Dental Marketing Experts

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1 BECOME OUR NEXT DENTAL SUCCESS! 65 NEW PATIENTS! WE MAILED 5,000 POSTCARDS AND ALREADY RECIEVED 65 NEW PATIENTS! THANK YOU SO MUCH INNOVATIVE SOLUTION, FOR JUMP STARTING MY DENTAL PRACTICE AND YOUR EXCELLENT MARKETING CONSULTATION - Dr. Tammeka Nickleberry, DDS, An Innovative Solutions Customer Innovative Solutions that deliver Results

2 SUCCESS in 7 STEPS 1. Consult with an expert Expertise in the dental industry is an essential ingredient in creating a successful marketing campaign. No one knows your business better than you but, getting expert advise on education on how to best target your market and what is currently working for other dentists in similar markets is highly recomended. Dental Marketing Education. Get amazing results from your next marketing campaign by understanding How to market? Who to market to? and Why it s so important to Track your results? 2. Target your market Your mailing list has a substantial hand in the effectiveness of your patient acquisition campaign. Luckily, this step has been made even simpler by full service direct mail providers that include list building tools for you to use right on their website. Here are the best methods for targeting your recipients: Target a radius of your office. Convenience is still a huge factor for any consumer, whether it s going to the dentist or picking up groceries. Take advantage of your convenience factor by mailing within a 1 to 5 mile radius of your practice. Target your entire zip code. This works especially well for smaller cities or practices centrally located within a community. Consider yourself fortunate if your location is convenient for nearly everyone! Target a particular demographic. If a list with more specific demographics such as age and income seems pertinent, explore your list building options with your direct mail services provider 3. Custom design your Ad The essence of marketing is to stand apart from your competition in a marketplace. Custom designing simply produces better results because of its uniqueness and flexability. Custom designs are tailored. Engrave your company logo, colors and message in the minds of your target market by having your advertisement custom tailored to match your identity. The impact of brand marketing is often downplayed but plays an essential role in decision making for consumers in industries where trust is an essential component. Template designing is risky. Although more affordable, you re not the only dentist that is marketing out there and there aren t enough good templates to work for all; hence, the template that you choose is very likely to be chosen by the next dentist or the one before you. Advantage of Complete Control. Custom design gives you total control over an advertisement, allowing us to edit as necessary to produce maximum impact.

3 4. Print in High Quality When sending out postcards, your first impression is your last, and there are very few things on the list of how to make the best impression possible. After you have the best design possible with great offers, the next biggest thing is how the postcard feels and looks compared to the rest of the mail the consumer recieves in his mailbox. So here are a few tips on how to stand apart: SUCCESS in 7 STEPS Great paper stock. Out of all the things involved in postcard development, the cost of paper and ink is by far the cheapest. Upgrade to a minnimum 12PT paper weight at minimal cost as the major advertisers do when mailing postcards Size Matters. The largest size available to mail via USPS without incurring extra charges is 6 X 11 and its no coincedence that it is also the most effective in producing results. So follow the lead of companies like Dell, American Express and Discover and mail Colossal postcards. 5. Mail through USPS (United States Postal Service) Distribution is key to getting results and no one has a better system or a better guarantee than USPS. Take this part of your campaign execution off your shoulders with the following tips: Use a one-stop-shop online direct mail services provider. Take the hassle away of addressing, stamping and delivering postcards to USPS. They will send the postcards out for you and can even get postal discounts for bulk mailing. Ask that your home and business addresses (and maybe those of another family member or friend) be included as a seed in your mailing. This way you can tell when it s arrived to your recipients 6. Track your Results Tracking is the magic ingredient that lets you improve upon your campaigns and ensure that your marketing continues to produce results. Without tracking methods your always shooting in the dark and never know which arrow actually hits the target or not. We recomend the following tips: Promote information exchange. Your promotions and giveaways inorder to build your customer database. Always ask for information in return for offers, because the more you know about them, the better your chances of them choosing you. Utilize tracking technology. There are several tracking solutions that keep track of phone calls made from the advertisement or website traffic generated via forwarding addresses. We highly recomend the usage of these technologies to improver upon your marketing efficiency for future capaigns. Just asking where you heard our name is not enough. 7. Enjoy the High ROI With Innovative Solutions providing you a all in one turn-key solution with a money back guarantee by following the 7 steps to Postcard marketing, you can sit back and enjoy the great return on investment that your campaign is producing. We recomend that you look into our quarterly campaign packages to get a better value once you are comfortable with our services and solutions.

