COM 151 PUBLIC SPEAKING

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1 COM 151 PUBLIC SPEAKING PRESENTED AND APPROVED: SEPTEMBER 7, 2012 EFFECTIVE: FALL

2 Prefix & Number COM151 Course Title: Public Speaking Purpose of this submission: New X Change/Updated Retire If this is a change, what is being changed? Update Prefix Course Description (Check all that apply) Title Course Number _X_ Format Change Credits _X_ Prerequisite _X_ Competencies Textbook/Reviewed Competencies-no changes needed Does this course require additional fees? X No Is there a similar course in the course bank? X No Articulation: Is this course or an equivalent offered at other two and four-year universities in Arizona? No X Yes (Identify the college, subject, prefix, number and title): Universities: ASU: Com 225, NAU: CST 111, UA: COM 119. Community Colleges: Central AZ: COM206, Cochise: COM110; all of the following use COM225: Chandler-Gilbert, Estrella Mountain, Gateway, Glendale, Maricopa, Mesa, Paradise Valley, Phoenix, Rio Salado, Scottsdale, and South Mountain. Is this course identified as a Writing Across the Curriculum course? X Yes Course Textbook, Materials and Equipment Textbook: Current edition: Title Author(s) Publisher 11 th (as of fall 2012) The Art of Public Speaking Stephen Lucas McGraw Hill Software/ Equipment Course Assessments Description of Possible Course Assessments (Essays, multiple choice, etc.): Exams standardized for this course? Evaluation of class speeches and presentations. Evaluation of written speech critiques. Quizzes on textbook chapter readings (multiple choice, true/false, short answer). Participation in being responsive audience member for other classmate s speeches. Participation in group activities, projects, and presentations. Tests on communication theory (essays and listing). Are exams required by the department?

3 NO NO Student Outcomes: Identify the general education goals for student learning that is a component of this course. Check all that apply: 1. Communicate effectively. a. Read and comprehend at a college level. X b. Write effectively in a college setting. X c. Communicate orally. X Method of Assessment Quizzes, tests. Papers, essay tests. Speeches, group presentations, class discussions. 2. Demonstrate effective quantitative reasoning and problem solving skills. 3. Demonstrate effective qualitative reasoning skills. X Speeches, group presentations, quizzes, tests, essays, class discussions. 4. Apply effective methods of inquiry. a. Generate research by gathering information from varied sources, analyzing data and organizing information into a coherent structure. X b. Employ the scientific method. 5. Demonstrate sensitivity to diversity a. Experience the creative products of humanity. X b. Describe alternate historical, cultural, global perspectives. X Speeches, panel presentation, group presentations, essays. Participation in being responsive audience member for other classmate s speeches. Tests, quizzes, essays.

4 Office of Instruction Use only: CIP Code: ONET Code: Minimum Qualifications:

5 COURSE INFORMATION Initiator: John Kitts Date of proposal to Curriculum Sub-Committee: September 7, 2012 Prefix & Number: COM151 Full Title: (100 character limit) Public Speaking Short Title: (30 character limit) Public Speaking Catalog Course Description: Emphasizes communication clearly and effectively before a group through the study of communication theory and through extensive practice speaking. SUN Course Number: N/A Credit Hours: 3 Lecture Hours: 3 Lab Hours: 0 Prerequisite(s) Successful completion of ENG 101 Co-requisite(s) Intended Course Goals By the end of the semester, students will be able to: 1. Prepare and distinguish between speeches for different purposes, including speeches that entertain, inform, and persuade. 2. Narrow a topic and generate a specific purpose and central idea. 3. Develop support, including researched authorities, for speeches. 4. Organize speeches utilizing specific patterns according to particular audiences and purposes. 5. Adjust speaking style to suit particular audiences and respond appropriately to audience questions. 6. Demonstrate an ability to prepare and use visual aids appropriate to particular audiences and purposes. 7. Perform extemporaneous delivery with reasonable fluency and confidence, using verbal and nonverbal communication effectively to enhance understanding and achieve a desired purpose. 8. Demonstrate an understanding of communication theory and its importance to critical thinking and expression.

