StorageTek Forum 2004 conference guide

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1 StorageTek Forum 2004 conference guide (This PDF contains 14 pages including this introduction) Every year, StorageTek puts on its large annual user conference called Forum. It is a chance for information technology professionals to attend discussions on industry trends in data storage and management. In 2004, I was asked to focus on the conference guide, a 52-page publication handed out to Forum attendees. Another designer designed the cover and I took on most of the design interior pages. This PDF has been abbreviated to reduce file size. The original publication was 52 pages long. See the following pages for publication highlights >>

2 GET THERE FROM HERE October 11 13, San Antonio, Texas.. Marriott Rivercenter

3 YOU CAN GET THERE FROM HERE This year s FORUM is designed to help you make connections between Information Lifecycle Management strategies and the products, solutions, and real-world experience that can help you get there from here. FORUM s general session agenda is coordinated with track session content and partner exhibits to create a comprehensive view of the challenges and solutions facing the IT world today. CONTENTS 1 Welcome to FORUM About StorageTek 3 StorageTek Executive Management Team 4 Thirty-five Years of Innovation 6 FORUM Steering Committee 8 Agenda 12 The Exhibit Hall 16 Birds of a Feather 18 Partners 26 General Session Descriptions 27 Evening Receptions 30 Track Grid 32 Technology Town Halls 34 Track Session Categories 35 Track Session Descriptions 42 Meet the Speakers 46 Enjoy Your Stay in San Antonio 47 Hotel and General Information 48 Hotel Map

4 WELCOME TO FORUM 2004 OCTOBER 2004 Dear FORUM 2004 Guest: Thank you for choosing to attend FORUM As in past years, FORUM is the place to learn the latest strategies, see new products, hear from storage industry experts, network with peers, and share ideas. Each year, we debut important solutions and share ideas which assist you in your day to day operations. This year is no exception. IT professionals are facing an explosion of data volume and new regulatory compliance requirements on a global scale all with fewer resources and smaller budgets than existed in the past. This year, your FORUM experience addresses these challenges. At FORUM 2004 you can learn from the experts how to.. Improve storage productivity.. Make data protection simple, predictable, and reliable.. Manage to compliance and archival requirements The path forward is evolving, but the destination, applying the principles of Information Lifecycle Management, remains unchanged. At FORUM 2004, we demonstrate that you can get there from here. So take full advantage of this year s agenda; FORUM is designed for you, our customers. Its success depends on your input, your feedback, and your participation. Thank you for joining us. PATRICK J. MARTIN Chairman, President and Chief Executive Officer StorageTek 1

5 ABOUT STORAGETEK Storage Technology Corporation (NYSE: STK), a $2 billion worldwide company with headquarters in Louisville, Colo., has been delivering a broad range of storage management solutions designed for IT professionals for over 30 years. StorageTek offers solutions that are easy to manage, integrate well with existing infrastructures, and allow universal access to data across servers, media types and storage networks. StorageTek s practical and safe storage solutions for tape automation, disk storage systems and storage integration, coupled with a global services network, provide IT professionals with confidence and know-how to manage their entire storage management ecosystem today and in the future. StorageTek products are available through a worldwide network. For more information, visit or call PATRICK J. MARTIN Chairman of the Board President and Chief Executive Officer Pat Martin is chairman, president and CEO of StorageTek. He joined StorageTek in July 2000, after 23 years with the Xerox Corporation. At Xerox, he was the president of the North American Solutions Group (NASG), Xerox s largest marketing operation, with responsibility for $8 billion in annual revenue. He also served as president of Xerox s largest business division, the Office Document Products Division, with worldwide revenue in excess of $8 billion. Martin holds an undergraduate degree in mathematics from Iona College (New York State). He is a graduate of the Harvard University executive education program, PMD and has both a master of science and a Ph.D. in electrical engineering from George Washington University. 2 ABOUT STORAGETEK