4 DENTAL PACKAGES BASIC Postcard Package TARGET 5000 CUSTOMERS FOR ONLY 46 A CUSTOMER WITH A MONEY BACK GUARANTEE COLOSSAL POSTCARD SIZE 6 inch by 11 inch FULL COLOR on 12 PT PAPER with AQ COATING BASIC DESIGN PACKAGE with your Corporate Identity / Colors SATURATION MAILING in your surrounding zip code PRODUCES HIGH ROI and is a great starters package for your dental marketing CURRENTLY ON SALE FOR $2295 NORMAL PRICE $2869 TAX AND SHIPPING NOT INCLUDED ELITE Postcard Package TARGET 5000 CUSTOMERS FOR ONLY 57 A CUSTOMER WITH A MONEY BACK GUARANTEE COLOSSAL POSTCARD SIZE 6 inch by 11 inch FULL COLOR on 12 PT PAPER with AQ COATING FULL CUSTOMIZATION DESIGN with your Corporate Identity / Colors TARGETED MAILING produces better ROI. Cost of Name List Included VERY EFFICIENT ROI Highly customized Turn-Key solution that packs a punch with unique designs that send a tailored message. CURRENTLY ON SALE FOR $2845 NORMAL PRICE $3619 TAX AND SHIPPING NOT INCLUDED SUPERIOR Postcard Package TARGET 5000 CUSTOMERS FOR ONLY 60 A CUSTOMER WITH A MONEY BACK GUARANTEE COLOSSAL POSTCARD SIZE 6 inch by 11 inch FULL COLOR on 12 PT PAPER with AQ COATING LUXURY PACKAGE DESIGN FREE NEW LOGO TARGETED MAILING produces better ROI. Cost of Name List Included BEST ROI IN MARKET PLACE Our Recomended Turn-Key solution that produces amazing results while giving you a marketing make over. CURRENTLY ON SALE FOR $2995 NORMAL PRICE $3999 TAX AND SHIPPING NOT INCLUDED TARGET 5000 CUSTOMERS FOR AS LOW AS 46 A CUSTOMER WITH A MONEY BACK GUARANTEE

5 BASIC Postcard Package TARGET 5000 CUSTOMERS FOR ONLY 46 A CUSTOMER WITH A MONEY BACK GUARANTEE COLOSSAL POSTCARD SIZE 6 inch by 11 inch FULL COLOR on 12 PT PAPER with AQ COATING BASIC DESIGN PACKAGE with your Corporate Identity / Colors SATURATION MAILING in your surrounding zip code PRODUCES HIGH ROI and is a great starters package for your dental marketing CURRENTLY ON SALE FOR $2295 NORMAL PRICE $2869 TAX AND SHIPPING NOT INCLUDED TARGET 5000 CUSTOMERS FOR ONLY 46 A CUSTOMER WITH A MONEY BACK GUARANTEE

6 ELITE Postcard Package TARGET 5000 CUSTOMERS FOR ONLY 57 A CUSTOMER WITH A MONEY BACK GUARANTEE COLOSSAL POSTCARD SIZE 6 inch by 11 inch FULL COLOR on 12 PT PAPER with AQ COATING FULL CUSTOMIZATION DESIGN with your Corporate Identity / Colors TARGETED MAILING produces better ROI. Cost of Name List Included VERY EFFICIENT ROI Highly customized Turn-Key solution that packs a punch with unique designs that send a tailored message. CURRENTLY ON SALE FOR $2845 NORMAL PRICE $3619 TAX AND SHIPPING NOT INCLUDED TARGET 5000 CUSTOMERS FOR ONLY 57 A CUSTOMER WITH A MONEY BACK GUARANTEE

7 SUPERIOR Postcard Package TARGET 5000 CUSTOMERS FOR ONLY 60 A CUSTOMER WITH A MONEY BACK GUARANTEE COLOSSAL POSTCARD SIZE 6 inch by 11 inch FULL COLOR on 12 PT PAPER with AQ COATING LUXURY PACKAGE DESIGN FREE NEW LOGO TARGETED MAILING produces better ROI. Cost of Name List Included BEST ROI IN MARKET PLACE Our Recomended Turn-Key solution that produces amazing results while giving you a marketing make over. CURRENTLY ON SALE FOR $2995 NORMAL PRICE $3999 TAX AND SHIPPING NOT INCLUDED TARGET 5000 CUSTOMERS FOR ONLY 60 A CUSTOMER WITH A MONEY BACK GUARANTEE

8 Postcard Design Solutions Design is integral to the success of a marketing campaign and although any graphic artist can make a good looking design, its very different from being able to produce a design that will get results. Our Designers are experts in the field of dental marketing and have a unique understanding of what designs contents are effective in targeting your potential customer base and triggering a response. DESIGN SERVICE TYPE TEMPLATE BASIC PREMIER FULL CUSTOMIZATION LUXURY (LOGO INCLUDED) Template Design : Basic entry of predesigned postcards. Basic Design : Tweaking of current Materials and designs. Premier Design : Copy an ad that the customer likes and professional redesign with 2 customer revisions Regular Postcards 4.25 x 6 $95 $200 $250 $375 $625 Jumbo Postcards 6 x 9 $125 $225 $275 $375 $625 Colossal Postcards 6 x 11 Full Customization : Full custom design with client input. Up to 3 customer revisions Luxury Design : Ideal for clients looking for a new identity to go with their new fully $200 $275 $300 $375 $625 Our Designs come with FREE expert consultation so we can make sure you get exactly what you want customized postcard design. It is highly recommended for clients to consider a professional design logo to accompany their new revamped marketing campaigns.

