Newspaper of HHL Leipzig Graduate School of Management. HHL ranked as Germany s best business school

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1 Summer 2006 HHL news Newspaper of HHL Leipzig Graduate School of Management HHL ranked as Germany s best business school In May 2006 karriere, Germany s leading job and business magazine published by the Handelsblatt Group, ranked HHL Leipzig Graduate School of Management as Germany s best business school. The ranking underlines the successful model of HHL in educating talented business leaders of tomorrow. Since the start of the academic programs in 1996, HHL has consistently pursued the goal of reaching the top league of European business schools and has dedicated itself to recruiting the best students worldwide. Extremely satisfied this is how both students and alumni of HHL rate the study conditions at HHL. The participants of the survey praise the outstanding equipment, the speedy study program as well as an excellent preparation for their professional life. Furthermore, HHL is the only school in the ranking with graduates starting salaries exceeding the benchmark of 50,000 Euro. Upon graduation two thirds of HHL graduates start working in the area of consulting or investment banking. HHL s Dean, Professor Dr. Hans Wiesmeth, said, HHL s focus on a general management education, teamed with development of soft skills and a hands-on approach, make our students our best ambassadors. Given the small class sizes at HHL, with approximately students in each group, it is remarkable that 10% of Germany s HR managers rank HHL as the best business school in Germany. At public universities more graduates are generated every single year than there have been at HHL since the start of the academic programs in The exclusive ranking of karriere was published in cooperation with the recruiting service company Access. The survey was conducted by interviewing more than 51,400 students and alumni as well as HR representatives at 1,000 large companies. For the first time objective criteria like study duration, faculty/student ratio and internationality were included in the ranking. Detailed results of the karriere ranking are available at contents Placement statistics of Diploma and MBA graduates, p.3 DAAD continues support for international students, p.7 Dr. Tjark Freundt awarded Fellow Market Researcher of the year, p.17 Game Theory, Ethics and the Clash of Civilizations, p.25

2 H I G H L I G H T S In another ranking carried out by Germany s reputable CHE - The Center for Higher Education Development, part of the Bertelsmann Foundation, and the weekly newspaper Die Zeit HHL received top marks in the areas of study conditions, practical orientation, and supervision by lecturers. HHL along with the University of St. Gallen and the Technical University of Munich is the only business school in the ranking to receive top grades in four of five categories. HHL has been ranked among the leading business schools by CHE since the rankings first appeared in This year s detailed survey results are available online at Source: karriere, May 2006 Graduation of the Diploma Class K17 On Saturday, January 21st, 2006, the graduation ceremony of the Diploma class K17 took place at Leipzig s New Town Hall. The ceremony was attended by approximately 300 guests including students, parents, friends as well as the faculty members and staff of HHL. The traditional ecumenical prayer at Leipzig s famous St Thomas opened the ceremony. The second part of the event was located at Leipzig s New Town Hall. After a musical opening and the address by the guest speaker Dr. Thomas R. Fischer, CEO of WestLB AG and President of HHL, 20 students were awarded diplomas. The title Schmalenbach Scholar was conferred on Nicolas Niedhart, K17, in recognition of his outstanding commitment to student affairs and his exemplary contribution to extracurricular activities. The Society of Friends of HHL (GdF) honored Nikolas Westphal as the top student of K15. The titles of Best Lecturer and Best Staff Members were awarded to Professor Dr. Manfred Kirchgeorg, Dr. Stefan Spinler, Lukasz Swiatczak, Constanze Goodwin and Frank Hoffmann. The graduation day concluded with an exclusive party in the evening. 2 HHL News Summer 2006

3 H I G H L I G H T S Roland Berger is the top employer at HHL in 2005 Placement statistics of the Diploma and MBA Programs 8.6% 3.7% 0% 3.7% 0% 5.6% 1.7% 3.7% 3.4% 5.6% 27.7% 14.8% 3.4% 14.8% 1.7% 3.7% 1.7% 3.7% 17.3% 18.6% Placement statistics of Diploma graduates in 2004 and Boston Consulting Group Citigroup PwC SMP AG McKinsey Other consulting firms Roland Berger Credit Suisse Morgan Stanley Other banks Roland Berger Strategy Consultants holds the top position in the placement statistics of HHL s diploma graduates for Roland Berger is followed by McKinsey and Pricewaterhouse- Coopers equal second. The third position is held by two further consulting companies (Boston Consulting Group and SMP AG) and by three investment banks (Citigroup, Credit Suisse and Morgan Stanley). These are the highlights of the latest placement statistics covering the results of 55 graduates of the classes K15 and K16 in the Diploma Program at HHL. The table identifies every company which employed two graduates or more in When looking at the business sectors the following trends can be observed within the last two years: The largest group of employers are consulting firms (including accounting and tax companies), increasing their leading position in 2005 up to a remarkable share of 48.2% compared to 44.8% in Banking and financial institutions are once again the second largest group and increase their share to 29.7% (compared to almost 21% in 2004). While media, telecommunications and other services experienced relatively high popularity in 2004 (12.1%), this number declined to a share of only 3.7% in The same applies to the manufacturing sector whose share decreased from 15.5% to only 3.7%. The share of HHL graduates starting up their own business upon graduation or joining a start-up at an early stage, as well as those who take over responsibility in a family business, increased to 3.7% in 2005 (1.7% in 2004). The share of graduates who enrolled for a postgraduate program instead of entering a company increased to 11% (5.2% in 2004). MBA placement statistics show another pattern When looking at the figures for HHL s MBA graduates the pattern changes completely: 47.6% of the MBA graduates in 2005 chose the manufacturing sector. The top employer is Henkel with a share of 14.3%. Another 33.3% is covered by other manufacturing companies such as Alstom, Continental, IBM, Linde and Shell. The second largest group of employers are consulting firms such as Roland Berger and KPMG, employing 14.3% of the MBA graduates in 2005, followed by the banking and the transportation sector with 9.5% each. 12.1% 3.7% Media, telecommunication, services Placement statistics of MBA graduates in 2005 Manufacturing industry 14.3% Henkel 15.5% 3.7% 33.3% Other manufacturing companies 1.7% 3.7% Start-up, family business 14.3% 9.5% Consulting firms Banks 5.2% 11% Postgraduate studies 9.5% 19.1% Transportation Other sectors HHL News Summer

