SUPPORTING LOCAL ECONOMIC DEVELOPMENT LOCAL PARTNERS PROGRAM

Transcription

1 SUPPORTING LOCAL ECONOMIC DEVELOPMENT LOCAL PARTNERS PROGRAM

2 LOCAL PARTNERS PROGRAM TABLE OF CONTENTS 1 SECTION I: INTRODUCTION AND ELIGIBILITY 2 SECTION II: MIDAMERICAN ENERGY EcoomicAdvatage Staff Service Territory Map 4 SECTION III: PRODUCT ENHANCEMENT Busiess Park Plaig Certified Sites Commuity Surveys Evirometal Assessmet - Phase 1 Small Commuity Projects 5 SECTION IV: STRATEGIC PLANNING AND IMPLEMENTATION Aerial Photographs Buildig Marketig Corporate ad Headquarter Calls ad Marketig Trips Local Parter or Regioal Ecoomic Modelig Specialists, Itl. Existig Busiess Programs IASourceLik Marketig Pla MyEtre.et Project Impact Aalysis Strategic Plaig Trade Shows Local Parter or Regioal Website Developmet 8 SECTION V: WORKFORCE DEVELOPMENT Hire Veteras Job Fairs Labor Shed/Wage ad Beefit Profiles STEM Iitiatives Skilled Iowa Workforce Recruitmet 10 SECTION VI: PROFESSIONAL DEVELOPMENT Scholarships 11 SECTION VII: SPECIAL PROJECTS 11 SECTION VIII: APPLICATION FORM

3 SECTION I INTRODUCTION AND ELIGIBILITY MidAmerica Eergy s EcoomicAdvatage group s Local Parters Program is structured to icrease the effectiveess of local developmet orgaizatios withi MidAmerica Eergy s service area. Recogizig the importace of parterships to attai resources, the Local Parters Program offers opportuities to leverage local resources i the areas of product ehacemet, strategic plaig ad implemetatio, workforce developmet, professioal developmet ad special projects. Please review the partership opportuities regardig your potetial areas of iterest. For additioal iformatio, please cotact a MidAmerica Eergy EcoomicAdvatage Busiess ad Commuity Developmet Maager. All applicatios must begi with a cosultatio with a MidAmerica Eergy represetative, prior to project iitiatio. All programs are subject to the availability of fuds ad chage. ELIGIBILITY To be eligible for the Local Parters Program fudig, the followig requiremets must be met: LocatioOe Iformatio System (LOIS) iformatio must be complete for locality, buildig ad site records to geerate the pritable brochure. The orgaizatio must have a existig busiess ad retetio program. If a applicat is from Iowa, utilizatio of Sychroist is a prerequisite for participatio i the program. Other states are ecouraged to implemet Sychroist. Website display usig LOIS. The orgaizatio s marketig pla must be o file ad supported by MidAmerica Eergy. The orgaizatio must submit a aual report to MidAmerica Eergy showig results of the marketig pla. MidAmerica Eergy s EcoomicAdvatage represetative must be o the electroic commuicatio list to receive the orgaizatio iformatio. Website: > Local Parter orgaizatio must have a website. > The orgaizatio's website must have a ecoomic developmet sectio. > The orgaizatio s website must have a lik to the MidAmerica Eergy Ecoomic Developmet website at: MidAmerica Eergy will be recogized as a sposor o partership projects. CONSIDERATION I awardig fuds, the specific jurisdictio i which the project is located determies the amout of the award. Regioal existig busiess programs utilizig Sychroist are factored. Geerally, combiatio electric ad gas jurisdictios will receive maximum fudig; electric oly jurisdictios will receive 75% ad gas oly jurisdictios 50% of the amouts show o the followig pages. The local orgaizatio must employ a full-time ecoomic developer for a jurisdictio served primarily by MidAmerica Eergy. 1

