DIGITIMES Tech Forum - Taiwan's Main Stream

Transcription

1 DIGITIMES Tech Forum(DTF DTF) FPD Technology and Application Forum

2 Event Background DIGITIMES Tech Forum (DTF) series DTF seminars are held 12 times in 2009 Highly recognized and appreciated by attendees. FPD Technology and Application Forum is the first time held this year Variety mobility applications highly increase today, FPD development becomes one of the key technology today. Although TFT LCD is the main stream now, there s still new technology updating in FPD for mobility, green policy purpose. 1 1

3 Event Plan Name: FPD Technology and Application Forum 2009 Date: Dec 22nd, 2009 (Tuesday) Location: The Westin Taipei Hotel, B3,Yong Le Grand Ballroom 133, Nanking East Road, Section 3, Taipei, Taiwan Format: 3~4 keynote and seminar sessions in the morning 3~4 tracks for various topic discussions in the afternoon Target audience Industry: FPD makers ICT makers Material providers Platform designers Job: R&D engineers and supervisors Product managers Purchasing managers Expected attendance 300 people 2 2

4 Forum Agenda &Topics FPD Market & Industry The status and development of FPD The challenge and opportunity of FPD The strength of Taiwan FPD FPD trend & orientation Development of large-size panel Research of touch-control technology Making light & thin form FPD under green policy Key components updating for energy efficiency LED Technology and Application for TFT LCD FPD technology for anywhere and anytime Emerging technology: OLD, MENS, Flexible display New booming applications for digital life: digital photo frames, digital public display New technology for mobility usage: AMO LED,PTA, Electronic paper High quality controlling :HDTV S/M panels 3 3

5 Event Promotion Materials Speaker Opportunity Sponsorship Acknowledgement(See Fig. 1 Red circle part) Sponsors will be listed by (1) level of sponsorship and then (2) alphabetic order Demo Stall(See Fig. 2) On-site display booth(l 160 x W 60 cm) is provided. One Poster(W 150 x H 50 cm,green part) for stall decoration is provided. Design is not included. Decoration depends on the setup environment Poster Display(See Fig. 2) Placed at the Stall(W 85 x H 200 cm,blue part) Design is not included. Only decorated booth area. Sponsor Promotion Sponsor information and product catalogs can be delivered to participants via an information envelope. Material should be in A4 size Fig. 1 Fig

6 Sponsor Opportunity - DIGITIMES Ad plan Newsp aper Pre-Event DIGITIMES Daily Newspaper Quarter page (W17.5 x H25.5 cm) Button (125 x 125 pixel) Web Ads DIGITIMES Chinese website DIGITIMES Chinese newsletter Rectangle (336 x 280 pixel) Leaderboard (728 x 90 pixel) text (30 Chinese word heading Chinese word text) SMS (30 Chinese word heading, no text) E-DM During Event Paper Speech handout, posters Other Demonstration booth Post Event optional optional Paper Special report published in printed paper (as event coverage) 5 5

7 Value & Benefit Lower investment cost Marketing fee is NTD180,000 (not including tax) for a basic sponsorship program Lower risk consecutive successful events since 2006 More attendees to participate in 2009 High benefits An effective event to develop potential customers Face to face discussion with potential customers Event follow-up through guests list information Massive corporate brand exposure through DIGITIMES media advertisement platform High resource usage Hosted by DIGITIMES Sponsors save the time for event coordination 6 6

8 The advantage (Comparison chart) item Own Forum Attend DIGITIMES FORUM Cost High Low, only need NT180,000 Agenda Self-arranged Arranged by DIGITIMES Keynote speaker Experience Promotion efforts Self-arranged Minimum Through sales, distributors or extra expense for advertisement Arranged by DIGITIMES More than10 years for seminars, hosting over 400 events Through sales, distributors and DIGITIMES support for all Ads Attendees Attendees level Depends on the scale, but the more guests, the more expense. Current customer base plus some potential customers Average about 200 attendees. More attendees will not affect costs Current customers and large number of potential customers Action efforts Very intensive DIGITIMES makes the major efforts Benefit Not cost effective Lower costs, higher benefits 7

9 Attendee Analysis Position Job Function Job Function 8 8

10 Attendee Analysis Industry 9

11 Sponsorship Sponsorship Benefits Diamond Basic 1 One Speaker Opportunity in the B classification DTF activity plan listed in page 3 (Diamond level Sponsor can prioritize to select 1 speaker in the morning session) 2 Sponsorship Acknowledgement (Prominent placement of company logo on all official DTF and PR material.) 3 Demo Stall * On-site display booth(l 180 x W 60 cm) is provided, design is not included * Poster ( W 150 x H 50 cm) for stall decoration is provided, design is not included 4 Poster Display (Placed at the Stall (W 85 x H 200 cm), design is not included) 2 copies 2copies 5 Sponsor Promotion * Sponsor information and product catalogs can be delivered to participants via an information envelope. * Material should be in A4 size. 6 Quarter Page Ad (17.5*25.5 cm color) in the most updated(digitimes Daily Newspaper) 3 times 1 times 7 One month, Leaderboard (728*90 pix) on (DIGITIMES.COM Traditional Chinese Version) X 8 Seminar website on DIGITIMES.COM Traditional Chinese Version including sponsor name, logo, web links to company websites. (listing sequence based on sponsorship levels and company English name) 9 Post-Event Special Report A Post-Event special report on DIGITIMES Daily Newspaper and DIGITIMES.COM Traditional Chinese Version 10 Access to delegates name list Note:* all the above ADs must be used in the same month as the event. And one ad should be used in the forum report. * For PR materials, sponsors will be listed from sponsorship level and then in alphabetic order. * Demo booth arrangement by DIGITIMES will be handled based on event environment. 1010

12 Value Added Sponsorship Limited to those who choose Basic Sponsorship Program Sponsorship Benefits / Sponsorship Amount NTD (excluding tax) A. One large poster provided adjacent to the platform during the speech in the morning. (the quantity is limited to 2 sponsors) A TRUSS Size: W350 x H350 cm, Image Size: W300 x H300cm 111

13 Contact Information For more information about Embedded World 2009, please contact: Phone: Fax:

14 About DIGITIMES Tech Forum

15 What is DTF? Stands for DIGITIMES Tech Forum A DIGITIMES quarterly based technology forum Targeting technology, solution and application oriented providers One of the most important technology exchange platforms in Taiwan 1414

16 DTF Events Started from: 2006 Number of events per year: one per quarter; total 4 events a year Target audience RD engineers, supervisors and product managers Attendees: 400~700 people Event Type: All-day event Event details 3~4 seminar sessions in the morning Discussion tracks for different topics in the afternoon 1515

17 DTF Success Case Date:2008/08/19(Tue), 09:00 ~ 16:30 Topic:DTF 2008 Multimedia Day Key Solutions for Video and Audio Processing Organizer:DIGITIMES Platinum Sponsors:ARM NVIDIA TI Sponsors:KatDC Intel Magellan TelTel D-Link III Good Way Special Sponsors:South African Airways Jet Airway Air Tahiti Nui Location:Westin Taipei Hotel B3 Seminar Website: Registration:769 Delegates 16

18 1717 Event Photo Gallery