4 H I G H L I G H T S 1000 x 1000 investing in the future January 2006 saw the launch of the Executive Management s fundraising initiative 1000 x 1000 which invites HHL s friends, sponsors, alumni and staff to make a tax-deductible donation of 1,000 Euro to the Kramer Foundation. The interest from the capital generated by this campaign will be used to maintain the unique education and the excellent study facilities at HHL, providing a strong base for the business school s future growth and success. HHL s Kramer Foundation, first established in 1887 and re-founded in 1991, today exclusively supports HHL s expansion and development. Increasing the capital of the Kramer Foundation is thus an important step toward consolidating and further enhancing HHL s outstanding position. In May, the Donors Board was officially installed by HHL s Chancellor, Dr. Andreas Schmidt, and Mario Heine from Dresdner Bank AG Leipzig, which kindly sponsored the board. The names of HHL s supporters can now be seen in pride of place in the entrance hall. Thanks to Get AG, there is also a 1000 x 1000 website on the HHL homepage. Dr. Andreas Schmidt, HHL (left) and Mario Heine, Dresdner Bank AG Leipzig HHL is grateful to the Kramer Foundation s donors: Dr. Andreas Schmidt, Berlin Prof. Dr. Kathrin Möslein, Leipzig Dr. Judith Marquardt, Halle (Saale) Prof. Dr. Dr. h. c. Hans Wiesmeth, Leipzig Winfried Pinninghoff, Leipzig KODA Stanz- und Biegetechnik GmbH, Dortmund Roland Berger Strategy Consultants, Munich Dr. Hans-Paul Bürkner, Frankfurt am Main Festo Corporation, Hauppauge (New York), USA Prof. Dr. Dr. Helmut Sihler, Pörtschach am Wörthersee, Austria Prof. Dr. Dr. h. c. mult. Heribert Meffert, Münster Beatrice Deutschland GmbH, Paderborn Festo AG & Co. KG, Esslingen-Berkheim Stadt- und Kreissparkasse Leipzig Dr. Norbert Emmerich, Münster Kreiskrankenhaus Greiz GmbH, Greiz/Thüringen Marco Minnerup, Oberursel Harald and Nicola Lehmkühler, Warendorf Sachsen LB, Leipzig Deutsche Bundesbank Hauptverwaltung Leipzig E. Breuninger GmbH & Co., Leipzig Deutsche Bahn AG, Berlin Alte Leipziger Lebensversicherung ag, Oberursel Dr. Siegfried Luther, Gütersloh Industrie- und Handelskammer zu Leipzig Prof. Dr. Dr. h. c. Karl-Heinz Forster, Frankfurt am Main Dr. Christian Elsner, Leipzig Dr. Ing. h. c. F. Porsche AG, Stuttgart Deutsche Bank AG, Frankfurt am Main Dr. jur. Dr. h. c. Ludwig Trippen, Münster Hans-Peter Wehner, Cologne Prof. Dr. Hans Göschel, Leipzig Bayerische Hypo- und Vereinsbank AG, Munich Ernst & Young AG, Berlin Deutsche Industriebank AG, Leipzig Stadtwerke Leipzig GmbH Robert Bosch GmbH, Gerlingen-Schillerhöhe Martens & Prahl Versicherungskontor GmbH, Leipzig Prof. Dr. Gert Assmus, Hanover (New Hampshire), USA Prof. Dr. Christian Milow, Kronberg Frank Wilhelmi, Heidelberg in memory of Florian Zinsmeister, Straubing The Terboven Family, Rheinberg The Uhlig Family, Oberursel Markus Schmitt, Bad Soden Friedrich von Ploetz, Berlin Thomas Butzlaff, Berlin Dr. Alfred Oetker, Bielefeld The Dr. Enders Family, Bornheim Dr. Michael Rau, Frankfurt am Main Last update: July 29th, HHL News Summer 2006

5 H I G H L I G H T S X. European Ivy League welcomed students from all around Europe After six months of intense planning and organizing, the X. European Ivy League, the highlight of HHL s calendar, had finally arrived. We set out to make the tournament a truly European experience as schools from all over Europe including Manchester, Bratislava, Milan, Paris, Vlerick, Innsbruck, Cologne, Ingolstadt, and Berlin were bidding for the title. After an initial welcome ceremony on Friday, May 5th, 2006, the whole crowd moved to the backyard of HHL where next to the river a huge tent had been erected. Fortunately, the weather held. All participants got together for an informal barbecue and had a marvelous time. Later on, the much anticipated draw took place. The surroundings lit by torches created a great atmosphere. After the draw and some dancing, the whole crowd moved to Leipzig s top nightclub Night Fever. Next day everyone gathered at Soccer world for the tournament. Teams dressed professionally, as everyone knew they would, played up to the standard of the 2005 champions Bratislava! BASF, Deutsche Post and Spreadshirt had sponsor stands at Soccer world, Roland Berger came with their traditional massage tent. Food and beverages were provided by NAV Wirtschaftsdienst. The tournament went smoothly with great teamwork and tough competition on the pitches. The atmosphere was amazing, fuelled by the great HHL cheerleaders, particularly in the final between HHL and Bratislava, where luck deserted HHL in the last few minutes. A quick clean up at Soccer world and we were off to the next location, the Lagerhof! People were streaming toward the old storage building which inside turned out to be a fully equipped two-storey venue. Jägermeister Girls were hopping all around the packed place, which was bouncing to the tunes of the Nachtcafe DJ! Finally the long awaited awards ceremony took place. Bratislava came first, HHL second, and Bocconi Milano third. Then there were prizes for the best goalkeeper and player as well as the best supporter, which was won naturally by the HHL cheerleading team the hottest team in town. Everybody had a great time and only a few people slept that night. The next morning we met again for a relaxed brunch at Gastro15. Wrapping it up, the X. European Ivy League fulfilled and even surpassed expectations, bringing together people from all over Europe for a unique team event! Johannes Rohr, K20 HHL s exclusive media partnership with Verlagsgruppe Handelsblatt continues The media partnership between Verlagsgruppe Handelsblatt and HHL was first established in 2005 and has been renewed in HHL s media presence will be further extended by special advertisements published in Handelsblatt s News am Abend and within Lufthansa s on-board multimedia entertainment system. The News am Abend distribution includes Lufthansa and Deutsche Bahn lounges as well as the business and first-class compartments on Lufthansa flights. Further benefits for students, professors and members of staff include full access to the Handelsblatt s archive, free download of the electronic newspaper and a daily copy of the newspaper available in the entrance area of the school. HHL s Marketing Director, Maziar Arsalan, strongly believes the mutual agreement to be a success story. Increased awareness of the outstanding business education offered by HHL has continuously resulted in a growing number of students, said Arsalan. Further expansion of the media partnership on a European level is currently under consideration, as the Handelsblatt Group recently has acquired a number of leading business papers and magazines across Europe. HHL News Summer