4 SECTION II MIDAMERICAN ENERGY II. ECONOMICADVANTAGE STAFF NAME TITLE PHONE/ FAX ADDRESS KATHRYN KUNERT Vice Presidet Phoe: MidAmerica Eergy Busiess ad Commuity Fax: P.O. Box 657 Developmet Des Moies, Iowa or- 666 Grad Ave. Des Moies, Iowa BRAD HOWARD Busiess ad Commuity Phoe: MidAmerica Eergy Developmet Maager Fax: S. Iowa St. Sioux City, Iowa Phoe: or- Fax: Sioux Poit Rd. Suite 100 Dakota Dues, SD DEB CALVERT Busiess ad Commuity Phoe: MidAmerica Eergy Developmet Maager Fax: N.W. Urbadale Dr. Urbadale, Iowa DAVID JOHNSON Busiess ad Commuity Phoe: MidAmerica Eergy Developmet Maager Fax: South 11 th Street Coucil Bluffs, Iowa GREG THEIS Busiess ad Commuity Phoe: MidAmerica Eergy Developmet Maager Fax: P.O. Box 4350 Daveport, Iowa or- 106 E. 2d St. Daveport, Iowa KELLY SWENSON Busiess ad Commuity Phoe: MidAmerica Eergy Developmet Maager Fax: P.O. Box 657 Des Moies, Iowa or- 666 Grad Ave. Des Moies, Iowa GAIL STENDER Admiistrative Phoe: MidAmerica Eergy Assistat Fax: P.O. Box 4350 Daveport, Iowa or- 106 E. 2d St. Daveport, Iowa

