Mortgage Choice Franchise make the right move

Transcription

1 Mortgage Choice Franchise make the right move the logo PANTONE The logo is always to be shown as it appears here, it is never three dimensional and it never has any other kind of visual effect applied to it. It is a two dimensional, flat device. The clean/ white/ crisp look for Mortgage Choice with the use of the curved logo should only be used on a white background, where possible. A 100% teal background should never be used. The logo should never be used in headings or body copy. Mortgage Choice can be used in headings or body copy only if it is written as text. For example: 7 3 Come to the first home buyers seminar. Come to the Mortgage Choice first home buyers seminar. 4 COLOUR BLACK & WHITE PMS 315C PMS Cool Grey 3C C M - 0 Y - 15 K - 45 C - 0 M -0 Y - 0 K - 20 K K - 20 RGB R - 0 G B R G B - 212

2 The Mortgage Choice franchise personally, professionally & financially rewarding Australia s leading mortgage broker Working within a national network of hundreds of Mortgage Choice brokers, supported by Group and State Offices, our franchisees help people to achieve their property ownership and investment goals. Trusted, iconic brand Mortgage Choice s highly visible brand is underpinned by a unique and ethical consumer proposition and one of the industry s widest choice of products, to deliver a customer experience that delights and sees them returning time after time. Mortgage Choice has always been there to encourage me to believe that no matter what, I can achieve anything. Deslie Taylor; Mortgage Choice franchisee; 4+ years; QLD Partnered by 25 major banks & lenders Our qualified and accredited business owners provide professional advice on hundreds of products, across an extensive panel of Australia s leading banks and lenders. $40+ billion in home loans Each day, all around Australia, we re the ones putting one in every 25 people into their new homes. In all we have helped more than 300,000 people, and look after home loans worth more than $40 billion. ASX listed, independently-owned Established in 1992, today the company is listed on the Australian Stock Exchange and enjoys the reputation of being Australia s largest independently-owned mortgage broker. So you can be assured the company is robust enough to support you and your business ambitions; from the guidance you ll need through your start-up phase to the ongoing support you ll want as your business grows. Extensive in-house expertise Our key focal points for all of our franchisees revolve around collaboration, mentoring, training and professional development. We have a wide array of in-house departments to make sure we deliver against them. 20 years experience With the benefit of 20 years experience, you can enjoy the confidence of working with a leading brand, capable of providing you with a proven business model and superior infrastructure combined with world-class training and the personalised business support required in this ever changing marketplace. 2

3 So many of our franchisees tell us that being part of the Mortgage Choice community means you get the opportunity to run a successful business that you can be truly proud of. It is the Great Australian Dream for every family to own their own home, and everyday our franchisees are making someone s dream come true. the logo PANTONE The logo is always to be shown as it appears here, it is never three dimensional and it never has any other kind of visual effect applied to it. It is a two dimensional, flat device. The clean/ white/ crisp look for Mortgage Choice 4 COLOUR with the use of the curved logo should only be used on a white background, where possible. A 100% teal background should never be used. The logo should never be used in headings or body copy. Mortgage Choice can be used in headings or The best part of my day is seeing first-hand body copy only if it is written as people s text. For example: 7 Come to the first home buyers seminar. reactions when I can make something happen 3 Come to the Mortgage for Choice first them home buyers they didn t believe was even possible. Stephen Venn; Mortgage Choice franchisee; 11+ years; NSW seminar. BLACK & WHITE RGB 3 PMS 315C PMS Cool Gre C M - 0 Y - 15 K - 45 C - 0 M -0 Y - 0 K - 20 K K - 20 R - 0 G B R G B - 212

4 I get so excited when I am able to put first home buyers into a place of their own. Bianca Long; Mortgage Choice franchisee; 4+ years; NSW Mortgage broking is just as financially rewarding as it is personally satisfying. Have you ever wondered how our brokers can be so passionate? Simply listen to them talk about helping people into their homes and onto the path of wealth creation and you ll realise the thrill comes from being involved in an entirely satisfying business and then being excellently rewarded on top of it! 4 0 Am I a people person? 0 Am I interested in the finance industry? 0 Does real estate excite me? 0 Do I enjoy helping people? 0 Am I passionate about great service? 0 Do I easily build rapport with people? 0 Do I have a head for numbers? 0 Am I a natural networker? 0 Do I have strong attention to detail? 0 Do I enjoy multi-tasking under pressure?