6 H I G H L I G H T S L-BEST Seminar features top speakers A firm s leaders must be prepared to move a company and its culture forward assuring its fiscal health and adhering to and communicating corporate values and principles. Otherwise, a firm s success, or even its future, is not sustainable. This was the common thread running through the remarks of a select roster of luminaries and leaders from government, media, business and academia for the L-BEST 2006 Seminar (Leadership, Business, Ethics, Society and Technology). The seminar that started its sixth annual season in April 2006, was directed by Professor Richard B. Mancke, Ph.D., HHL s Professor of Public Policy and Leadership, and included eight sessions led by internationally prominent leaders in business and public service, including Professor Dr. Kurt Biedenkopf, Dr. Michael Naumann and Dr. Johannes Meier. The focus of the seminar was leadership in the context of the broader cultural, ethical, political, social and technological environment in which all businesses operate. In a setting of give-andtake discussions, the guests addressed the effects of changes in the external environment and their impact on the firm or organization, as well as the resulting significance for senior management. The interactive approach of the L-BEST seminar epitomizes HHL s philosophy of combining theory and practice. The intention is to provide The participating speakers: Professor Dipl.-Ing. Menno Harms twice CEO of Hewlett-Packard, Germany Dr. Michael Naumann Editor-in-Chief and Publisher of Die Zeit Professor Dr. Kurt Biedenkopf former Prime Minister of Saxony Dr. h.c. Horst Saalbach former President of Festo Corporation, New York Frank Lamby Chairman of the Board, Hypo Real Estate Bank Klaus Krone former CEO of Krone AG Steffen Naumann Member of the Board of Management, Axel Springer AG Dr. Johannes Meier Member of the Executive Board, Bertelsmann Foundation students with the opportunity to gain insights into the business world on the basis of informal discussions with successful international leaders. Thus, the eight sessions incorporated an informal post-seminar dinner for extended conversation. A complete report on the L-BEST 2006 seminar, is available at Professor Dr. Kurt Biedenkopf MBA Career Fair 2006 proves to be a success for all participants On April 10th, 2006 HHL s MBA class attended the 3rd MBA Career Fair in Hanover. More than 130 students from four top German MBA programs participated in the event which was organized by HHL, GISMA, Mannheim Business School as well as WHU. After some preliminary greetings from Mike Holmes, Business Development Manager at QS, representatives from fifteen international companies had the chance to meet students and promote their company s employment opportunities. The students happily participated in different workshops in the morning and met company representatives for interviews in the afternoon. The list of participa- ting companies included: Accenture, BASF, BSH, Siemens, Detecon, Deutsche Post World Net Business Consult-ing, Heidelberger Druckmaschinen, PRTM, Robert Bosch, Schering and Theron Business Consulting. As well as finding out more about the companies, students also had the opportunity to get comprehensive career advice from human resource experts and network with students from other business schools. After an intensive and eventful day, HHL s MBA students went back to Leipzig, ready to create their own paths to success. 6 HHL News Summer 2006

7 H I G H L I G H T S DAAD continues its support of international students The German Academic Exchange Service (DAAD) has provided HHL with generous and valuable support since 2003 and has renewed its Matching Funds STIBET III grant through This funding of 25,000 Euro per year (a total of 75,000 Euro in every threeyear cycle) has been crucial to HHL in assisting international students with their living expenses. The grant has enabled HHL to help more than 65 students from over 20 nations including Argentina, China, Columbia, India, Mongolia, Poland, Romania and Serbia. Students from these countries found the monthly financial support extremely helpful in allowing them to concentrate on their studies. DAAD scholarship holders enrolled in HHL s MBA Program Thanks to the support of local sponsors like VNG (Verbundnetz Gas AG) and Dow Chemical, HHL was able to qualify for and successfully match DAAD funding. In addition to its matching funds, the DAAD offers a special scholar award worth 1,000 Euro to an international student who demonstrates academic excellence, social competence and outstanding contributions to the community at HHL. DAAD scholar award recipients to date are Pedro Vazquez from Argentina, Pawel Chudzinski from Poland and Ashish Kumar from India. Shipra Kochhar, M6 Being a student from India I had the privilege to receive a scholarship from the German Academic Exchange Service (DAAD). The scholarship of 715 Euro covered my monthly expenses and helped me to realize my dream of studying at HHL and in Germany. I could not only better concentrate on my studies but also enjoy different activities at HHL. Studying at HHL is interesting and challenging. HHL, which is ranked first amongst the business universities in Germany, provides not only excellent study facilities but also the opportunity to interact with the most accomplished professors in the world. But there is much more to it. For every student the life on campus apart from studying is about friendship and teamwork. It s about the exposure to a new environment that helps to foster interests, encourages and supports growth. HHL offered me international surroundings with a class consisting of students from 17 different countries not to forget the interaction with Diploma students who are always keen to help. Life in Leipzig is lively and diverse, the city has many cinemas, pubs, each with a different theme and unique atmosphere, discos that stay open till 6 am in the morning, lovely open-air cafés, museums, parks, monuments and the list goes on and on. The DAAD scholarship helped me experience all this and much more. It helped me to enjoy the excellent infrastructure of Germany and gave me the opportunity to perfectly blend high education standards, intercultural education and fun. Every student should have the opportunity to experience that. HHL News Summer