6 Course Competencies and Objectives By the end of the semester, students will be able to: Competency 1 Identify basic tenets of communication theory. Objective 1.1 Explain the value of a course in public speaking. Objective 1.2 Identify the major similarities and differences between public speaking and everyday conversation. Objective 1.3 Identify the three basic elements of the speech communication process. Objective 1.4 Discuss how feedback is experienced differently in various communication situations. Objective 1.5 Explain why completely accurate communication is impossible. Objective 1.6 Explain Aristotle s concepts of logos, pathos, and ethos, and identify why the success of these elements are ultimately determined by their effect on the listener. Objective 1.7 List and define the four modes of speech delivery. Objective 1.8 List and define the steps involved in preparing a speech for public presentation. Objective 1.9 Discuss why culture and communication are inseparable. Objective 1.10 Explain how the cultural orientations regarding power distance can influence how people communicate among themselves and with people of other cultures. Objective 1.11 Differentiate stereotypes of co-cultures from unique individuals who represent those co-cultures. Competency 2 Identify and prepare speeches for differing purposes, including speeches that entertain, inform and persuade. Objective 2.1 Identify the four possible purposes for oral discourse. Objective 2.2 Explain how different contexts require differing purposes. Objective 2.3 Identify similarities and differences among various purposes. Objective 2.4 Generate a specific purpose relevant to the context when given a general purpose. Competency 3 Choose and narrow a topic and then generate a specific purpose and central idea in a manner appropriate for the audience and occasion. Objective 3.1 Explain how topic selection depends on the speaker, occasion, time constraint, and the audience. Objective 3.2 Discuss four methods of brainstorming often found useful in selecting a topic. Objective 3.3 List sources that might be consulted or considered when selecting a topic Objective 3.4 Select a topic and narrow it sufficiently for use a speech. Objective 3.5 Develop clear, appropriate purpose statements and central ideas. Objective 3.6 Distinguish ideas fundamental to the central thesis (main ideas) from material that supports those ideas (sub-points). Objective 3.7 Summarize the central idea of a message in a manner consistent with its specific purpose. Competency 4 Use and organizational pattern appropriate to topic, audience, occasion, and purpose. Objective 4.1 Demonstrate an awareness of various organizational patterns (topical, chronological, spatial, causal, problem-solution, emphatic). Objective 4.2 Explain the importance of organizing speeches clearly and coherently.

7 Objective 4.3 Select organizational patterns that are appropriate to the topic, audience, context and purpose. Objective 4.4 Construct a speaking outline including main points and sub-points. Competency 5 Research and compile adequate support material appropriate to topic, audience, occasion, and purpose. Objective 5.1 Explain how drawing on personal knowledge and experience can enrich a speech. Objective 5.2 Demonstrate an awareness of available types of support. Objective 5.3 Explain major resources available for researching speeches in the library. Objective 5.4 Explain how to use the Internet efficiently and responsibly as a research tool. Objective 5.5 Delineate the three stages of interviewing and explain the responsibilities of the interviewer at each stage. Objective 5.6 Analyze research information in terms of relevancy and credibility. Objective 5.7 Explain how to use examples effectively in a speech. Objective 5.8 Discuss how to best present statistics efficiently in a speech. Objective 5.9 Locate appropriate support materials for speeches. Objective 5.10 Select appropriate support for speeches based on the topic, audience, setting and purpose. Competency 6 Use language appropriate to the audience, occasion, and purpose, and demonstrate an ability to insert spontaneous comments while adapting ideas to a specific audience. Objective 6.1 Explain why the use of vivid language is vital to a public speaker. Objective 6.2 Explain how effective public speakers use imagery and rhythm to bring ideas to life. Objective 6.3 Demonstrate understanding of the types and functions of transitions. Objective 6.4 Select words that are appropriate to the topic, audience, purpose, context, and speaker. Objective 6.5 Use word choice in order to express ideas clearly, to create and maintain interest, and to enhance the speaker s credibility. Objective 6.6 Select words that avoid sexism racism, and other forms of prejudice. Objective 6.7 Use transitions to establish connectedness, to signal movement from one idea to another, and to clarify relationships among ideas. Objective 6.8 Use language at the appropriate level of abstraction or generality. Competency 7 Use vocal variety in rate, pitch, and intensity to heighten and maintain interest; use pronunciation, grammar, and articulation appropriate to a designated audience. Objective 7.1 Explain why good vocal delivery is important to successful speaking. Objective 7.2 Discuss how volume, pitch, rate and the effective use of pauses contribute to a speaker s impact. Objective 7.3 Use vocal variety to heighten and maintain interest. Objective 7.4 Use a rate that is suitable to the message, occasion, and receiver. Objective 7.5 Use pitch (within the speaker s optimum range) to clarify and to emphasize. Objective 7.6 Use levels of intensity appropriate for the message and audible to the audience. Objective 7.7 Demonstrate knowledge of the sounds of American English. Objective 7.8 Use the sounds of the American English language, utilizing standard punctuation and grammar to achieve credibility, influence and authority. Objective 7.9 Minimize vocalized pauses.

