Nonprofit Technology & Communications Conference

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1 Nonprofit Technology & Communications Conference 2012 Friday, March 16 7:45 a.m. - 4:30 p.m. Hyatt Regency Minneapolis 1300 Nicollet Mall, Minneapolis

2 2012 Nonprofit Technology & Communications Conference Free wireless access is available for participants throughout the conference. For many of us, it wasn t too long ago when we thought we d never put our personal profile on a public website, much less send a Tweet. Our to-do list was in a notebook, not our inbox, and we sent most of our marketing materials in print flyers, newsletters and brochures. We didn t know what a QR code was (and maybe still don t!). We ve all come a long way in just a few short years! The 2012 Nonprofit Technology & Communications Conference is the place to go to stay up to speed with tools and trends now and looking into the future. You ll dive into nonprofit strategies for everything from mobile marketing to cloud computing, from digital inclusion to website design, and much, much more. This is one conference you don t want to miss for the latest and greatest in all things nonprofit tech. New this year: More breakout sessions than ever before, including a packed schedule of early morning sessions to help you get the most out of your day. Sessions for all roles and levels of experience, including designations for an advanced audience. Look the advanced symbol: A post-conference happy hour co-sponsored by the Young Nonprofit Professionals Network Twin Cities Chapter. Full Conference Agenda 7:15 a.m....registration and Exhibit Hall Open 7:45 a.m....early Morning Sessions 9 a.m opening Keynote 10:45 a.m....morning Sessions Noon Walking Lunch and Exhibits Hall 1:45 p.m early Afternoon Sessions 3:15 p.m late Afternoon Sessions 4:30 p.m happy Hour This conference has the potential to be a leading force in nonprofit planning! Dwight Morrison, Wheels On Trails (ARC Northland) Sessions Full descriptions of sessions, speakers and bios at Early Morning Sessions 7:45 8:45 a.m. Jumpstart a Fundraising Campaign with a Small Budget (Facebook Advertising 101) Back Pocket Tech Free Resources and Tools You Must Plug Into Building Bridges to Learning: How Quality Online Classes Create Access to Continuing Education Engaging Youth through New Technology Developing your Nonprofit Voice on Twitter Track: Social Media & Mobile Technology Blogging: Be the Storyteller for Your Nonprofit If Content is King, Design is the Kingmaker Morning Sessions 10:30 11:45 a.m. The Impact of Inclusive Communications: Meaningful Marketing to Diverse Audiences Is it Time to Refresh Your Brand? Why Nonprofits Should Be Jazzed about the Cloud a la Google Security on a Shoestring Budget : This session is for an advanced audience.

3 2012 Nonprofit Technology & Communications Conference This was an excellent conference for small nonprofits. Definitely worth the seven-hour drive from Northern Minnesota. Sue Grafstrom, LifeCare Medical Center Innovation in Service Delivery WordPress.com 101 EQ: Tips to Tap the Emotional Brain Track: Fundraising Connecting the Dots: How Facebook, Twitter, LinkedIn and Your Blog Work Together Track: Social Media & Mobile Technology Early Afternoon Sessions 1:45 3 p.m. Bringing it All Together: Technology, Public Art, and Widespread Engagement Late Afternoon Sessions 3:15 4:30 p.m. Art Eye for a Tech Guy: The Novice s Guide to Creating Stellar Marketing Materials Hot Tech Trends: Looking Back at 2011 and Ahead at Doing More with Less (it is possible!) - Database Selection and Integration Pulling it All Together From Just a Bunch of Numbers to Increased Community Impact WordPress.com 102 Making Accessible Communications Work for You Dashboards, Metrics, and Insights: Measuring the Value in Social Media Understanding the Content Your Audience Needs Communication Strategies Targeting Asian American & Pacific Islander (AAPI) Communities Stop Keeping Secrets from Your Database Eliminating Rogue Databases Building Digitally Inclusive Communities Managing a Successful Website Redesign (from Two Nonprofit Project Managers Who ve Been There) Increasing Donations through Video & Storytelling Track: Fundraising QR Codes and Nonprofits: Scanning for Success Track: Social Media & Mobile Technology What a great opportunity to meet other professionals and learn more about trends in the field. Truly applicable for techies of all levels. Amy Neeser, Germanic-American Institute Extremely helpful to a nontech person. If you have any thoughts about doing something new or different technologically or are a very small organization doing it all yourself, you should go! Mary Weeks, Walk-In Counseling Center : This session is for an advanced audience. Program design: Jennifer Larson Communications Design

4 2012 Nonprofit Technology & Communications Conference Registration One form per person. Photocopy if necessary. Event: 1694 Dot.Org Awards Is your nonprofit using technology in innovative ways? Are you pioneering new approaches in communications? Consider nominating your organization for a 2012 Dot.Org Award. This year s awards will recognize nonprofits that are using technology and communications in inspiring, effective and creative ways. Nominate your organization, or another doing outstanding work, in the categories of : Connecting Communities Website Redesign Creative Campaign Innovative Program Delivery Mobile Media Visit to see a list of past winners, learn more about the award criteria and to nominate a nonprofit. Participant Information Name Organization Street Address City/State/Zip Area Code/Phone Registrant s Plenty of standard and vegetarian meals will be provided. If you have other meal requirements, such as vegan or gluten free, or other special requirements, hearing impairment, mobility, etc., please Shannon McCarville at smccarville@minnesotanonprofits.org by February 29 to ensure accommodations. Follow the conference on Twitter. and use hashtag #MNnptech. Registration Fees MCN Members Early bird (register by Jan. 31) $149 Regular (register by March 9) $169 Late (after March 9 and onsite) $199 Nonmembers: Early bird rate (register by Jan. 31) $199 Regular (register by March 9) $199 Late (after March 9 and onsite) $219 Promotion code: Your workshop fees: Membership dues: Total Enclosed: Join MCN and save! Yes! I want to join MCN and take advantage of reduced rates! For other membership benefits and information, visit or call If your annual Your annual operating budget is: MCN dues are: under $99, $50 $100,000 $199, $75 $200,000 $399, $125 $400,000 $699, $250 $700,000 $999, $375 $1,000,000 $1,999, $500 $2,000,000 $2,999, $625 $3,000,000 $4,999, $750 $5,000,000 $9,999, $875 $10,000,000 or above $1,000 Organization s full name Executive Director s name Federal ID Number Businesses, consultants and individuals not associated with a nonprofit can join as an Associate Member. Visit for more information. Scholarships This conference is accessible to all nonprofits, regardless of size or ability to pay. For more about MCN s registration policies, including applying for scholarships, cancellations, substitutions and accommodations, visit Ways to save: Early Bird Discount: MCN members save $20 if you register by January 31. Team Registration: Send more people and get more out of the conference! Register 3 people and get the 4th free. Register as a team online or download a Team Registration form. Payment Information Check enclosed (payable to MCN) Please bill my credit card Exp: / Credit Card Number: Name (on the card) Organization (if corporate card) Billing Address (if different than above) Zip Cardholder Signature: Register now! Online: Fax completed registration and credit card info to Mail registration and payment to: Minnesota Council of Nonprofits 2314 University Ave. W., Ste. 20 St. Paul, MN 55114

5 Nonprofit Technology & Communications Conference 2012 Presenting Sponsor: Additional Sponsors: Best Buy Bremer Bank eframe 2314 University Ave. W. Ste. 20 St. Paul, MN ADDRESS SERVICE REQUESTED NONPROFIT ORGANIZATION US POSTAGE PAID ST. PAUL, MN PERMIT 3780

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