9 Postcard Printing Solutions Our Postcards are printed on glossy 12 pt. high quality card stock, in full-color on both sides. Our postcard printing prices are guaranteed to be the lowest, compare them yourself with your local printer or any website merchants claiming to be wholesale suppliers to the public. As a matter of fact, we will beat any legitimate price quote (has to be apples to apples comparison with written quote). Full Color Postcards Quantity 1,000 2,500 5,000 10,000 Regular Postcards 4.25 x 6 $395 $439 $495 (.099) $745 (.075) Jumbo Postcards 6 x 9 $695 $719 $795 (.159) $1,495 (.149) All postcard quantities are 100% offset printed. All standard sizes are eligible to mail at USPS. Postcards can include a tear-off perforation at request. Helpful Hint: UV coating cannot be added to the address/mailing side if the job includes mailing services; Hence Aqueous coating is the preferred solution. Need more space? Look into our Folded Postcards! Colossal Postcards 6 x 11 $995 $1,045 $1095 (.219) $1,895 (.189) 15,000 $1,095 (.073) $2,195 (.146) $2,495 (.166) 20,000 $1,445 (.072) $2,745 (.137) $2,995 (.149) 30,000 $1,995(.066) $3,995 (.133) $4,395 (.147) Prices do not include design cost or shipping to you, if you plan to mail the postcards yourself. In a rush? We offer rush turnaround prices. Ask us for further information. Discounts are available when placing orders for multiple services.

10 Postcard Mailing Solutions Once printed, these postcards must reach their target market in the most cost-efficient way, which we believe is through the US Postal Service (USPS). There are 2 types of mailings, each with its own cost structure. The first one is Saturation Mailing and the second one is mailing to a Targeted Name List. SATURATION MAILING 1000 Postcards - 36 cents per postcard 2500 Postcards - 32 cents per postcard 5000 Postcards or More - 30 cents per postcard All zip codes in the United States are divided into Carrier Routes and Rural Routes, which as the name implies, is the route of one USPS Mail Carrier. Saturation Mailing is where each and every household within a carrier route is delivered your marketing. This is the lowest cost way for a business owner to reach his best prospects living within a 1-mile or 2-mile radius of their business. The cost includes the mailing list, CASS Certification, sorting, postage, delivery to post office. This is a turn-key solution. MAILING TO A SPECIFIC TARGET MAILING LIST 1000 Postcards - 41 cents per postcard 2500 Postcards - 37 cents per postcard 5000 Postcards or More - 36 cents per postcard If you sell a product or service that requires targeting a very specific market, for example homes with children, or tall men, etc., then we must rent, or you provide, the specific mailing list. The cost includes CASS certification, sorting, postage, delivery to the post office. Cost of the targeted list will be discussed on a case by case basis. (3-7 cents per name normally.) *Prices do not include cost of mailing list if you are looking for Targeted mail. All standard sizes are eligible to mail at USPS automated rates. Requirements: Size: if you trim to a custom size, ensure that width divided by height falls between 1 and 2.5 Design: must include a 4 wide x 2 tall unprinted area at the bottom right corner of the back side (mailing side) Orientation: must be horizontal (width is the larger dimension) Coating: cannot include High Gloss or Dull UV coating on back (mailing side) Non-Profit - if you hold a valid USPS non-profit permit, we can mail under your non-profit rate if paperwork is completed. Contact us for details. Most Mailing Lists are available to purchase through us or our data resellers Higher bulk Mailing discount rates are available. Also recieve additional discounts when you order multiple services. Contact us for further details.

11 Consulting Solutions Take the guesswork out of marketing! You can make the most of your marketing investment by having Innovative Solutions, a full service marketing firm, create a strategic marketing plan custom tailored for you. We empower you to make educated marketing decisions for your dental practice. We track your campaign results and develop an efficiency chart to improve upon your results while providing you with unique solutions that allow you to properly target your ideal clientele. We believe in our solutions and the returns they provide for you completely. We go as far as offering you a great money back guarantee to try our services out in order to gain your business and trust. No one else in the marketplace offers as many unique and custom tailored solutions for dentists as we do, and to top it off our team s turnaround times, pricing and customer service is unrivaled. Contact us today to see what Innovative Solutions Dental Marketing Experts can do for you. INITIAL MARKETING CONSULTATION SERVICES 1 Hr Initial Consultation - $100 additional 30 minute increments for initial Consultation - $60 MARKETING STRATEGY DEVELOPMENT SERVICES after initial consultation - $250 / hr additional time $100 / 30 min $150 / 30 min additional time $100 / 30 min Consultation fees are credited towards services ordered in most cases. You need marketing solutions if: You want to increase your production You want more new patients You want to change the kind of dentistry you are presently doing You want to move, build a new practice or start a new practice from scratch You wish to add another doctor You are getting ready to retire and want your practice to be marketable You want to keep your practice thriving for the duration of your dental career

12 Dental Postcard Samples Direct :

13 Design Studios Family and Cosmetic Dentistry Design Studios Family and Cosmetic Dentistry Business Card Samples Corporate Identity Samples Direct :

14 CONTACT INFORMATION Phone POSTCARD SAMPLES AVAILABLE UPON REQUEST Join us on social media for Special Offers and updates Redstone Ct. Missouri City, TX 77459

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