GLOBAL PARTNER TRAINING

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1 GLOBAL PARTNER TRAINING Introducing Red Hat Enterprise Linux 6 November 2010 The RHEL Team

2 Agenda The market opportunity and landscape Introducing Red Hat Enterprise Linux 6 Key features and benefits Product Portfolio Opportunities Linux in the Market Next Steps 2 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

3 Market Landscape RHEL is delivering performance, scalability, security, and reliability previously only available on very expensive legacy platforms Support of all new hardware architectures Record benchmarks Impressive reliability has improved Unbeatable TCO Legacy UNIX/RISC is very expensive Price/performance is particularly advantageous for RHEL/x86 The customer saves costs on hardware, software licenses and operational costs Red Hat success is attracting and maintaining key ecosystem partners Red Hat is known for viability and trust are now UNIX issues Red Hat future-proofs customer IT architectures enabling the evolution from physical-virtual-cloud computing Red Hat is the foundation for future grown 3 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

4 The Linux Market Opportunity Initial Server Shipments from 2008 to 2009 declined ~23%* Red Hat revenue increased 15% (bookings even more) Linux is deployed on ~25% of new servers** The UNIX Installed base continues to decline* ~4x more Linux than Unix being deployed** Red Hat is your partner to realize more market opportunity * Source: IDC Worldwide Server Installed Base Forecast Update, March 2010, # ** Source: IDC Worldwide & Regional Server Forecast Update. Doc # December NDA RED HAT CONFIDENTIAL INTERNAL ONLY

5 The Realities of Today s Market Worldwide Y-Y Software Revenue Growth by Platform 50.0% 40.0% 30.0% 20.0% 10.0% 0.0% -10.0% Linux and Linux-related Software Windows and Windows-Related Software Unix and Unix-related Software Overall Market Source: IDC Software Market Forecaster, April NDA RED HAT CONFIDENTIAL INTERNAL ONLY

6 We continue to bring the community, vendors and users together Enterprise Users Hardware vendors engineering engineering Software vendors RED HAT Open Source Community 6 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

7 Introducing Red Hat Enterprise Linux 6 Extensive improvements in every dimension Kernel Performance Scalability Security Virtualization Development environment Hardware support And more... 7 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

8 Key Red Hat Enterprise 6 Themes Trusted data center platform Application and infrastructure performance, scalability and security Making IT nimble across physical, virtual and cloud 8 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

9 Trusted data center platform The platform for today and your long-term growth A critical foundation for any physical, virtual and cloud infrastructure Fully optimized for all the major hardware architectures and hypervisors, now and into the future Continuously bringing technology advancements and innovation to our customers A portfolio of enterprise Add-Ons to meet customer's specific needs Mature, proven and widely deployed Nearly a decade of technical stability and business success Industry adoption and a fully engaged ecosystem: OEMs, IHVs, ISVs Stable across our 10 year plus life cycle with Red Hat's ABI/API Compatibility Commitment Relied on to power some of the world's most mission critical environments Industry Partnership & Leadership Delivering latest hardware innovations through close early work with processor and system vendors to ensure upstream and commercial success Ecosystem engaged deeply throughout development and Beta testing phases 9 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

10 Application and Infrastructure performance, scalability and security New hardware & deployment paradigms Fully supporting hardware innovations: More cores/memory/data The most efficient OS today due to system wide power management and resource control Optimize applications on both physical and virtual platforms with hardware independent diagnostic and management tools The platform for operational excellence --> lowering costs and increasing utilization with enhanced management & control features Reliable, robust platform that is built to support all applications and workloads Modular, flexible and robust operating system architecture that enables the latest in hardware reliability features Enhancements in scalability and server consolidation demonstrated by industry leading benchmarks Management and system tools enhanced for more security, control and flexibility 10 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

11 Making it agile across physical, virtual and cloud The right operating platform for your applications across any environment Hardware and hypervisor independence for a consistent application environment for flexible physical, virtual and Cloud deployments Tailor your OS: Install what you need Improve IT operations with a common foundation Leverage skills, processes and operation technology Unified and comprehensive app & system security with leading security solutions Manage to SLAs with unprecedented resource control (on x86) New Technology to span any data center environment KVM integrated into the enhanced kernel so all RHEL improvements benefit the virtual environment Support for the latest guest virtualization features from Cisco, Intel and others Improve server consolidation due to efficiencies in resource, power and system idle as physical or guest deployment Migration tools to convert other virtualized environments to run on Red Hat KVM Integrate with your other Enterprise Software (MSFT) 11 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

12 Red Hat Enterprise Linux What's New - Server Feature Application & infrastructure efficiency, scalability, and reliability Unprecedented resource management Integrated security designed into kernel Stable application development and production platform Integrated virtualization Enterprise manageability Benefit - Manages the underlying system complexity and reduces data bottlenecks so applications can perform their best. - Set policies by process, applications, and even guests to match network, memory, and CPU usage to business needs and service-level agreements. - Provides a complete security stack from network firewall control to secure containers for application isolation that has made Red Hat Enterprise Linux one of the most certified operating systems available. - Offers comprehensive application support across cloud services, middleware, web applications, and enterprise applications. - Designed to be both a superior virtualization host and guest on any of the major hypervisors. - Two categories of control for datacenter operations - Our Smart Management Add-On and Red Hat Network Satellite servers centralize and automate common management functions so datacenters can scale systems without burdening staff. 12 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