5 II. SERVICE TERRITORY MAP 4 = =. HA = K ) -, ;, A 4 = F E@ I 5 = A JH I A J 0 = HJB H@ :. ) 5 * = JE? 1-0 ) 0 ) 8 = A O 5 F HE C I * , ) 6 ) ; ) 6 / = O L E A ; ) 6 + ) ; + A JA HL E A A? E C 8 A H E E - * 4 ) 5 ) 4 A L EI E, = JA!! 0 = HHEI > K HC A N 9 HJD E C + = J * A HA I B H@ E J, ) 6 ) 6 A =. = EHL EA M )? A I JA H A BBA HI 0 I ) H 5 E K N + EJO, = J=, K A I 5 5 E K N + EJO, = J= + EJO / = I 6 M I - A? JH E? 6 M I + > E = JE 6 M I * A EJ 1 ) L H@ 4? 8 = A O = A I : + 16 ; 0 E J 5 A HC A = J* K BB, A HHE 5 = EN 5 = 0 K * A A M EH 9 D EJE C H= C A + EJO ) J - ) 4 5 = M J 0 I F A HI E C I A O L E A 5 D : 1HA J = K HE? A + D = JI M HJD + H= EC 5 JHK > A * HK I L E A 5 A A O O A I 2 ; ; + = H A A > K HC 9, * 7 4 ; / H= L E A = H? K I + A C D H ) H? D A H + = H A I / A H = J M + HHA? JE L E A * H I + K I D E C 1, ) K J, = > K HO C = A 5 K JD A H + = K A J A HE@ A + D A H A A 6 HA O H ) K HA E= 0 I JA E / = L = 1@ = / H L A ) HJD K H * = JJ A + HA A, A BE=? A, K = F 2 HJI K JD = L A H 2 =? EBE? K? JE 5? D = A A > J 5 D A = D A M A ) K > 0 = E E > = J 4 -, ) 5 J= J 4 K JD L A - 0 H - N EH= 2 A HI E= EI I K HE8 = A O * H= O J 5 D A > O 9 = K J A ) 8 + ) = H A A = E A = 0 A HI 5 E L A H+ EJO - = H E C 0 =?? =? E= - A HI. = HH= C K J = + = HI 1HM E - I I A N - = H O ; A JJA H + ) O 5 F HE C I J 0 H E? 5 EJD A O + 4 ) 9. 4, EH 5? D A I M EC J + = H A = A I > H 6 E? E? * O A H = F A 4 EL A H ) H? E= A H@ = A 4 E? A JJI, A EJ ) + = I J= = + = HH 9 A I JI E@ A + ) JA 6 K HE + D = HJA H = 8 = E 0 = > K H 4 I A A EA H ) HE, M + EJO 9 E A O * A? A ) I F E M = HD A * K? / H L A ) I J H 6 A F A J, D = EJJ A 5 E K = E 0 ) 4 4 = A 2 EA HI + E > E C 0 E + = EB H E= K? JE ) * EI C = D = C E= L A ) 9 ) 6 6 ) 1-3 K E > O 9 = I D J= + HA I? A J? + A * / A 0 = I JE C I / = = = HH= > A A * 7 - ) ) 2 = = = 1 C A A 6 = > H * = HJ A JJ 4 F D 6 D K H = A H? EL = 5 E@ A O 4 EL A HJ 0 = > K HC = A I E@ A 9 A I JF D = E=, ) ; 6 HK A = A 5 J H = A 5 K F D K H5 F HE C I * ; 5 ) + EH = ; H J M / HEI - E JJ + > K HC A = D = 5 =? + EJO 7 A H + = H = HL / H= J + EJO * J = =? I L E A + ) / - 4 ; 0 A F > K H / H= O ) 7, 7 *. EI? K I 4 I I A M EI 2 ) / = = 2 ) ) 6 + E 5 D = > = K C D HJD > H + A C A 5 F HE C I * =? D = H@ O L E A - A JI > K HC ) O HI D EHA 2 + ) 0 6 ) 5 8 = HE = A 2 A H O + = H> 4 E C I + O A H / E HA + EJO D HL E A ) ; A 4?. A J 0 K J. 4 6,, / - + = A H ) / ) 9 A I A O, = J= + EJO * C A H = I 6 M E = A I * = H K, K? > A H O JJ 4 E? D = H@ I 4? M A + EJO JD ), ) 5 A O = L E E= * H = M = O 2 = A H 6 D H ) BJ 0 A I + = HE - = C A / H L A = JE A H 1 9 ) 4? M A 2 M A HI L E A = I D K = 5 D A 2 = E + D = F E 0 HJ + = H I L E A * HEI J M * HA A H, K J) EI 9 ) 8-4 ; 0 = F J 5 D A 4?, A L A H = A I L E A A I A O, K A HJ ) F E C J A M 0 = HJB H@ * ) + 0 ) 9 * = O = H@ * = C A O = = E? = ; * K J ) A = - D = HJ ; = A 2 + EJO E C E > K H ) A O, = = I + A JA H + = H A O K H= J 2 = H= / HE A I + B= N D I J * A HM E? EJ? D A L E A A A 9 = K A A 7 H> = A ) J = + EL A 9 I H0 A EC D JI 2 H= EHEA + EJO 4 2 A = I = J0 E 9 A I J, A I E A I 8 = A JA H H A 5 JK = HJ * A L E A ) L = A, A N JA H, A 5 J 6 = E J H * = H A I + EJO = A + = H EI A - = H D = 5 M = J A O 2 A HE= A M 5 D = H HM = 0 = HJB H@ 2 H A = HJA = A 2 A = I = JL E A A EC D J E= = * A A? D 0 = HL A O 9 E? N L E A 5 ) 5 ) 9 E JA HI A J 5 J = HO I 2 A HI D E C 6 H=? O A = D * A =? E 7 EL A HI EJO 9 HEC D J 5 J + D = H A I, = = I ) JJE? = 2 = H A? D A H * K I I A O + = H E> A HJO + A JA H = HO I L E A. HA J + K > E= 0 = E O L E A L E E= A M = H A J / H= L EJO EA HE / ), ) 14 * B H@ ) JD A I J= 5 A HI / J I A F D K 8 A H A JJ I A 0 7 *, 6 A * C = JA 0 = H@ O 4 K J + = HA 2 E A A H ) ; / /, 9 - * 5 6-4, ) ) 5 ), 15 8 E? A J * - / H= C A H * A L E C J 2 = JJA HI + ) * ) / 0 ) / ) H A E=, K E C 9 ) )? M HJD 7 + ) 5, K C D A HJO / A A L = 0 = I A. = K A H 8 = A HE= )? A O 4 K A I ) O L E A. H4 A F HE JI + J=? J* >. HA = A N J! " $ ; / 4,. 4 ) 1 0 ) 4, 1 ) ) ) ;, * ) = A ) K I JE L E A / 4 7, ; D = H A I + EJO 2 = H A HI > K HC 5 J K J. A H ) 0 ) 5 ) 6 ) ) 0 9 ) 4, ) 5 ) 9 9 ) K 0 A EC D JI / E > A HJL E A 0 I 9 = I D > K H 8 HD EA I EH L E A, - + ) ) ; - ) 2 2 ) 5 -, ) ) * , A M = H - L = = A A I K F 4 = - = C A + A JA H 0 HE? 9 ) 2 - ) C A? O * ) ; EJJ A J A F A? A ) J E I ) * * ) ). = EHB= N 5 M EI D A H 4 > E I ) E= M = JD = = HE + -, ) 4 4 ) 2 1, 5 - O 5 D K A O L E A 5 HJD E> A HJO N B H@ 6 EBBE + H= L E A 7 EL A HI EJO 0 JI 9 E J 9 ) / 6 1 ) ) ) E I 4 EL A HI E@ A ) ; 6, - ) 9 ) 4 -, A = H 9 A L A H 9 A I J2 E J. 4 6 ), 15, A I + -, ) = =? D A 2 = H 8 EA M + H@ L = C / H L A 2 HE? A J HE@ C A A + = EHA 2 HJ 0 E = A 1 9 ) + 16 ; * O H H= = 4 = F E@ I + EJO, K H= J 9 =? JJ 2 = H 4 EL A H@ = A 0 = F J ) J= EI I = * A HB 5 E L EI I? M, ) E A + A L A * K A / H= I I E A + = H> + EBB * K BB= 4? / HA A 4? 1I JF A EA H E = + = 8 = A O + = = K I E= ) = 0-4 ; ), / H L A HE 7 15 ) ;, ) + +, 7 * , ) A I D A HH= H@ = JD A HL E A 9 ) , 7 / 0, ) L A H : ) , - > N Gas Tows Electric Tows Combiatio Tows 3

