KOREA DAILY INTERACTIVE MEDIA Powered by Joins America

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1 KOREA DAILY INTERACTIVE MEDIA Powered by Joins America Last Updated: January 2013

2 PORTFOLIO Web - koreadaily.com - blog.koreadaily.com - hotdeal.koreadaily.com - joinsmsn.com Mobile - m.koreadaily.com - Asian Directory Apps E-Blast - targeted ing Web & App Development - customized development services

3 WEB koreadaily.com The Most Visited Korean News Site in the United States Koreadaily.com is a one-stop resource center for Korean Americans which provides: - Up-to-date local, national, world news - Ask USA, a free online consulting services by professionals for variety topics including law, education, health care, finance and etc. - Social networking spaces including J Blog and Club - Business Directory of more than 100,000 Korean businesses nationwide - Korean Market, a Korean language version of Craigslist - Travel and golf course guides

4 WEB koreadaily.com Visitor Location CA VA IL TX WA NJ GA N/A NY Over 20 million Monthly Pageviews - Avg. Monthly Unique Visitor: 805,000, 240,000/week - Avg. Monthly Pageviews: 21,080,000, 4.4 million/week % Returning Visitor - More than 50% from CA, 14% from NY/NJ - Average visit duration: 7 min <Source: Google Analytics (Jan 2013)> User by Age 50s 31% over 60s 9% 20s 5% 30s 20% Majority Users: Male 40s in CA - Total number of subscribed users: 205,321 - Gender: Male 64%, Female 36% - Age: 30s~50s take up 86% - Almost 30% has annual income of over $100K 40s 35% - 14% of users have annual income of over $300K <Source: Koreadaily.com User Survey, October 2012, n=1134)>

5 WEB blog.koreadaily.com J Blog Home of 3,860 Korean American bloggers hosted by Koreadaily.com - Avg. Weekly Unique Visitors: 80,000 - Avg. Weekly Pageviews: 1.4 million - The most popular blog topics are travel, photography, music, food, literature, and golf - Other topics include: Immigration, restaurants, sports, living, business, entertainment, culture, art, IT, job, education, health, and religion

6 WEB hotdeal.koreadaily.com Daily Discounted Offers for Korean Americans Hotdeal is an e-commerce site catering to the Korean American community for local businesses and major companies targeting a niche market by offering up to 50% in product discount for a limit time/quantity. It can be used as a gateway to generate unique connection between the business and the consumer. - Number of subscribers: 3,421 - Products offered: Discounted show/concert tickets, theme park tickets, Korean restaurant vouchers, spa, electronics, cookware, health supplements, etc. - About 60% of purchases from CA, 40% from east coast - Most of the vendors are based in CA

7 WEB joinsmsn.com One of Top 10 Most Viewed Websites in Korea Joins (official website of Korea Daily in Korea) and MSN partnered and integrated their sites into Joinsmsn.com in 2010 to become the most influential news portal in Korea. - Avg. Weekly unique visitor: 7,350,000 - Avg. Weekly pageviews: 12.2 million - 63% of users age between 19~44 U.S. IP Targeting IP targeted advertising is available. - Avg. Weekly Visitors from the U.S.: 40,000 - Avg. Weekly Pageviews from the U.S.: 1,320,000

8 MOBILE m.koreadaily.com Your Top Korean News On the GO m.koreadaily.com is the mobile version of koreadaily.com optimized for mobile devices. It currently delivers top 50 daily news and will add Blog, ASK USA to the service early Avg. Weekly Unique Visitor: 182,000 - Avg. Weekly Pageviews: 978,000 - ios 45%, Android 55% Visitor Location CA NY Others Unknown NJ TX VA MI DC GA WA

9 MOBILE Asian Directory App SHARED ASIAN AMERICAN MOBILE PLATFORM Korean J-Yellow Page Chinese CCYP Mobile Asian American Mobile Yellow Page Network After Joins America has developed and successfully distributed the first Korean American mobile yellow page application, it partnered with the other most prominent Asian yellow page publishers to deliver the same platform and service for Chinese and Japanese Americans. Now this network covers over 300,000 Asian businesses and over 110,000 Asian users across the nation. Japanese CompassX2