5 Used a mortgage broker 40% Would consider using a mortgage broker 65% Mortgage Broker Usage v Consideration Sample = 1000, September 2010 Why broking? more than just a job Dynamic growth industry Mortgage broking has changed the face of the $250 billion p.a. Australian mortgage industry. It has helped promote greater competition between lenders and around 40% of new home loans and 15% of commercial loans are now introduced by mortgage brokers. (Fujitsu Australia & J.P. Morgan Study 2011) Enhanced profile through regulation Recently introduced national consumer credit protection legislation has lifted the industry s profile and ushered in a new era of professionalism. License and compliance requirements are tighter now than ever, and this has gone a long way to enhancing the status of mortgage broking. Personally & professionally satisfying For many people, buying a property is the biggest financial investment they make in their lives. Selecting a suitable home loan in Australia s complex market is often a difficult decision and obtaining guidance from a mortgage broker can make this experience much less stressful. This understanding goes a long way with our franchisees who take the time to listen to the stories of their customers and provide solutions tailored to their individual needs. Offering a professional service within the ever-changing finance industry provides ongoing stimulation, challenge and personal achievement. Lucrative income potential Not only is broking personally satisfying, it is highly financially rewarding. It provides the opportunity for unlimited earning potential. Quite simply, the more you put in, the more you get out, so financial independence is a goal within easy reach. Great Work-life balance Satisfaction is also a result of the great work-life balance obtained from the flexibility of working hours and location, which allow our franchisees to work in the fashion that best suits their personal circumstances and aspirations. I saw mortgage broking as the future, and I saw Mortgage Choice as being the future of mortgage brokers. Ben Herden; Mortgage Choice franchisee; 12+ years; NSW We all know that buying a property is usually all-consuming, confusing and stressful. To have someone who works side by side with you can be of great comfort; it takes a lot of anxiety out of the process. My role is rewarding. I m lucky to have chosen mortgage broking as a career. Debbie Worthington; Mortgage Choice franchisee; 8+ years; NSW 5

6 8am 9am 11am 1pm Get the kids ready and drop them at school. Follow-up loan progress - make multiple calls to clients banks and solicitors. Personalise quarterly newsletter for sending to entire database. Brief meeting with local business alliance partners regarding collaborative marketing opportunities. First Home Buyer initial interview. 6 Problem solving, relying on my team s support, understanding my customers needs and helping them find great loan solutions are the exciting challenges I face each and every day. Brendan Donnelly; Mortgage Choice Franchisee; 13+ years; NSW

7 A day in the life Mortgage Choice offers a ride-along program for prospective franchisees that are seriously looking into our franchise system where you shadow an existing franchisee as they meet with their customers and conduct their daily business. This provides a matchless opportunity for you to get a feel for the types of tasks you ll undertake on a day-to-day basis and therefore decide if Mortgage Choice is suitable for you. 2pm Meeting with a seasoned investor - discussing potential loan structures to enable his fifth property. 3.30pm Pick son up from school and take to footy training. Work from home on a presentation for an upcoming refinancer seminar. Speak to two leads that have come through from Group Office and arrange a time to meet up. 8pm Customer interview at their home - exploring how to tap into their home equity to fund a major renovation to the family home. Over the long term, my plan is to work more on the business rather than in it while continuing to educate people on how to find financial freedom through successful property investment. Guy Lawrence; Mortgage Choice Franchisee; 3+ years; NSW 7

8 The most enduring feature of our franchisees is that they are empathetic. Home buyers love it because it helps them to feel comfortable. We love it because the home buyers keep coming back - and when they do, they bring their friends. 8 We adopt the attitude that we are there to help them. Our reputation is all about word of mouth, and we try and help people out whether the deal happens or not and it comes back in spades usually. Nick Cook; Mortgage Choice franchisee; 10+ years; QLD

