Tempted? We re looking for 20 extraordinary entrepreneurs to join Generation 2 in London.

Transcription

1 We re looking for 20 extraordinary entrepreneurs to join Generation 2 in London. Significantly scale your businesses and your brains in 12 months. Tempted?

2 50 th Generation 50 th Generation companies create money AND meaning, through sophisticated business methodology, an abundant mindset, and powerful community. They are joyful to lead, work for and buy from. They spin out energy and value far and wide.

3 WELCOME TO OUR WORLD

4 We built 50 th Generation to: BUILD YOU UP SCALE YOUR BUSINESS A year-long experience that upgrades your brain software by building your knowledge, awareness and confidence. A thrive-not-strive experience. A strong methodology to grow a sustainable business that delivers profit THROUGH delivering your purpose. Lower the cost and complexity of growing.

5 Who s behind 50 th Generation?

6 Meet Harry Ex-corporate hotshot (BT, oh my!) The genius behind geniuses He ll prod and poke you and you ll get to like it!

7 Meet Richard Stobart Purpose-led entrepreneur and investor Founder of Unboxed Consulting Agile Mentor of the Year (2014)

8 Meet Carrie Bedingfield Purpose-led entrepreneur and investor Founder of 50th Generation TEDx speaker The profit paradox: how striving is costing us everything

9 Meet Unboxed Experts in digital product development and lean start up Purpose-led scaled business with offices in Cape Town and Berlin Cleverest people you ll meet they know The Stuff Clients include Sky, Government Digital Service, Pearson

10 About the one year programme

11 The journey Product and vision Discover Articulate Test Build Q1 Q2 Q3 Q4 No validation? Opportunity to exit

12 What you ll access during the year. Learning programme Mentoring Co-working space Networking and showcasing Structured peer support and co-business building

13 What happens in a typical month 8 hours of intense group learning with: Expert speakers Practical workshops Weekly Lean Start Up Experiment Accountability stand ups Choice of a range of functional meetings (e.g. Marketing, People, Sales, Technology) to solve specific problems with people doing the same role in each company Outside In lecture external speaker brings new thinking into the accelerator (open to wider community) Mentoring Session with your 1:1 mentor Technical mentoring when you need it Co-working day in London (Blossom Street office) Pod stand up other companies selling to your space tackle their group promotion

14 The learning programme high level syllabus Heads down focus Weekly lean start up experiment cycle to hit revenue fast. Business model canvas and value proposition craft for full value Cutting edge skills in finance, marketing, sales, HR and automation Heads up big picture Vision communication and culture creation Powering up asset from which future rev can be derived Upgrade of your brain a bigger, better business than current beliefs allow

15 By the end of the programme, you should have A validated problem (a clear market, ready to bite your hand off for your proposition) A validated solution (and a revenue stream that demonstrates that) A business model that works (and that you are starting to scale) A platform to enable the business to GROW (a structure and culture so that the wheels don t come off as you scale) Huge confidence, practice and a strong network (we ll get you ready for funding, scale and whatever else comes next)

16 You will also have eaten a lot of tasty salad

17 How mentoring works You will have: Your own personal company mentor The person who knows you best and works with you for the whole year Access to flash mentors From a marketing expert to someone who is an insider in the industry you are trying to break into, these people join you for short period of time to quickly help you solve a problem We currently have 45 of these and we can usually find the right person if we don t have them already. Unless it s The Queen. But we d give it a go. Mentoring mindset You, the member, are in the driving seat Ask for what you want Mentors will say yes/ no Constantly refine the skills of getting the help and access from people you re not paying. Build strong relationships so every mentor becomes a supportive member of your tribe

18 Some of the mentors on the team Richard Stobart CEO of Unboxed and Lean Start Up Expert Simon Lloyd UK HR Director, Santander Joolz Lewis Author of Enlightened Business and customer excellence coach Michael Evans CEO of GreenTide and sustainable business inventor/innovator Michelle Brailsford ex People Director at BBC Worldwide, now new paradigm business coach Liz Hayward CEO of Onefish Twofish (Carrie s original company) Miranda Birch BBC journalist and corproate story teller Rob Catton Cambridge Judge Business School Graduate, entrepreneur and mentor Mike Pegg grandfather of the Strengths Movement and serial author and speaker Aryn Hurst Clark Serial Entrepreneur and recruitment innovator Dr Dave Morris Sales Expert Maija Liepins entrepreneur and pioneer of meaningful work Martyn Evans expert in product design and lean start up.

