IDC HPC Update at ISC 14. Earl Joseph Steve Conway Chirag Dekate Lloyd Cohen

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1 IDC HPC Update at ISC 14 Earl Joseph Steve Conway Chirag Dekate Lloyd Cohen

2 IDC Has Over 1,000 Analysts In 62 Countries

3 IDC s HPC Team Earl Joseph IDC HPC research studies, HPC User Forum and strategic consulting Steve Conway Strategic consulting, HPC User Forum, market trends, Big Data Chirag Dekate HPC QView, technology trends, Big Data, innovation awards program Lloyd Cohen HPC market analysis, data analysis and workstations Mike Thorp and Kurt Gantrish Government account support and special projects Charlie Hayes Government HPC issues, DOE and special studies Mary Rolph HPC User Forum conference planning and logistics

4 About IDC: IDC HPC Activities Track all HPC servers sold each quarter 4 HPC User Forum meetings each year Publish 75 plus research reports each year Visit all major supercomputer sites & write reports Assist in collaborations between buyers/users and vendors Assist governments in HPC plans, strategies and direction Assist buyers/users in planning and procurements Maintain 5 year forecasts in many areas/topics Conduct special research studies New: Developing a worldwide ROI measurement system New: HPDA program

5 Agenda 1. HPC Market Update 2. IDC s Top 10 HPC Predictions for International HPC Activities -- The HPC Market Across Europe 4. HPDA Challenges and Opportunities 5. ROI and HPC: Research Update 6. ISC14 HPC Innovation Award Winners

6 CHECK OUT OUR NEW WEB SITE:

7 CHECK OUT OUR NEW WEB SITE:

8

9 HPC Market Update

10 Top Trends in HPC 2013 declined overall by $800 million For a total of $10.3 billion Mainly due to a few very large systems sales in 2012 that weren t repeated in 2013 We expect growth in 2014 to But Software issues continue to grow The worldwide Petascale Race is at full speed GPUs and accelerators are hot new technologies Big data combined with HPC is creating new solutions in new areas

11 IDC HPC Competitive Segments: 2013 HPC Servers $10.3B Supercomputers (Over $500K) $4.0B Workgroup (under $100K) $1.6B Divisional ($250K - $500K) $1.4B Departmental ($250K - $100K) $3.4B

12 2013 HPC Revenue Results

13 2013 HPC Revenue Results: By Vendor

14 2013 HPC Results: Processors Shipped

15 2013 HPC Results: Cores Shipped

16 HPC WW Market Trends: A 17 Year Perspective C

17 HPC Market Forecasts

18 HPC Forecasts Forecasting a 7.4% yearly growth from 2013 to should reach $14.7 billion

19 HPC Forecasts: By Industry/Applications

20 The Broader HPC Market

21 IDC HPC Predictions For 2014

22 IDC Top 10 HPC Predictions for HPC Server Market Growth Will Continue in 2014, after a decline in The Global Exascale Race Will Pass the 100PF Milestone 3. High Performance Data Analysis Will Enlarge Its Footprint in HPC 4. ROI Arguments Will Become Increasingly Important for Funding Systems 5. Industrial Partnerships Will Proliferate, with Mixed Success 6. x86 Base Processor Dominance Will Grow and Competition Will Heat Up 7. Storage and Interconnects Will Benefit as HPC Architectures Gradually Course-Correct from Today s Extreme Compute Centrism 8. More Attention Will Be Paid to the Software Stack 9. Cloud Computing Will Experience Steady Growth 10.HPC Will Be Used More for Managing IT Mega-Infrastructures

23 1. HPC Server Market Growth Will Continue in 2014, after a Decline in : 3 successive years of record revenue growth 2013: A $800 million dip from exceptional 2012, but the lower half came back strong We forecast that all HPC competitive segments will grow in 2014

24 2. The Global Exascale Race Will Pass the 100PF Milestone China, the U.S., Europe (PRACE) and Japan will likely deploy 100PF systems in 2H 2014 to 2015 Watch for the roles played by indigenous Chinese, Japanese processors Peak ES systems will start arriving ~2020 Power efficient (20 to 30MW), early ES systems will wait till The ES race will be as much a funding competition as a technology competition

