Quality Evaluation of Entrepreneur Education on Graduate Students Based on AHP-fuzzy Comprehensive Evaluation Approach ZhongXiaojun 1, WangYunfeng 2

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1 Interntionl Journl of Engineering Reserch & Science (IJOER) ISSN [ ] [Vol-2, Issue-1, Jnury- 2016] Qulity Evlution of Entrepreneur Eduction on Grdute Students Bsed on AHP-fuzzy Comprehensive Evlution Approch ZhongXiojun 1, WngYunfeng 2 1 Modern Logistics School, Zhejing Wnli University, Ningbo , Chin 2 Modern Logistics School, Zhejing Wnli University, Ningbo , Chin Abstrct With the development of society, high-level pplied students hve been n urgent demnd nd the qulity of entrepreneuril eduction of postgrdute hs ttrcted more nd more ttention. Bsed on the requirements of universities society nd enterprise for the comprehensive bility of postgrdute, we proposed the evlution index system nd used AHP-fuzzy comprehensive evlution pproch, which orgniclly integrte the quntittive nd the objectively of the nlytic hierrchy process(ahp) nd the inclusive dvntge of fuzzy comprehensive evlution pproch, to evlute certin university of its qulity of entrepreneur eduction on grdute students nd verified the effectiveness of the pproch. This pproch cn to some extent help government nd universities mke decisions of how to improve the qulity of entrepreneuril eduction on postgrdute. At the sme time, this pproch cn provide employers new method of selecting the best stff for enterprises. Keywords postgrdute, entrepreneuril eduction, eduction qulity, nlytic hierrchy process, fuzzy comprehensive evlution pproch I. INTRODUCTION Entrepreneuril eduction hd been officilly introduced to our country from 1999, nd Chinese People s University with other 9 universities hd been set s experiment universities by ntionl ministry of eduction. Our country s entrepreneuril eduction hs been flourishing developing from then on. Entrepreneuril eduction of undergrdute hd been continuous crried out nd mde much chievement. However, lrge gp of high-level pplied tlents still exists for Chin s economic development. Therefore, entrepreneuril eduction mong postgrdute hs been widely concerned. For long time, postgrdute s eduction were lwys concentrted on their professionl bsic knowledge, scientific reserch bility nd lose sight of their prcticl bility. We hd pid more ttention on their professionl knowledge nd usully took their reserch bility s stndrd to mke judgment. This trining model hd obviously cn t stisfy society s requirement of pplied tlents. For the government to mke further policy to improve the qulity of entrepreneuril eduction nd universities to chnge the teching model to stisfy the demnd of high-level pplied tlents of society, therefore, we do reserch on the evlution of postgrdute s entrepreneuril eduction hve gret significnce. In 1989, United Ntions Eductionl, Scientific nd Culturl Orgniztion (UNESCO) hold conference bout Eduction Symposium Fcing 21 Century in Beijing Chin nd formlly proposed the definition of entrepreneuril eduction. Entrepreneuril eduction cn be clssified s brod sense nd nrrow sense. Brod sense of entrepreneuril eduction ims to hold the vlue of fostering cretive students nd emphsis prctice. We should set some courses to cultivte their pioneering qulity. Nrrow sense of entrepreneuril eduction ims to lunch some eduction ctivities to stisfy their need in the process of entrepreneurship [1]. While bsed on the brod sense nd nrrow sense of entrepreneuril eduction the entrepreneuril eduction of postgrdute ims to cultivte their entrepreneuril sense, entrepreneuril bility, pioneering spirit nd give them guidnce of pioneering n enterprise. Through entrepreneuril eduction we cn stimulte entrepreneuril motivtion nd provide necessry guidnce to postgrdute. To [2] nlyzed the significnce of present entrepreneuril eduction of postgrdute in the pper Reflection of The Theories nd Prctice of Entrepreneuril Eduction bsed on Centrl South University nd sid tht we should focus on pioneering sense, concept of employment, personl bsic qulity, comprehensive entrepreneuril bility, nd the bsic theory of entrepreneur. Peter Robinson [3] mde evlution of most Americn s entrepreneuril eduction from 6 spects include mounts of entrepreneuril courses, the forml cdemic projects, such s mjors, prticipted humn resource, such s techers nd some relevnt stffs, nd some cdemic ctivities bout entrepreneuril eduction nd so on. At the sme time, he sid the key point of evluting the qulity of entrepreneuril eduction is the comprehensive qulity of postgrdute. Mcmulln & Gillin [4] think tht we Pge 21

