Optimize web application performance

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1 Imre Varju

2 compuware gomez Compuware Gomez web performance monitoring solution helps you protect online revenue, reduce operating costs, protect brand image and improve end-user experiences. Poor application response times and availability prevent customers from making purchases and leave them dissatisfied. Also, poor application performance hurts employee productivity and harms customer support. Detecting and resolving web application problems experienced by end users is a major challenge, especially in today s Web 2.0 environments with key features and content delivered from multiple sources and assembled in different browsers. According to Forrester Research, without the Compuware APM solution, more than 70 percent of problems are not detected through monitoring; rather, they are reported by end users and require, on average, six internal calls to identify the party responsible for fixing the problem. With Gomez, problem detection and isolation is simplified. Role-specific dashboards display current performance status and pinpoint the fault domain location: in your data center, your network, a third-party provider, a cloud service, the Internet, a browser or device. Because our solution is the Compuware APM gives us superior visibility into our performance for every region of the country and every element on our web site if any performance issues arise, they are by definition already diagnosed, and we can fix them before they harm the online experience. Neil Seth, Vice President of Product Management, Gamefly, online video game rental subscription service only one that unifies synthetic monitoring with real-user traffic, the business impact is automatically quantified the number of users and pages affected to enable rapid prioritization and resolution. Over 4,000 customers worldwide, ranging from small companies to large enterprises and managed service providers, use Gomez to optimize web application availability, performance and experience across multiple browsers, mobile devices, geographies and users. Why compuware gomez Accelerate problem identification, prioritization and resolution Identify root causes across the application delivery chain. Quantify the business impact of performance problems. Ensure availability and performance for key users, transactions and geographies. Optimize web application performance Improve availability and response time across multiple browsers. Enhance web experiences across mobile, streaming and web applications, including Rich Internet Applications (RIAs). Make smart technology investments and manage service providers effectively Help select, configure and optimize the performance of technology investments (i.e., content delivery networks, cloud, virtualization and infrastructure). Ensure you comply with service level agreements.

3 The Challenges of Application Delivery Chain Delivering web, mobile, streaming or cloud-based applications to customers or employees today involves a complex set of services and multiple layers referred to as the application delivery chain. This complex chain delivers all of the application components that are ultimately assembled within the different browsers available to shape the end-user experience. The graphic below illustrates the application delivery chain and identifies many of the problems that Gomez web performance monitoring helps detect and resolve. Compuware Gomez detects and resolves problems across the entire application delivery chain.

4 Key Capabilities and Features Optimize web application availability, performance and experience across multiple browsers all the way from the last mile to the first mile with Gomez web performance monitoring solutions. Web Page and Application Monitoring Gain an outside-in perspective on web performance and availability by monitoring from more than 150,000 realworld Internet backbone and true Gomez Last Mile locations. Ensure quality web experiences, application availability and performance for your key users, transactions and geographies. Receive instant notification when errors happen along any part of the application delivery chain. Quickly determine the root cause of problems before they impact your business and damage your brand. real-user and synthetic monitoring. Web application performance is correlated with the number of users and page views so you can prioritize problems by business impact. With Gomez First Mile, you can immediately identify whether the root cause of a problem is inside or outside of the data center. Streaming Media Monitoring Multimedia is one of the fastest growing content areas on the Internet. Protect the quality of streaming media experiences for end users around the world. Gomez offers two methods synthetic and browser real-user streaming monitoring to rapidly identify delivery problems with a CDN or quality issues impacting end users in different geographies. Real-user Passive Monitoring Make sure your end users achieve quality web and mobile experiences by monitoring performance from their perspective. The Gomez Browser and Gomez Mobile Real-User Monitoring solutions, both a part of Compuware APM, measure performance directly from your users browsers and mobile devices, allowing you to analyze performance by geography, browser, ISP and device. Gomez Real-User Monitoring First Mile is the only first mile to last mile solution that unifies User Satisfaction Maps show you drill-down isolation of geographic-based problems and how performance varies by browser, device, operating system and page. What Makes compuware gomez Unique? The most complete outside-in view from the Last Mile to the First Mile Multi-browser, first mile and browser-based realuser monitoring as well as synthetic Internet backbone and last mile monitoring Mobile, streaming, web and RIA monitoring Complete application delivery chain coverage The most accurate and actionable data, diagnostics and alerts First mile to last mile role-specific dashboards with instant problem isolation and quantification of business impact Detailed object-level, page, connection and host data across multiple browsers Application code-level diagnostics through integration with Compuware dynatrace and its patented PurePath Technology. The most representative and the largest testing network 150,000 + backbone and Gomez Last Mile testing locations in countries and 2,500 + ISPs Complete coverage across real-world geographies, browsers and mobile devices The most flexibility, self-service control and support Only fully unified active/ synthetic and real-user monitoring solution Flexible subscription with pricing based on usage Easy-to-use test creation, scheduling and diagnostics Record once, playback anywhere test creation

