Dear Friends, We invite you to become Corporate Sponsors of the 16th Wheels of Love Bike Ride which benefits the Children of ALYN Hospital.

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1 AL FOR THE REHABILITATION OF THE CHILDREN OF ALYN HOSPIT CORPORATE SPONSORS AND RIDING GROUPS BROCHURE

2 Dear Friends, We invite you to become Corporate Sponsors of the 16th Wheels of Love Bike Ride which benefits the Children of ALYN Hospital. Become our partner in this very important project, which combines the joy of bike riding, the beauty of the Land of Israel, and the satisfaction of performing a very special kindness for very special children. Each year the WOL corporate sponsor circle continues to grow. Among our sponsors, are leading companies from various segments of the Israeli and international market. The generosity of our sponsors makes it possible for ALYN to do what it does best to TRANSFORM DISABILITIES INTO ABILITIES. Thanks to the efforts of our riders and corporate sponsors, more than 75% of the money raised through the Ride goes directly towards our goal of meeting the shortfall for each child s care, thereby helping to ensure the continuity of the quality treatment for these remarkable children, which they so richly deserve. If you would like to join our family of corporate sponsors, please contact us as soon as possible. Any donation, cash or goods in kind will be greatly appreciated. You are cordially invited to visit us at the ALYN Hospital in order to meet some of the ALYN Children who are the sole beneficiaries of the Wheels of Love event. Hoping to seeing you in November on the Ride, Amikam Berman Chairperson, Ride Organizing Committee Chaim Wizman Director, Special Projects

3 ALYN HOSPITAL Pediatric & Adolescent Rehabilitation Center ALYN Hospital - Israel's premier Pediatric and Adolescent Rehabilitation Center - is one of the world's leading specialists in the active and intensive rehabilitation of children, regardless of religion or ethnic origin suffering from a broad range of physical disabilities. Over the years ALYN has developed a wealth of expertise in the treatment of acquired conditions such as trauma and head injuries from terror attacks, road and domestic accidents, general pediatric orthopedics, special feeding management, burns, rehabilitation following the removal of benign or malignant tumors and congenital or progressive muscle, nerve and bone diseases and respiratory insufficiency. ALYN is an officially registered non-profit facility and only a portion of every child's care is reimbursed by the Israeli Health Funds or other referring agencies. Consequently, ALYN MUST raise donations in order to bridge the everfluctuating "gap" between the fixed maximum tariffs and the actual costs of ALYN s specialized multidisciplinary therapies which each child in ALYN s care receives. 4

4 WHEELS OF LOVE International Bike Ride for the Rehabilitation of the children of ALYN Hospital Wheels of Love (WOL) is the Annual Charity Five Day Bike Ride held on behalf of the physically challenged children of ALYN Hospital in Jerusalem. The Wheels of Love Ride takes place once a year on breathtaking routes alternating between Northern and Southern Israel. Hundreds of riders and volunteers from all over the world participate in the Ride. The Ride ends in a moving ceremony at ALYN Hospital in Jerusalem. The "Ride for a Cause" model of Wheels of Love enlists the participants in fundraising, enabling them to become vital partners in the goals of the Ride and its success. Each participant commits to raising a minimum of $2,500 in sponsorship. However, the average sponsorship raised per rider is over $5,000. They inspire many family members, friends and colleagues to become sponsors. Throughout the years, due to the unique character of the Ride, more and more participants and sponsors become part of the Wheels of Love Family. As a result, today, WOL has tens of thousands of devoted partners.

5 RIDING GROUPS The Ride attracts riding groups/teams from various companies, who join either the 5-day Ride or the one-day Ride (GalgALYN). Companies such as: Clal Briut, ICL, The First International Bank, Azrieli Group, Pitango, Pri Bereshit, Finnegan, Teva, Omrix (part of the Medical Devices & Diagnostics Sector of Johnson & Johnson), ESOP. Riding group (Team) members work together towards their fundraising goal. Some companies allow the riders to donate their vacation days or contribute directly via their salaries. The group is invited to a training ride, guided by the Wheels of Love team. The training ride is followed by a tour of ALYN Hospital, where they meet the ALYN children and see for themselves just how vital their fundraising efforts are. Members of a riding group, who commit to fundraise above the minimum amount in order to be classified as a corporate sponsor, will enjoy high visibility throughout the Ride. For additional information please contact Dorit Kroizer, Riding Group Coordinator, at BECOMING A CORPORATE SPONSOR We recognize corporate sponsors as our partners in achieving our goal. A great deal of media publicity is generated by the Ride. Therefore, we will be able to offer our corporate sponsors many creative PR and marketing opportunities. The corporate sponsors will be able to benefit from wide exposure of their corporate logo which will appear on the items below, and are invited to send their company's representatives to participate on the Ride.

6 Minimum contribution Sponsorship of Central Ride Riding jersey Participant tag Bike tag ALYN staff T-shirt, riding vest Advertising and marketing materials Signs accompanying the Ride Ride vehicles Wheels of Love website Company's representatives on the Ride Diamond Platinum Gold Silver Bronze $25,000 $20,000 $15,000 $8,000 $3,000 On the most prominent position As main logo As main logo prominent position On the front or on the sleeve Priority for logo's position will be given according to the sponsorship amount Number of instances according to the sponsorship amount Logo with link to the company website Number of representatives according to the sponsorship amount (Registration fee cannot be included as sponsorship) Tax deductible receipts can be provided for sponsorships from: Israel, USA, Canada, U.K, France and Holland.

7 lest 2010 WHEELS OF LOVE 2014 CORPORATE SPONSORS Photo: Hovav Landau, Hagai Shmueli Design: l לו ט ה lottedesign.co.il Wheels of Love, ALYN Hospital Shmaryahu Levin St., Jerusalem 91090, ISRAEL wol@alyn.org American and Canadian Friends of ALYN Hospital 122 East 42nd Street, #1519, New York, NY info@alynus.org Officially registered Friends of ALYN organizations exist in the following countries: USA* Holland* Canada* Italy U.K.* Sweden France* Switzerland *Tax deductible receipts issued.

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