2 Interntionl Journl of Engineering Reserch & Science (IJOER) ISSN [ ] [Vol-2, Issue-1, Jnury- 2016] should consider how much contribution the postgrdute did to the society fter grduted not only their personl success. Evlution of entrepreneuril eduction is focus on the gol of entrepreneuril eduction bout wht we hve chieved nd how much we hve finished. To improve the qulity of entrepreneuril eduction nd check the effectiveness we must build scientific nd resonble evlution mechnism nd pproch. Nowdys, the enroll scle of postgrdute with mjor degree re expnding nd cultivtion of high-level pplied tlents re more nd more importnt. Universities respond to government s cll to integrte the socil eduction resource nd set the gol of entrepreneuril eduction to crete the eduction conditions, teching models nd evlution mechnism. At the sme time, we re in urgent to build series of scientific nd resonble evlution pproches to ccurtely ssess the qulity of present entrepreneuril eduction nd propose some concrete suggestions for government nd universities to mke further progress of entrepreneuril eduction. In this pper we used AHP-fuzzy comprehensive evlution pproch, which orgniclly integrte the quntittive nd the objectively of the nlytic hierrchy process(ahp) nd the inclusive dvntge of fuzzy comprehensive evlution pproch, to evlute certin university of its qulity of entrepreneuril eduction on grdute students nd verified the effectiveness of the pproch. This pproch cn to some extent help government nd universities mke decisions of how to improve the qulity of entrepreneuril eduction on postgrdute. At the sme time, this pproch cn provide employers new method of selecting the best stff for enterprises. II. EVALUATION CRITERIA SYSTEM OF POSTGRADUATE S ENTREPRENEURIAL EDUCATION Estblishment of the evlution criteri system is the foundtion of postgrdute s qulity evlution. We collected some literture dte of building evlution criteri system nd summrized postgrdute s evlution criteri which [5] re built in three spects of students qulity, culture condition, teching mngement. Wng [6] in the evlution of postgrdute qulity with mjor degree used questionnire investigtion, Delphi method nd Anlytic hierrchy process method to build the evlution criteri system. In the study of full-time mjor degree postgrdute s eduction, by investigtion Guo [7] found some problems, proposed some reform suggestion nd finlly set up reltively perfect, scientific evlution criteri system. By summrizing nd nlyzing the present literture dte, our reserch begin from how the qulity of postgrdute s entrepreneur eduction form, nd set the freshmn s the entrnce, nd considered bsic equipment of school which will cuse indirect effect of postgrdute s qulity, nd the qulity of mster student supervisor which will hve direct effect, nd the teching model which will cuse restricting fctors. At the sme time, the grduted postgrdute will receive pprisement from universities, society nd enterprise. All the fctors bove will finlly decide the comprehensive qulity of postgrdute nd we cn mke n evlution of entrepreneuril eduction. The formtion mechnism of this process is described in the Figure1. Bsed on the formtion mechnism of postgrdute comprehensive qulity we used investigtion, sttisticl methods Delphi method nd so on to build the evlution criteri system. In this pper, we bsed on the present study nd the generl evlute procedure, nd set the qulity of postgrdute s the top-level, nd the second level re divided into A1: Teching model of school; A2: Comprehensive qulity of postgrdute; A3: Supports of school; A4: Socil recognition four spects, nd in the third level we mke further thinning of the second level. In this process we investigted some key universities nd tlked to mny grduted postgrdute, experts in the eduction field, some humn resource mngers nd by our selection nd induction nd finlly we got the evlution criteri system of postgrdute s entrepreneuril eduction in the Tble1. Freshmn Entrnce Bsic equipment of school Qulity of mster student supervisor Teching model Indirect fctor Direct fctor Direct fctor Exit Qulity of postgrdute s entrepreneur eduction Evlute Universities Society Enterprise FIGURE 1. THE FORMATION MECHANISM OF POSTGRADUATE S ENTREPRENEURIAL EDUCATION Pge 22

