Harold W. Lucius, Ph.D. Professor Marketing and Business Information Systems Rohrer College of Business

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1 Harold W. Lucius, Ph.D. Professor Marketing and Business Information Systems Rohrer College of Business Academic Background Ph.D. Universtiy of Washington, Seattle, Washington, Marketing (International Business, Personnel and Labor Relations, Comparative Public Administration minor), 1972 M.B.A. Inter American University, San German, Puerto Rico, Marketing (Labor Relations minor), 1968 B.A. Inter American University, San German, Puerto Rico, Economics (Business Administration minor), 1966 Professional Certifications Faculty Development In International Business, 1998 (1998), University of South Carolina, Columbia, South Carolina. Professional Memberships American Marketing Association, 2012-present International Academy of Business and Public Administration Disciplines, 2009 European Academy of Management and Business Economics, 2008-present Academy of World Business, Marketing & Management Development, 2004-prese International Academy of African Business Development, 1998-prese International Academy Of Business Disciplines, 1998-prese Work Experience Work Experience Academic Professor, William G. Roher College of Business, Rowan University (July, Present), Glassboro, New Jersey. Prof/Dean, College of Business Adm., Glassboro State College (July, June, 1991), Glassboro, New Jersey. Prof/Chairman, Dept of Management & Marketing, School of Bus. Adm., Jackson State Universty (July, June, 1986), Jackson, Mississippi. Prof/Chairman, Dept of Marketing, School of Bus. Adm., Jackson State Universty (July, June, 1984), Jackson, Mississippi. Assoc. Prof/Chairman, Dept of Marketing, School of Bus. Adm., Jackson State Universty (July, June, 1983), Jackson, Mississippi. Prof & Dean, Graduate School of Management & Bus. Admin, University of Port Harcourt (August, July, 1982), Port Harcourt, Nigeria. Assoc. Prof/Chairman, Dept of Marketing, School of Bus. Adm., Jackson State Universty (July, June, 1980), Jackson, Mississippi. Associate Professor, Dept. of Marketing, University of West Florida (September, June, 1977), Pensacola, Florida. Assistant Professor, College of Business, University of Puerto Rico (August, July, 1974), Mayaguez, Puerto Rico. Teaching Asst./Pre-Doctorlal Associate, University of Washington (September, August, 1972), Seattle, Washington.

2 Teaching Instructor, University of Puerto Rico (August, August, 1969), Mayaguez, Puerto Rico. lecturer, Inter American University (January, July, 1968), San German, Puerto Rico. Consulting Experience : USAID/Swaziland, The Swaziland Training and Institutional Development (STRIDE) Project: Univ. Linkage Agreement Between CalPoly, Pomona and The Univ. of Swaziland College of Technology (SCOT) Mid-Term Evaluation, Visited CalPoly and The University of Swaziland College of Technology and wrote the Mid-Term Evaluation Report of the Cooperative Agreement between the two Universities : Kenya Institute of Administration, Training of Project Managers, Management Information Systems for Project Organizations Project Funding The Role of Foreign Assistance Alternative Forms for Project Organizations : Small Bus. Development Center, Univ. Of West Florida, Lecturer, Segmentation, Targeting & Positioning Information for Marketing Decision Making Fundamental Economic Analysis for Pricing Decisions Pricing Procedures Financial Concepts for Marketing Analysis Paid Service Experience : McGraw Hill Publishers, Reviewed a Chapter of Marketing, Grewall & Levy, 4th edition : The McGraw-Hill Companies, Chapter Review, Reviewed a Chapter of Marketing,10th by Roger A. Kerin : McGraw Hill Publishers, Reviewed a Chapter of Marketing, Grewall & Levy, 3rd edition Courses Taught Courses from the Teaching Schedule: Principles Of Marketing, Strategic Marketing Management Courses taught, but not in the Schedule: Intellectual Contributions Intellectual Contributions Grid Category BDS AIS TLS Total Articles in Refereed Journals Publications in Refereed Conference Proceedings 4 4 Presentations of Refereed Papers 6 6 Presentations of Non-Refereed Papers 2 2 Refereed Articles Applied or Integrative/application Scholarship Lucius, H. W., Lee, J., & Habte-Giorgis, B. (2008). New Perspectives on the Strategic Linkages Between Marketing Factors, R & D Activity and Firm Performance in the U.S. Pharmaceutical Industry. Journal of International Business Disciplines, 2 (3), Basic or Discovery Scholarship Guner, B., Lee, J., & Lucius, H. W. (2010). The Impact of Industry Characteristics on Export Performance: A Three Country Study. International Journal of Business and Economics, 5 (2), Coyle, P. T., Lee, J., & Lucius, H. W. (2010). The Effects of Research and Development on Value Added: An Exploration of a Comprehensive Measure of a Firm's Financial Wealth and Well-Being. Indian Journal of Business and Economics, 9 (1),