6 THIRTY-FIVE YEARS OF INNOVATION StorageTek has a rich history of defining innovation. Since 1969, we have committed ourselves to our customers and partners. We are proud of our accomplishments and thank you for making us a leader in our industry Jesse Aweida, Juan Rodriguez, Thomas Kavanagh and Zoltan Herger leave IBM engineering jobs to form Data Storage Devices in Boulder, Colorado. That name taken, the co-founders choose Storage Technology Corporation Release of first product, the 2450/2470 nine-track tape drive, 14 months after startup, beating business plan by four months. It uses 10 1/2 tape reels loaded by hand. Purchase of 85 acres in Louisville, Colorado, to build a headquarters campus (opens in September, 1970) Introduction of 3400 tape storage device, company s first proprietary subsystem. Just two years old, company s tape revenue reaches $2 million Disk division founded; eight sales and service offices opened, including distributorships in England, Israel and Japan. Com-pany grows to 1,307 employees (U.S.) First 3600 tape drive ships, recording at 6,250 bits/in. The 3600 line of tape subsystems continues for 10 years. Company employs 2,041 in the U.S. and 55 in subsidiaries Ships first 8000 Super Disk, stores four times the capacity of IBM s product (800 MB per module). Listed on the New York Stock Exchange under STK Ships 8350 disk sub-system, using industry s most advanced technology, with 630 MB capacity Develops the 4305 solid-state disk, operating seven times faster than IBM s comparable product. The 8650 disk drive debuts, with a storage capacity of 1.27 GB. The 8650 stores twice the information of IBM s 3350 at a cost of 30 percent less per megabyte A 56,000 square foot plant in Puerto Rico is opened to manufacture printed circuit boards. Company offers a 2-for-1 stock split Purchase of Documation, a Florida printer company. StorageTek discontinues printer operations in the mid-1990s Introduction of 8890 Sybercache, the first cached disk controller With more than 9,000 local employees, StorageTek is the largest employer in Boulder county Storage Technology Corporation (known as STC) changes trademark design to be called StorageTek On October 31, files for Chapter 11 bankruptcy protection. Emerges three years later, one of the fastest turnarounds of the time Global expansion begins with establishment of Storage Technology GmbH, Hamburg, West Germany Introduces 1900 series tape drive line. Revenue surpasses $120 million THIRTY-FIVE YEARS OF INNOVATION

7 AGENDA MONDAY, OCTOBER 11, 2004 Noon 7:00 p.m. REGISTRATION 6:00 9:00 p.m. WELCOME RECEPTION Co-sponsored by Brocade Marriott Rivercenter Third floor registration desk Exhibit Hall Grand Ballroom Marriott Rivercenter TUESDAY, OCTOBER 12, :00 a.m. 6:00 p.m. Registration and Information Marriott Rivercenter Third floor registration desk 7:00 8:00 a.m. Breakfast Exhibit Hall Grand Ballroom Marriott Rivercenter 8:15 11:45 a.m. GENERAL SESSIONS Lila Cockrell Theatre San Antonio Convention Center 8:15 9:15 a.m. Opening Keynote Dean Kamen, President of DEKA Research and Development Corp. and Chairman of Segway LLC 9:15 9:45 a.m. CEO Welcome Patrick J. Martin Chairman, President and CEO, StorageTek 9:45 10:15 a.m. Break 10:15 11:15 a.m. Information Lifecycle Management: Mapping the Future Jon Benson, Vice President and General Manager, Automated Tape Solutions, StorageTek Mark Ward, Vice President, Sales and Service, United States and Canada, StorageTek 11:15 11:35 a.m. Brocade Technology Address Jay Kidd, CTO, Brocade 11:35 11:45 a.m. General Session Wrap-up 11:45 a.m. 1: 30 p.m. Lunch Exhibit Hall Grand Ballroom 1:30 3:00 p.m. TECHNOLOGY TOWN HALLS FOUR CONCURRENT SESSIONS Session 1 Storage Navigator Fred Moore, President, Horison Information Strategies Session 2 Pain Points, Solutions and Strategies Roger Cox, Research Vice President and Research Area Lead, Gartner; Ray Paquet, Research Vice President, Distinguished Analyst and Research Director, Gartner Session 3 Information Lifecycle Management: Realities and Myths Nancy Hurley, Senior Analyst, Enterprise Strategy Group Session 4 Funding Your Information Lifecycle Management Initiative David Vellante, President and CEO, ITCentrix Salons A & B Salons C & D Conference Rooms 1 4 Conference Rooms 17 & 18 8 AGENDA

