Solar Energy Consulting Business Opportunity
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- Benjamin Wilkinson
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1 Solar Energy Consulting Business Opportunity We are an intuitive multi-disciplinary Solar Energy Consultancy based in Cape Town with a focus on Interaction and a passion for Simplicity. We specialise in the development of rational solar solutions for both the residential and commercial sector, using the power of the Sun to increase return on investment, freeze power costs and drive environmental accountability Page 1 1) Start a Solar Consulting or Installation Business 2) Fill a critical shortage for professional solar consulting. 3) Become a leader in the new low carbon economy. 4) Take advantage of solar rebates, & incentives to help to drive sales. 5) Tap into the emerging billion rand economy of clean energy. Our Experience Co-founder of Skybridge, James McCallum has been involved in the Solar Industry since 2004, after founding Solartech in 2004, he grew the company as the Group MD to the largest Solar Thermal Company in Africa, managing 50 offices nationally & overseeing 15,000 Solar Geysers & 26 Photo Voltaic projects, generating over 500 Million Rand in Sales, eventually selling his shares in July 2013 to pursue the Skybridge Project. Our Focus We consult and manage solar projects in the Western & Southern Cape. We do not accept projects whereby the delivery expectation is unreasonable. We focus on residential and light commercial Solar Thermal & Grid Tied Photo Voltaic projects. We are selective about which projects we accept and do not aspire to expansion. We choose to remain specialised in a sector where we can achieve predictable results and a reputation for over delivery at a reasonable investment.
2 Is Skybridge Right for You If you believe in yourself, if your prepared to apply yourself and are genuinely interested in Solar Energy and its application, in just 12 weeks from now you could be a professional solar energy consultant positioned to generate revenues in proportion to your effort from a home based office, owning your time and owning your future. Page 2 Why We Exist We exists to provide smart, energetic ecopreneurs an opportunity to engage in the emerging Billion Rand Economy of Clean Energy by developing strategies, systems & partnerships with home owners & companies in the Western Cape wishing to explore renewable energy to improve profitability, reduce energy costs and embrace environmental accountability. We create strategic conversations to change the odds, helping our partners connect more often, converse better & convince sooner Essentially the challenges within the Solar Programme are attributed to the lack of confidence in respect to the sales discussion. Very few Solar Companies understand how to sell what they install, & as a result become frustrated by the complexities of the initial customer interaction, most solar companies get caught up in boring technical jargon, alienate the customer & loose the sale. What We Do Skybridge recruit, train & support a growing network of sales & technical professionals wishing to enter the lucrative solar energy industry. We support our partners through an on-going skills transfer programme guaranteeing success for those willing to commit to personal growth whilt s benefiting from a lucrative remuneration structure negotiated with our Eskom accredited technical partners specialising in technical implementation of solar energy solutions. We keep our infrastructure fluid, and expect skill set cross pollination from our design & engineering teams, thus avoiding building unnecessary company overheads into the cost of the
3 project thus diluting the value. In terms of initial investment the Projects we select are priced to win. In terms of our accounting practises, we do not negotiate on project proposals. We teach you how to Consult Every project is unique. Upon request you will manage on site strategic conversations in respect to desired project outcomes. You start by talking about the clients energy needs and project goals. We teach you how to review historical electrical usage and evaluate the structure based on the amount of sunlight it receives throughout the day and the amount of available roof space. You will then provide an initial project estimate to express how generating solar power can lower electrical costs. Page 3 We show you how to Design Solar systems are designed based on project analysis. Upon acceptance you will custom design the solar system based on the home's architecture and required projected energy