3 Service Lucius, H., Lee, J., & Habte-Giorgis, B. (2008). Empirical Study of the Strategic Impact of Major Maketing Factors on Firms Accounting Performance in the Pharmaceutical Industry. Business Research Yearbook, XV (3), Banutu-Gomez, M., Habte-Giorgis, B., & Lucius, H. W. (2007). Business Leadership and Practice in The Gambia. Indian Journal of Business and Economics, Lucius, H. W., Habte-Giorgis, B., & Lee, J. (2004). A Conceptual Application of TQM to a Successful Strategic Market Planning in the Telecommunications Industry. Business Research Yearbook, XI, Refereed Proceedings Basic or Discovery Scholarship Lucius, H. W. & Hanson, J. (2015). Consumerism and Marketing in the Digital Age. International Academy of Business Disciplines. Lucius, H. W. (2008). The Effects of Research and Development on Value Added: An Exploration of a Comprehensive Measure of a Firm's Financial Wealth and Well-Being. International Academy of Business and Public Administration Disciplines. Lucius, H. W., Habte-Giorgis, B., & Lee, J. (2008). Empirical Study of the Strategic Impact of Major Marketing Factors on Firms Accounting Performance in the Pharmaceutical Industry. International Academy of Business Disciplines, European Academy of Management, Business Economics Joint International Conference. Banutu-Gomez, M. B., Habte-Giorgis, B., & Lucius, H. W. (2007). Business Leadership and Practice in The Gambia. Applied Business and Entrepreneurship Association Third Annual Conference. Presentations of Refereed Papers International Lucius, H. W. & Hanson, J. ( , April). Consumerism and Marketing in the Digital Age. International Academy of Business Disciplines, Orlando, Florida. Coyle, P. T., Lee, J., & Lucius, H. W. ( , October). The Effects of Research and Development on Value Added: An Exploration of a Comprehensive Measure of a Firm's Financial Wealth and Well-Being. International Academy of Business and Public Administration Disciplines, Memphis, Tennessee. Lucius, H. W., Lee, J., & Habte-Giorgis, B. ( ). Empirical Study of the Strategic Impact of Major Marketing Factors on Firms Accounting Performance in the Pharmaceutical Industry. International Academy of Business Disciplines, European Academy of Management, Business Economics Joint International Conference, Salamanca, Spain. Guner, B., Lee, J., & Lucius, H. ( ). The Impact of Industry Characteristics on Export Performance: A Three Country Study of Manufacturing Firms. International Management Development Association, 16th Annual World Business Congress, Maastricht, Netherlands. Banutu-Gomez, M., Habte-Giorgis, B., & Lucius, H. ( ). Business Leadership and Practice in The Gambia. Applied Business and Entrepreneurship Association Third Annual Conference, Kona, Hawaii. Lucius, H. W., Habte-Giorgis, B., & Lee, J. ( ). A Conceptual Application of TQM to a Successful Strategic Market Planning in the Telecommunications Industry. International Academy of Business Disciplines, Pittsburg, Pennsylvania. Presentations of Non-Refereed Papers International Siddiqi, S. & Lucius, H. W. ( ). Dichotomous Energy Generator-Drainer Personality Profiles in Organizations: Antecedents & Consequences. International Academy of Business Disciplines, San Diego, California. Siddiqi, S., Ali, A., Payne, G., & Lucius, H. W. ( ). Market Forces and Social Prerequisites: The Shifting Premises of Globalization. International Academy of Business Disciplines, St. Louis, Missouri. Service to the Institution

4 : Promotiom : Branding Subcommittee : Promotion : Promotion : Strategic Planning Undergraduate Curriculum Team : Promotion : Strategic Planning Committee : Strategic Planning and Accreditation: service : Strategic Planning and Accreditation Committee : Sustainability Committee : Africana Studies Steering Committee : Career Development/A : Career Development : Career Develoment/ A328 Committee : Career Development/A : Career Developmet A : Inter Collegiate Athletic

5 : Learning Outcomes Assessment : Learning Outcomes Assessment : Sabbatical Leave : Sabbatical Service to the Profession Academic Conference: Moderator / Facilitator : International Academy of Business Disciplines, Orlando, Florida. Board PRJ Editorial Review Board : Journal of International Business Disciplines : Journal of International Business Disciplines. Chair: Conference / Track / Program : International Academy of Business Disciplines, Las Vegas, Nevada : International Academy of Business Disciplines, Orlando, Florida : Academy of International Business : International Academy of Business Disciplines, Long Beach, California. Reviewer - Article / Manuscript : 23rd World Business Congress. Editorial Board:Associate Editor : Academy of International Business. Reviewer: Conference Paper : International Academy of Business Disciplines, Las Vegas, Nevada. Service to the Community Advisory Board Member : St. Thomas Epis. Church : St. Thomas Episcopal Church Chair of a Committee : Helping Mold Leaders 501 (c) : Helping Mold leaders, 501(c) : Helping Mold Leaders, 501(c)3 Corp : Helping Mold Leaders, 501 (c) 3 organization : Helping Mold Leaders, 501 (c) 3 Organzation : Project Give Back, 501 (c) 3 Organization Member of a Committee : St. Thomas Epis. Church, Campus Ministry : St. Thomas Episcopal Church, Campus Ministry : Kappa Community Development Corp, 501 (c) 3 organization : Kappa Community Development Corporation, 501 (c) 3 organization

6 : Episcopal Campus Ministry : Kappa Foundation, 501(c)3,org : Kappa Community Dev. Corp, 501 (c) 3, Organization : Kappa Community Dev. Corp, 501(c)3,org : Kappa Community Dev. Corp, 501(c)3,org Professional Development Other Professional Development : Rowan University Rohrer College of Business Research Presentation (Patrick Barbro), November 9, 2015, Glassbob, New Jersey. Professional Seminars / Workshops : Principles of Marketing Symposium, La Jolla, California. Technology-Related Training : Principles of Marketing Symposium, San Francisco, California. Honors/Awards Award : Gary Hunter Excellence in Mentoring Award, Rowan University : Best Paper Award, International Academy of Business and Public Administration Disciplines. Miscellaneous Other Chair Member Chair Member Chair Dept. Rep Last updated by member on 15-Nov-15 (06:50 PM)

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