School of Journalism and Graphic Communication

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1 School of Journalism and Graphic Communication Dean: Ann Kimbrough, DBA The journalism program seeks to attract self-motivated students with above-average capabilities and to provide these men and women with high-quality training for careers in the mass media. Accordingly, the Division of Journalism has established high standards for admission to, and retention in, the program. It offers the Bachelor of Science degree in journalism, and the Bachelor of Science degree in public relations. Faculty Interim Director: Jiles, William Knight Foundation Chair: for Student Success: Huff, Francine Garth Reeves Eminent Scholar Chair: Ziegler, Dhyana Professors: Abrams, Michael E.; Kimbrough, Ann Associate Professors: Grable, Bettye; Jones, Kenneth; Assistant Professors: White, Valerie; Douglas, Michael Visiting Instructors: Hunter, Leah; Johnson, Maurice Adjunct Professors: Galka, Matthew; Blackburn, Douglas; Hopkins, Tamoya Associate University Librarian: Karen Southwell Office of Retention: White, Ruthie Director, Office of Internship & Placement: Vacant Director, WANM-FM: Miles, Keith A. Director, FAMU TV-20: Jones, Ernest Admission Qualifications A high school graduate interested in journalism studies at FAMU should apply for admission and indicate that interest through the office of the director of admissions for the university. That office will determine admission eligibility as follows: High School GPA: 2.5 English Composition Course GPA: B average or better SAT/ACT Score: 1010 / 21 A student who does not meet these criteria initially may enter the College of Social Sciences, Arts and Humanities and major in Interdisciplinary Studies. If after 30 semester hours, the student has at least a 2.5 overall GPA and B average in FAMU freshman composition courses, he or she may seek the division director s and dean s permission to change majors. The regularly admitted journalism student will be considered a full-fledged journalism major when he or she has completed at least 30 hours of freshman course work, or equivalent, with an overall minimum GPA of 2.5 on a 4.0 scale. This includes a 2.5 average or better in freshman English composition courses or in acceptable alternatives approved by the division director. All undergraduate transfer applicants who enter FAMU with junior class standing must have satisfactorily completed the College Level Academic Skills Test (CLAST). Florida community college transfers with AA degrees are also expected to have a minimum 2.5 GPA and a B average in English composition to be admitted to journalism. International transfer applicants, whose native language is not English, must present a minimum score of 500 on the Test of English as a Foreign Language (TOEFL) or a certificate from an English language institute. A student entering FAMU for the first time and intending to major in journalism be able to keyboard at least 40 words a minute with 85 percent accuracy. Some may also be required by advisors to take additional reading, speech, or composition courses. Retention All students admitted as journalism majors, having fulfilled the admission requirements outlined above, must maintain a 2.5 GPA in journalism and communication courses. A full-time student must complete a minimum of 12 credit hours of academic work per semester. Once established as a journalism major, any student who falls below a 2.4 cumulative GPA and/or a 2.5 GPA in journalism and communication courses for more than two consecutive semesters will be placed on academic probation. A student placed on probation must meet with the retention committee which will recommend to the division director conditional reinstatement, full reinstatement, removal from the journalism program. In extreme cases, the division director may dismiss a student on his/her own authority. Graduation Students must earn at least 125 semester hours of credit, have at least a 2.4 cumulative GPA, and have a 2.5 GPA in journalism and closely related courses to qualify for graduation with a Bachelor of Science degree in journalism or a Bachelor of Science degree in public relations. Students cannot graduate with these degrees unless their GPA meets or exceeds these levels and all other requirements and all other requirements (regular or probationary) are met. General Education Requirements (35 semester hours) Communicative Skills Sem. Hrs. Mathematics 6 Natural Sciences 6 Humanities 8 Social Sciences (one course must be AMH 2091 or AFA 3104*) 6 Speech 3 Total 35

