore data and share insights. Enterprise-grade

More information

Teradata Unified Big Data Architecture

Teradata Unified Big Data Architecture Teradata Unified Big Data Architecture Agenda Recap the challenges of Big Analytics The 2 analytical gaps for most enterprises Teradata Unified Data Architecture - How we bridge the gaps - The 3 core elements

More information

Tapping the benefits of business analytics and optimization

Tapping the benefits of business analytics and optimization IBM Sales and Distribution Chemicals and Petroleum White Paper Tapping the benefits of business analytics and optimization A rich source of intelligence for the chemicals and petroleum industries 2 Tapping

More information

Using Big Data Analytics to Understand Customer Journeys and Drive Revenue

Using Big Data Analytics to Understand Customer Journeys and Drive Revenue Using Big Data Analytics to Understand Customer Journeys and Drive Revenue .com Technology is radically transforming the customer journey. Today s customers are more empowered and connected than ever before.

More information

ORACLE PROJECT ANALYTICS

ORACLE PROJECT ANALYTICS ORACLE PROJECT ANALYTICS KEY FEATURES & BENEFITS FOR BUSINESS USERS Provides role-based project insight across the lifecycle of a project and across the organization Delivers a single source of truth by

More information

Interactive data analytics drive insights

Interactive data analytics drive insights Big data Interactive data analytics drive insights Daniel Davis/Invodo/S&P. Screen images courtesy of Landmark Software and Services By Armando Acosta and Joey Jablonski The Apache Hadoop Big data has

More information

ETPL Extract, Transform, Predict and Load

ETPL Extract, Transform, Predict and Load ETPL Extract, Transform, Predict and Load An Oracle White Paper March 2006 ETPL Extract, Transform, Predict and Load. Executive summary... 2 Why Extract, transform, predict and load?... 4 Basic requirements

More information

Whitepaper: Solution Overview - Breakthrough Insight. Published: March 7, 2012. Applies to: Microsoft SQL Server 2012. Summary:

Whitepaper: Solution Overview - Breakthrough Insight. Published: March 7, 2012. Applies to: Microsoft SQL Server 2012. Summary: Whitepaper: Solution Overview - Breakthrough Insight Published: March 7, 2012 Applies to: Microsoft SQL Server 2012 Summary: Today s Business Intelligence (BI) platform must adapt to a whole new scope,

More information

The Data-Driven Enterprise: Game Changing Data and Analytics. June 2016

The Data-Driven Enterprise: Game Changing Data and Analytics. June 2016 The Data-Driven Enterprise: Game Changing Data and Analytics June 2016 1 Information Builders About Us Better Data. Better Analytics. Founded in 1975 Global market presence 1,350 employees 9,000 customers

More information

Turning Big Data into Big Insights

Turning Big Data into Big Insights mwd a d v i s o r s Turning Big Data into Big Insights Helena Schwenk A special report prepared for Actuate May 2013 This report is the fourth in a series and focuses principally on explaining what s needed

More information

SAP Solution Brief SAP HANA. Transform Your Future with Better Business Insight Using Predictive Analytics

SAP Solution Brief SAP HANA. Transform Your Future with Better Business Insight Using Predictive Analytics SAP Brief SAP HANA Objectives Transform Your Future with Better Business Insight Using Predictive Analytics Dealing with the new reality Dealing with the new reality Organizations like yours can identify

More information

Teradata s Big Data Technology Strategy & Roadmap

Teradata s Big Data Technology Strategy & Roadmap Teradata s Big Data Technology Strategy & Roadmap Artur Borycki, Director International Solutions Marketing 18 March 2014 Agenda > Introduction and level-set > Enabling the Logical Data Warehouse > Any

More information

Evolution to Revolution: Big Data 2.0

Evolution to Revolution: Big Data 2.0 Evolution to Revolution: Big Data 2.0 An ENTERPRISE MANAGEMENT ASSOCIATES (EMA ) White Paper Prepared for Actian March 2014 IT & DATA MANAGEMENT RESEARCH, INDUSTRY ANALYSIS & CONSULTING Table of Contents

More information

A Reference Architecture for Next Generation Big Data and Analytics

A Reference Architecture for Next Generation Big Data and Analytics A Reference Architecture for Next Generation Big Data and Analytics A Reference Architecture for Next Generation Big Data and Analytics 2 CONTENTS Executive Summary 3 Introduction 4 Current State of Hadoop

More information

End Small Thinking about Big Data

End Small Thinking about Big Data CITO Research End Small Thinking about Big Data SPONSORED BY TERADATA Introduction It is time to end small thinking about big data. Instead of thinking about how to apply the insights of big data to business

More information

Oracle Big Data Discovery The Visual Face of Hadoop

Oracle Big Data Discovery The Visual Face of Hadoop Disclaimer: This document is for informational purposes. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development,

More information

Innovate and Grow: SAP and Teradata

Innovate and Grow: SAP and Teradata Partners Innovate and Grow: SAP and Teradata Lily Gulik, Teradata Director, SAP Center of Excellence Wayne Boyle, Chief Technology Officer Strategy, Teradata R&D Table of Contents Introduction: The Integrated

More information

Reimagining Business with SAP HANA Cloud Platform for the Internet of Things

Reimagining Business with SAP HANA Cloud Platform for the Internet of Things SAP Brief SAP HANA SAP HANA Cloud Platform for the Internet of Things Objectives Reimagining Business with SAP HANA Cloud Platform for the Internet of Things Connect, transform, and reimagine Connect,

More information

Cincom Business Intelligence Solutions

Cincom Business Intelligence Solutions CincomBI Cincom Business Intelligence Solutions Business Users Overview Find the perfect answers to your strategic business questions. SIMPLIFICATION THROUGH INNOVATION Introduction Being able to make

More information