8 P A R T N E R S H I P Exchange students report Czech Republic, Prague, University of Economics Living in Leipzig and studying at HHL was a great experience. Prague and Leipzig both are beautiful cities with long histories. The University of Economics and HHL both are the most prestigious business schools in their countries. But there is still something different what makes my exchange semester so great. HHL offers a friendly family atmosphere and a different kind of studying interactive lectures, experienced guest lecturers, a lot of teamwork and presentations which helped me to improve my communication skills. Many company presentations taking place at HHL are a good opportunity to get in touch with firms. Leipzig is a wonderful city with many monuments and a great student life. Its location in Central Europe is an advantage as well Berlin, Prague and Frankfurt are so close. After a few months studying at HHL, we can say it was the best option for our study abroad. Jir í Prokes and Barbora Taborska Italy, Castellanza, Università Carlo Cattaneo The greatest experience of our lives is to grow up and to understand who we are and to find the right way. Well, I think that this is one of the most important things that I gained during my exchange term in Leipzig. Living abroad for a long period of time is a terrific experience because you have to fit into a different culture, a different world. Living outside of your own habitat leads you to be more natural and spontaneous, not putting so much attention on what you are in others eyes. Till now that has been a great gain for myself as well as I feel richer also from a cultural side. Even though it was unfamiliar at the beginning, studying at a different school gives you new opportunities. HHL is a serious and professional school on the highest level and I learned not only a lot of new aspects in business administration, but also new approaches and methods. Before coming here I thought that Erasmus would be a great experience, now I know it had an even bigger impact: I became a different person with a broader mind and a richer heart. Lara Stocchi Canada, Montreal, Concordia University Going on exchange has always been a dream of mine. When I chose to come to HHL and Leipzig, I did not know much about either but was looking forward to the experience. My decision has been validated as HHL is a popular graduate school and the city is very charming. Both HHL and my home institution, Concordia University, are blessed with multi cultural student bodies, although HHL s relatively small size facilitates getting to know more about others and their cultures. My experiences with my fellow students in and outside class have been memorable. Furthermore, HHL has a remarkable number of industry contacts and provides many information sessions and employmentrelated functions with world-class firms. The school also offers some very unique learning opportunities such as a class about business in Eastern Europe that is taught partly in Leipzig and partly in Prague. Moreover, the German language courses offered have helped me to learn the basics of the language and culture. Leipzig s central location has also allowed me to travel to many places in Europe. Traveling with classmates from different countries has really made the experience very enjoyable. And although there are many things to see in and around Leipzig, the once-in-alifetime event of the World Cup that the city co-hosted is one thing I will always remember. Michael Bolanakis Taiwan, Taipei, National Chengchi University This is my first time to study and live abroad. For me it is not only an opportunity to learn more about academic and practical methods in a different country, but also to get in contact with students from other countries, to get used to communicating in English with them and to travel in Europe. HHL has a great program for its exchange students. The introduction week gives you the possibility to get to know each other before the term starts. Even though you come here by yourself you can make friends immediately. Saying that, it seems that I am not just in Germany, but in a place where the whole world meets because the international student body is so big. If you want to visit Poland for instance you can easily find help from the Polish exchange students studying at HHL. All you have to do is smile and start the conversation first and then you can get the best and most comprehensive information and suggestions about almost everything. If you want to 8 HHL News Summer 2006

9 P A R T N E R S H I P know something about German companies, just ask the local student who sits next to you. The courses at HHL are great. The interaction between professors and students is vivid. HHL also has good relations with companies located in Germany. During the term I joined numerous seminars and company presentations to get more information about a variety of companies. HHL s on-site campus is quite small, so students and staff are used to saying Hallo to each other. And if you have some trouble with borrowing books, finding the right classroom, etc. there is always someone willing to help you. HHL seems to be like a big family, rather than a school. Shu-Ting Yang Colombia, Medellín, Universidad EAFIT Before I came to Germany, I did not know many things about the country, the culture or the people. I only knew that I was coming at the worst time of the year in winter; I was familiar with some history and I had an idea of German food. That s about it. At the beginning of my stay I was kind of scared, because the only thing I had with me, besides my luggage, was a map of Leipzig. During the first week I met some nice students from other countries that were at HHL for an exchange term. After that, every day I learned a lot of things from different people, I studied hard and got very valuable knowledge from HHL. At HHL you have the opportunity to join a lot of different programs and events. You meet people from all over the world, you make friends easily and you can visit awesome places in and around Leipzig. Studying at one of the best business schools in the world is a great experience, you can attend high-profile lectures and increase your knowledge a lot. The central location of Leipzig enables you to access interesting places anywhere in Europe. I enjoyed every single minute of my stay. Erica Ardila HHL students travel the world Sweden, Växjö, Växjö University The University of Växjö is quite a new school, it was founded in Growing fast during the last decades, the Växjö University has more than 14,000 students, making it the second-largest university in Sweden. Around 600 are international students, which makes it a great experience to study there. Although there are so many students at Växjö University, the classes only consist of students. Additionally, almost all work, even the master thesis is done in groups. Since the university has a huge campus, where about half of the students live, you have a lot of possibilities to get in contact with students from other classes and to spend time with them. Hauke Santel, K19 India, Ahmedabad, Indian Institute of Management Ahmedabad I spent my study term abroad in Ahmedabad at the Indian Institute of Management. I studied in the sixth term of the second year, which is a good time to study in Ahmedabad, because life and courses are more relaxed than in the first year. It was a good chance for me to get in contact with the Indian students, because they have more time for relaxing and talking at this stage of their studies. At first you have to work a bit to integrate yourself in the dormcommunity, but after a while you will have a good time there. I would recommend spending an exchange term in Ahmedabad, because on the one hand you have high educational standards and on the other, it is a fantastic starting point for traveling through India. Jan Dieter Harder, K19 HHL News Summer

10 P A R T N E R S H I P New Zealand, Dunedin, University of Otago The University of Otago is the oldest university in New Zealand and is situated in Dunedin. With roughly 100,000 inhabitants including 20,000 students Dunedin offers a good variety of nightlife, Kiwi culture and rather unexpected weather conditions it is best described as four seasons in one day at all times. The international community is very large, Americans and surprisingly many Germans live here. HHL students are required to participate in the post-graduate courses of the commerce department. Our finance lectures were held in small groups of and involved mainly reading of theoretical and empirical papers. The natural richness of the South Island is best explored by tramping (hiking), biking or kayaking. Fortunately, we found some time to discover many of the miracles of nature such as glaciers, teal lakes and an abundance of endless beaches. The breath-taking scenery of the country, the people we got to know and the nice university made our stay a valuable and unforgettable experience. Thomas Volmer and Florian Haubold, K19 Ecuador, Quito, Universidad del Pacifico My semester abroad was a challenging and great experience. I spent my third semester at the Universidad del Pacifico in Quito in Ecuador. This university is private and located in the major cities of Ecuador, Quito, Guayaquil and Cuenca. My campus was in Quito. Going through the administrational matters was the first adventure I had to accomplish at the Universidad del Pacifico. Luckily the staff of the university were really helpful and friendly. Once I put myself through this, a great time was waiting for me. Because the majority of the students have a part-time or even full-time job, the classes are only held early in the mornings or in the evenings, which gave me a lot of time to discover the country and culture. And Ecuador has a lot to offer its visitors the jungle, the Andes, the coast, the Galapagos Islands, Indian markets to name just a few. Life opened up new perspectives and my journeys made my stay in Ecuador a long-lasting memory which I am glad I did not miss out on. Daniela Schramm, K19 Peru, Lima, ESAN University The Escuela de Administración de Negocios para Graduados (ESAN) in Lima is very proud of its status of being the number one business school in Peru. It underlines this high reputation with several very demanding postgraduate programs, excellent equipment and highly skilled teaching and administration staff. Located in a very charming quarter outside the centre of Lima, ESAN, creates a peaceful oasis in the otherwise stressful and bustling Lima area. When I first arrived in Peru, I was overwhelmed by the friendliness and affection of the people. They welcome you with open arms. The country impresses with its rich culture and beautiful scenery. Apart from the obligatory visits to the unique Inca sites, travelers find an incredible abundance of natural and cultural places. Huge deserts, large mountains, wild jungles and beautiful beaches Peru contains every kind of natural extreme. In line with this, there is a vast range of other activities to be discovered here: surfing, sand- and snowboarding in the dunes and mountains, paragliding over Lima s beach area, partying downtown Cuzco and Lima, and enjoying Peruvian culinary delights are only some of the many possible combinations that make Peru an incredible experience for every traveler. Hannes Wiese, K19 Malaysia, Kuala Lumpur, HELP University There are many reasons to study at HELP University in Kuala Lumpur. Firstly, HELP is a very big university with numerous experienced lecturers and international students from all over the world. Different programs are available including a Full/Part-Time MBA program which we participated in. Secondly, the students were very friendly and helpful. We soon got to know some of them very well and we enjoyed these multinational friendships. Thirdly, the open-floor teaching style did encourage us to contribute and share our German perspectives with the rest of the class. In return, we have had the chance to explore the Asian point of view which can be quite different sometimes a real international experience. Dana Zacharias and Sandro Günther, K19 10 HHL News Summer 2006