8 Competency 8 Use physical behaviors that support the verbal message and communicate engagement with the audience through confidence, sincerity, and enthusiasm. Objective 8.1 Explain why good nonverbal delivery is important to successful speaking. Objective 8.2 Discuss what it means to look like a public speaker. Objective 8.3 Describe the impact of personal appearance in developing credibility. Objective 8.4 Explain how natural body movement and gesture can clarify or reinforce a speaker s ideas. Objective 8.5 Explain why it is important to make eye contact with individual audience members. Objective 8.6 Use appropriate dress, body, movement, gesture, and eye contact to enhance the impact of a message. Objective 8.7 Minimize distracting bodily actions such as fidgeting with notes, leaning on a lectern, and swaying from one foot to the other. Competency 9 Construct and perform effective introductions for speeches that catch the audience s attention, relate the topic to the audience, establish the speaker s credibility, and preview the speech for the audience. Objective 9.1 Identify the objectives of a speech introduction. Objective 9.2 Explain useful methods to gain an audience s attention in an introduction. Objective 9.3 Express the importance of a speaker appearing credible to an audience. Objective 9.4 Detail the importance of previewing a speech s content in the introduction of an informative speech. Objective 9.5 Perform effective speech introductions for both informative and persuasive speeches. Competency 10 Construct and perform effective conclusions that signal the end of the speech, create appropriate closure, and reinforce the audience s understanding of or commitment to the speech s central idea. Objective 10.1 Identify the major functions of a speech conclusion. Objective 10.2 Explain methods a speaker can use to fulfill the functions of a conclusion. Objective 10.3 Perform effective speech conclusions for both informative and persuasive speeches. Competency 11 Use visual aids appropriate to the topic, audience, occasion, and purpose. Objective 11.1 Explain major advantages of using visual aids in a speech. Objective 11.2 Identify types of visual aids appropriate for use in speeches. Objective 11.3 Utilize appropriate visual aids to enhance communication in speech performances. Competency 12 Analyze an audience and situation, and then adapt a message to achieve a specific purpose. Objective 12.1 Explain why public speakers must be audience-centered. Objective 12.2 Explain what it means that audiences are egocentric. Objective 12.3 Identify the major demographic traits of an audience. Objective 12.4 Identify the major situational traits of an audience. Objective 12.5 Describe various types of questionnaires and surveys, indicating which allow for the most open-ended responses. Objective 12.6 Explain how an audience s cultural diversity can influence a public speaking situation. Objective 12.7 Explain how a speaker can adapt to the audience both while preparing the speech and while delivering the speech. Objective 12.8 Discuss strategies of handling difficult audience members and speaking situations.