needs. Design plans contain the specification sheets for all system components, such as the solar panels and inverters for your project. If required you will submit the design proposal to the municipality to obtain the necessary approval. We Teach you how to Install We are always looking for greet installation partners, perhaps your skill set lies in the technical side and you wish to put a technical team together and facilitate the installations generated by our sales network. We teach you initially how to build & manage installation team to SANS compliance. We teach you how to close the Deal We create strategic conversations to change the odds, helping our partners connect more often, converse better & convince sooner Essentially the challenges within the Solar programme are attributed to the lack of confidence in respect to the sales discussion. We don t focus on the sale, we focus on finding the right people to have a conversation with, all you have to do is join the dots, essentially the economy, Eskom and climate change has done the marketing for you already. Why Solar Energy The benefits of solar energy are numerous & significant. Best of all, solar energy is free and does not compromise the environment. A single electric geyser in the average household contributes 38% towards your monthly electricity bill, & contributes 3 tons of CO2 to the fragile atmosphere. At Skybridge we believe
4 that Solar water heating and photo voltaic is the answer. The benefits of solar energy are numerous & significant. Firstly, replacing your conventional electric geyser with a solar water heating system could reduce your monthly electricity bill considerably. & then there's the corresponding reduction in environmental impacts. A 50% reduction in traditional energy use means an up to 50% reduction in CO2 emissions. So installing a solar water heater could reduce your carbon footprint by half. At the same time, you'll be helping to conserve non-renewable fuels like coal & oil for the future & reducing the emissions resulting from their use. Page 4 How much energy will a solar geyser produce and how much can it save our clients? 1) The total investment to the client on a 200L Solar Geyser is R14, ) At SABS we achieved a Q-factor of 7.8 Kwh 3) The average annual radiation for Cape Town is equal to 6.42 KWhr/sqm/day. 4) Our system will deliver Kwhr of energy on the average day in the Western Cape. 5) KWhr per day equates to 4070 KWhr per annum 6) Present electricity prices including Vat for high-use Eskom Clients is R1.61 per KWhr. 7) 4070 KWhr at R 1.61 per KWhr equates to a saving of R6 552 per year. 8) A 20 year cummulative savings = R399, Who Shares Our View Point Cape Town like other major cities, is grappling with a high carbon footprint that requires us to take proactive initiatives to encourage the use of renewable energy. Internal City studies show that there are approximately electric hot water cylinders in private properties across the city, where residents would benefit from replacing them with solar water heaters. In order to help households to access these
5 benefits, the City has developed a unique & innovative programme, designed to take the hassle out of the installation processes & to make it more financially attainable for households. The Residential Solar Water Accreditation Programme will enable residents to take full advantage of the benefits of Solar Water Heaters. Page 5 Before the start of the Solar Water Heater programme, prospective customer perceptions, levels of awareness, & knowledge & attitudes towards the heaters, were tested. The survey was conducted across living standards measures (LSM) 7-10 & indicated the following: 1) 85.9% of residents know that a solar water heater can save them money; 2) 67.9% want a solar water heater 3) 50.5% are likely to buy one in the next one to three years. Basic Financial Analysis To protect our intellectual property, partnership and business model a detailed financial analysis is available upon request and by appointment. Defined Financial Parameters for Solar Consultant Profit from project delivery is capped at 20% on Solar Water Heating and on Photo Voltaic, of which 2.5% is donated to our Charity Trust, 17.5% is absorbed by Skybridge Head office & 75% is paid to our Independent Skybridge Partners