8 STORAGETEK SOLUTION PODS IN THE EXHIBIT HALL Experience six in-depth offerings that help you get there from here. Every time you visit these integrated solution pods, you earn a chance to win an ipod Mini! Business Continuance Enterprise operations are continuous, so the information systems supporting the enterprise also must be continuous. Business continuance involves planning contingencies for a range of physical threats to the data center, from natural events to malicious threats. Operational resilience is the key to managing these risks. Today s storage options facilitate continued business operations, and are integral to a riskmanagement solution. Compliance Requirements for retaining information and reliably retrieving that information are expanding dramatically. There are more than 10,000 regulations for data retention worldwide, and that list is growing. Storage and information management systems are available today to meet compliance requirements, from managing retention and recovery to verifying the authenticity of original documents. Consolidation Over time, the amount of information we ve accumulated has greatly exceeded our expectations. Correspondingly, the information systems and their associated storage have grown in a seemingly random and haphazard way, generating multiple data centers, and consuming floor space as well as other management resources. Managing information in this environment is difficult at best. Intelligent consolidation of these disparate resources using state-of-the-art technologies can dramatically cut cost and improve efficiency. Data Protection The integrity of data is critical in every enterprise operation. There are many threats to data integrity, ranging from viruses, to accidental deletion, to device failure. An effective data-protection strategy encompasses several replication and recovery techniques. The technique chosen for any particular set of data is determined by the value and criticality of that data to the enterprise. Begin with classifying your information and its required accessibility to build a comprehensive data-protection strategy. Tiered Storage Not all data has the same value and accessibility requirements, but we have generally treated it as if it did. Today s storage systems offer a range of capacity, performance and price points to allow intelligent placement of data. An effective tiered-storage strategy can help optimize the cost of running a data center while improving overall efficiency. Services YES. You can get there from here. StorageTek Global Services will take you there. Support, maintenance and storage management services, as well as professional services, are included in our Global Services portfolio. Effective services enhance your aready-in-place or anticipated solutions. We help take the mystery out of mobilizing services and maximize the benefits you can realize from Information Lifecycle Management. Learn how services can help you solve numerous storage challenges and intensify your ability to produce an improved return on storage assets. Come by the Global Services area in the Solution Café. 14 STORAGEATEK SOLUTION PODS IN THE EXHIBIT HALL

