10 SMART MONEY FACTS YOU NEED TO KNOW ABOUT BUSINESS SECURITY

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1 10 SMART MONEY FACTS YOU NEED TO KNOW ABOUT BUSINESS SECURITY

2 In the age of connected business work follows your workforce. You now have to keep track of your company assets and employees around the clock. To stay protected in today s digital world you need modern business security, multilayered and comprehensive enough to cover all your assets and devices. The digitalization of work is changing the business security game, and presents both businesses and cyber criminals with unforeseen opportunities. The inflexible anti-virus of the past is dead. What remains is that the protection of your digital security correlates directly with your core protection against malicious attacks. Modern business security is a must-have. You want it to be impenetrable, but at the same time easy to use, manageable, light on your devices, and fully intergrated with your overall security. You want it to keep all your employees, devices and data safe at all times. 10 SMART MONEY FACTS YOU NEED TO KNOW ABOUT BUSINESS SECURITY Many vendors offer anti-virus solutions, but can you be sure that they fill all the requirements of modern protection? In the following pages we have compiled 10 of the most crucial facts you should consider when choosing business security. 2

3 72% THE RISKS AND REWARDS IN DIGITAL BUSINESS In today s world, digital threats are increasingly invisible, indirect, automated, and driven by the opportunity to make money on unsuspecting businesses. Trojans, spyware, mal-ads and other modern malware have blurred the line between attacks and exposure. With non-existent or incomplete protection you are a constant target. In fact, 32% of computers used today are already infected with some type of malware, and an average employee faces up to two malware infections every year. 1 & 2 The bad guys are clever and increasingly motivated by cashing in on easy targets. And there are plenty of easy targets. In the world of business, in addition to the big players, small and midsize companies are increasingly under attack. SMBs comprise a vast majority of all businesses, are quick to adopt modern means of work, largely lack proper protection and security resources, and continuously move money in business transactions. They also see themselves as being too small to be of interest - a misconception that gives villains the advantage. On the other hand, big companies moving huge amounts of money are lucrative targets that criminals will continue to target, even if they tend to be better protected. With better detection and protection methods, large companies also detect more security incidents. INCREASE IN MALWARE FROM 2013 TO % OF ATTACKS ARE OPPORTUNITY BASED Sources: Microsoft Security Intelligence Report ( 1 ) & F-Secure Value of Security ( 2 ) 1/3 OF COMPUTERS USED TODAY ARE ALREADY INFECTED 3

4 1 IN THE DIGITAL AGE EVERYONE IS A TARGET Got money or data? That means you are of value. Instead of just individual high profile targets, cyber attacks are increasingly opportunistic, automated and aimed at businesses of all size. Why? Simply because all business assets are worth money. 2 YOUR BUSINESS IS AT RISK Digital attacks happen everyday. Attacks are automated and aimed at any crack in protection. Almost safe doesn t count. You can t afford to be unprotected or try your luck with incomplete protection. 4

5 72% THE BUSINESS LOGIC OF CYBER ATTACKS Small streams form big rivers. The wealth of money, data, content, and resources businesses handle everyday make them an attractive and lucrative target. At the same time, the world owns and works on a growing amount of devices, which creates a forever-growing number of possible points of exposure. Along with greater productivity, growing mobile work increases the possible ways to attack your business. With over 5.6 billion mobile devices currently in use by consumers and businesses, and half of the workforce expected to work on BYOD devices by 2017, a need for total protection is serious. 1 & 2 Sources: Radikati: Mobile Statistics Report ( 1 ) & Gartner: Bring Your Own Device ( 2 ) & AV-Test Malware Statistics ( 3 ) & HP / PWC ( 4 ) The nature of security breaches, intrusions and malware has evolved to target larger and larger audiences. This means there is an unprecedented amount of potent, well concealed malware in circulation. The growth has been exponential. According to AV-test, there was 72% more malware found in 2014 than the year before, and the total amount of harmful software reaching more than 300 million. That s up to malware infections registered every day. 3 More unaware targets on more devices attacked by more malware than ever. The bad guys clearly add up, and are aware of their potential. OF THE 10 MOST COMMONLY USED CONNECTED DEVICES HAVE SERIOUS CYBER SECURITY VULNERABILITIES. REPORTED ANNUAL FINANCIAL LOSS BY CYBER SECURITY ISSUES $2.7 MILLION +34% FROM 2013 ANNUAL COST OF CYBER CRIME TO THE GLOBAL ECONOMY IN 2014: $575 BILLION 4 5

6 3 YOUR BUSINESS IS VALUABLE Your business assets are always valuable. In addition to your money, the obvious target, you customer data is valuable for scams, your computer resources for botnets, and your business and personal content are lucrative sales items. 4 YOU HAVE EVERYTHING TO LOSE Even small businesses have big secrets. In addition to stealing your business assets, attackers can affect your business by hijacking the network for illegal purposes. In other words to attack your customers through you. Unaware of being used you can be sued for participation, and lose both money and reputation. 6