25 3. High Performance Data Analysis Will Enlarge Its Footprint HPDA = Big Data Using HPC Data-intensive modeling/simulation + newer analytics methods Growing in established HPC domains + new wave of commercial firms 67% of HPC sites are using HPDA today Data analysis uses 30% of the HPC compute cycles on average 2016 forecast: HPDA servers: $1.2B HPDA storage: $800M

26 High Performance Data Analysis Will Enlarge Its Footprint

27 There Are New Technologies That Will Likely Cause A Mass Explosion In Data Requiring HPDA Solutions

28 4. ROI Arguments Will Become Increasingly Important for Funding Big Systems The former Cold War arms race is becoming an economic race HPC is a proven accelerator of economic competitiveness High-end supercomputers now cost $ million ROI can be a scientific advance or corporate profit, revenues, new jobs or retaining jobs More large HPC centers have industry outreach programs

29 5. Industrial Partnerships Will Proliferate, with Mixed Success Many national labs/centers added industrial outreach programs in recent years Partnerships typically have an ROI component (technology transfer, economic development) Some labs/centers have had shining successes (e.g., INCITE, SciDAC), while others are at the start of the learning curve and struggling It is important to share what has and hasn t worked The HPC User Forum is one platform for sharing

30 6. x86 Base Processor Dominance Will Grow and Competition Will Heat Up Base Processors x86-based systems already capture about 80% of all HPC server revenue The acquisition of IBM s x86 server business should enable Lenovo to further advance its x86 position To grow share, other base processors (e.g., Power, ARM) will need to step up innovation and provide clearly differentiated value Coprocessors (2013 MCS) Sites using coprocessors/ accelerators jumped from 28% in 2011 to 77% in 2013 Nvidia leads the pack today Future purchase intent is strong for both Nvidia and Phi -- FPGAs are a distant third Most are still experimental Growth barriers remain in programming difficulty and lack of strong software ecosystems

31 7. Storage and Interconnects Will Benefits As Architectures Course-Correct from Today s Extreme Compute Centrism Storage The fastest-growing HPC market segment $4.1B in 2012, $6.0B in 2017 (8.2% CAGR) $6B = size of HPC server market in 2000 HPC storage revenue will grow to record levels The HPC storage market remains fragmented The big players are turning their attention to this market HPDA will boost storage budgets Interconnects The HPC interconnect market is in transition Data movement/ management is a major paint point Multi-year shift away from today s extreme computecentrism The big players are turning their attention to this market Established players are advancing hard Much anticipation about Intel s fabric plans

32 8. More Attention Will Be Paid to the Software Stack Growing needs can no longer be postponed Robustness/resiliency in mega-compute and storage systems where there may always be some components in failure mode Autonomic and machine learning functions to relieve programmers/users New collaboration modes and environments (teams working across distances, cloud computing) Rebalancing the stack as architectures shift from extreme compute centrism Vendors are already putting more focus on the stack IDC forecast: HPC systems software will grow to $1.5B in 2017

33 9. Public Cloud Computing Will Experience Steady Growth Sites exploiting cloud computing to address parts of their HPC workloads rose from 13.8% in 2011 to 23.5% in 2013 Public and private clouds were about equally represented Today s public clouds are still best suited for EP workloads More private- and public-sector organizations are using public clouds for drug candidate screening, other EP jobs Main cloud use scenarios: surge workloads, R&D projects, SMBs without HPC data centers Public cloud use will accelerate as clouds overcome barriers: Data security, data transfer times, non-ep performance

34 10. HPC Will Be Used More for Managing Mega- IT Infrastructures For managing large and diverse mega-it environments Dealing highly mixed systems (hardware, software, different user access devices, etc.) Mega-IT centers linked between major geographies For security and RAS Dealing with constantly failing components Monitoring the system complex for intrusion vs. failures For example: PayPal using HPC to mange their IT infrastructure Google hiring HPC experts to design their nextgeneration architectures

