Why include analytics as part of the School of Information Technology curriculum?

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1 Why include analytics as part of the School of Information Technology curriculum? Lee Foon Yee, Senior Lecturer School of Information Technology, Nanyang Polytechnic

2 Agenda Background Introduction Initiation of Diploma in Financial Informatics (DFI) Rational for Analytics in DFI curriculum How SAS BI & Business Analytics is used in DFI curriculum Conclusion

3 Nanyang Polytechnic (NYP) A tertiary institution dedicated to meeting the manpower needs of Singapore since 1992 Students seeking a quality polytechnic education Working professionals looking at upgrading opportunities It has seven schools offering a wide range of courses School of Engineering School of Information Technology School of Design School of Interactive & Digital Media School of Chemical & Life Sciences School of Business Management School of Health Sciences

4 School of Information Technology (SIT) Offer six IT diploma courses Diploma in Information Technology Diploma in Business Informatics Diploma in Engineering Informatics Diploma in Business Enterprise IT Diploma in Information Security Diploma in Financial Informatics Centre for IT Innovations (CITI) A platform for staff and students to develop innovative and effective IT software solutions and services for the industry Our partners include IBM, Microsoft, SAP, Oracle, Cisco Systems, NCS, Nokia, Starhub, DSTA, CSIT

5 Diploma in Financial Informatics (DFI) Learning Objective To define business requirements in financial services and translate them into implementable IT solutions. Focus Areas Banking Solutions & Architecture Consumer & Corporate Banking Investment & Treasury Business Intelligence & Analytics

6 Course Structure FINANCIAL INFORMATICS Information Technology Programming Essentials Web Application Development OO Programming Laws & Ethics of IT Database Systems IT in Governance Software Engineering InfoSecurity & Business Continuity Enterprise Application Development Banking Technology & Integration IT for Financial Services Industry Business Intelligence & Analytics Business Process Management CRM Mobile Applications & Services Enterprise Solutions E-Banking Technology Semester Projects Final Year Project Industrial Attachment Banking and Finance Accounting Economics Business Finance Capital Markets & Financial Instruments Risk Management Investment & Treasury Consumer Banking Corporate Banking & Trade Finance Personal Financial Planning & Insurance

7 Business Intelligence & Analytics is Gaining Importance! Source: Gartner EXP (January 2010)

8 Business Intelligence & Analytics Market Trends

9 Business Intelligence & Analytics Curriculum Objectives (2010) Apply BI concepts to decision making Apply dimensional modelling techniques in the design of data warehouse, basing on business requirements Apply ETL (Extraction, Transformation and Load) concepts to load quality data into data warehouse Understand the difference levels of business analytics Use OLAP technologies and BI reporting tools Appreciate the use of data mining techniques like Classification, Clustering and Association to discover patterns

10 Levels of Business Analytics Competitive Advantage increases with degree of intelligence Advanced Business Analytics BI: Access & Reporting

11 The Forrester Wave TM Predictive Analytics And Data Mining Solutions, Q1 10 Source: Forrester Research, Inc.

12 Why we chose SAS? Widely used by major Local and International Financial Institutions Functionality and Completeness Usability and Visualization Cost and Licensing Schemes Training Materials and Support SAS Global Certification Program

13 Final Decision on Platform & Tools for DFI SAS Educational Analytical Suite SAS 9.2 Enterprise Guide 4.2 (EG) SAS Enterprise BI Server Web Report Studio Add-In for Microsoft Office (AMO) SAS OLAP Server OLAP Cube SAS Enterprise Miner 6.2 Decision Tree, Regression, Cluster Analysis

14 Curriculum Delivery Business Intelligence & Analytics Module To learn the concepts and technologies Students learn through lectures, tutorials, practical lab sessions, sharing and talk sessions by industry speakers Business Intelligence & Analytics Project To apply the concepts and technologies learnt to a project scenario Students work in group of 4 to 5 students under a supervising lecturer The first polytechnic using SAS platform and tools to deliver Business Intelligence & Analytics curriculum

15 Sample Student Project Output Producing a business report with charts and table with drill down features from SAS Enterprise Guide, view from Web Report Studio.

16 Sample Student Project Output Analysing the spending patterns of credit card customers on the different retail stores using tile chart from SAS Enterprise Guide.

17 Sample Student Project Output Analysing credit card customer distribution in Singapore using the Map Graph feature in SAS Enterprise Guide.

18 In a nutshell It is important to incorporate Business Intelligence & Analytics skillsets in financial & IT curriculum to prepare the workforce for the future. SAS BI platform and tools fulfilled our Business Intelligence & Analytics curriculum requirements with completeness in functionality, ease-of-use and visualization. SAS s comprehensive training materials and support had enable the teaching staff to deliver the Business Intelligence & Analytics curriculum effectively within a demanding schedule.

19 Looking Forward More challenges and growth in Business Intelligence & Analytics market IDC Expects a 20.5% Growth for APEJ s Business Intelligence Software Market in 2010 with 3Ps - Predictability, Pervasiveness and Price as Key Drivers. Banking sector will remain the largest BI adopter with increase investment in advanced analytics To enable better risk management, fraud management, support faster fact based decision-making for customer related issues.

20 Looking Forward Government sector is increasingly using business analytics to guide decision-making, increase efficiency, and promote accountability Promote a culture of fact-based decision-making Manage performance to achieve measurable objectives Establish a framework for decision-making Align strategies across departments IMPORTANT: Get ready for the new challenges and growth

21 Thank You Lee Foon Yee, Senior Lecturer School of Information Technology Nanyang Polytechnic Copyright 2010, SAS Copyright Institute Inc. 2010, All SAS rights Institute reserved. Inc. All rights reserved.

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