3 Interntionl Journl of Engineering Reserch & Science (IJOER) ISSN [ ] [Vol-2, Issue-1, Jnury- 2016] TABLE 1 EVALUATION CRITERIA SYSTEM OF POSTGRADUATE ENTREPRENEURIAL EDUCATION Trget lyer Criterion lyer Sub-criterion lyer Teching model of school (A1) Reserch bility of tutors (A11) Setting course nd teching mode (A12) Extrcurriculr concrete prctice (A13) Evlution criteri system of postgrdute entrepreneuril eduction (A) Comprehensive qulity of postgrdute (A2) Supports of school (A3) Socil recognition four spects (A4) Mounts of published ppers (A21) Awrded in the competition (A22) English proficiency (A23) Computer proficiency(a24) Condition of school life (A31) Students qulity development (A32) Employment of postgrdute (A41) Socil credit of postgrdute (A42) Job competence (A43) III. MODEL OF AHP-FUZZY COMPREHENSIVE EVALUATION APPROACH AHP [8] is multi-objective decision mking pproch which combines qulittive nlysis with quntittive nlysis. This pproch first decompose the complicte problem into some elements, nd then builds multi-hierrchicl evlution model nd decides the membership reltion of different hierrchies, nd gets criteri weights of ech relted index. With the combine of AHP method with fuzzy comprehensive evlution pproch [9], we cn void people s objective judgments nd preference which will impct the objectivity nd firness of the evlution results. In this pper we propose AHP-fuzzy comprehensive evlution pproch. The fundmentl steps of the evlution pproch re s follows: Step1. (Build judgment mtrix) We hve m gols (scheme or elements), bsed on the proposed criteri, we mke pirwise comprison of the gols. In the mtrix criteri j. We get the pirwise comprison mtrix A ( ij ) mm : ij ( j 1,2, m) is the pirwise comprison of reltive importnce of criteri i to 1 ij A m m2 ;2 ij ji 1 1m 2m mm ;3 1 When we mke pirwise comprison, we use 1-9 [10] to scle the importnce. Step2. (Clculte criteri weights) Compute the lrgest eigen vlue of the pirwise mtrix we get mx nd the eigenvector W nd normlize it we cn get the single hierrchy structure s eigenvector w, in this cse we need to identify the consistency rtio of mtrix, first the mtrix s consistency index ( CI ) is found by: ii o Pge 23

4 Interntionl Journl of Engineering Reserch & Science (IJOER) ISSN [ ] [Vol-2, Issue-1, Jnury- 2016] CI ( mx n) ( n 1) (1) The consistency index of rndomly generted reciprocl mtrix with reciprocl forces is clled the rndom index ( RI ) nd is clculted using the mtrix order ( n ). So we get the mtrix s consistency rtio ( CR ) by: CR CI CR A consistency rtio of 0.1 or less is considered cceptble. Step3. (Build the evlution mtrix R ) Set U u 1, u2, u m system, nd set V v v is mde up of elements of the evlution criteri 1, 2, v n contins ll the possible results tht judgments give. Firstly, we evlute the single index of set U nd get the vlue to mke up of the judgment mtrix R. Step4. (Build the evlution model) We hve got eigenvector w nd judgment mtrix R, nd then we mke fuzzy comprehensive evlution. The evlution eqution is s follow: B w R (3) Step5. (Clculte the evlution result) Normlize B we will get B, nd multiple it with judgment vector V, we cn get the finl evlution result G : T G B V (4) IV. APPLICATION EXAMPLES Some university of logistics engineering mjor is n eduction pilot progrm to stisfy the gret need of specil tlents in the society. This university tkes dvntge of Ningbo-Zhoushn Port nd bsed on the need of developing hrbor logistics, interntionl logistics, nd informtion logistics to construct the teching mode of "Quternity" nd try to improve teching qulity of courses. For three yers implement, they hve mde much remrkble chievement. So we tke this university s n exmple to evlute its postgrdute s entrepreneuril eduction. Bsed on the proposed evlution criteri system, we use the AHP-fuzzy comprehensive evlution pproch to build the judgment mtrix in the Tble 2. TABLE 2 PAIRWISE COMPARISON MATRIX A A A1 A2 A3 A4 A1 1 1/7 1/4 1/4 A A3 4 1/2 1 3 A4 4 1/5 1/3 1 (2) Using MATLAB we clculte the lrgest eigenvlue of the pirwise mtrix A nd get mx By normlizing the T eigenvector we cn get the single hierrchy structure s eigenvector W A ( ,0.5227,0.2846, ). Clculte the mtrix s consistency index CI we cn get: Clculte the mtrix s consistency rtio CR we cn get: mx n CI n 1 CI CR (6) RI Therefore, the consistency rtio of the mtrix is cceptble. We mke the conclusion tht the criteri weights cn objectively reflect the importnce of ech index. Using the sme steps we cn get the criteri weights of first grde indexes nd the secondry indexes. The results re summrized in the Tble 3. (5) Pge 24