35 HPC Will Be Used More for Managing Mega-IT Infrastructures

36 European HPC Directions

37 The HPC Market By Region

38 The Historic HPC Market In EMEA: In Yearly HPC Server Sales

39 The Historic HPC Market In EMEA: In Yearly HPC Server Sales

40 The Historic HPC Market In EMEA: By Industry/Application Areas

41 The HPC Market In EMEA: Beyond The Base Servers

42 HPDA Update: Challenges And Opportunities

43 High Performance Data Analysis Needs HPC resources High complexity (algorithms) High time-criticality High variability (On premise or in cloud) Simulation & analytics Search, pattern discovery Iterative methods Established HPC users + new commercial users Data of all kinds The 4 V s: volume, variety, velocity, value Structured, unstructured Partitionable, non-partitionable Regular, irregular patterns

44 HPC Adoption Timeline (Examples)

45 IDC 2013 Worldwide HPC End-User Study: HPDA Top Findings 67% of the sites perform HPDA work (dataintensive simulation and/or advanced analytics). On average, HPDA consumes 30% of compute cycles. 29% of sites use Hadoop Major pain points worth 10-15% premium pricing: Interconnects between nodes External I/O and storage

46 U.S. Postal Service

47 U.S. Postal Service

48 U.S. Postal Service MCDB = memory-centric database

49 CMS: Government Health Care Fraud 5 separate databases for the big USG health care programs under Centers for Medicare and Medicaid Services (CMS) Estimated fraud: $150B-$450B. <$5B caught today) ORNL, SDSC have evaluation contracts to unify the databases and perform fraud detection on various architectures.

50

51 Schrödinger: Cloud-based Lead Discovery for Drug Design

52 Digital Television Services A global leader with 30 million subscribers Goal: maximize revenue & customer satisfaction during high-growth period Result: HPC has added 7.5 million in annual revenue while increasing satisfaction

53 Global Financial Services Several million clients use the firm s credit ratings to help make lending decisions Goal: increase efficiency for updating ratings Result: HPC multi-cluster grid boosted efficiency 30% -- no need to buy additional clusters yet.

54 Real Estate Worldwide vacation exchange & rental leader Goal: Update property valuations several times per day (not possible with enterprise servers) Results: HPC technology enabled all updates in 8-9 hours Avoided move to heuristics Allowed company to focus on rental side

55 Outcomes-Based Medical Diagnosis and Treatment Planning Enter the patient s history and symptomology. While patient is still in the office, sift through millions of archived patient records for relevant outcomes. Provider considers the efficacies of various treatments for similar patients (but is not bound by the findings). Ergo, this functions as a powerful decision-support tool. Benefits: better outcomes + rein in costly outlier practices.

56 Some Massive Data Never Becomes Big Data Mainly due to the costs of moving and storing data 1 computation ~ 1 picojoule. Moving it may cost 100 picojoules. Energy costs average 750,000 ($1 million) per MW Examples of data reduction LHC generates 1PB/sec when running. SKA will generate 1EB/day. Only a small fraction of the data is saved. China s IOT plan calls for a 10,000-fold reduction in home sensor data. HPC users have figured out how to evade Hadoop s requirements for 3 copies of data. We don t have big data. Businesses typically won t store data that can t make them money. Tom Lange, Procter & Gamble PRACE Days. Barcelona. May 2014

57 IDC HPDA Server Forecast Fast growth from a small starting point: $933 M HPDA ecosystem >$2.6B in 2018

58 IDC HPDA Storage Forecast Storage is the fastest-growing HPC market (9% CAGR) And HPDA storage will grow even faster (26.5% CAGR)

59 Summary: HPDA Market Opportunity HPDA: simulation + newer highperformance analytics IDC predicts fast growth from a small starting point HPC and high-end commercial analytics are converging Algorithmic complexity is the common denominator Economically important use cases are emerging No single HPC solution is best for all problems IDC believes our growth estimates could be conservative

60 The ROI From HPC Research

61 Now Starting The 3 Year Research Program Last year we completed the pilot study: Test 3 different approaches and set the models Populated the models with over 200 ROI & innovation cases Created the innovation index Next steps: Collect a considerably larger data set Work with multiple countries to do deeper dives into each country Split the innovation index into two separate indexes