2 Liberal Arts Requirements (30 semester hours) Recognizing the need for its students to receive a broad, wellrounded education, the Division of Journalism has developed a list of liberal arts courses, which all majors are required to take. Among such courses are principles of economics, logic, sociology, psychology, art appreciation and national, state, and local government. The Division also requires majors to take courses to improve writing and speaking skills. Such courses are essential to students preparing for careers in mass media. Minor (12 semester hours) Journalism majors must select 12 hours of course work outside the major, such as: literature, political science, criminal justice, history, math, psychology, sociology, economics, Spanish or French. Courses taken in this area cannot be used to complete the liberal arts requirements mentioned above. Other areas may be selected with the approval of the student s advisor or division director. Concentration/Free Electives (9 semester hours) The journalism faculty realizes that some students need to acquire a background in a sub-specialty area. Hence, students may select 9 semester hours in such areas as: military science, business, computer science, agriculture, photography or graphic design. Students who do not wish to develop a concentration may select 9 semester hours among any courses they choose. Decisions must be made with faculty advisors. Journalism Minor (18 Semester Hours) Any FAMU student may minor in journalism by successfully completing 18 semester hours in journalism courses. Each student must complete 11 of the 18 required semester hours in the following journalism courses: MMC 2000, JOU 3110, MMC 2100, and JOU Other hours toward the journalism minor will be planned by the student with the consent of the journalism division director. Some prerequisites expected of journalism majors may be waived for journalism minors at the discretion of the division director. Students who minor in journalism will be expected to outline and discuss their minor programs with a journalism advisor before embarking on programs. Minors will be at some disadvantage if they do not type at least 40 words per minute with 85 percent accuracy. Minors must also be proficient in grammar and spelling. Journalism Major The journalism major requires a student to complete at least 80 hours outside of journalism, which includes a minimum of 65 hours in liberal arts and sciences. At least 39 semester hours in journalism are required for the journalism degree. All students must complete the core curriculum requirements and the requirements for one of the four sequences offered: broadcast journalism, newspaper journalism, magazine production, and public relations. In some cases, the division director may approve courses outside the program to supplement required courses. Students are required to prepare quality resumes that are current from their first day as majors and to collect good samples of their work for portfolios. In addition, journalism students are expected to read the daily newspapers, weekly newsmagazines and online news sites regularly to keep abreast of current events. This is a cornerstone of successful journalistic practice, and such knowledge will be tested frequently by faculty. SJGC and The Tallahassee Democrat have established a unique professional development program for junior and senior newspaper and magazine majors. Seniors are required to commit a minimum of 20 hours per week, for pay, with a designated editor and adjunct faculty member at the Democrat. A maximum of five students participate each semester, including the summer sessions. Purposes of the program are to: provide students additional newsroom experience; further develop student skills; and provide opportunities for building a professional portfolio. Students work as reporters, copy editors, photographers, designers, and production specialists. Journalism majors must complete JOU 4944, Publications Practicum, before enrolling in this program. Graphic Communication majors are also eligible for this program. Capstone Projects In the final semester before graduation, students are required to present a Capstone Project to a panel of professors and media professionals. The project includes a portfolio of the students work accumulated during their years in SJGC. Majors must pass the capstone project requirements to graduate. All