9 Wednesday, October 13, 2004 Salons A & B Salons C & D Conference Rooms 1 4 Conference Rooms 17 & 18 TECHNOLOGY TOWN HALLS 8:00 9:30 a.m. Storage Navigator Fred Moore, President, Horison Information Strategies CUSTOMER-LED TRACK SESSIONS Track Session Categories Managing Your Information Effectively 10:00 10:45 a.m. Overcoming the Challenges of Exponential Data Growth Rob MacDonald, Manager, Infrastructure Support, Electronic Arts 11:00 11:45 a.m. Real World Compliance: Best Practices for Archived Electronic Content Randy Wilson, Essex Investment Management Co.; Chu Abad, Seattle- Northwest Securities Corp.; Laura DuBois, Permabit Pain Points, Solutions and Strategies Roger Cox, Research Vice President and Research Area Lead, Gartner, and Ray Paquet, Research Vice President, Distinguished Analyst, and Research Director, Gartner Improving Your Storage Productivity Intelligent Storage Management: Do More With Less Steve Menges, Worldwide Product & Launch Manager, Computer Associates The SAN Math Behind Your Migration to a Core/ Edge SAN Norman Owens, Senior Technical Analyst, Carlson Companies Information Lifecycle Management: Realities and Myths Nancy Hurley, Senior Analyst, Enterprise Strategy Group Managing the Compliance and Archiving Requirements within Your Organization Factiva s Deployment of StorageTek RMS Services: Daniel J. Weiss, Director, Systems Architecture & Administration, Factiva Practical Experiences of Snapshot, VSM and Shared Virtual Array Mike Vost, Principal Storage Analyst, CIS Financial Funding Your Information Lifecycle Management Initiative David Vellante, President and CEO, ITCentrix Making Your Data Protection Strategies Simple, Predictable and Reliable HBOS Storage Initiatives in Relation to Overall HBOS IT Strategy Bob Sibley, HBOS Remote Tape Implementation at the Royal Bank of Canada James Purcell, Hardware Planner and Dan Ledgerwood, Team Leader, DFSMS and Virtual Tape, Royal Bank of Canada TRACK GRID 31

10 TRACK SESSION CATEGORIES The Track Sessions at FORUM give you the opportunity to listen to and discuss with your peers as they present their case studies in exciting track sessions from the following categories: TRACK 1 Managing Your Information Effectively Stay on top of storage management as data matures. Managing and storing your data in the most cost effective manner is an ongoing issue that all companies face today. These sessions will discuss optimal data movement, introduce the latest on classifying information and showcase the best solutions for managing that information across your organization. Hear from your peers from around the world as they discuss the importance of effectively managing and moving data and optimizing technologies and services to produce the most cost-effective storage systems. TRACK 2 Improving Your Storage Productivity Learn how to build an architecture that will serve your needs today and adapt to tomorrow s challenges. Hear, discuss and understand how you can build an architecture that will adapt to the growing amounts of data that must be stored, protected and delivered at the right time for the right price. Hear real-world case studies on the importance of enterprise information lifecycle management and how to best answer the challenges facing businesses today and into the future TRACK 3 Managing the Compliance and Archiving Requirements within Your Organization Protect your company s investment in data make sure it s safe, whatever happens. In addition to meeting ongoing regulatory and compliance requirements, every business must protect itself, its customers, its investors and its future by saving and protecting data in secure locations while still being able to retrieve that data whenever necessary. In these sessions, IT specialists focus on best practices and business methodologies and services for effective data management to help you increase your return on investment, reduce risks, improve operability and stay within budget requirements. TRACK 4 Making Your Data Protection Strategies Simple, Predictable and Reliable Hear why information lifecycle management is your best ally in an uncertain economy. These sessions offer a unique opportunity to find vast amounts of information, knowledge and comparative analysis of products, strategies and services available for future success in storage management. Here you ll hear how to tackle the challenges in storage before they present themselves. Understand how information lifecycle management strategies will pay for themselves. 34 TRACK SESSION CATEGORIES