9 Objective 12.9 Prepare a speech with a specific audience in mind. Objective Analyze audience feedback during a speech and adapt accordingly. Objective Relate and adapt a message to an audience of diverse races, social classes and genders. Competency 13 Perform Informative speeches that present information and/or give direction clearly and effectively. Objective 13.1 Define informative public speaking. Objective 13.2 List and explain different types of informative speeches. Objective 13.3 Describe the basic structure of an informative speech. Objective 13.4 Differentiate between speeches about objects, processes, events, and concepts. Objective 13.5 Differentiate between transitions and signposts. Objective 13.6 Discuss the dangers of overestimating and underestimating what an audience already knows about a topic. Objective 13.7 Discuss the dangers of speaking in abstractions and using technical jargon. Objective 13.8 Organize, outline, and perform informative speeches. Competency 14 Perform a persuasive speech that demonstrates appropriate research and sound logical development. Objective 14.1 Clarify the differences between an informative speech and a persuasive speech. Objective 14.2 Explain why speaking to persuade is especially challenging given the human tendency to resist change. Objective 14.3 Discuss the concept of target audience and its role in persuasive speaking. Objective 14.4 Discuss ways to adapt to an audience that already agrees with one s position. Objective 14.5 Discuss ways to adapt to an audience that is neutral to or undecided about one s position. Objective 14.6 Discuss ways to adapt to an audience that already disagrees or is hostile to one s position. Objectives 14.7 Identify the five steps in Monroe s motivated sequence, and explain why the sequence is especially helpful in challenging an audience to immediate action. Objective 14.8 Organize and outline a persuasive speech using the five steps in Monroe s motivated sequence. Objective 14.9 Explain the necessity of appropriate speaker credibility in a persuasive speech. Objective Discuss the importance of utilizing lucid evidence in persuasive speeches. Objective Identify types of logical fallacies to be avoided in developing arguments. Objective Employ effective reasoning strategies in developing arguments. Objective Organize, outline, and perform a persuasive speech. Competency 15 Identify the intrinsic and historic relationship between ethics and public speaking and demonstrate acceptable ethical standards when researching and presenting ideas. Objective 15.1 Explain why a strong sense of ethical responsibility is vital for public speakers. Objective 15.2 Define differences between global, patchwork, and incremental plagiarism, explaining why each type is unethical and how each can be avoided. Objective 15.3 Trace the historic relationship between ethics and public discourse from the Greek Sophists, Plato, Aristotle, and Quintillion to the French Revolution and rise of democratic thought to World War II through the present.

10 Objective 15.4 Explain how being ethical can improve and strengthen a speaker s effectiveness. Objective 15.5 Demonstrate acceptable ethical standards in research, speech construction, and public performance of messages. Competency 16 Demonstrate a growing confidence in coping with public speaking fears. Objective 16.1 Explain why a certain amount of communication anxiety is not only normal but even desirable for public speaking. Objective 16.2 Discuss methods of controlling nervousness and of making nervous energy work for, rather than against, a speaker. Objective 16.3 Identify the consequences of high communication apprehensiveness in the classroom, in social encounters, and in the work place (including choosing a career). Objective 16.4 Identify situational causes of public speaking apprehension. Objective 16.5 Explain how English as a second language can create a special kind of communication apprehension. Objective 16.6 Discuss the three treatment programs often used to reduce communication apprehension. Objective 16.7 Explain and practice specific strategies that will reduce one s communication apprehension. Competency 17 Demonstrate an ability to evaluate other speakers performances, including matters of preparation, organizational structure, critical thinking, methods of support, and delivery. Objective 17.1 Identify main ideas and supporting details, differentiating between the two. Objective 17.2 Determine whether the number of supporting details adequately develops each main idea. Objective 17.3 Discriminate between statements of fact and statements of opinion, distinguishing between assertions that are verifiable and those that are not. Objective 17.4 Distinguish between emotional and logical arguments, identifying the logical and emotional characteristics of arguments and determining which characteristics are predominant. Objective 17.5 Identify instances of bias and prejudice in a speech, specifying how bias and prejudice may affect the impact of a spoken message. Objective 17.6 Identify transitional, organizational, and nonverbal cues that direct the listener to the main ideas. Objective 17.7 Identify the direction, intensity, and salience of the speaker s attitude as reflected by the verbal and nonverbal messages. Objective 17.8 Recognize possible discrepancies between the speaker s verbal and nonverbal messages.

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