11 Schnelle Autos begeistern ihn. ZurZeit unterstützt er einen weltweit tätigen Fahrzeughersteller. Sein Ziel: Neue Strategien für die Wachstumsmärkte in Latein- amerika finden. Danach kehrt er mit Vollgas ins Studium zurück. Schön vielfältig,ein Praktikum bei Roland Berger Strategy Consultants. Interessiert? HHL News Summer semester

12 A C T I V I T I E S Student trip to the Austrian Alps Skiing in the Alps featured somewhere on the top of the list of things to do in this lifetime. So we used the opportunity when we heard that two students from the K20 program, Mario Mittag and Kai Ehlers, were organizing a weekend skiing trip to Obertauern in Salzburger Land, Austria. On Friday March 24th, 2006, at 9.00 am we left Leipzig by bus to reach our destination by sunset. We were to hit the slopes on Saturday and Sunday and then headed back home. There were about 40 of us including many of the international students from the MBA program. These included nationalities as diverse as Peruvians, Mexicans, a Korean, Chinese and Indians. None of us international students had ever skied before and we were very excited right from the start. The first skiing day was a trial for the beginners and our teachers alike. Complaints ranged from my boots don t fit! to I can t stand to a snowy slope is slippery (what a surprise beginners!). After a hard day of skiing we were totally exhausted but managed to pull up reserves as soon as we thought of partying. The après-ski party began right after the ski lifts stopped for the day at about 4.00 pm. The party began with a typical après-ski song, Reiß die Hütte ab and the group went on to start dancing on the tables. Soon the spirit caught on and the whole place was into it. That evening we met loads of people from everywhere like Australia and Canada. The second day we spent more or less the same with the injured lazing about or trying to act injured to escape the gruels of another round of beginner s courses. But then, when the time came to leave, we were sad to go. As after every holiday, the return journey was peaceful and nearly everybody slept for the first few hours. Then the party continued. This time it was the international crowd from the MBA program that started singing songs. The Indians, the Peruvians, the Chinese, the Mexican and the Polish all sang their native songs. Well, that was the end of a dreamy weekend, a very pleasant experience of interacting with our fellow students from the different programs of our very renowned Alma Mater, HHL Leipzig Graduate School of Management! Bidisha Chakrabarty and Arun Pillai, M6 HHL best German team in L Oréal e-strat Challenge An HHL team consisting of three people managed a portfolio of beauty brands and competed against four other virtual companies in an automated simulation. More than 40,000 teams from 2,000 schools worldwide registered to compete in the L Oréal e-strat Challenge The MBA students Florian Metz, Justyna Redelkiewicz, and Amir Taheri who formed the HHL team were invited to the national L Oréal e-strat Challenge in Düsseldorf and presented their business plan in front of the executives and staff of L Oréal Germany. They became the first German team in MBA classifications but lost in semi-finals to London Business School and Université Paris IX, taking third place in Western Europe. HHL s student team learned many things of value throughout the challenge. They began as a group of students that came from various backgrounds. With different nationalities from Poland, Germany, and USA and backgrounds ranging from IT to management, this diversity aided them in separating the tasks and adding value from the variety. Another team walked away with the prize of going to Paris and presenting their results, yet the HHL students had a more meaningful prize of leaving the challenge with many lessons learned while spreading the name of HHL, and most importantly with friendships that will last a lifetime. Amir Taheri, M6 Amir Taheri, Justyna Redelkiewicz, Florian Metz (from left to right) 12 HHL News Summer 2006

13 A C T I V I T I E S Town Hall Meetings at HHL bring together the entire community On May 15th, 2006, HHL held its Community Meeting, also referred to as the Town Hall Meeting, with a little different flavor. This was the first time that the event was a result of joint efforts of the administration and the students. While acknowledging the great efforts of students like Kai Ehlers, K20, in organizing the Ivy League, there was a proposition made that in the future a system should be established to award points for community involvement. It is noteworthy that the evaluation of the Community Meeting, prepared upon a recommendation by the P2 Senator, Friedhelm Wachs, showed that students had mixed feelings about the relevance of such a points system. Other issues addressed were HHL s spatial and IT resources. Also, the students brought up the need for a joint effort between students and the administration to expand the marketing of HHL. Being a new and rapidly excelling business school, this success is not always registered by leaders in the business world. The topic of HHL s strategy generated a lively discussion. The meeting was rounded off with a presentation of the practical project Corporate Social Responsibility at HHL by four of HHL s Diploma students. They highlighted areas for improvement in the implementation and communication of Corporate Social Responsibility at HHL. This is a very important issue that future Community Meetings will need to address. Key challenges for the future of HHL include achieving the integration of differing student classes, a higher degree of coordination, and better means of communication between these classes. The Community Meeting is a useful forum for raising and tackling issues together. How? By tasking students to realize a common goal for the whole HHL community would force integration, communication, and cooperation. An example would be turning over the Community Meeting completely to the students and tasking us with the responsibility to come up with all of its façades: setting an agenda, inviting people, ensuring adequate attendance, and giving everyone an opportunity to voice their opinion. That is only half of it, the crucial part comes where we, the student body, pick up on this initiative and strive to reach our community goals as simply as that: a community. We should not have to be awarded points to do what is right. Amir Taheri, M6 HHL s alumni dinner The HHL community keeps on growing. This was evident at the alumni dinner in May 2006 during the X. European Ivy League. For the first time more than 50 alumni met for a dinner at the Ständige Vertretung in Leipzig. Along with the fun, good food and drinks, a short report was given on current developments at HHL. The Alumni President, Andreas Wilms, briefed the alumni on matters such as the planned expansion of HHL, gave a short introduction on the new professors and talked about current and upcoming events at HHL. All alumni enjoyed the update. They were especially proud of the great result HHL reached in the karriere ranking published in May Because of the nice atmosphere, the good opportunity to network and the great-tasting Flammkuchen, everyone enjoyed the evening and the opportunity to spend some time among themselves before joining the extended HHL community at the Ivy League party. A big change could be felt comparing this year s dinner with the previous ones. In earlier times, the alumni dinners were gettogethers of old friends and mostly people who know each other. Today it is also a networking event where you meet new people. Because of the continuously growing classes one could get to know a lot of new people. Whether you meet old friends or new ones, everybody shares a common history. Fabian Kratzberg, Alumnus K10 HHL News Summer