5 Interntionl Journl of Engineering Reserch & Science (IJOER) ISSN [ ] [Vol-2, Issue-1, Jnury- 2016] TABLE 3 CRITERIA WEIGHTS OF HAZARDOUS CHEMICAL STORAGE EVALUATION CRITERIA SYSTEM Criteri Weights of first grde indexes A1 A2 A3 A Criteri Weights of secondry grde indexes A11 A12 A13 A21 A22 A23 A24 A31 A32 A41 A42 A Bsed on the criteri weights in the tble 2, we clculte the criteri weights of third grde indexes to the first grde indexes, nd normlized it we cn get: W W 1 W2 [0.0080,0.0147,0.0363,0.3162,0.0788, ,0.1423,0.1423,0.0242,0.1020,0.0096] To build the judgment mtrix R, we mke set U which consist of ll the third indexes. We grde the evlution results s Lower risk, Low risk, Averge risk, High risk, Higher risk. To mke the result quntiztion, we set V [90,80,70,60], when the evlution result is bove 90, we sy the entrepreneuril eduction of this university is Excellent or if the evlution result is between 80 nd 90 we sy the entrepreneuril eduction of this university is Good. If the evlution result is between 70 nd 80 we sy the entrepreneuril eduction of this university is Generl. We invite some experts in the eduction field, some humn resource mngers to mke up the evlute tem to build the judgment mtrix R : R We hve got W nd R, nd then we use eqution B w R to mke fuzzy comprehensive evlution: Normlize B we will get B : B W R [ ] (7) B [ ,, ],, (8) Then multiply it with the judgment vector: V [90,80,70,60], we cn get the finl evlution result G : G B T V (9) Therefore, we cn mke the conclusion tht entrepreneuril eduction of this university is Excellent. Pge 25

6 Interntionl Journl of Engineering Reserch & Science (IJOER) ISSN [ ] [Vol-2, Issue-1, Jnury- 2016] V. CONCLUSION Bsed on the gret demnd of high-level pplied tlent of society nd the bckground tht the enroll scle of postgrdute with mjor degree re expnding, we mde reserch on the evlution of postgrdute s entrepreneuril eduction. Bsed on the present teching mode of postgrdute nd the comprehensive qulity requirement of universities, society, nd enterprise, we build the evlution criteri system of postgrdute s entrepreneuril eduction. We used AHP-fuzzy comprehensive evlution pproch, which orgniclly integrte the quntittive nd the objectively of the nlytic hierrchy process(ahp) nd the inclusive dvntge of fuzzy comprehensive evlution pproch, to evlute certin university of its qulity of entrepreneuril eduction on grdute students nd verified the effectiveness of the pproch. This pproch cn to some extent help government nd universities mke decisions of how to improve the qulity of entrepreneuril eduction on postgrdute. At the sme time, this pproch cn provide the employers new method of selecting the best stff for enterprises. ACKNOWLEDGEMENTS This pper is supported by Reserch Project of Funding of Chin Degree nd Postgrdute Eduction Society Project (No.2015Y0503), nd the Key Reserch Center of Philosophy nd Socil Science of Zhejing Province Modern Port Service Industry nd Cretive Culture Reserch Center (No.13JDLG03YB), nd the Technology Innovtion tem project of Ningbo (No.2012B82003). REFERENCES [1] DONG Xiohong. Theory nd Prctice of College Enterprise Eduction [M]. JiNn: Shn Dong People Publishing House: 2013:22, 25. [2] TAO Huijin, XIAO Lirong. Some Reflections on the Study of postgrdute s entrepreneuril eduction [J]. Bulletin of Hunn Medicl University, 2008, 6(12): [3] Robinson, P.& Hynes, M. Entrepreneurship eduction in Americn mjor universities entrepreneurship. Eduction nd Prctice, 1991,15(3) [4] Mcmulln & Gillin. Industril Viewpoint-Entrepreneurship eduction. Technovction, 1998, 18(4): [5] LIU Ping, GU Liqin, WU Xuzhou. Study on The Building of Evlution Criteri System of postgrdute s Qulity [J]. 2011,10(5): [6] WANG Jin, QU Luping. The Building of Full-time Mster of Physicl Eduction s Qulity Evlution Criteri System in Chin [J]. Journl of Beijing Sport University, 2012, 10(10): [7] GUO Zhouping, FEI Ruirui, ZHANG Song. Discussion on Mster Degree Postgrdute s Teching Mode [J]. Journl of Chifeng Institute: Nturl Science Edition, 2014, 6(6): [8] ZHANG Fucheng, XIE Shung, WU Yinggng. Quntittive Apprising Model of University Students Comprehensive Qulity [J]. Journl of Chengdu University of Technology: JCR Socil Science Edition, 2007(12): [9] ZHU Songling, ZHOU Ping, HAN Yi, et l. Reserch on The Risk Quntifiction Bsed on the AHP Fuzzy Comprehensive Evlution [J]. Computer Integrted Mnufcturing System, 2004, 10(8): [10] XU Shubi. The Principle of Anlytic Hierrchy Process [M]. Tinjin: Tinjin University Press, Pge 26