The All-in-one. Media Monitoring Solution

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1 The All-in-one Media Monitoring Solution

2 TELEVISION AND RADIO The full power of live monitoring through SOCIAL MEDIA PRESS A view with no blind spots: 360 content combined with powerful watch and analysis tools. The complex interconnections between various media make it difficult to prevent and manage crises without a full vision which integrates coverage from all types of media. DIRECTORIES AND PROFILES STUDIES AND REPORTS

3 All relevant information brought together on a single customizable platform Optimized assessment of the performance and media impact of your campaigns and sponsorships Save time and money by using a single integrated platform Launch automated monitoring of any kind of media content (press, web, television, radio, social media) Receive alerts on your workstation, tablet and smart phone as soon as information becomes available Share strategic information with the key members of your organization Measure the effectiveness of your initiatives through analysis of their media impact Track trends in order to prevent crises Carry out dynamic media analyses and generate customized reports on your campaigns based on tone, media reach and share of voice Measure the impact of your media campaigns 5

4 A solution to identify and follow influencers in your field Identify influencers and measure their impact Evaluate reactions by analyzing the content and tone of comments Track and manage your company's image and reputation in all mainstream and social media Quikly understand your competitors' strategies "For more than 20 years, we have trusted CEDROM-SNi to manage our content and make it accessible to a professional clientele. Their Eureka.cc solution is the perfect tool for any company wishing to monitor or analyze its media presence or access media archives." Ian Scott, Chief Operating Officer and Executive Vice President at the Chronicle Herald 7

5 Generate and disseminate customized press reviews for maximum efficiency A unique module provides in-depth analysis of your media presence Instantly produce documents enriched with dynamic summaries at any time of the day Cross-analyze with many variables (scope, share of voice, tone, geographical coverage, etc.) Personalize the appearance of your press reviews using your own branding Generate dynamic, customized graphics on a single dashboard Send members of your organization attractive, user-friendly press reviews covering multimedia content and social media Ensure your own editorial approach by disseminating information that is truly relevant to your organization Detect reputational risks and emerging issues of interest for your organization Identify the media and influencers talking about your organization Measure the reach of your communications initiatives and their impact across all media Calculate ROI of your media investments Compare effectiveness of your media campaigns through our media performance tool "The Eureka solution is a practical, effective tool that is greatly appreciated by all our users. It gives us a daily press review that is perfectly tailored to our needs." Pierre Picard, Public Relations Manager, Industrial Alliance 9

6 360 content: monitoring of all media Social media Content to support collaboration and social interaction such as comments and sharing, etc. Social networks Forums Blogs Social Wikis Press Authoritative content from leading sources in the printed press (dailies, weeklies, specialty publications) Newspapers Magazines and journals News web content Links to new sites Press releases News wires Television and Radio Access to main outlets for TV, Radio and WebTV content Television Radio WebTV Directories and Profiles Authoritative knowledge bases updated regularly Biographical data sheets Corporate data Encyclopedias Reference websites Studies and Reports Reports, studies, PowerPoint presentations, data sets obtained from recognized organizations and companies 11

7 Expert client support from information science and media professionals Benefit from personal and continuous support to take full advantage of our solution Clarify your information and media analysis needs with the help of your advisor Optimize your monitoring through customized training Take advantage of our advisors' expertise to optimize your searches, adjust your media monitoring, carry out media analyses and design your press reviews Stay informed of news and trends through customized follow-ups "I highly recommend Eureka.cc for its very wide range of content and its consulting services representatives. They have far surpassed the competition in their desire and ability to meet our needs." Malcolm Bernard, Director of Communications, Canadian Nuclear Association 13

8 About us CEDROM-SNi, a partner of TC Transcontinental since 1996, has been a leading player in the information technology and communications industry for over 25 years and is one of the largest organizations in the field in Québec. OUR VALUES Professionalism Ingenuity Integrity Respect Collegiality With over 100 employees divided between the Montréal head office and the Toronto, Québec City, Ottawa, Halifax and Paris offices, CEDROM-SNi offers an online solution providing 360 coverage to close to 1800 clients from the private, public and government spheres.

9 Eureka.cc: over 25 years of experience in media monitoring For more information about Eureka.cc, call us at or write to us at

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