journalism students must register for Colloquium during their final semester of study to get credit for the capstone project. Summer graduates must register for these courses in the spring because they are not offered during the summer sessions. Transfer Credit The Division of Journalism may accept a maximum of six semester hours of journalism credit from non-accredited journalism/mass communication programs and up to 12 hours from accredited programs at the discretion of the dean. Scholarships SJGC recognizes outstanding high school graduates and currently enrolled SJGC students for their high academic performance and achievement through several scholarships. Each semester, merit-based scholarships are awarded to students through the University Scholarship Program Office. The University Scholarship Program is designed to enhance the academic, professional and personal development of each scholar, as they strive to meet their full academic and professional potential ( Black Television News Channel SJGC is home to the Black Television News Channel (BTNC), a new enterprise that is poised to offer 24-hour, multiplatform news content globally. The network represents a perfect opportunity to expose journalism, public relations and graphics students to veteran multimedia communicators and the inner workings of a full-scale network news operation. Division of Journalism Bachelor of Science Curriculum Freshman Year Sem.Hrs. ENC 1101, 1102 Freshman Communication Skills I, II 6 MGF 1106, MGF 1107 Liberal Arts Math I & II 6 HUM 2211 Humanities* 3 POS 2041 American National Government 3

3 AMH 2091 Intro to African-American History** 3 SPC 2600 Public Speaking 3 SYG 2000 Introduction to Sociology 3 WOH 1022 History of Civil II 3 Total 30 * Alternate: see alternate listing in University Catalogue ** Alternate: AFA 3104, The African-American Experience Sophomore Year JOU 2920 Journalism Colloquium 1 BSC 1005 Biological Science 3 PSC 1121 Physical Science 4 GEO 3421 Cultural Geography 3 ECO 2012 Principles of Economics 3 JOU 1005 Language Skills for Journalists 3 JOU 2100 Newswriting and Reporting I 3 MMC 2000 Intro to Mass Media 3 Basic Design Web Applications 2 PSY 2012 Intro to Psychology 3 AMH 2010 U.S. History ** 3 Total 31 * Alternate: AST 1002, Astronomy or CHM 1030/1030L, Introductory Chemistry for Non-Science Majors (with Lab) ** Alternate: AMH 2020, U.S. History 1865-Present Free Electives 6 Total 3 3 *Alternate: LIT 2120, Introduction to Literature II or AML 4604, Legacy of African-American Literature Senior Year Sem. Hrs. JOU 4922 Journalism Colloquium (Capstone) 1 MMC 4200 Communication Law 3 MMC 4203 Media Ethics 2 JOU 4342 Newswriting and Reporting III 3 RTV 3322 Advanced TV News 3 RTV 3323 Specialized Reporting 3 JOU 4945 Student Media Practicum 1 AML 2010 American Literature I 3 MUH 3116 Jazz History 3 Minor 6 Leadership/Media Management 2 Total 3 0 * Alternate: AML 4276 Afro-American Novel II **Alternate: MUH 3116, Jazz History or MUH 3212, History of Music *Alternate: JOU 4180, In-depth Reporting **Alternate: AML 4276 Afro-American Novel II Alternate: MUH 3116, Jazz History or MUH 3212, History of Music Broadcast Journalism The broadcast journalism program is designed to prepare students for entry-level positions in broadcast journalism. Students who complete this sequence will be prepared to assume positions as television news reporter, associate producer, producer, and videographer. Junior Year Sem. Hrs. JOU 3101 Newswriting and Reporting II 3 RTV 3320 TV News I 3 PGY 2101 Photo Foundations 3 GRA 1111 Principles of Graphic Design 3 PHI 2101 Intro. to Logic 3 LIT 2110 Intro to Literature I* 3 POS 2112 State and Local Government 3 Minor 6 Public Relations Students completing the requirements for the public relations program will be able to demonstrate the competencies needed in the increasingly complex profession of public relations. Students will gain mastery of the public relations process and its applications for nonprofit, government, industry, agency and corporate public relations. Junior Year Sem. Hrs. JOU 3101 Newswriting and Reporting II 3 JOU 3223 Publication Editing and Design 3 PUR 3000 Intro to Public Relations 3 PUR 3105 Public Relations Communications 3 RTV 3001 Telecommunication Envrionment 3 PGY 2101 Basic Photography 3 MAR 3023 Principles of Marketing 3