6 Examples of Recent Skybridge Projects 1) Domestic 3.5KW Grid Tied Photovoltaic Array & 2m2 Solar Thermal Flat Panel for water heating Project Cost R Inclusive Skybridge Margin 20% R Charitable Contribution 2.5% R Skybridge Head Office 17.5% R Skybridge Consultant 80% R Page 6 2) Commercial 10KW Grid Tied Photovoltaic Array Project Cost R Inclusive Skybridge Margin 20% R Charitable Contribution 2.5% R Skybridge Head Office 17.5% R Skybridge Consultant 80% R ) 35 x 200 Litre Solar Geysers (Retirement Village) Project Cost R Inclusive Skybridge Margin 20% R Charitable Contribution 2.5% R Skybridge Head Office 17.5% R Skybridge Consultant 80% R Defined Financial Parameters for Solar Technician Profit from project delivery is capped at R ex vat per Solar Geyser Installation 2 Teams achieving 35 Solar Geyser Installations per month Turnover R 157, Ex vat Technical Staff R 25, Admin Lady Vehicles R 5, R 10, Plumbing Sundries R 35, Office Infrastructure R Total Cost R 85, Profit Margin R72,
7 Partnership Criteria The following is a general guideline, which may determine the suitability of an applicant to become a qualified Skybridge Solar Partner. 1) Western Cape Resident 2) Driven & Ambitious 3) Passionate about the Environment & Clean Energy 4) Strong Sales & Communication Skills or Technical Competency 5) Entrepreneurial & Independent Page 7 Initial Training (3 Days) Included in the initial fee & prior to commencing operation, initial training will be given by Skybridge. Technical, Business & Marketing training will be updated on a regular basis enabling all concerned to keep abreast with current market trends. Venue: Erinvale Conference Facility Somerset West Content; 1) Climate Change 2) Business Principles & Solar Economics 3) Sales & Marketing Strategy 4) Technical Theory (Solar Thermal & Photo Voltaic) Training dates; (Subject to Change) 1) August 25 th 2) October 20 th 3) December 8 th 4) February 16 th ) April 20 th 6) June 15 th 7) August 17 th 8) October 19 th SST Monthly Workshops Skybridge Academy offer participation in the Solar Skills Transfer Business Development Workshops, whereby Single day Workshops Covering 30 modules are progressively delivered, cantered around the business chassis and changes in technology
8 Investment A Skybridge Consulting Agency Partnership has an illustrative value & primary investment amounting to R ex vat. This will entitle the partner to: 1) Business Training 2) PV & Solar Thermal Theory 3) On-going Support 4) Territory Licence 5) Rights to the Skybridge Solar Consulting Brand & Mechanism Page 8 Brand Management Fee The Skybridge Partner is required to pay Skybridge fixed monthly Brand Management fee of R for the on-going business support programme Support System All Skybridge Consulting partners within the network will be required to attend monthly business workshops at the Erinvale Conference Facility, to assist the network in developing new strategies & ideas with regards to technical, marketing & business skills. You will receive via a weekly newsletter from Skybridge Solar C&E, outlining interesting articles with regard to Business Development, updates on the industry & various opportunities available to the network from time to time. Solcom Lead Generation Skybridge brand development includes an Lead Generation Programme whereby potential clients will be encouraged to request a quote from you directly based on the location of the enquiry through our various lead generation websites. Currently Google statistics indicate over 1600 searches per month for the term Solar Energy
9 Administrative & Technical processes are managed by Skybridge on your behalf. On a weekly basis we will audit & recon all successful installations with our Solar Installation Partners, Skybridge ensuring payments are predictable & reflect in your account on the 15th of each month. You will be updated daily on all relevant issues pertaining to the process. Page 9 Skyquote Software We have taken the complexity out of the design and proposal process. Skybridge Partners will have access to Skyquote and thus managing multiple complex proposals per day is made effortless. Skyfin Specialise in providing loans for Solar Geysers, Heat Pumps and other Solar Systems, Customers are encouraged to pay a deposit of anywhere between 10% and 50% on your system with flexible repayment terms and competitive interest rates with a simple, easy and confidential application process. Conclusion We are the most creative and focused agency in our space. We avoid complex projects which require unrealistic outcomes. We work with people we enjoy interacting with. We would be delighted to hear from you; Skybridge Solar Consulting & Engineering Convention Tower, Mezzanine Level 1 & 2, Cnr. Heerengracht Street and Coen Steytler Ave, Foreshore, Cape Town, 8001 Tel: + 27 (0) energy@skybridgesolar.co.za James McCallum Gerhard van Niekerk
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