9 They love that I am always available, honest and that they can get a straight answer. They know I am on their side. Deslie Taylor; Mortgage Choice franchisee; 4+ years; QLD Are you a good match? a background in people Enjoy building relationships Working as a mortgage broker is a people business. It s a relationship-based profession that addresses both a client s immediate needs and their long term financial plans, so it demands a high level of professionalism and attention to detail delivered with the utmost consideration. Natural networker While a financial background provides a good grounding for new entrants to mortgage broking, it is not a prerequisite. To excel, it is more important to have empathy with people and good networking skills than to have had a career in the bank. A head for numbers While there s no need for you to be a mathematician, you will need to know your way around a calculator and understand things like lending ratios. But don t worry - it s all relatively easy to pick up. Combine our experience with your willingness to absorb and we ll have you up to speed in no time at all! Entrepreneurial & collaborative Other characteristics of a good Mortgage Choice franchisee are the ability to combine entrepreneurship with a willingness to be part of our network. Embrace & share best practice The most successful franchisees are the ones that embrace best practice and openly share their experiences as they contribute to building the Mortgage Choice brand. Passionate about Mortgage Choice Most importantly, you must be passionate about what you will be doing - being passionate about Mortgage Choice, our customers, products and service is essential. You will quickly want to be proud of your business and happy to tell friends of the career choice you have made. Strong sense of integrity Our franchisees are highly valued and respected by their appreciative customers. You could have that too. It s yours for the taking. All you need to do is be realistic and deliver on what you promise. Always get back to your customers and keep them informed. The main thing is to do the right thing by people - even if it means not getting the business every time.. Key attributes of successful brokers 0 People person 0 Attention to detail 0 Systematic approach to working 0 Rapport building skills 0 Flawless service 0 Honesty 0 Integrity Working as a mortgage broker is a people not a numbers game. Monica van Riet; Mortgage Choice franchisee; Rookie; VIC 9

10 Strong brand, credibility, extensive in-house support and lead generation Mortgage Choice is unrivalled in its franchise network offering. 10 The paid-the-same philosophy at Mortgage Choice assures my clients that I am always recommending the very best loan option. Van Ngo; Mortgage Choice franchisee; 1+ years; WA

11 That we all are paid the same gives Mortgage Choice credibility. I liked the brand. Its reputation, the whole feel of it, gave me comfort. Suzanne Taylor; Mortgage Choice franchisee; 10+ years; NSW Why Mortgage Choice? enjoy competitive advantage Unique customer proposition Mortgage Choice s paid the same philosophy is unique in the industry. When it comes to winning over customers who broker shop, our people say it is our policy of paying franchisees the same commission rate regardless of the lender chosen, that gets them over the line almost every time. It ensures integrity and fosters trust. Client for life philosophy This integrity, along with our client for life approach, helps our franchisees to win and retain more business, consistently. Independently-owned Add to this our widely publicised status of being Australia s largest independentlyowned mortgage broker plus our commitment to consumer education, and customers know they are hard pressed to find another broker more focused on their best interests. Outstanding customer experience Our brokers deliver this customer experience easily, thanks to first-class personal and professional training, unlimited access to in-house experts, sophisticated easy-to-use systems, and business development support provided every step of the way. I loved the ability to operate the franchise at the level I chose from flexible hours home-based, to a staffed shop-front, to multi-operator total flexibility and no pressure. Stephanie Cook; Mortgage Choice franchisee; 14+ years; NSW 11