62 The Financial ROI Models That Are Being Developed ROI models that are being developed include: 1. ROI based on revenues generated (similar to GDP) divided by HPC investment 2. ROI based on profits generated (or costs saved) divided by HPC investment 3. ROI based on jobs created The ROI models will be tested for variances by: 1. Industry sector 2. Country 3. Organization size

63

64 Example Findings: The Financial ROI Model

65 The Innovation ROI Models That Are Being Developed The Innovations are also divided into 7 types: 1. Better Products 2. Created New Approach 3. Discovered Something New 4. Helped Society 5. Cost Saving 6. Major Breakthrough 7. Helped Research Program

66 Example Findings: Example of The Innovation ROI Model

67 The Innovation Index Scale Now Two Scales How would you rate this innovation compared to all other innovations in this field over the last ten years? Scale One: 5 = One of the top 2 to 3 innovations in the last decade 4 = One of the top 5 innovations in the last decade 3 = One of the top 10 innovations in the last decade 2 = One of the top 25 innovations in the last decade 1 = One of the top 50 innovations in the last decade Scale Two: 5 = It had a major impact and is useful to many organizations 4 = A minor innovation that is useful to many organizations 3 = A minor innovation only useful to 2-3 organizations 2 = A minor innovation only useful to 1 organization 1 = An innovation that is recognized ONLY by experts in the field

68 Example Findings: Example of The Innovation ROI Model In Europe

69 Key Findings: The New Innovation Index Scores For All 141 Innovations

70 The IDC HPC Innovation Award Winners!

71 We Are Collecting A Large Set Of HPC ROI Examples We invite users to submit their examples at:

72 HPC Innovation Award Program:

73 HPC Award Program Goals #1 Help to expand the use of HPC by showing real ROI examples: 1. Expand the Missing Middle SMBs, SMEs, SMSs -- by providing examples of what can be done with HPC 2. Show mainstream and leading edge HPC success stories #2 Create a large database of success stories across many industries/verticals/disciplines To help justify investments and show non-users ideas on how to adopt HPC in their environment Creating many examples for funding bodies and politicians to use and better understand the value of HPC to help grow public interest in expanding HPC investments For OEMs to demonstrate success stories using their products

74 Users Have to Submit the Value of the Accomplishment Users are required to submit the value achieved with their HPC system, in any of 3 broad categories: a) Dollar value of the HPC usage e.g. made $$$ in new revenues, saved $$$ in costs, made $$$ in profits, etc. b) Scientific or engineering accomplishment e.g. discovered how xyz really works, develop a new drug that does xyz, etc. c) Value to society as a whole e.g. ended nuclear testing, made something safer, provided protection against xyz, etc. and the investment in HPC that was required (in order to calculate the ROI)

75 The Judgment Process -- Clear, Fair And Transparent The ranking of the accomplishments are done by only HPC USERS, following very specific rules A three step process is used: 1. First the submission has to be complete with a clear Value shown A number of the submissions were good, but needed a little more information we have invited them to apply for the fall award 2. Secondly, an assessment is made to see that it is a realistic assessment of the value/returns By the HPC User Forum Steering Committee 3. Then in cases where the value isn t clear, or a deeper technical depth is required -- the final evaluation is by experts in the specific area/discipline

76 The Winners: At ISC13 -- PART 1 We recognize these sites for their excellence in applying HPC to solve key business and scientific problems: Site (Alpha Ordered) Person Success Area Org Size Alenia Aermacchi Enrica Marentino ROI & Eng. Medium High Performance GeoComputing LabUCSD YiFeng Cui Sci/Eng & Society Large DOD HPC MOD Deborah Schwartz ROI & Eng. Large DOD HPC MOD John West ROI & Eng. Large ESTECO & Airworks Eng. Paolo Vercesi ROI & Eng. Medium UCL, NAG HECTOR HECToR dcse ROI Sci/Eng&Society Medium U. Warwick NAG HECTOR dcse HECToR dcse ROI Sci/Eng&Society Medium