14 A C T I V I T I E S Chinese Executives from Tongji University Shanghai at HHL eastern part of Germany followed by a lecture by Professor Kirchgeorg on automotive trends and the development of an industry cluster in the eastern part of Germany. Afterwards there was a tour through Porsche s manufacturing plant. A visit to the Leipzig Fair concluded the first day. On the following two days an interesting mixture of theory and practice was arranged for the group. Professor Kirchgeorg described the importance of trade fairs as a distributing instrument, and Birgit Sponheuer, Roland Berger Strategy Consultants, provided an insight into brand management. As in the past years HHL welcomed participants of Tongji University s E- MBA European Tour in Leipzig. From April 24th to 26th, 2006, the Chair of Marketing Management, Professor Dr. Manfred Kirchgeorg, organized an eventful program for 35 executives working in different industries. After a welcome of the delegation by HHL s Chancellor, Dr. Andreas Schmidt, and Dr. Gabriele Goldfuß, Head of International Relations at the City of Leipzig, Klaus Wurpts from Regionenmarketing Mitteldeutschland gave an introduction to the economic dynamics of the HHL s Professor Dr. Wilhelm Althammer, Chair of Macroeconomics, explained the transformation process in the eastern part of Germany, and Stefan Dietrich from the company Q-Cells showed the importance of the solar energy industry as well as its increasing potentials. The participants also enjoyed a visit to Leipzig s Town Hall, a guided city tour, a visit to the bio plant Gera and a trip to Freyburg s Weinkultur. HSBC Trinkaus & Burkhardt and Dunkin Brands talk about Corporate Responsibility In line with the course on business ethics Professor Dr. Andreas Suchanek, Research Professor of Sustainability and Global Ethics, invited representatives from HSBC Trinkaus & Burkhardt KGaA and Dunkin Brands to provide insights into the relevance of ethics for business. Thus, Diploma and MBA students got the chance to test their theoretical framework by getting in contact with practical challenges. Tilo Neubauer, Head of the Chairman s Office at HSBC Trinkaus & Burkhardt, explained why his company is committed to Corporate Social Responsibility (CSR). He reflected on the CSR strategy and the business case of CSR and showed where ethical interrelations occur in day-to-day business. Neubauer demonstrated that ethical aspects are deeply interwoven with the business of HSBC Trinkaus & Burkhardt, even if this often cannot be recognized at first sight. Michael Cortelletti, Director Europe and Central America at Dunkin Brands, illustrated the role of values for his company which is opening up the European market. Cortelletti em- phasized the importance and implications of the decision to be a valuedriven, instead of budget-driven, company: Values such as trust, honesty, and so on truly matter for successful businesses. They are a central characteristic for Dunkin Brands and work like bridges between employees, business partners and customers. The final discussion highlighted the manifold ways in which ethics are present in companies; responsible and successful management is not so much a question of benevolence as of competence. 14 HHL News Summer 2006

15 A C T I V I T I E S MBA students participate in WHU Case Challenge On March 24th, 2006, a HHL team, consisting of Justyna Redelkiewicz, Marc Rudolf, Florian Sölva and Florian Metz, participated in the WHU Case Challenge, which takes place every year. For this event WHU Florian Sölva, Marc Rudolf, Florian Metz, Justyna Redelkiewicz (from left to right) invited twelve teams from universities in German-speaking countries. We arrived the evening before and it all started very relaxed. During a barbeque we had the chance to get in touch with the other participating teams and our hosts. The next morning the busy time began. After receiving some helpful recommendations, we got the case and 24 hours to deliver our results. The case was about the Saurer Corporation, a machinery company specializing in textiles which faces increasing pressure from competitors in China. As the leader in technology, Saurer has the best and most expensive products which are copied by its Chinese competitors and sold for half of Saurer s price. In addition, the Chinese firms know the marketplace very well and have better contacts to the customers. Finding a solution was not at all easy for the participating teams, since the standard approaches, such as increasing the rate of innovation do not help in China because of the weak protection of property rights. Consequently, most of the teams needed every minute to prepare their solutions, that they handed in shortly before 9.00 am the next morning. After taking a shower in the hotel we returned more or less exhausted to present our solutions. Even though we did not entirely succeed in the WHU Case Challenge, it was a very enjoyable experience. Florian Metz, M6 Summer Course participants visit Leipzig and Prague HHL s Summer Course Doing Business in the Enlarged European Union took place from June 5th to June 16th, Participants from HHL s partner institutions in Chile, Japan, USA, Peru, Canada, Czech Republic, and India met for a busy two-week course in Germany and the Czech Republic. The course started in Leipzig, where students participated in lectures such as Economic Transition an introduction, From the collective combine to the global player as well as The European Union Transitional Countries and Enlargement of the EU. The group also visited the Porsche plant where most of the students participated in a special taxi ride, where an experienced sports instructor drives a Cayenne SUV at a speed one can only dream of on a test track with crazy curves. Memorable videos were made during the rides. After witnessing the opening of the 2006 FIFA World Cup in Germany, the group moved to Prague where it could also be noted that football fever had not only taken Germany by storm. Students enjoyed lectures by the faculty of the University of Economics in Prague and presentations by Czech Trade and the Czech National Bank. One of the highlights of the course was the visit to Melnik Castle where the students explored the wine cellars guided by the owner herself, learned how different kinds of wine are made and, most importantly, tasted the delicious Melnik wine. Marcela Parodi HHL News Summer