11 TRACK SESSION DESCRIPTIONS TRACK 1 Managing Your Information Effectively TRACK 2 Improving Your Storage Productivity TRACK 3 Managing the Compliance and Archiving Requirements within Your Organization TRACK 4 Making Your Data Protection Strategies Simple, Predictable and Reliable open architecture to support the growing number of business applications... Benefit from hearing Children s approach to meeting regulatory compliance. TRACK 4 Data Consolidation in Tomorrow s Data Centers James Whitemore, Vice President, Marketing, Network Storage, Sun Microsystems Technical Level 2 The data explosion is forcing companies to rethink how they architect data centers and how they deploy data storage infrastructure. This presentation takes a forward view of how the data storage infrastructure will look in the next five years and how Sun Microsystems can help customers prepare for the future. Key reasons to attend this presentation:.. Hear about innovations that will help manage data... Learn how integrated systems and solutions can be implemented to provide a higher rate of return than single-point products... Learn how new technology will offer a higher ROA and investment protection on the assets you have today. 4:30 5:15 p.m. TRACK 1 Storage Networking: The Core of Your Business Continuity and ILM Initiatives Costa Hasapopoulos, Vice President, Storage Solutions, CNT Technical Level 3 If your ILM strategy consists of adding more disk when your local arrays fill up, your storage network topology reminds you of the game Twister and your data takes more hops than the Energizer Bunny, perhaps it is time to take a fresh look at your storage network. This presentation discusses how, counter intuitive as it may seem, a simplified storage network is central to success with business continuity and information lifecycle management. These sophisticated solutions require robust, flexible, high-performance access to your information. CNT shows the value of creating a storage network that incorporates tape and disk, mainframe and open systems, and spans your enterprise. This session highlights CNT s class-leading technology for remote StorageTek tape and disk mirroring, and the industry s most powerful and scalable SAN director platform all designed to simplify your infrastructure while protecting your critical data. Key reasons to attend this presentation:.. Improve resource utilization and enable ILM strategies with a scalable, powerful SAN director... Extend mission-critical storage over IP, ATM or SONET for an effective way to implement remote tape or disk backup to meet regulatory requirements and improve business resilience... Hear about storage networks based on intelligent SAN directors as the most scalable approach to aligning business requirements with costs. 36 TRACK SESSION DESCRIPTIONS

12 TRACK SESSION DESCRIPTIONS TRACK 1 Managing Your Information Effectively TRACK 2 Improving Your Storage Productivity TRACK 3 Managing the Compliance and Archiving Requirements within Your Organization TRACK 4 Making Your Data Protection Strategies Simple, Predictable and Reliable Wednesday, October 13 10:00-10:45 a.m. TRACK 1 Overcoming the Challenge of Exponential Data Growth Rob MacDonald, Systems Architect, Electronic Arts Inc. Technical Level 2 Electronic Arts has more than 200 terabytes of primary Fibre Channel disk worldwide across 20-plus systems and is beginning to implement secondary tier 2 storage using SATA technology. With the next-generation gaming platforms coming, we are expecting to manage eight to 20 times data growth within the next 24 to 36 months. The challenges we face today are managing the data with limited resources and determining on which tier to locate this data. We must understand our data to classify it properly, allowing us to make well-informed decisions on policies for managing and migrating the data to the appropriate tier. By classifying the data effectively and efficiently, it is possible to manage this exponential growth in a cost-effective manner, driving down management and infrastructure costs. In his presentation, Rob shares his experience, research and frustrations in his attempts to classify, manage and move data in an open-systems environment. Key reasons to attend this presentation:.. Learn how to use multiple tiers of storage to drive down infrastructure costs... Learn the challenges in classifying data in order to locate it on its appropriate tier... See how this all plays into ILM for a seamless migration of data. TRACK 2 Intelligent Storage Management: Do More With Less Steven Menges, Worldwide Product & Launch Manager, Computer Associates Technical Level 2 Efficiently managing storage and mitigating the risk of data loss are tremendous challenges today. As storage complexity increases and budgets flatten out or decrease, it becomes even more challenging. This presentation discusses these challenges and lays out a logical, defendable strategy to more efficiently manage storage and cost effectively mitigate risk, and the technologies to make it happen. Key reasons to attend this presentation:.. Learn a logical, defendable storage strategy... Learn about the latest in backup and storage automation... Learn the benefits of integration. TRACK 3 StorageTek RMS Deployment at Factiva Daniel Weiss, Director, Systems Architecture Factiva, A Dow Jones & Reuters Co. Technical Level 3 This presentation provides an overview of the business of Factiva and its implementation of the StorageTek Remote Managed Storage services. StorageTek RMS services were deployed for Factiva s remote business continuity site at a hosted lights-out data center facility in New Jersey. Using RMS offerings from StorageTek, Factiva no longer has a need to allocate staff resources to manage the backup and recovery operations for their remote business continuity site. Instead, the staff resources can be focused and utilized for business projects that improve our products and generate revenue. Daniel Weiss, in this presentation, reviews the delivery success rate, and the benefits and the value of the service to Factiva. He stresses the importance of not using precious technical resources for IT janitorial work. 38 TRACK SESSION DESCRIPTIONS

