Maximum Enrollment Survey - Does it Tell the Truth?

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1 Maximum Enrollments Survey 2008 by Rich Cameron for the Journalism Association of Community Colleges The Journalism Association of Community Colleges often asks its members for enrollment figures in journalism classes in its periodic Snapshot Surveys 1 so that schools can measure their enrollments with other journalism programs. What has not been catalogued, however, is the differing college expectations for those classes, the maximum expected enrollments that are established by all college curriculum committees when courses are approved for each campus. It is one thing to say that School A and School B both drew, let s say, 21 students to a mass media survey course and declare that both enrollments were decent, but quite another when you see that school A thinks that the course should have 50 students in it while School B caps the enrollment at 25. While School B is reasonably happy, School A might cancel the course section because it drew less than 50 percent of it maximum. So the Maximum Enrollment Survey conducted in late January/early February 2008 attempted to collect figures of what colleges expect of some of the most common journalism courses. JACC members were asked to indicate the maximum enrollment of a single section at their schools for Mass Media survey, Beginning Newswriting, Public Relations, Photojournalism and generic Multimedia courses. Many schools offer newspaper courses that can be defined as all-in-one, that is the single newspaper course is made up of writers, photographers, designers, etc. Other schools have cobbled together a series of courses aimed at more specific audiences that, when combined, comprise the student newspaper. So schools were asked to give maximum enrollments for the all-in-one model if that is what they used and an averaged maximum for each of the multiple courses if that is what they used. They were not asked to indicate how many sections of the courses were offered. If colleges had a separate Editorial Board class they were asked to give the maximum enrollment for that class as well. Unfortunately, while many colleges follow a standard pattern of mass media, newswriting and newspaper with some adding classes like photojournalism, public relations and multimedia 1 Archives of past Snapshot Surveys and other similar surveys can be found on the organization s web site at The 2007 survey report is downloadable from 1

2 classes sometimes in other programs on campus not all colleges fit into this survey. When Cypress College attempted to answer survey questions, for instance, it found that the survey asked the wrong questions for Cypress because of its convergence newsroom where classes are run in such a convergent manner that it is hard to distinguish one enrollment from another and only the total enrollment matters. California has 109 community colleges. Of those only about have journalism programs in any given year some schools run a student newspaper one year and not the next. For it was estimated that there were 70 such colleges. All but a small handful of those schools with programs are members of JACC or are represented on the organization s JACC-FAC listserve for journalism faculty. The online survey was promoted through the listserve. Forty-three colleges (an estimated 61.4 percent of those with journalism programs) responded to the survey. The participating schools represented large metropolitan colleges as well as smaller rural colleges. As best could be determined, key demographics of participating members paralleled regular participation in the organization s activities and in previous Snapshot Surveys. As it turned out, simply seeking maximum enrollment numbers was not an easy task. Anecdotal evidence collected during the survey process indicated that some instructors did not know what their own maximum enrollments are and some instructors at schools where multiple sections of courses were offered put combined maximums (i.e., two sections of a course of 35 showed up as 70). Still other instructors, perhaps familiar with past surveys, listed actual enrollments rather than official maximums. The question becomes even more muddied with the concept that a college may have a course with an official maximum of 50 students might be scheduled in a classroom that only holds 30, so the official maximum is temporarily reduced to 30. As much as possible, these errors were rooted out and corrected before the following results were calculated. NATIONAL ACCREDITING STANDARDS No California community colleges are accredited, nor are they eligible to be, by the Accrediting Council for Education in Journalism and Mass Communications, the major body that evaluates university level programs, but wording in ACEJMC s standards for accreditation are perhaps appropriate as a standard by which to judge the maximum enrollments for journalism classes at 2

3 community colleges if lower division coursework is to be deemed equivalent to those at universities. ACEJMC Standard 2 2 states: The unit provides a curriculum and instruction that enable students to learn the knowledge, competencies and values the Council defines for preparing students to work in a diverse global and domestic society. As an indicator for meeting the standard, ACEJMC includes: d) Student-faculty classroom ratios facilitate effective teaching and learning in all courses; a student-teacher ratio of 15-1 in skills and laboratory sections is strongly recommended and the ratio in each section should not exceed (emphasis added) Few community colleges would allow those ratios to be the standard for a journalism program, though even more stringent student:teacher ratios are not uncommon, especially in health related vocational fields. 2 ACEJMC accrediting standards can be found at (Feb. 8, 2008) 3

4 MASS MEDIA ENROLLMENTS Forty-two, or all but one of the colleges reported offering this course. The average maximum enrollment was 44.1 with a median result of 35. The mode was 30 with nine schools reporting that value, eight reported the median result of 30. The highest school was Moorpark College with a maximum enrollment of 150, more than double the third place school. The second highest was Orange Coast with 125. Three schools reported a low of 25. 4

5 BEGINNING NEWSWRITING ENROLLMENTS Every school participating in the survey reported offering a beginning newswriting course. This course would qualify as a skills course under the national accrediting guidelines, but community college average maximum enrollments are more than double the suggested ratio of 15:1 with an average enrollment of The median was just below that at 30.0 and the mode just above it at 35. Twelve colleges reported the modal number of 35 and another nine matched the median number. East Los Angeles and Pierce colleges reported highs of 50 students while Moorpark and Shasta reported lows of 20. 5

6 MULTIMEDIA COURSE ENROLLMENTS Multimedia courses are probably the newest types of courses offered by the colleges and only seven schools reported enrollment caps. These, too, likely would be categorized as skills courses, but the average in these courses is 23 with a median of The distribution was bi-modal with two schools reporting 20 and another two reporting 25. Orange Coast College reported the highest cap with 28 and Santa Ana the lowest with 16. 6