12 Mortgage Choice Top 21 Australia s largest independently-owned mortgage broker Unique customer proposition - paid the same Client for life philosophy - 90%+ for service satisfaction Partnered by 25 of Australia s leading banks & lenders Tier 1 broker - higher lender commissions Affordable start-up costs, minimal overheads Time to pay back investment quicker than industry norm Option to buy an existing business & customer database with an income Lucrative income potential - paid in relation to the effort you put in Highly competitive commission structure & performance bonuses Additional streams of income - range of diversified products Scaleable business model - stay mobile, go office, shop front or multi-site Flexible working environment - hours & location Comprehensive Rookie Development Program Unrivalled in-house training & support, dedicated state & field teams Multi-million dollar marketing budget Free marketing leads, right from the day you open #1 for internet search terms home loan & home loans #1 Industry Media Share of Voice & #1 Spokesperson Ranking Build a saleable asset - at an above industry rate Rewarding retirement scheme 12

13 Why Mortgage Choice? 21 reasons to choose us Awards 2011 Australian Broking Awards Major Brokerage of the Year Franchise No.1 on The Adviser magazine s 2011, 2010 and 2009 Top 25 Brokerages list 2011, 2010, 2009 and Thousand FEET Top 10 Franchise list 2010, 2009, 2008, 2006 and 2005 MFAA Awards Retail Aggregator/Originator of the Year 2010 Forbes Asia-Pacific Best under a Billion list 2009 and 2008 BRW Fast Franchises list 2009 Australian Banking & Finance Awards Best Financial Institution Employer 2009 Great Place to Work Institute Best Companies to Work For list 2010 & 2009 Mortgage Professional Magazine No.1 Broker Nationally - Wendy Higgins SA 2010 MFAA Mortgage Broking Business of the Year (6+ loan writers) - Chris & Letitia Vitale QLD 2010 Australian Mortgage Awards Broker of the Year - Insurance - Irene Cujko NSW 2010 Franchise Council of Australia National Franchisee Community Service - Greg Campbell SA I had been a mortgage broker for over seven years before the opportunity came along for me to purchase the local franchise. I always thought that Mortgage Choice had a strong and trusted brand and that both myself and my customers could benefit from the fantastic management and field support provided. Dale Bannerman; Mortgage Choice franchisee; 1+ years; NSW 13

14 25 leading banks & lenders We offer our clients an extensive choice of finance products from 25 leading lenders, including all four major banks, while also offering Mortgage Choice s own suite of loan products. 300,000+ customers Over 300,000 customers so far have successfully sourced a home loan through Mortgage Choice. 90%+ customer satisfaction Customer feedback indicates the wealth of positive word-of-mouth Mortgage Choice receives in the community. Our monthly survey of 200 recent customers consistently finds that in the very important areas of customer satisfaction and potential for repeat and referral business, we score in the 90th percentile. 14

15 Our service one-stop finance shop Our finance solutions include: National mortgage broking service 500+ accredited brokers Retail outlets and Mobile service 300+ home loans 25 of Australia s leading lenders Mortgage Choice s own home loans Car and Personal loans General and Life insurance Commercial loans Asset finance There is nothing better than coming home from work knowing you have helped someone, whether it s by helping them to finance a new home or investment property, their child s first car or insure their possessions and their family s future. Rob Lees; Mortgage Choice franchisee; 2+ years; NSW Our aim is to share our knowledge and experiences to inspire customers to create their own wealth by demonstrating how property investment could work for them. Anthony Smith; Mortgage Choice franchisee; 11+ years; VIC 15