6 SECTION III PRODUCT ENHANCEMENT Successful ecoomic developmet orgaizatios actively participate i capacity-buildig activities. The comprehesive approach focuses o product developmet improvig the commuity to make it more effective as a place to live ad coduct busiess. BUSINESS PARK PLANNING Plaig for busiess parks icludes ot oly the iitial project plaig ad master pla process, but also the cotiuig developmet process. Cotact a EcoomicAdvatage team member to iclude our expertise o your plaig team. No fuds, expertise oly. CERTIFIED SITES Site selectors idicate there is a distict advatage for commuities that have certified sites. The process allows for proactive marketig, prepares the commuity for better reactive marketig, educates you o the site s stregths ad weakesses, ad speeds the developmet schedule by havig due diligece completed. MidAmerica will provide egieerig expertise to support the utility ifrastructure plaig for the site. A matchig grat up to $1,500 for evirometal assessmets, ot to exceed 50% of the project cost. COMMUNITY SURVEYS MidAmerica will parter to collect commuity iput ad opiios o issues to develop a actio pla. A EcoomicAdvatage team member will be part of your plaig team to access the required resources. A matchig grat up to $2,500, ot to exceed 50% of the project cost. ENVIRONMENTAL ASSESSMENT - PHASE 1 The site selectio process may require a Phase 1 evirometal assessmet. MidAmerica offers assistace for property cotrolled or owed by a local ecoomic developmet orgaizatio. A matchig grat up to $1,500, ot to exceed oe-third of the project cost. SMALL COMMUNITY PROJECTS Commuities with a populatio of less tha 5,000 may have uique projects as they work to retai or expad a balaced commercial mix. Compoets may iclude covertig uderused or uused commercial space withi a district, ehacig a district s physical appearace, desigig of maagemet systems or log-term plaig. A matchig grat up to $5,000, ot to exceed 50% of the project cost. A limit of five projects per year will be cosidered throughout our service territory. 4

7 SECTION IV STRATEGIC PLANNING AND IMPLEMENTATION AERIAL PHOTOGRAPHS Recogizig up-to-date aerial photographs of available sites ad buildigs are a basic marketig tool, assistace is available to offset the cost of photography. Up to 50% of the cost to take the photo, ot to exceed $100 per site. CORPORATE HEADQUARTER CALLS & MARKETING TRIPS - LOCAL PARTNER OR REGIONAL Regioal marketig leverages limited resources. A iitiative of regioal marketig is to coect with corporate headquarters ad specific target busiess sectors to discuss opportuities. MidAmerica EcoomicAdvatage supports this regioal iitiative ad will parter o marketig efforts. Corporate headquarter calls will utilize the Sychroist headquarter call form. Data must be etered ito the system as a result of the meetig. Up to 50% of the total cost for list preparatio, telemarketig, schedulig, airfare or mileage ot to exceed $2,000 per trip. Mileage reimbursemet will ot exceed the federal mileage rate. The program is limited to two trips aually per etity. A limit of five projects will be cosidered. ECONOMIC MODELING SPECIALISTS, INTL. Ecoomic Modelig Specialists, Itl. is a leadig provider of up-to-date statistical data o states, couties ad muicipalities across the atio. MidAmerica s subscriptio to the EMSI Aalyst database allows us to submit data requests ad receive pertiet iformatio eeded to make iformed decisios whe attractig ew busiesses to your area ad reassessig the value of retaiig curret oes. This ca iclude your local labor market data, demographic iformatio ad ecoomic impact aalysis. EXISTING BUSINESS PROGRAMS The orgaizatio must have a existig busiess ad retetio program. I Iowa, utilizatio of Sychroist is required with a data quality idicator greater tha 80 for database records. To ehace the beefits of this tool, MidAmerica will parter o iitiatives such as data aalysis ad iitiatives that ehace the existig busiess base. Up to 50% of the cost, ot to exceed $1,500. The program is limited to oe evet per etity per year. A limit of 10 iitiatives per year will be cosidered. IASOURCELINK IASourceLik coects a etwork of 200+ oprofit resource orgaizatios that provide busiessbuildig services for small busiesses. It facilitates the likig of these resource orgaizatios to oe aother ad to established, emergig ad start-up small busiesses. 5