4 PHI 2101 Intro. to Logic 3 LIT 2110 Intro. to Literature I* 3 ENC 2300 Improving Writing Competency** (3) Minor 6 Total 33 *Alternate: LIT 2120, Introduction to Literature II or AML 4604, Legacy of African-American Literature **Mandatory for students who earn below a 2.5 GPA in ENC 1101 and Students must pass ENC 2300 with a B grade. Senior Year JOU 4922 Journalism Colloquium (Capstone) 1 MMC 4200 Communication Law 3 MMC 4203 Media Ethics 2 PUR 3401 Critical Issues in Public Relations 3 PUR 4800 Public Relations Campaigns 3 PUR 4945 Internship 1 MAR 4323 Principles of Advertising 3 MAR 3023 Principles of Marketing 3 JOU 4342 Newswriting and Reporting III 3 PUR 4500 Public Relations Research and Strategies 3 Minor 3 Free Electives 3 Total 31 *Alternate: AML 4276 Afro-American Novel II **Alternate: MUH 3116, Jazz History or MUH 3212, History of Music Other Requirements Students must earn at least a C grade in all journalism core curriculum courses and respective sequence courses. No course can count toward more than one requirement of the Bachelor of Science in journalism degree. The dean and journalism curriculum committee may require students to retake courses that are recommended for B grades. Public relations majors must earn at least a C grade in the advertising, marketing, and basic photography courses. Newspaper and magazine majors must earn at least a C grade in basic photography. Course Descriptions JOU 1005 Language Skills for Journalists (2) Prereq: ENC 1101, Practice in the application of basic grammar principles needed to practice effective journalistic writing. JOU 2920, 4922 Journalism Colloquium (1) Presentations by guest speakers and faculty on various topics and issues in journalism and mass communication. JOU 3101 Newswriting and Reporting II (3) Prereq: JOU 1005, JOU 3110, MMC Reporting theory and practice as applied to newspapers with supervised practice in newswriting and reporting. With lab. JOU 4181 Public Affairs Reporting (3) Prereq: JOU News gathering and presentation from government units, including public meetings and public records. With lab. JOU 4944 Publications Practicum (1) Prereq: JOU Junior standing and permission. Student serves as news staff member on campus newspaper under direct supervision of faculty advisor. MMC 2000 Introduction to the Mass Media (3) Prereq: Sophomore standing and successful completion of freshman composition courses. Survey of historical development and societal effects of modern mass media. MMC 4200 Communication Law (3) Prereq: Junior standing. Study of legal parameters within which responsible media practitioners are expected to work. MMC 4203 Media Ethics (2) Prereq: Junior standing. Study of the ethical parameters within which responsible media practitioners are expected to operate. MMC 4930 Senior Seminar (2) Prereq: Junior standing and permission of division director. Students work as staff writers/reporters in a semester-long program at the Tallahassee Democrat under the supervision of an editor who also is an adjunct faculty member in the Division of Journalism. Students work 20 hours per week and receive pay. MMC 4945 Internship (1) Prereq: Permission of advisor and division director. Supervised field experience at a newspaper, magazine, broadcast station, PR agency or related organization. Students complete weekly journals and a report on the experience. Evaluation on S-U basis. PUR 3000 Introduction to Public Relations (3) Prereq: JOU Fundamental theories and processes of public relations, tracing growth and development of this field to current and emerging practices. Application of PR to corporations, government agencies, and service organizations. PUR 3105 Public Relations Communications (3) Prereq: PUR 3000, JOU Applications of public relations process, including research, action, communication, and evaluation. Practice in producing brochures and pamphlets, newsletters, and annual reports for public. With lab. PUR 4941 Public Relations Practicum (1) Prereq: PUR 3000, PUR Student serves 10 hours a week in voluntary public relations role, subject to instructor s approval, to gain experience in public relations activities. RTV 3234 Broadcast Announcing (3) Prereq: Junior Standing: JOU 3101, RTV Practical techniques for improving oncamera presentation. RTV 3320 Television News (3) Prereq: JOU 3101; Coreq: RTV Writing and production of TV news stories against deadlines using ENG techniques. Emphasis also given to ethical and legal matters in TV news. With lab. RTV 3322 Advanced TV News (3) Prereq: RTV Practice in presenting news stories and mastering field and studio production techniques in TV news. With lab.