13 Red Hat Enterprise Linux product portfolio New packaging offerings: Variants, Add-On's = Choices Servers (x86) Servers (other architectures and use cases) Add-ons (optional software Desktops One solution three editions Four additional solutions Seven add-ons Two solutions 13 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

14 Subscription model We are simplifying the RHEL product portfolio To allow customers to buy one subscription and use it on bare metal or in a virtualized environment, RHEL Server will be available as three orderable editions. The difference among the three editions is the number of RHEL virtual guests supported on a single server. One solution for servers available in three editions Red Hat Enterprise Linux Server Premium $XXX/socket-pair/year Standard $XXX/socket-pair/year Maintenance-only $XXX/socket-pair/year 1 RHEL Server 1 RHEL guest Premium $1,299/socket-pair/year Standard $799/socket-pair/year Maintenance-only $349/socket-pair/year RHEL Server 4 RHEL guests Premium $1,949/socket-pair/year Standard $1,199/socket-pair/year Maintenance-only N/A 4 RHEL Server Unlimited RHEL guests Premium $3,249/socket-pair/year Standard $1,999/socket-pair/year Maintenance-only N/A Red Hat Confidential NDA Required Do not copy or distribute 14

15 What Customers are Saying (Brand new survey*) Large Financial Services Company They are evaluating their Solaris applications for migration to RHEL due to uncertainty about the future of Solaris Large Health Benefits Provider They are now hosting all new apps on RHEL to reduce costs, improve utilization via virtualization As current applications have new releases, they will migrate these as well (IBM Websphere, IBM MQ, Websphere App Server, Java Apps) Free Linux is out of the question (support and certification) Large Bank New applications all to be run on RHEL or Windows DB2 on AIX considered for migration Workloads with high number of instances (WebSphere, web serving, Oracle) Oil and Gas Company High end RHEL servers run middleware Attracted to open source, performance, support, certification and TCO * Source: Harvard Research Group NDA RED HAT CONFIDENTIAL INTERNAL ONLY

16 Red Hat Enterprise 6 What's In This For You? Tap into the growth associated with Red Hat and workloads moving to RHEL Migrations are on the rise Not just net new workloads, could see a tipping point Customers will be thrilled with the savings you can show them Consolidation Improved power/cooling efficiencies in smaller footprints Impressive mission critical workloads running on mainstream architectures Revenue opportunities for hardware, software, consulting and services Leverage RHEL as a platform to provide a strategic framework for your customers IT (not just an OS play) Protect your future, and your customers' future Platform of choice for the evolution from physical to virtual to cloud 16 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

17 More Opportunity Scaling Up, Scaling Out & Scaling Consolidation Unix Migration Truly delivering on Cheaper, Faster, Better Delivering performance at scale Added the scalability and tool chain features Solaris admins want Windows Migration Once again setting the bar higher on reliability & security Their strategy for future applications & deployments Improved usability of Active Directory integration, security & flexibility Renewal Customers Establishing the long term platform for current & future hardware Smooth transition on their timeline Introduce to other departments 17 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

18 Good Prospects Infrastructure Higher performance and scale Intel 7500 (Nehalem EX) deployments (4 socket above more cores) More mission critical workloads Standardize on a strategic architecture that is less expensive (unlike UNIX/RISC platforms) or not risky Do not want to replace their current Windows-based environments. Security Tighter security controls Government agencies Migration Unix to Linux Mixed environment Virtualization Installed Red Hat Enterprise Linux customers looking to expand use of virtualization Net new customers not yet standardized on a virtualization solution and are looking to increase their use of virtualization. 18 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

19 Don't Forget our Online Resources All partner enablement tools will be found here: https://partner.redhat.com Leverage all the assets on the Red Hat Migration Center Customer success stories Red Hat Solutions Partner Locator 19 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

20 Why Sell Red Hat Enterprise Linux 6 Offer a highly optimized application platform for large-scale, centrallymanaged enterprise deployments (e.g. today's large SMP, large memory and extensively virtualized systems) Deliver maximum efficiency with the latest generation of highly scalable hardware systems (e.g. Intel Nehalem) Enable industry-leading virtualization performance, flexibility, security for both host and guest environments Provide extensive support for Green IT capabilities to minimize ecological impact and carbon footprint Provide a platform suitable for long-term, stable deployment while able to incorporate new technologies 20 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

21 Calls to Action Understand the features and benefits of Red Hat Enterprise Linux 6 Leverage your Red Hat team Leverage the resources on the partner portal Pursue new selling opportunities Thank You!! And Good Selling!! 21 NDA RED HAT CONFIDENTIAL INTERNAL ONLY

22 THANK YOU! Questions

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