7 PHOTOJOURNALISM ENROLLMENTS Photojournalism might be offered as a journalism course at some colleges and as a photo course at others. Or, as in the case at Cerritos College, cross-listed between the two departments. Twenty-three schools reported caps for these courses, making it the fourth most offered course behind the newspaper, newswriting and mass communications courses. It represents another skills course where enrollments almost double the suggested standards. The average was 27.1 with a median of 25. Again, the results were bi-modal with six schools reporting 20, but another six reporting 35. Pierce and Long Beach City colleges reported the highest maximum enrollments with 40 and American River reported the lowest with 16, making it the only college coming close to the recommended standard. 7

8 PUBLIC RELATIONS ENROLLMENTS East Los Angeles College again led the pack in high enrollment caps for its public relations course with 50. Of the 16 colleges reporting caps, the average was 32.3 and the median 31. The course was tri-modal with three schools each reporting 25, 30 and 35. The lowest cap was reported by Moorpark College again with just 20. 8

9 NEWSPAPER ENROLLMENTS (all in one) The all-in one newspaper course provided perhaps the widest range of enrollment caps from a high of 75 at Mt. San Antonio College to mere 10 at Pierce College. The average of the colleges was still a high 31.3 with modes and medians of 30. Ten colleges reported having caps of 30, but another seven were higher at 35. 9

10 NEWSPAPER ENROLLMENTS (average of multiple sections) The intent of this question was to measure the schools that have defined the newspaper as a variety of skill courses, but six colleges reported both all-in-one AND multiple section approaches. These colleges may be those who offer the newspaper courses as a sequence. And the numbers reported are suspicious, suggesting rather than reporting the average maximum enrollments of those multiple sections the respondents reported the cumulative maximum enrollments of the courses. In any case, 23 schools responded to the question with an average of The high was 50 and the low, again, at 15. The median was 25. And the results were once again bi-modal with six colleges reporting 20 and another six reporting

11 EDITORIAL BOARD ENROLLMENTS And, finally, the survey asked colleges if they offered a separate leadership class for editors in the form of an editorial board course. Just eight schools offered that option. Maximum enrollments were surprisingly high, especially when compare to the numbers on newspapers themselves. The two newspaper averages were 31.s and 26.2, but the average maximum number of students for the editorial board classes was That number is misleading, though. If the averages are recalculated to include only those schools maximum enrollments then the average for just those colleges reporting all-in-one courses (n. 3) was 28.3 and the average for those reporting the multiple-section format (n. 6, one school reported in both sections) was 30. With an average maximum enrollment in the editorial board classes, this means that colleges could end up with more than half of its students classified as editors. But further confusing these numbers was one school with a maximum enrollment on the newspaper at 40 and the maximum number of potential editors also at 40. It should be noted, however, that this survey did not ask schools how many editors they had, only what the potential maximum was. 11

12 CONCLUSIONS It is perhaps an over-simplification to describe the typical California community college journalism program as offering a mass media survey course, a beginning newswriting course and a newspaper course. That may have been true in the 1960s and 1970s, but today there is more diversity in offerings, though these remain core courses of most community college programs. The diversity of methods used to offer newspaper courses is perhaps the biggest example of different approaches to teaching journalism. The two questions asking for enrollment caps on newspaper courses were flawed. At best they needed better definition, at worst the diversity of offerings outlined above indicates that there is no simple or meaningful answer to the questions. By intended definition, a college fell into either an all-in-one format or a multiple-sections format, but the definition was flawed. California Education Code allows community college students to repeat courses they have already passed if 1) the nature of the subject matter significantly changes periodically, such as the change in a major version of a software program, or 2) the course is a skills course where students would benefit from building on the skills learned from the first completion of the course work, such as developing skills in an art class. The state puts a limit of one-plus-three (the original enrollment plus three possible repetitions if the local curriculum committee defines the course as repeatable. Some schools approach this by allowing students to enroll in the same course up to four times while others may designate sequences, such as beginning, intermediate and advanced. Regardless of the manner, like courses may add up only to four completions with a grade of C or better. The variety of newspaper configurations and the inadequate definitions used by this survey suggest a future project for JACC, one that could easily serve as a masters thesis project for a current graduate student: A descriptive review of the newspaper class options used by California community colleges. Such a review would likely require individual interviews or visits to each college. Summary reviews of the different approaches would help member colleges understand options available to them as they, like the industry itself, redefine themselves in this Internet age. The answers for the other types of courses offered, while over-simplified, do provide a measure for programs to use in comparing their enrollments. Colleges are free to proclaim pride or shame for extremely high or extremely low maximums for their courses. All colleges can benefit from seeing how their numbers compare to other colleges. Where necessary, the colleges can compare their enrollment-to-maximum ratios and, if necessary, use the attached numbers to argue for changes. 12

13 APPENDIX Participating Colleges American River College Bakersfield College Cerritos College Chabot College Chaffey College Citrus College City College of San Francisco College of Marin College of the Canyons Contra Costa College Cosumnes River College Cuesta College Cypress College De Anza College Diablo Valley College East LA College El Camino College Fresno City College Fullerton College Laney College Las Positas College Lassen College Long Beach City Los Angeles Harbor College Los Medanos College Moorpark College Orange Coast College Palomar College Pasadena College Pierce College Riverside College Sacramento College Saddleback College San Diego City College San Diego Mesa College San Joaquin Delta College Santa Barbara College Santa Rosa Jr. College Santa Ana College Shasta College Skyline College Solano College Southwestern College West Valley College Yuba College 13

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