13 ENJOY YOUR STAY IN SAN ANTONIO San Antonio has always been a crossroads where people from many different nations and cultures have mingled and merged. Today, close to eight million visitors a year discover San Antonio, now the ninth largest city in the United States. San Antonio has many charms. It is one of the foremost centers of Mexican heritage in the United States. Its famed River Walk, lined with cobblestone paths, greenbelts, and sidewalk cafés, delights millions of visitors each year. And of course, the Alamo still stands defiantly in the heart of downtown. Some of San Antonio s other major attractions include: Rio San Antonio Cruises The city s cruises and river taxis are a novel way to see the sights and tour downtown. La Villita One of the original Spanish settlements now serves an artists village with galleries, studios, and excellent restaurants. Market Square Chock full of Mexican crafts and culinary specialties, this is said to be largest Mexican marketplace north of the border. San Antonio Missions National Historic Park See the Mission San José and explore other jewels of San Antonio s mission period. Fort Sam Huston A must-see for military buffs, Fort Sam is home to the Fort Sam Houston Museum and the U.S. Army Medical Department Museum. San Antonio Museum of Art Housed in the castle-like former headquarters of the Lone Star Brewery, SAMA is known for its collections of Mexican folk art, pre-columbian art, Spanish colonial art, and the 30,000 square foot Nelson A. Rockefeller Center for Latin American Arts. For more information on area attractions, visit the San Antonio Convention & Visitors Bureau web site: Year-Round Sunshine San Antonio enjoys over 300 days of sunshine each year and an average temperature of 68.8 degrees. In October you can expect sunny skies and a comfortable climate. Average High Temperature 82º F or 28º C Average Low Temperature 59º F or 15º C Home of San Antonio Cuisine Dining options in San Antonio run the gamut from fine French cuisine to down-home soul food, but the city is known for its Mexican food with a Texas twist. Locals of all ethnic backgrounds are passionate about Tex-Mex. Breakfast tacos are as common as bacon and eggs, and numerous Tex-Mex eateries stay open roundthe-clock. 46 ENJOY YOUR STAY IN SAN ANTONIO

14 HOTEL AND GENERAL INFORMATION Hotel Information FORUM 2004 will take place at the majestic Marriott Rivercenter, located adjacent to San Antonio s River Walk and the Rivercenter, a dazzling shopping, dining, and entertainment complex. Marriott Rivercenter 101 Bowie Street San Antonio, Texas USA Phone: Fax: storagetekforum/ San Antonio Taxis Inc Rental Cars Rental Car service is available at San Antonio International Airport from a variety of national rental car agencies: Alamo: GOALAMO National: Dollar: Enterprise: Budget: Ground transportation Getting Around San Antonio International Airport is located approximately 8 miles from downtown and the River Walk, which is accessed via US Highway 281. Visitors travel to and from the airport via Airport Shuttle, taxi, or rental car. Shuttle Service Shuttle service between the airport and downtown hotels costs $9 one-way and $16 round trip. Shuttle mini-buses are ADA accessible. SATRANS Airport Shuttle Reservations: or Taxicabs A ride from the airport to downtown takes approximately 15 minutes and costs $13 $15 plus tip. There is no extra charge for additional passengers. Large minivans are also available and can transport up to 7 passengers downtown for an average of $15 per trip. Rates are subject to change. HOTEL AND GENERAL INFORMATION 47

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