5 Division of Graphic Communication The Division of Graphic Communication offers a fouryear curriculum leading to a Bachelor of Science degree in graphic design. The curriculum is designed primarily to prepare graduates for successful careers in graphic design, and allied industries. Focus is also given to students interested in teaching graphic communication in junior colleges and with certification at vocational/secondary schools. The impact of graphic communication upon modern business and industry will be important for students studying art, architectural engineering, technology, journalism, and other disciplines. Faculty Division of Graphic Communication Director: Vacant Professor: Todd F. Bertolaet, Kay L. Wilder Assistant Professor: Robert Richardson Adjunct Professor: Anosh Gill, Alicia Hope, Glenn Beil, Director, Career Development Services: Vacant Retention All students admitted as graphic communication majors, having fulfilled the university admission requirements, must maintain a 2.0 GPA in all graphic communication courses and earn a C grade in all graphic communication electives. A full-time student must complete a minimum of 12 credit hours of academic work per semester. Once established as a graphic design major, any student who falls below the 2.0 GPA minimum in the major for more than two consecutive semesters will be placed on academic probation. A student placed on probation must meet with the retention committee which will recommend to the division director conditional reinstatement, full reinstatement or removal from the graphic design program. In extreme cases, the division director may dismiss a student on his/her own authority. Graduation Students must earn at least 120 semester hours of credit, have at least a 2.0 cumulative GPA, and have a 2.0 GPA in graphic communication and closely related courses to qualify for graduation with a Bachelor of Science degree in graphic design. Students cannot graduate unless their GPA meets or exceeds the stated requirements (regular or probationary) are met. General Education Requirements Course Sem. Hrs. Communication Skills 6 Mathematics 6 Natural Sciences 6 Humanities 6 Social Sciences* 6 Speech 3 First Year Experience 2 Total 35 Graphic Communication Secondary Emphasis (12 semester hours) Any FAMU student may minor in graphic communication by successfully completing a minimum of 18 semester hours in graphic communication courses. All minors must receive approval from the Division Director. Capstone Project In the final semester before graduation, students are required to present a Capstone Project to a panel of professors and graphic communication professionals. The project includes a portfolio of the students work accumulated during their years in SJGC. Majors must pass the capstone project requirements to graduate. Transfer Credit The Division of Graphic Communication may accept a maximum of six semester hours of graphic communication credit from nonaccredited graphics/graphic communication programs and up to 12 hours from accredited programs at the discretion of the dean. Graphic Design The graphic design curriculum emphasizes the visual impact of business and industrial communications through a wide variety of reproduction methods for the internet, newspapers, magazines, manuals, books, annual reports, product packaging displays, and other materials of considerable significance in today s society. Courses are designed to stimulate the student s potential for creativity through self-expression in art and design. Junior Year Sem. Hrs. GRA 3021 Graphic Communication Colloquium 1 MMC 4945 Internship 1 MMC 4945 Media Ethics 2 MMC 4200 Communication Law 3 GRA 2106 Typography 3 GRA 2508 Color and Color Theory 3 GRA (Secondary Emphasis)* 6 ART 2300 Drawing I 3 PGY 2110 Color Photography 3 PGY 3610 Photojournalism 3 GRA 4531 Advanced Typography 3 MAR 3023Principles of Marketing 3 Total 34 *Must be selected with approval of advisor. Senior Year GRA 3102 Communication & Usability 3 GRA 3139 Time Based Design 3 GRA 3512 Brand Identity 3 GRA 3521 Internet Publishing & Research 3

6 GRA 4941, 4942 Design Practicum I, II 6 GRA Secondary Emphasis 6 MAR Principles of Advertising 3 Total 27 Other Requirements Students must earn at least a C grade in all SJGC core curriculum courses and respective sequence courses. No course may be counted toward more than one requirement of the Bachelor of Science in graphic design. Course Descriptions GRA 1111 Basic Design Principles (3) A lecture/lab course that concentrates on the exploration of graphic design elements and principles, in two-dimensional space. Solving practical design problems with library research, thumbnail sketches, rough layouts and comprehensives to industry standards. GRA 2106 Typography (3) Introduction to the origins of written communication,, typography, and the historical development of type fonts. This course, further defines terminology and application of typography as a communication tool. This course also introduces page layout and grids. GRA 1333 Graphic Communication Materials and Processes (3) This course provides students with a fundamental understanding of the printing industry as it relates to the field of graphic design. Information covers printing processes, pre-press operations, quality