16 Getting started dedication gives results I still remember going out on my first interview; being terrified, but it worked out okay and they are still clients today. Wendy Higgins; Mortgage Choice franchisee; 13+ years; SA #1 Broker in Australia Rookie development program Excellent is how our franchisees describe the Mortgage Choice Rookie Development Program, which is designed to provide extensive support for all new franchisees. Industry-leading induction It starts with a Certificate IV in Financial Services (Finance and Mortgage Broking) and then an in-depth induction to help set you up for running your own business, and of course, prepare you for that first client interview. Covering all aspects of lending, broking, software, sales, marketing, public relations, business planning and management - be warned, it s pretty full on. However, our people tell us they come away from it equipped with hoards of useful information that they still refer to today. Loan submission coaching Once you have completed induction your learning continues back in your business with our lender accreditation process. Our Lending Support team at Group Office review your loan applications as part of our quality assurance check and they mentor you through the loan submission process. This not only assures our lenders that you submit high quality loan submissions, it also acts as an on the job refresher to the induction training. Mentoring You will have an experienced Mortgage Choice franchisee appointed as your mentor to guide and support you through our structured 12 month program, including you and your mentor sitting in each other s interviews, your mentor providing guidance on loan structuring and applications, and assistance with using Mortgage Choice software. Dedicated field support Our state-based management and field teams are dedicated to helping you define and achieve strategic goals, build and grow your business. This includes regular discussions and business reviews to help you constantly refine your business plans and achieve or exceed your performance benchmarks. Development forums We also host monthly Rookie Development Forums which enable you to work with other Rookies at a similar stage in their business development to you. The forums look at all aspects of your business and provide tips and tools to assist you along the way. Free leads To top it off, you will be fed a stream of leads that are generated from our national advertising campaigns. We believe they are critical for new franchisees as they provide a firm starting point for starting up a new business. There is comfort in knowing you will be assisted in getting the phone to ring in the early days. 16

17 The leads were a great help. I treat all of them like gold and I ve written deals from many of them. Monica van Riet; Mortgage Choice franchisee; Rookie; VIC So that you always feel connected we allocate you a personal mentor during your first 12 months. It s all part of the support you ll enjoy. Expect the relationship to be hands-on too, because we ve found it is amazing what you can pick up by spending time with someone with experience. 17

18 Ongoing support help on tap At Mortgage Choice anyone can do anything they set their mind to. We have the support, upfront and ongoing, to help all franchisees create a successful business. The lending support is critical to keep us up to speed with latest specials or fixed rates we need to know this stuff or we can end up in a world of headaches. Cameron Price; Mortgage Choice franchisee; 4+ years; VIC That Mortgage Choice is there to support me in every way possible means no worries for us. It saves me money and makes my job much easier. Deslie Taylor; Mortgage Choice franchisee; 4+ years; QLD Unrivalled in-house support So our franchisees can concentrate on looking after their customers and building their businesses, we ve invested a lot of time working out all the ways we can free them up to be more efficient and effective. You get easy access to both management expertise and specialised skill sets when you need them, and dedicated field support staff to help you manage your business. The result is you being able to rely on us for support in everything you are ever likely to need in the business. Management expertise The state-based management teams are responsible for assisting with your strategic direction and planning as well as your business growth goals. Field support Our state-based field support teams provide practical advice on lead generating activities, lead conversion, cost control and best practice. Professional development days We provide regular state-based events - including software training, public relations workshops, marketing cell meetings, lender forums and professional development days - where franchisees can share information, learn from others and importantly provide input back to Group Office. Learning & Development support A range of training programs are readily available to nurture your professional development, from leadership and presentation skills to time management, service excellence and professional selling. Lending support Lending Support ensures you stay competitive by keeping your knowledge of the latest products, industry movements and customer needs effortlessly up-to-date. IT support Leading edge software is provided to run all aspects of your business, while our Help Desk gives you the confidence needed with unlimited access to a dedicated helpline of IT specialists. Free leads A consistent supply of reliable leads, right from the day you open, gives you more time to hone your broking skills and develop confidence. As your business matures, access to the pool of free leads supplements your own lead generation to enable further growth. Call centre Our in-house Customer Service Centre team field and allocate the majority of leads resulting from national campaigns providing a friendly, knowledgeable and consistent touch point for consumers. 18