7 TRIED, TESTED AND TRUSTED PROTECTION Comprehensive security is the foundation of digital security. Malicious computer programs have been around since the mid-1980s, and pre-date protective measures by a few years. In the past 26 years we have seen and detected generations of intelligent malware designs aimed at the cracks in our digital lifestyle. Concentrating on the outdated world of static workplaces, offices full of cubicles with desktops, just doesn t cut it for us. Obsolete, stiff anti-virus answered the problems of the past. We remember because we were already pioneering digital security in those days. Now the world works 24/7 and wherever work presents itself. This requires cutting-edge software. The world is full of anti-virus software solutions, both free and commercial, up to the point where it is nearly impossible to see who you can trust. Most of these software solutions fall short and expose you to threats through backdoors and insufficient core protection. This is why you need to demand proof of protection. Winning AV-Test s Best Protection Award for the last four consecutive years stands as proof that we deliver what we promise. Built on a tradition of leading edge innovation, the effectiveness of the F-Secure solutions keep defining the vanguard of digital protection. F-SECURE BOASTS A 99.7% BLOCKING RATE SINCE 2011, F-SECURE S SECURITY PRODUCT HAS BEEN A GUARANTEE OF HIGH PROTECTION IN CORPORATE ENVIRONMENTS. ANDREAS MARX, CEO, AV-TEST 7

8 5 YOU ARE NOT SAFE WITH FREE ANTI-VIRUS No-cost security sounds intriguing, doesn t it? Bluntly put, free is never good and good is never free. Only verified results and internationally recognized performance can guarantee trusted overall protection, without nasty surprises. 6 YOU NEED THE BEST PROTECTION AVAILABLE Many vendors offer anti-virus software, but traditional anti-virus is not enough. You need the best protection, performance and support to stay secure. If you can choose award-winning and pioneering protection, why settle for less? 8

9 NO HIDDEN COSTS WORK WITH THE BEST AND THE LATEST At F-Secure we live in the world of cloud-age cyber security. We build modern business security solutions that come in straightforward, streamlined apps that are packed with power and easy to use. With the strong foundation of effective protection against intrusions, we are on a mission to enable modern work for today s companies. Freedom to concentrate on business is ultimately freedom from a constant worry of someone attacking what matters the most. Instead of relying just on our legacy, we live in the now and look to the future. SECURITY CAN BE EASY COSTS TIME RESOURCES PRODUC- TIVITY SECURITY DOES NOT HAVE TO REQUIRE IT WIZARDRY 1+1 =2 9

10 7 KNOW WHAT YOU PAY FOR Many digital security solutions, especially the free ones, come with hidden costs. A unified, all-in-one protection ensures that you get what you pay for instead of surprise costs due to additional personnel needs, hardware investments, license fees or budgeted time. 8 SECURITY CAN BE EASY IT security sounds like complicated work, doesn t it? However, modern cloud age business security can be intuitive, easy to install, use, and manage. With a smart solution you always stay in control and automatically up-to-date. 9 SECURITY DOES NOT HAVE TO REQUIRE IT WIZARDRY You should not need to be an IT wizard to stay safe. Like today s apps and services, digital business security can be hands-on and designed for easy everyday use. 10

11 OUR ANSWER: PROTECTION SERVICE FOR BUSINESS ALL-IN-ONE. Protection Service for Business is all you will ever need for safe and efficient business. Get your computers, mobiles, servers, and web protected with one solution. MORE TIME. Focus 100% on your business, with no need to worry about IT security. LOW COST. No hardware purchases. No costs from maintenance, system upkeep or training. No wasted time. RANKED NO. 1 in digital security, year after year, by independent third party organizations such as AV-Test and AV-Comparatives. UNIFIED MANAGEMENT. See and manage everything through an intuitive, web-based management portal. 11

12 10 YOU NEED ALL-IN-ONE SECURITY FOR MODERN BUSINESS The F-Secure Protection Service for Business is not just a rigid, old school anti-virus software. It is the backbone for effective modern digital work. We cover your whole business - wherever, whenever and whatever devices your employees work on - and keep all your data transfers and connections safe. BEST SECURITY IN AN EASY PACKAGE FOR ALL YOUR DEVICES WITH GREAT PERFORMANCE AND MINIMAL EFFORT 12

13 SIMPLE CHECKLIST FOR CHOOSING BUSINESS SECURITY DOES IT PROTECT ALL YOUR DEVICES? DOES IT SUIT YOUR MODERN WORKSTYLE? IS IT AN EASY TO MANAGE, NO HASSLE SOLUTION? ARE YOU ABSOLUTELY SURE THERE ARE NO HIDDEN COSTS? WILL IT KEEP YOUR SECURITY AUTOMATICALLY UP-TO-DATE? DOES YOUR VENDOR HAVE PROOF OF PROTECTION? 13

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