5 Rich Internet Application Monitoring Today s users are more demanding than ever, and RIAs offer companies an interactive and compelling way to engage with customers. Gomez provides a quick and easy way to record complex RIA interactions (with technologies such as AJAX, Silverlight, Flex and Flash), set up operational monitoring and optimize RIA performance for end users. Alerts provide instant notifications when RIA quality issues arise anywhere across multiple browsers, devices, geographies and users. Mobile Application Monitoring Compuware provides a unified one web view of mobile and web performance so you can leverage existing application performance management skills, best practices and investments to improve productivity and maximize operational efficiencies. Gomez Synthetic Monitoring Mobile accelerates the identification, diagnosis and resolution of mobile web-site, application and SMS performance and availability problems. Gomez Mobile RUM measures your mobile web-site and native application performance directly from your end users mobile devices, so you can understand the business impact of performance problems and ensure a quality end-user mobile experience for your key customers. The Gomez on-demand mobile monitoring solution supports all major phone platforms, including ios, Android OS, BlackBerry OS, Palm OS, Symbian OS and multiple-feature phone operating systems. Multi-browser Monitoring Monitor and test web and mobile site performance from the browsers your customers use. Gomez is the only solution that allows you to test and monitor the performance, functionality and compatibility of your web and mobile sites across different browsers and devices. Get actionable and detailed MySpace is committed to providing a quality experience for our users and improving site-wide performance. Extending our relationship with Compuware will help us continue to improve page load speeds, optimize performance and lower costs. Linh Chung, Vice President of Production Operations, MySpace object-level data to identify and resolve performance issues before they impact end users. Unlike other web performance monitoring tools, Gomez helps you measure and optimize the performance of today s composite web and mobile sites and applications across all of today s top browsers and mobile devices. Record Once, Playback Anywhere The easy-to-use point-and-click Gomez Recorder makes it simple to record critical customer transactions even with RIA technologies such as AJAX, Silverlight, Flex and Flash. The Gomez Recorder client-side metrics integrate with Google Page Speed providing a numerical score and analysis of your web pages during playback. This allows you to optimize your web pages based on industry best practices. With the Gomez record once, playback anywhere technology, record your most important transactions and replay them: locally to gain instant access to performance metrics when load testing new web sites, web and mobile applications and features from desktop and mobile device locations around the world to monitor your web site across multiple browsers to optimize web page performance through integration with Google Page Speed. compuware gomez Customers Achieve Tangible ROI BuildDirect, a building Coolibar, a sun-protecting ebags, the world s leading Scottrade, a discount materials supplier, reduced clothing designer and online provider of bags brokerage house and web site downtime by 45 manufacturer, reduced and accessories, achieved investment company, percent and improved page the time to complete its a 10 percent increase in achieved less than three- load times by 23 percent. most important seven-step conversion and saved more second response time and e-commerce transactions than 50 percent in staff consistent 99 + percent by 50 percent. and fees. availability rates.

6 Complete Application Delivery Chain Coverage Gomez web performance monitoring solutions utilize the world s most comprehensive testing network to eliminate blind spots across the entire application delivery chain. Our solution provides the visibility to rapidly determine if the root cause of a problem is in your data center, your network, a thirdparty provider, a cloud service, the Internet, a browser or device. Gomez enables unparalleled customer insight into: what they do (key pages and transactions) where they do it (geographic locations) how they do it (browsers and mobile devices) when they do it (normal and peak usage). Compuware APM provides the industry s only first mile to last mile dashboard that organizes web performance alerts by severity and indicates if the root cause is in the data center, the Internet, a third-party service provider, a browser or mobile device, eliminating some of the finger-pointing among network Operations, Infrastructure management and other groups. Jeff Hill, Research Analyst, Aberdeen Research

7 Role-specific Dashboards: Rapid Fault Domain Isolation Gomez web performance monitoring solutions simplify the complexity of monitoring application performance by delivering the status of applications and business transactions in role-specific dashboards. These dashboards enable rapid identification, prioritization and resolution of problems, avoiding customer frustration, lost revenues and a tarnished brand. Unlike other solutions that provide status and metrics on one fault domain, Gomez is the only solution that correlates and consolidates information across the entire application delivery chain into a single location, the Gomez SaaS portal. The Gomez Dashboard puts first mle to last mile performance information at your fingertips, allowing you to rapidly isolate the exact location of a problem along with the business impact so you can quickly prioritize and resolve problems that affect the most customers. Gomez dashboards provide business impact and root-cause analysis. When to Use compuware gomez In addition to ongoing operational monitoring, companies use Gomez to solve problems across many different projects. Launching and Upgrading a Web Site Building Rich Internet Applications Virtualization of Applications Service-Level Management Will our web site work properly on all browsers for all users around the world? Infrastructure Changes Will our web applications perform as well or better after the changes? Data Center Consolidation When can we consider consolidation and ensure our web applications will still perform well? Do these new features perform well for our key users? Delivering Mobile Applications Is our new mobile offering available and performing optimally on different devices? Delivering multimedia content Are users waiting too long for streaming video to buffer and rebuffer? Are we performing better or worse after virtualization? Are we more consistent? Content Delivery Network Selection and Optimization Are we selecting the right vendor? Is the service optimized for our users? How can we ensure that our key vendors and third-party providers are delivering service levels as promised? Managing Cloud Computing Resources How do we ensure our providers are delivering service as promised?

8 Aberdeen Research shows that Compuware gomez users, when compared to all other users are: Fifty percent more likely to improve application response times. Forty-two percent more likely to reduce mean time to repair. Sixty-nine percent more likely to reduce the labor cost to manage application performance. Compuware APM users rise above best-in-class in monitoring end-user experience. Aberdeen Research The Compuware APM platform is the industry s leading solution for optimizing the performance, availability and quality of web, non-web, mobile, streaming and cloud applications. ABOUT compuware apm Compuware APM is the industry s leading solution for optimizing the performance of web, non-web, mobile, streaming and cloud applications. Driven by end-user experience, Compuware APM provides the market s only unified APM coverage across the entire application delivery chain from the edge of the Internet through the cloud to the data center. Compuware APM helps customers deliver proactive problem resolution for greater customer satisfaction, accelerate time-to-market for new application functionality and reduce application management costs through smarter analytics and advanced APM automation. With more than 4,000 APM customers worldwide, Compuware is recognized as a leader in the Magic Quadrant for Application Performance Monitoring report. Learn more about Compuware s leadership in the APM market, at: compuware.com/apm

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