19 Human Resources Business Development Compliance Support Learning & Development Field Support Lending Support Loan Accounting Mortgage Choice Franchise Customer Service Centre Marketing Public Relations IT Diversified Products The Franchise Network National & State Conferences At our National & State Conferences the emphasis is on providing high calibre and often world-renowned speaker and workshop sessions to develop franchisee business skills, along with the opportunity to network with other successful franchisees, foster a strong sense of belonging and celebrate Mortgage Choice s successes. Network support At Mortgage Choice we instil the value of networking and sharing with fellow franchisees through a number of forums such as regular cell meetings, the Franchise Advisory Council, National Marketing Committee and an array of meetings and workshops. We think it s reassuring to know that you have someone on your side. It s also a comfort to be able to pick up the phone and speak to a colleague who has been through it before to offer you good advice. Franchisor support Mortgage Choice has good systems in place to ensure quality communication to the franchise network on the company s strategic direction and how the group is performing as a whole, and that two-way communication between all parties is clear and consistent. We actively listen to franchisee feedback in the quest to continually improve our support and business model. The business has grown so much over the past ten years from its humble beginning at my house. All the while, Mortgage Choice has continued to provide us with industry training and business coaching, which has been fantastic. Cecilia Walsh; Mortgage Choice franchisee; 11+ years; QLD 19

20 Mortgage Choice provides a range of marketing tools and templates to help you build a strong local presence, grow your customer database, source leads, find quality referral partners and, communicate effectively with your clients on a regular basis. Marketing support building the brand The Mortgage Choice marketing department was just as keen as we were to see our new franchise up and running quickly, and be successful. Andrew Ghea; Mortgage Choice franchisee; Rookie; QLD Iconic, respected brand When you join Mortgage Choice, you become part of an established and respected brand. Our unique and ethical consumer proposition gives our franchisees the benefit of being with a trusted industry leader in the Australian marketplace. Enviable Reputation The strength of the Mortgage Choice brand supporting your local marketing efforts means your advertising dollars and promotions work harder to achieve your goals. Multi-million dollar advertising budget Every year Mortgage Choice invests heavily in national advertising to build the brand position as Australia s leading mortgage broker and to generate leads to our 13 MORTGAGE phone number and website. #1 google search ranking Consumer awareness is driven by fully integrated campaigns consisting of television, radio, online advertising and search engine marketing. Search engine optimisation ensures we consistently rank #1 on key search terms such as home loan and home loans. Relationship marketing materials Local area marketing is crucial. Understanding your customers, having a good relationship with them, as well as working out how you will reach and win new customers is key to your franchise s success. Over 60% of new business is generated from franchisees existing client bases. So we provide you with repeat and referral marketing tools to build and maintain relationships with your clients and to help ensure they recommend your service to their friends and family. Personalised website Mortgage Choice also provides you with your own customisable mini website where you can develop a personal online presence, your own local profile and generate leads. Marketing tools & templates A library of customisable marketing materials designed to assist you communicate easily, effectively and regularly with your customers are available, along with plans, tools and templates to create your own local area marketing campaigns. 20

21 Local area marketing support Your dedicated Field Marketing Manager provides support with the creation of local marketing plans, employing database marketing, using local marketing tools and templates effectively, developing your local website and maximising online lead generation activities. And of course the Group Office Marketing team are also only a call away. Public Relations Expertise Public Relations is a powerful tool to raise your local profile. Our Corporate Affairs department will help grow interest in your business through national and local media coverage (Mortgage Choice is #1 in the industry for Media Share of Voice) assisting with personalised media releases, editorials, case studies, business profiles and award submissions, and by providing media training and spokesperson opportunities. 0 tv ads 0 newspaper ads 0 radio ads 0 brochures 0 consumer fact sheets 0 quarterly lead generation campaigns 0 customer newsletters 0 direct mail 0 marketing 0 social media 0 customer seminar tools & materials 0 home buyer shows & expos 0 community sponsorship & events 0 store signage & displays 0 outdoor advertising 0 local website 0 search engine marketing 21

22 The investment low start-up costs for a terrific return In a world where franchisees and brokers often struggle with large fixed cost bases including rent, fit outs, machinery and stock, the Mortgage Choice business model is vastly superior as overheads and operating costs are kept to a minimum. The business is designed to be flexible and mobile. Did I achieve my financial goals? Yeah, I smashed them! Ben Herden; Mortgage Choice franchisee; 12+ years; NSW Affordable start-up, minimal overheads Franchisees are not required to buy or rent premises, pay for fit outs or signage, purchase or lease equipment nor employ staff to satisfy trading hour requirements. Scaleable business model Of course, if you decide a branded location will support and grow your business, then you may go for it, but you are not required to. Our measures will mainly be around you optimising the opportunity in your marketing area, meeting minimum performance standards and your ongoing financial success. 12 months working capital While in the Mortgage Choice business model overheads and operating costs are kept to a minimum, all of our most experienced franchisees all agree on how important it is for new brokers to be able to fund themselves for the first year. In all start-up businesses cashflow is tight. We want prospective new franchisees to be aware of this reality, and be properly prepared for it. 22