16 A C T I V I T I E S HHL Discourse on management of foundations Professors Meffert (right) and Kirchgeorg during the discussion at the HHL Discourse In times of poor public funding by state and government institutions, privately held foundations for public utility are becoming increasingly important for a society s welfare. Within this prevailing context it was a great opportunity that Professor Dr. Dr. h.c. mult. Heribert Meffert gave a speech on Status quo and future A visit to BMW in Leipzig On January 31st, 2006, HHL s MBA class visited the BMW plant in Leipzig. Within the operation management course held by Dr. Stefan Spinler we dealt with the planning, construction and operation of supply engineering facilities and services. As we studied the concepts of buzzwords such as JIT, TQM, Kanban, Andon, Kaizen, and others, we did not actually see the practical implementation until our visit to the BMW plant in Leipzig. It was a great experience from the moment we set foot inside the building. None of us have ever imagined seeing a moving production line and the transparency of the administration unit right in front of the reception area. For the whole morning we had the chance to perceive what was taught in class and noticed that it is used in reality. perspectives in foundation management in Germany at the HHL Discourse held on May 10th, In his extraordinary lecture, Professor Meffert gave an insight into the various requirements of foundation management today and its meaning for strategic and operational tasks. Furthermore, the importance of brands as an instrument to sharpen the profile of foundations was discussed during the session. The event ended with a discussion led by Professor Dr. Manfred Kirchgeorg, Chair of Marketing Management at HHL. During the final talk, the numerous guests underlined the given perspectives and highlighted their impressions of day-to-day challenges in foundation management. Altogether the HHL Discourse gave a very valuable insight into the world of foundation management and demonstrated the expertise of Meffert in this field. We were impressed not only by the stateof-the-art assembly process for the BMW 3-Series but also the amazing architecture of the central building, which was designed by Zaha Hadid who won a competition to design this building. Naruecha Thiengtham, M6 Logic, game theory, and the real world Almost ten years ago, in 1997, Professor Dr. Arnis Vilks, Head of the Department of Microeconomics and Information Systems, gave a talk at the Institute for Logic, Language, and Computation (ILLC) of the University of Amsterdam. This was also the reason for his return on March 14th, The talk back then was on what at that time was a very new area of research logical foundations of the theory of interactive decisions also known as game theory. The talk inspired so much continued interest in game theory among the Amsterdam logicians around Johan van Bentham that an EU-funded Marie-Curie research site was established in Its name GLoRiClass stands for Games in Logic Reaching out for Classical Game Theory, which indicates the close links to logic, that deals with the validity of inferences, and game theory. The opening ceremony on March 13th, 2006, included talks by Professor Johan van Bentham (who holds both a professorship at Amsterdam and at Stanford University), Professor Wilfrid Hodges (a renowned logician and author of a best-selling logic book who teaches at the Queen Mary College within the University of London), and Professor Vilks, who spoke on Logic, Game Theory, and the Real World, urging the GloRiClass fellows to address issues which are relevant to a broad audience rather than further elaborating formalisms which are unlikely to be useful outside of a small community of experts. More information is available at 16 HHL News Summer 2006

17 A RC ET SI VE IA TR I CE HS Fellow Market Researcher of the year The Federation of German Market and Social Researchers (BVM) awarded Dr. Tjark Freundt, HHL graduate and former doctoral candidate at HHL s Marketing Management Chair, the 2006 Fellow Market Researcher Dr. Tjark Freundt (4th from left) received the award at the German market research congress Award. Dr. Freundt received this award at the German market research congress in Nuremberg for his thesis Behavioral relevance of emotional brand images, which deals with the following challenges: Many enterprises set on emotions and appeals to the feelings when addressing the customer: BMW promises joy in driving and McDonalds communicates I m lovin it. But does this emotional speech of ads really help in binding customers? This question became a research project at the Chair of Marketing Management at HHL and subsequently, the heart of Dr. Freundt s doctoral thesis. Within this research, the 75 most relevant product brands such as Lufthansa, Nivea and Harley Davidson from 13 industries were tested and altogether 30,000 customer interviews evaluated. In summary, the study confirms: Consumers are usually influenced by their feelings. This influence may vary from industry to industry and it changes in the different stages of the purchasing process. Thus, consumer behavior differs in the phases of product preselection, purchase decision and in the repurchase phase. Furthermore, it is led by emotional and rational motives. HHL s Professor Dr. Manfred Kirchgeorg, who was the supervisor of the doctoral thesis, is delighted about the award. This prize is very encouraging and shows that our research deals with up-to-date questions. Learning from the best Remigiusz Smolinski, Ph.D. candidate at the Department of Microeconomics and Information Systems, conducted a research visit to The Fletcher School at Tufts University and the Program on Negotiation (PON) at Harvard Law School. His visit was supervised by Jeswald Salacuse who is Henry J. Braker Professor of Commercial Law at The Fletcher School and a member of the steering committee at PON. was the possibility to meet and exchange ideas with the leaders in this field: Professors Jeswald Salacuse, Roger Fisher, William Ury (co-authors of the bestseller Getting to Yes ), Michael Wheeler, and Lawrence Susskind, just to name a few. The research visit concluded with a presentation and discussion of Smolinski s Ph.D. research results concerning the negotiating profiles in the EU enlargement negotiations. Smolinski s stay in the United States of America helped to advance his current projects, to present new research results, but overall it was a great opportunity to learn the beauty of the academic profession from the best. Smolinski s visit was completely filled up with academic events. He attended negotiation classes offered by various Boston area schools such as: The Fletcher School, Harvard Business School, Harvard Law School, and MIT. He also participated in executive trainings, research seminars, conferences, and academic discussions on current research topics in the field of negotiation and conflict resolution. However, the most valuable part of his visit Professor Jeswald Salacuse and Remigiusz Smolinski (right) HHL News Summer