77 The Winners: At ISC13 -- PART 2 We recognize these sites for their excellence in applying HPC to solve key business and scientific problems: Site (Alpha Ordered) Person Success Area Org Size Bottero S.P.A Alberto Marino ROI & Eng. Medium Polestar Racing Per Blomberg ROI & Eng. Medium RENCI Phil Owen Sci/Eng & Society Medium University of North Carolina/RENCI Rick Lutteich, Brian Blanton Sci/Eng & Society Medium

78 The Winners At SC13 Site Lead Area Country Imperial College London & NAG Hector dcse Spectraseis Inc, Denver, USA, & CADMOS, Univ. of Lausanne, Switzerland NAG dcse Innovation U.K Igor Podladtchikov & Yury Podladchikov Both U.S./ Switzerland HydrOcean / ECN David Le Touzé Innovation France The Procter and Gamble Company Kelly L. Anderson Innovation U.S. Southern California Earthquake Center SCEC Community Modeling Environment Collaboration Innovation U.S. GE Global Research Aero Acoustics team Innovation U.S.

79 The Winners At SC13 Site Lead Area Country Univ. of Cambridge, NAG Hector dcse NAG dcse Innovation U.K EDISON Project - KISTI/NISN Dr. Kumwon Cho Both S.Korea Facebook Avery Ching Innovation U.S. Ford Werke GMBH Dr. Burkhard Hupertz, Alex Akkerman Innovation Intelligent Light Dr. Earl P.N. Duque Innovation U.S. Oak Ridge National Lab Innovation U.S. Princeton University Dr. William Tang Innovation U.S. GE Global Research Dr. Masako Yamada Innovation U.S. Germany

80

81 The New Winners: At ISC14 We recognize these sites for their excellence in applying HPC to solve key business and scientific problems: Site (Alpha Ordered) Person Success Area Org Size Caterpillar & ANL Sibendu Som Innovation & ROI Med. CINECA Giovanni Erbacci Innovation & ROI Med. Pipistrel Gregor Veble Innovation & ROI Small Rolls Royce Todd Simons Innovation & ROI Large Univ. of Wisconsin Ann C. Palmenberg Innovation Small Westinghouse & ORNL Fausto Franceschini Innovation Med. York Plasma Institute David Dickinson Innovation Small

82

83 The Trophy For Winners

84 In Summary

85 Why HPC Is Projected To Grow 1. The low half of the market is finally back to a recovery mode 2. It has become a competitive weapon 3. Governments view HPC leadership as critical For national pride, but more importantly for economic prosperity 4. There are very critical HPC issues that need to be solved Global warming, alternative energy, safe NE, financial disaster modeling, healthcare, homeland security, And 3D movies and large scale games are fun

86 But There are Still Major Customer Pain Points Software is the #1 roadblock Better management software is needed Parallel software is lacking for most users Many applications will need a major redesign Clusters are still hard to use and manage System management & growing cluster complexity Power, cooling and floor space are major issues Third party software costs Storage and data management are becoming new bottle necks Lack of support for heterogeneous environment and accelerators ROI is becoming a requirement, especially as system costs escalate Some good news in that there are new technologies in Big data, accelerators, clouds, etc.

87 Conclusions HPC is still expect to be a strong growth market Growing recognition of HPC s strategic value is helping to drive high-end sales Low-end buyers are back into a growth mode HPC vendor market share positions will likely shifted greatly in 2014 and 2015 Recognition of HPC s strategic/economic value will drive the exascale race, with 100PF systems in 2H 2014/ /30MW exascale systems will wait till The formative HPDA market will expand opportunities for vendors

88 Important Dates For Your Calendar FUTURE HPC USER FORUM MEETINGS: 2014 Meetings: July 16, at Riken in Kobe Japan September 15 to 17, Seattle, Washington October 28 to 29, 2014 in Stuttgart Germany at HLRS 2015 Meetings: April 13 to 15, Norfolk, Virginia

89 Questions?

HPC Market Update, HPC Trends In the Oil/Gas Sector and IDC's Top 10 Predictions for 2014. Earl Joseph, HPC Program Vice President ejoseph@idc.

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