control, bindery operations and effective communication. GRA 1433 Basic Computer Operations (3) This course introduces students to various software applications and computer hardware associated with the graphic communication, web design, and graphic design industries. GRA 3921 Colloquium (1). This course is a professional development seminar designed to prepare students for their individual career paths. GRA 3512 Brand Identity (3) This course, Brand Identity Systems, is intended to expose students to the processes required to design a complete brand identity system for an existing or new business. GRA 3139 Time Based Design (3) Time-Based Design, is intended to expose students to a more interpretive use of design elements, which can be applied in a variety of applications, e.g., film and television titles, movie previews, commercials, information kiosks, multimedia programs, web-sites, and presentations. GRA 3102 Communication & Usability (3) This course, Communication & Usability, approaches visual communication from the user s perspective which requires students to test their creations in addition to designing and developing them. GRA 2508 Color and Color Theory (3) Prereq: GRA 1543, This course provides students with an understanding of color terminology, physics, and aesthetics and as a design element. GRA 3521 Internet Publishing and Research (3) This course teaches graphic design skills and applications utilized in the visual presentation of online communication and mobile apps. GRA 3935 Graphic Communication Seminar (3) Prereq: Senior standing and consent of instructor. Special assignments are made by the instructor in the area of new equipment (including all generations of publishing systems) and products. Current articles and/or editorials regarding the graphic communication industry. Work is submitted and critiqued by the instructor after which the critiques are shared with other members of the class to benefit all. MMC 4945 Graphic Internship (1-6) Prereq: Permission of advisor and division director. Supervised field experience part/fulltime affiliation as interns with state, government or private industry to gain practical and technical experience as it relates to student s major in the graphic communication field. Evaluation on S-U basis. GRA 4531 Advanced Typography (3) Prereq: GRA Typography usage in design-composition and logo design; emphasizes matching type and message to achieve sophisticated, professional results. Advanced type handling and display usage. GRA 4941 Design Practicum I (3) Prereq: GRA 1530, 1543, 3545, 4801 and/or permission of instructor. Designed to broaden skills and understanding in the production and supervision of all forms of artwork. Students work individually on projects that employ the full range of professional design skills. GRA 4942 Design Practicum II (3) Prereq: GRA 4941 and permission of instructor. Stresses supervised self motivation, research ability and entry level professional design skills. Students work closely with their supervisors in building a strong portfolio. PGY 2401 Photo Foundation (3) This course provides students with a fundamental understanding of photographic theory, in terms of camera handling, composition, digital workflow, creative problem-solving, presentation, and oral critiques. PGY 2110 Color Photography (3) Prereq: PGY This course introduces students to color photographic theory, color management and visual communication. PGY 3201 Photographic Lighting Techniques (3) Prereq: PGY 2401, Introduction to artificial and natural lighting techniques and theory. Projects are designed to teach students how to light glass, metal, and people. PGY 3610 Photojournalism (3) Prereq: PGY This course teaches professional photography approaches to photographing news worthy events, environmental portraiture, sports, features, and photo essays. Emphasis is placed on ethics, accuracy and fair representation. PGY 4801 Electronic Still Photography (3) Prereq: PGY Introduction to the uses and applications of digital photography, software and technique. PGY 4810 Advanced Visual Media Concepts (3) Prereq: PGY Explores the application of mixing digital photography with various digital media. Financial Assistance Program All students are strongly encouraged to apply for federal and/or state financial aid through the FAMU Office of Student Financial Aid. The School of Journalism & Graphic Communication also administers a constantly growing scholarship endowment for students in journalism and graphic communication. The nearly half million dollar endowment provides several scholarships annually from interest earnings. Minimum criteria for scholarships are 1100 SAT or 26 ACT scores and at least a 3.4 grade average. Scholarship criteria are usually adjusted annually. Scholarship applicants must have been admitted to FAMU and must have applied for other financial aid to be considered. Applicants must present portfolios of work and show proof of application for scholarships.

7 Applications for these scholarships are available through the university s new scholarship portal. For more information, contact: Office of the Dean School of Journalism & Graphic Communication 510 Orr Drive, Suite 4003 Tallahassee, FL

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