EASTERN ARIZONA COLLEGE Contemporary Sports Management

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1 EASTERN ARIZONA COLLEGE Contemporary Sports Management Course Design Course Information Division Business Course Number BUS 214 Title Contemporary Sports Management Credits 3 Developed by Greg Watson Lecture/Lab Ratio 3 Lecture/0 Lab Transfer Status ASU NAU UA Activity Course CIP Code Assessment Mode Pre/Post Test (25 Questions/100 Points) Semester Taught Fall and Spring GE Category Separate Lab Awareness Course Intensive Writing Course Prerequisites ENG 091 with a grade of C or higher or reading placement test score as established by District policy Educational Value Affords students with a broad understanding of the nature of sports, how sports operate and its affect upon our society, laws, and citizenry through an interdisciplinary approach. Description An introduction to local, national, and international sport, legal issues, and ethics in sport management, and its influence on society and culture. Assess and analyzes the increasing globalization of the sports industry and develops an understanding of the similarities and differences in sport management practices and applications around the world. Includes current trends in sports research and management. Covers the history of the sports industry, terminology, and career opportunities. Identical to HHP 214. Supplies ne; access to a computer and the Internet recommended EASTERN ARIZONA COLLEGE Contemporary Sports Management

2 Competencies and 1. Understand the historical aspects of sport in business and society. a. Discuss the historical aspects of the sport market b. Explain the historical aspects of commercialization in sport c. Assess and analyze critical thinking in the history of the sport business industry d. Explain ethics in the history of the sport Business Industry o learner identifies the various levels of sport in society o learner discusses the historical role of sport in society o learner analyzes the elements of sport and their respective roles in the development of sport in a society o learner demonstrates an ability and willingness to follow designated procedures 2. Understand and evaluate the major challenges confronting the industry in society today. a. Defining sport sociology b. Understanding social significance of sport c. Identify and describe the benefits of sport d. Explain the role of sport as a vehicle for social transformation e. Critical thinking in sport sociology f. Describe implications for sport managers o learner can link sports to social standards of conduct o learner can outline features and characteristics of social benefits of sports o learner can explain how sports contributes to social transformation EASTERN ARIZONA COLLEGE Contemporary Sports Management

3 3. Influence of Sport on Culture and Society. a. Describe the role of youth and community sport b. Describe the role of interscholastic athletics c. Describe the role of intercollegiate athletics d. Discuss ethnic and gender issues in sport e. Provide an overview of sport consumer behavior o learner identifies the elements of a youth and community sport o learner explains the differences between interscholastic and intercollegiate athletics o learner analyzes ethnic, cultural, and gender issues in sport o learner can discuss how sports influences juvenile behavior o learner discusses issues related to sport consumer behavior 4. Understanding the role of International Sport. a. Describe the role of international sport b. Discuss current issues in international sport c. Discuss the Olympics and international sports events d. Explain the sociological unifying role of sports in international relations o learner describes the role of international sports and competition o learner discusses current issues in international sports and sporting events o learner analyzes the sociological theories related to sports competition and the unifying role of sports EASTERN ARIZONA COLLEGE Contemporary Sports Management

4 5. Understand the nature and scope of professional opportunities within the functions performed by sports managers. a. Provide an overview of management concepts and practices in sport b. Describe the role of leadership in sports organizations c. Discuss career planning and management o learner describes competencies for sports management careers o learner identifies leadership skills o learner demonstrates critical thinking skills o learner discusses individual, professional, and social benefits of lifelong learning o learner can discuss ethics as defined by the rth American society for sport management code of ethics 6. Learn about the growing field of Sports Management. a. Provide an overview of sports management b. Discus sports marketing c. Identify and describe different roles of communications and public relations in sports management d. Explain finance and economics of the sports industry e. Discuss sports facility management and event management f. Describe legal considerations in sport management o learner can discuss current theories of sports management o learner can develop a sports marketing plan o learner can describe the role of communications and media relations in sports EASTERN ARIZONA COLLEGE Contemporary Sports Management

5 o o learner can evaluate the finances of sports organizations, including sources of revenue and expenses learner can discuss sports law, and state and federal regulations Types of Instruction Classroom Lecture/Discussion Presentation Grading Information Grading Rationale Each instructor has the flexibility to develop evaluative procedures within the following parameters: 1. A Pre Test MUST be administered to EACH student during the first two weeks of class, if a new textbook is being used OR every 3 years. It will not count towards the student s grade. 2. The Final Examination/Post Test will be the same test. It will represent 20% of the final course grade. 3. Exams/Quizzes represent 20% of the final course grade. 4. Projects and assignments represent 30% of the final course grade 5. Other activities will represent 30% of the final course grade. 6. Extra credit points can be awarded to students for completing current topic assignments as assigned by the instructor. Grading Scale A 90% - 100% B 80% - 89% C 70% - 79% D 60% - 69% F Below 60 % EASTERN ARIZONA COLLEGE Contemporary Sports Management

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