10 MOBILE Korean Directory App The First & Most Downloaded Korean Yellow Page App J-Yellow Page is America s first Korean mobile yellow page app launched in December Available in iphone and Android for free download, it provides listings of over 70,000 Korean businesses across the U.S. Currently over 100,000 people have downloaded it on their smartphones. Features - GPS navigation searching nearest businesses - Call, directions to businesses - Bookmarks and recent history saved - Photo and review uploads - Targeted push alerts of offers/promotions to users

11 MOBILE Korean Directory App Key Stats <Source: Google Analytics (Jan 2013)> Category Android iphone Total App downloads 60,729 46, ,793 Avg. Monthly Pageviews 605, , ,000 Avg. Monthly Unique Visitors 26,500 8,700 35,200 CA User by Location Over 100,000 Downloads and 20,000 Daily Pageviews - Avg. daily pageviews exeed 25,000 - Over 89% are returning users - Highest active visitors number during pre-lunch and dinner hours - Most searched business categories include restaurants, theater (Korea), markets, taxi. Majority Users in CA MA MI NJ DC IL GA NY Unknown - Over 40% of users are from CA (within CA, LA county take up over 50%) - About 14% are from NY/NJ

12 MOBILE Chinese Directory App One of the Biggest Chinese Yellow Page Publisher in the U.S. CCYP is a mobile version of CCYP Yellow Page, the biggest Chinese directory publication in California. It is available for free download in both App Store and Google Play. - Launched May Total number of downloads: 2, Avg. monthly pageviews: 18,000 - Language: Chinese & English - All features are identical with the Korean app.

13 MOBILE Japanese Directory App The ONLY Japanese American Yellow Page Application CompassX2 is mobile version of CompassX2.com powered by Japan Publicity, a leading Japanese publisher that also prints Rafu Telephone Guide in California. - Launched March Total number of downloads: 1, Avg. monthly pageviews: 8,000 - Language: Japanese & English - All features are identical with the Korean app.

14 E-BLAST Targeted ing to 75,000+ Korean Opt-in Subscribers Highly targeted e-blast service is available through Koreadaily.com. Over 75,000 among 92,454 total opt-in subscribers are based in the states. - Total # of U.S. opt-in subscribers:75,957 - Average open rate: 8% - Average click thru rate: 0.9% - Targeting by age, gender, region of residence (either by state or zip codes) available - Frequency of sending e-blast is limited to two times per week.

15 E-BLAST USER PROFILE User by Location User by Age WA/VA/MD 10% GA 3% NY/NJ 10% MD 2% Others 9% 34.8% IL 3% 28.0% CA 63% Majority Users: Male, 40s, CA Resident - Gender: Male 64%, Female 36% - Over 60% lives in CA - Users age 30~50s take up over 80% - Female subscribers are relatively younger than male: about 30% of female subscribers are aged between 20~ % 0.5% 4.8% 8.3% 3.0% 10s 20s 30s 40s 50s 60s Over 70

16 WEB & APP SERVICE Joins America - Planning - Designing - Programming - Hosting - SEO - CRM - Market Registration A One Stop Web & Mobile Solution Joins America provides fully integrated web services ranging from website and mobile app development to search engine optimization. We have developed over 100 websites and 5 mobile apps since 2009 and currently, we are hosting almost 200 websites and apps under our own server. Our fully dedicated team of 8 professionals with various experiences will help you reach your digital goal.

17 WEB & APP SERVICE Some of Our Works Corporate Websites with video, social, e-commerce and reservation features

18 WEB & APP SERVICE Some of Our Works Banking, Radio Broadcasting, and many more

19 FOR MORE INFO Please contact Joins America, Korea Daily Interactive Team: Your Main Contact: Eunjin Yoon, Sr. Account Executive Tel: THANK YOU

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