18 R E S E A R C H HHL and the Technical University of Munich sign cooperation agreement On February 1st, 2006, the Technical University of Munich (TUM) and HHL signed a cooperation agreement to work together closely in the area of management research and executive education. The cooperation agreement was signed in Munich by TUM President, Professor Dr. Dr. h.c. mult.wolfgang A. Herrmann, HHL s Dean, Professor Dr. Dr. h.c. Hans Wiesmeth and HHL s Chancellor Dr. Andreas Schmidt. In May 2006 Dr. Stephan Jäger, Executive Manager at TUM Business School, and Dean Professor Dr. Christoph Kaserer visited HHL to foster future activities in teaching and research between Leipzig and Munich. The cooperation will primarily focus on projects in the field of technologyand innovation-oriented management research as well as joint executive education. Professor Dr. Prof. h.c. Dr. h.c. Ralf Reichwald, Chair for Information, Organization and Management at TUM, as well as Professor Dr. Kathrin M. Möslein, Chair for Strategic Management and Organization at HHL, will take the lead in pushing activities and initiatives. Cooperation Agreement in Munich (from left to right): Prof. Dr. Manfred Kirchgeorg (HHL), Dr. Andreas Schmidt (HHL), Prof. Dr. Wolfgang A. Herrmann (TUM), Prof. Dr. Hans Wiesmeth (HHL), Prof. Dr. Kathrin Möslein (HHL), Prof. Dr. Christoph Kaserer (TUM) and Prof. Dr. Ralf Reichwald (TUM) Research stays in Cambridge, UK and Hamilton, NZ focus on rationality and global terror Professor Dr. Arnis Vilks, Head of the Department of Microoeconomics and Information Systems, took a sabbatical from July to December 2005 at Cambridge University, UK, and from January to February 2006 at the Management School of Waikato University in Hamilton, New Zealand. Having been a Visiting Fellow of Clare Hall, one of the 31 colleges that constitute the University of Cambridge, Vilks was actually a returning life member of Clare Hall, and well acquainted with a number of colleagues at the world-famous university whose origins date back to the 13th century. Notably, he used his stay in Cambridge to work with Dr. Jochen Runde, who is Reader in Economics at the Judge Institute of Management. The focus of their work was rationality notions in economics, and the limitations of mathematical theories in capturing rationality. At Waikato Management School, one of HHL s partner universities, Vilks did joint work with Dr. Martin Kelly, Associate Professor in Accounting. The topic of a joint paper that resulted from this cooperation is the case of global business and terror. The authors suggest that Western business leaders in a world that is threatened in its very existence by global terrorism, need to rethink the role of business in the 21st century. The effects that perceived business interests of the rich Western countries have on their governments policies towards the poor and illiterate many of which live in Islamic countries are seen to be one of the main sources of the hatred against the West that keeps feeding terrorism. In his contribution to the current issue of HHL news, Vilks reflects on these topics (see page 25). 18 HHL News Summer 2006

19 Der Neuzugang für Ihr ipodfolio! Nicht nur für Studenten: Viele weitere Angebote unter Handelsblatt Studentenabo Leser werben Leser Sprechen Sie doch einfach einen Kommilitonen bei nächster Gelegenheit auf die vielen Vorteile des Handelsblatt- Abonnements an. Um einen neuen Leser zu werben, müssen Sie nicht selbst Abonnent des Handelsblatts sein. ipod shuffle Ganzjahresprämie Der ipod shuffle ist der mobile Begleiter für jeden Musik-Fan. Einfach die Lieblings-Songs vom PC oder Mac aufspielen, umhängen und los geht s! Artikel-Nr.: istud shuffle Zuzahlung: nur 10, Gleich Coupon ausfüllen und per Fax gebührenfrei bestellen: Noch schneller geht s per Internet: Ja, ich möchte das Handelsblatt zum Jahresvorzugspreis für Studenten beziehen. 12 Monate für 180,. Eine Kopie meiner gültigen Immatrikulationsbescheinigung füge ich bei. Die Preise im EU-Ausland verstehen sich zzgl. MwSt. Preise außerhalb EU auf Anfrage. Name Vorname Straße, Nr. PLZ, Ort Telefon/Telefax (für evtl. Rückfragen) Widerrufsgarantie: Die Bestellung kann ich innerhalb der folgenden zwei Wochen ohne Begründung bei der Verlagsgruppe Handelsblatt, Vertrieb, Kasernenstraße 67, Düsseldorf, schriftlich, per Brief, Fax etc. widerrufen. Zur Fristwahrung genügt die rechtzeitige Absendung. Dies bestätige ich mit meiner Unterschrift. Datum Unterschrift des neuen Abonnenten Ja, ich habe das neue Abonnement vermittelt und wähle folgende Prämie: ipod shuffle (Zuzahlung: nur 10, ) Bargeldprämie 80, Name Vorname Straße, Nr. PLZ, Ort Telefon/Telefax (für evtl. Rückfragen) Bargeldprämie 80, Ganzjahresprämie Welchen Wunsch Sie sich auch erfüllen möchten, bare 80, gehören Ihnen. Artikel-Nr.: 80-cash Ich erhalte die Werbeprämie, sobald die Zahlung für das neue Abonnement eingegangen ist. Über die evtl. Prämien-Zuzahlung erhalte ich eine Rechnung. Der neue Abonnent war in den letzten 6 Monaten nicht Bezieher des Handelsblatts. Das Angebot gilt nicht bei Eigen- oder Umbestellungen,Gutschein- und Geschenkabonnements. Datum HHL News Summer semester 2006 Unterschrift des Vermittlers Ich bin damit einverstanden, zukünftig über interessante Produkte der Verlagsgruppe Handelsblatt und deren Partnerfirmen per oder per Post informiert zu werden. Wenn Sie damit nicht einverstanden sind, streichen Sie bitte diesen Absatz. 19 PAL-HBPRVØ89

20 R E S E A R C H Challenging clusters shape economic development Dr. Markus Perkmann during his visit at HHL Passionate organization scholar Dr. Markus Perkmann from Loughborough University visited HHL in spring to teach a course in Innovation, Entrepreneurship and Cluster Development. The link was established by Professor Dr. Kathrin Möslein, Chair of Strategic Management and Organization, who worked together with Perkmann at the Advanced Institute of Management Research (AIM) based at London Business School. Both were co-authors of a report on Challenging Clusters published by the AIM. Perkmann introduced students to the cluster concept and its implications for entrepreneurship, innovation and policy. Clusters are spatial concentrations of business activity, and places such as Silicon Valley are renowned for their innovativeness and entrepreneurial spirit. Economic development initiatives such as the Automobilcluster Ostdeutschland (ACOD) are informed by cluster concept. Perkmann was able to engage Dipl.-Ing. Peter Claussen, Plant Director of BMW in Leipzig and President of ACOD, as guest speaker during his course. The combination of academic ideas and hands-on management insights provided the vivid rounded learning experience for the students. More information is available at: publications/clusters.pdf International Business School Shanghai Conference In March 2006, Professor Dr. Arnis Vilks, Head of the Department of Microeconomics and Information Systems, and Martina Wuttke, M.A., who is in charge of Chinese affairs at HHL, participated in the 2006 International Business Shanghai Conference. Organized by Antai School of Management, more than 100 representatives from all over the world, including deans of renowned business schools, CEOs of international companies and representatives from world-famous accreditation organizations such as AACSB, EFMD and AMBA attended the event in Shanghai. Under the theme of Cross-Cultural Leadership: Integration between East and West, the conference aimed to explore the international development of Chinese business schools, while enhancing communication between international and Chinese business schools and the authoritative international accreditation organizations. In seminars the participants could share experiences and discuss opinions on the topics The international accreditation of business schools, Integration between East and West, Chinese business schools going global and Cross-Cultural Leadership. The International Business School Shanghai Conference served as an excellent platform to network and to inspire opportunities for cooperation between HHL and Chinese business schools. 20 HHL News Summer 2006

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