19 What s the deal?

20 The 50 th Generation deal in summary: full programme 50 th Generation offers: Year long intensive development programme one full day per month Cost price office space 20/day/person hotdesking in Blossom Street, London pay for what you use Mentor bank Personal ongoing Technical Lightening Our energy and contact books Reduced price services from web development to video to legal and accounting 50 th Generation asks you to: Contribute 3% of turnover to 50 th Generation for the year you are with us Give 5% equity with the option to buy 2% back if you achieve 100k revenue during the year Actively test others members ideas Mentor someone else Actively introduce partners into your network Play a role in showcase events Be boundaried and respect boundaries Creatively apply and role model the principles of 50 th Generation to create great value and meaningful work

21 The criteria Non-negotiable: Meaningful idea Leaders with drive A service business Scalable Work at highest level of sophistication Preference given to those with: Five happy customers (who will help design product) Two people leading (or a plan to find a partner) Vision to create 100 meaningful jobs Lined up with values: Open, Brave, Ownership

22 About Generation 1 We first ran 50 th Generation in Cambridge in Here s what happened

23 Generation One Cambridge We started with 8 companies, 13 directors and 50+ products in development across the companies. We looked for the brightest, most forward thinking, open, innovative minds we could.

24 Green Air Cars and Conservation Careers mapping their value propositions

25 Gen 1 members doing their thing

26 Gen 1 members doing their thing

27 Speakers: Tom Druitt, award winning social entrepreneur

28 Red wine meets red bull A big part of the incubator was bringing corporates to the start up world and showing start ups what it takes to build a big company. We happily mixed the Red Bull of entrepreneurs with the red wine of corporates.

29 Speakers: Dr Dave Hall - leading research expert in innovation

30 Speakers: Shell Foundation s Jose Molina

31 Meet three companies from Gen 1 Premium, nocarbon airport shuttle company Doubled in revenue and profit during year in accelerator Finalist in Shell Springboard competition The largest careers site in the world for jobs in conversation Has turned the job board model on its head candidates pay Master user of lean start up techniques to learn new revenue streams New category of music collaboration company Doubled in size during year in accelerator

32 More about the mindset and culture. Because it s culture that makes accelerators work as well as businesses!

33 We believe it s AND: Make money AND Do good The world is abundant Understanding and satisfying customers with agility creates endless value Income follows asset Sharing asset creates ownership Culture creates as much value as product

34 We built 50 th Gen to be For humans, not super-humans we re all on a journey and we re all real people not entrepreneurial machines. Encouraging not constraining, creating not reducing choice. Win-win-win everything and everyone adds value to everything else. No energy, money or resources are wasted. Easy to join in one year increments, easy to leave. No ties. A community based on love not fear.

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36 Worn down by other accelerators?. Exhausted at the thought of all the stuff?. CHOICE is at the heart of 50 th Generation YOU decide what s useful and what isn t, how to spend your time, when to contribute and when to take.

37 The office space Blossom Street, London

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39 About the co-working space What s on offer and what it costs We re based in Unboxed s friendly and stylish office space just near Liverpool Street station It s 20/day and 13/half day per person (as available) booked through a flexible system where you only pay for the days you need This doesn t include access to the meeting room but there are three break out areas and you re welcome to hold meetings there. Enjoy standing desks and the essential fancy coffee machine More about this office Unboxed is a a scaled purpose led business with offices in Cape Town and Berlin great role model company The office is home to some of the UK s best developers and to Andrew White - the only UK core member of Ruby on Rails (if you not a techie, you just need to know that this is big deal!) and to Richard Stobart (Agile mentor of the Year 2014)

40 Fancy joining us? Applications close Sep