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1 Data Center Research June 2011 Data Center

2 Purpose & Methodology To gain a better understanding of data center investments and plans taking place today and in the future Survey was conducted across IDG Enterprise brands (CIO, Computerworld, CSO, InfoWorld, IT World and Network World). Survey fielded between May 18, 2011 and June 6, 2011 Respondents: 1,754 Margin of error: +/- 2.3 percentage points 1

3 Majority Keep Data Center Efforts In-House We own and operate our own data center(s) 58% We outsource some data center equipment and operations 33% We outsource all of our data center equipment and operations 9% Q: What is your current approach to provisioning your data center(s)? Source: Data Center Strategies Survey, CIO, June

4 Data Center Spending Shifting Modestly Toward OPEX Total Average IT Budget: $170 million OPEX 54% CAPEX 44% 28% of total IT budget OPEX 58% CAPEX 42% 28% of total IT budget Today Two Years From Now Q: Thinking about your data center spending today, what percent is currently allocated to CAPEX/OPEX? Two years from now, what percent of your data center spending is estimated to be allocated to CAPEX/OPEX? Two years from now what percent of your IT budget is expected to be allocated for data center investment at your organization? Source: Data Center Strategies Survey, IDG Enterprise, June

5 Virtualization Driving Data Center Investment Server Virt Storage Virt Desktop Virt Private Cloud Application Virt Automating Data Center Mgmt Scalable Computing Capacity Hybrid Cloud Green IT/Sustainability Bring Your Own Technology Public Cloud Adopting Consumer Apps 14% 21% 19% 19% 37% 34% 32% 31% 29% 28% 26% 48% Q. Which of the following technologies/trends do you expect to have the most significant impact on your data center investment decisions over the next 2 years? Source: Data Center Strategies Survey, IDG Enterprise, June

6 And More to Do, Especially in Enterprise Organizations Significant Amount Moderate Amount Minimal Amount None % 48% 21% 9% < % 33% 32% 20% Q. How much more physical data center consolidation does your organization have left to do? Source: Data Center Strategies Survey, IDG Enterprise, June

7 IT Has Leadership Role in Investment and Strategy Extremely/very involved Somewhat involved Not involved Not applicable CIO or top IT executive 64% 14% 5% 16% CTO or IT architect/engineer 64% 13% 3% 20% IT management 64% 17% 3% 15% IT staff IT steering committee CSO/CISO CFO IT vendors CEO COO LOB management 61% 46% 35% 36% 35% 35% 32% 30% 22% 8% 10% 23% 7% 24% 20% 9% 36% 33% 15% 16% 33% 18% 13% 33% 18% 13% 27% 16% 25% 34% 19% 17% 67% agree that top level IT management has become more involved in data center strategy at their organizations than it has been in the past Q. Including yourself, how involved are each of the following groups in your organization s decisions related to data center investments and strategy? Source: Data Center Strategies Survey, Computerworld, June

8 Support and Security Top Vendor Consideration Factors <1000 Support and services Ability to meet security requirements Intregration into existing infrastructure Appropriate level of scalability Initial purchase price Ease of use Experience in your industry Innovation 63% 53% 60% 54% 87% 87% 82% 82% 81% 80% 74% 71% 72% 70% 74% Q: Please rate the importance of the following factors when evaluating data center technology vendors for your organization. Source: Data Center Strategies Survey, IDG Enterprise, June

9 Conclusions The Data Center is recognized as a strategic asset for organizations, and it will continue to grow in importance Because it is of such importance, securing the data center is a primary driver of investment, and because of the complexity, and the wider ranging aspects of the data center, securing it is also the top challenge Vendors ability to meet security requirements the most critical factor Consolidation is a big priority, especially at enterprise organizations, and they still have a long way to go in these efforts Infrastructure software will see the most widespread increase in investment Support and service and the ability to meet security requirements are the most valued attributes in evaluating a data center vendor There is no industry leader which presents a great opportunity for Data Center vendors Source: Data Center Strategies Survey, IDG Enterprise, June

10 Contact To view the full study please contact Bob Melk at 9

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