23 start-up costs Up-front costs for a new franchise Training fee $10,000 License fee $20,000 Business support materials $2,000 TOTAL $35,200 inc GST. *It s recommended that you budget at least 12 months working capital on top of this cost to keep you going in your first year of operation. Up-front costs for an existing franchise Training fee $10,000 Admin & Business support materials $2,500 TOTAL $13,750 inc GST. *Plus negotiated sale price for business (loan book and database) to vendor. Equipment Laptop computer Printer with scanning capability Separate business telephone & fax lines Mobile phone Wireless broadband Miscellaneous Legal and accounting advice MFAA membership Accommodation and travel expenses to attend training in Sydney Ongoing Professional indemnity insurance premiums Public liability insurance premiums Professional association membership fees Compliance fee Vehicle related expenses Phone and Internet expenses National conference installments Local marketing activities Stationery Realistically speaking, having enough money in the bank when you start is an insurance policy. If you do, then you won t have to worry. Cameron Price; Mortgage Choice franchisee; 4+ years; VIC 23

24 24 Our franchisees make things possible for customers they often didn t think were achievable. This leads to all sorts of success and many of our franchisees talk about smashing their financial goals. We re happy to hear it.

25 Rewards there for the taking A Mortgage Choice franchise offers a multitude of rewards. Quite simply, the more effort you put in, the more you get out. Quick pay-back One of the exciting things with the Mortgage Choice model is that with its low overhead structure you can grow your business from a modest base to earning a high income relatively quickly. Build a saleable asset You might start out small, but there is no stopping you from building your franchise business into a significant saleable asset. Competitive commission structure To encourage and incentivise high performance, we offer tiered commissions - the more loans that you settle, the higher your rate of commission. Add to this Mortgage Choice s Tier 1 Broker status, meaning the lenders on our panel pay us at a higher rate of commission, and you have a truly competitive offering. Additional income streams Mortgage Choice has a diversified product range which includes insurance, asset finance, commercial, car and personal loans. This provides additional income streams and an opportunity to nurture stickier clients. Performance bonuses We pay performance bonuses based on both the network s overall performance and your contribution to that result. Business excellence awards We run an Awards and Recognition Program with exciting incentives. These awards are open to everyone, with a special Rookie category for new franchisees. High flyers club Our prestigious top performers are also awarded with a paid overseas trip to a surprise location. Recurring revenue model In addition to the upfront commission you earn - for the life of the loan you continue to be paid a small percentage of the loan. This is an attractive proposition as you keep getting rewarded for your initial hard work. If I strive for more, the opportunity is there. With Mortgage Choice I am able to build my business around my requirements for a stronger income. John Vodanovic; Mortgage Choice franchisee; 7+ years; WA The personal satisfaction I get when I exceed my targets gives me a huge sense of satisfaction. I am proud of myself. Kim Narayan; Mortgage Choice franchisee; Rookie; 1+ year; NSW It s the trailing income that has made all the difference. I mean, in what other occupation do you get a chance to earn a passive income - to get paid every day. It s brilliant. Wendy Higgins; Mortgage Choice franchisee; 13+ years; SA 25

26 Choose both the hours you work and the premises you work from, according to your own personal circumstances and aspirations. 26 I still put in the hours, but when I have things I want to prioritise - like taking the kids to swimming - I arrange those hours to suit my lifestyle. Caroline Jean-Baptiste; Mortgage Choice franchisee; 2+ years; QLD Not only is this the most exciting thing I have ever done, but the flexible working hours mean I can strike a good work-life balance. Ben Herden; Mortgage Choice franchisee; 12+ years; NSW

27 Lifestyle choices choose when and where you work Flexible work environment We know that more and more people want greater flexibility in their working lives. And we understand that wanting flexibility is not the same as going after an easy option. The beauty of Mortgage Choice is the flexibility of our business model - where you are able to work from home, a commercial office, or from a branded shop front. It s still a full-time commitment but this flexibility allows you to work in the way that suits you and your lifestyle best. If you are serious about developing your own business but want to be able to control your time and movements, a Mortgage Choice franchise is a good way to achieve both. Satisfying work-life balance We are extremely pleased to hear the glowing reports of how our franchisees have managed to better balance their work and home lives, doing all the important things in life - like spending time with the kids - while still being able to build a successful business. 27

28 Satisfaction at work do something extraordinary NE PMS 315C PMS Cool Grey 3C OUR C M - 0 Y - 15 K - 45 C - 0 M -0 Y - 0 K - 20 & WHITE K K R - 0 G B R G B - 212

29 Seeing the satisfaction in our clients faces is the best endorsement we can ever get. 93% customer satisfaction Truly fulfilling At Mortgage Choice we encourage people to do extraordinary things. There are many great reasons we get excited about our industry, but the most satisfying is knowing that together with our franchisees we have assisted thousands of Australians in achieving one of their biggest accomplishments that of owning their own home. Mortgage Choice get it that this is a process most people don t like to go through, and they help to ease the pain of it. I ll never do a loan direct with a bank again. Christopher Allen; Mortgage Choice client; QLD The way Mortgage Choice went above and beyond what was required made it feel like they were working exclusively for me. Shaun Breheny; Mortgage Choice client; VIC The best way to describe Mortgage Choice s service is awesome. No matter whether it is a small or a large loan, they work on it equally as hard. I would recommend them in a heartbeat! Jane Carey; Mortgage Choice client; SA I love this business and would do it all again. Yes, go for a Mortgage Choice franchise. Wendy Higgins; Mortgage Choice franchisee; 13+ years; SA 29

30 Joining Mortgage Choice step-by-step process REVIEW initial information on Mortgage Choice 1st MEETING: Meet with our Franchise Recruitment Manager and get an overview of our franchise proposition SUBMIT a Franchise Application to us Purchasing a NEW franchise 1. 2nd MEETING: Questions & answers on franchise 2. Talk to current franchisees as part of your due diligence 3. Meet with the State Franchise Development Manager and/or Field Marketing Manager 4. Receive by the Business Plan, Cash Flow Model and Harrison assessment (suitability profiler). Submit completed Business Plan and Cash Flow to Relationship Manager 5. Relationship Manager arranges for you to present your Business Plan and Cash Flow to State Manager 6. Approval from State Manager 7. Franchise documentation issued 30

31 Purchasing an EXISTING franchise 1. 2nd MEETING: Questions & answers on franchise and meeting arranged with vendor 2. Talk to current franchisees as part of your due diligence 3. Meet with the State Franchise Development Manager and/or Field Marketing Manager 4. Receive by the Business Plan, Cash Flow Model and Harrison assessment (suitability profiler). Submit completed Business Plan and Cash Flow to Relationship Manager. 5. Finalise negotiations on sale of business & prepare sale contract 6. Relationship Manager arranges for you to present your Business Plan and Cash Flow to State Manager 7. Approval from State Manager 8. Contract exchanged and franchise documentation issued SIGN & return Franchise Agreement and confirm Induction Training with Mortgage Choice COMPLETE & return pre-induction requirements (including Certificate IV in Financial Services) COMPLETE lender accreditation COMPLETE induction OPEN for business! 31

32 Mortgage Choice Franchise Ready to take the next step or just want some more information? Becoming a franchisee is a big commitment so we offer a wealth of information to help you through the decision making process. Talk to our Franchise Recruitment team today: fr@mortgagechoice.com.au MortgageChoice.com.au/franchising Design: allanmoran.com