8 MARKETING PLAN DEVELOPMENT Commuities eed marketig techiques to educate busiesses lookig to locate or expad. Successful marketig programs eed accurate, up-to-date, ad credible iformatio to reach the eeds of the busiess commuity. Marketig plas help to esure a positive impact ad make effective use of available resources, staff ad fiacial capabilities. It provides a guide for all marketig activities ad is a importat part of a overall ecoomic developmet strategy. The marketig pla must be doe i coordiatio with the strategic pla. Up to 50% of the total cost, ot to exceed $5,000. MYENTRE.NET MidAmerica Eergy is a sposor of MyEtre.Net servig Iowa small busiess owers. Start etworkig with other small busiess owers, access free bi-mothly busiess semiars (webiars), view hudreds of recorded webiars, receive oe of the best busiess e-ewsletters i the Midwest coverig upcomig small busiess grat or loa programs, evets, ad busiess opportuities. PROJECT IMPACT ANALYSIS A ecoomic impact aalysis is available through the Uiversity of Norther Iowa s Istitute for Decisio Makig. The cost is $300. Up to $150. Cotact Kathry Kuert at kmkuert@midamerica.com for details. STRATEGIC PLANNING A three to five-year strategic pla provides focus to your ecoomic developmet program. Evaluatio of the orgaizatio s structure with focus o curret ecoomic coditios, assets, challeges, existig busiess efforts, marketig ad workforce will offer value to your stakeholders. MidAmerica Eergy s EcoomicAdvatage group may provide a matchig grat for the strategic pla process. A matchig grat of up to 50% of the total project cost, ot to exceed $5,000. TRADE SHOWS - LOCAL PARTNER OR REGIONAL MidAmerica will parter o trade shows idetified i your targeted busiess marketig pla. We will parter o the cost of the booth space for the show. The iitiative must be led by a local or regioal developmet group i a area primarily served by MidAmerica Eergy. Participatio i the trade show must iclude booth space retal. The program is limited to oe evet per etity aually. A limit of five projects will be cosidered. Up to 50% of the booth space cost, mileage or airfare ot to exceed $2,000. 6

9 WEBSITE DEVELOPMENT MidAmerica strogly ecourages local ecoomic developmet groups have a curret website. To assist i this process, fiacial support is available toward the cost of developig or updatig a website. Iitiatives may iclude site selectio, busiess retetio, ecoomic gardeig, workforce developmet ad uique marketig elemets. Whe completed, the website must be liked to MidAmerica s Ecoomic Advatage website at Up to 50% of the cost, ot to exceed $2,500. No more tha 14 projects will be fuded. 7

10 SECTION V WORKFORCE DEVELOPMENT HIRE VETERANS MidAmerica Eergy Compay reaches out to hire U.S. Veteras ad is a member of HireVeteras.com, America s most effective job board for Veteras. MidAmerica values diversity ad feels it is importat to create a workforce that has a broader appreciatio of idividual differeces. As a global eergy services orgaizatio, we wat to build ad promote strog multicultural relatioships. JOB FAIRS Job fairs may be a tool your orgaizatio, commuity ad regio utilize to address local workforce eeds. MidAmerica will parter o efforts that ivolve evets to hire veteras, meet local employers eeds ad help studets idetify career opportuities. These evets may be doe i collaboratio with local/regioal school districts, commuity colleges, private colleges or uiversities. Up to $500 aually LABORSHED/WAGE AND BENEFIT PROFILES Accurate labor/wage ad beefit statistics are critical to expadig busiess ad whe recruitig compaies to a commuity. We ecourage our parters to have labor iformatio that is o older tha two years. Up to oe-third of the project cost, ot to exceed $2,500 (per couty if you are part of a regioal effort) may be applied for uder this program. STEM STEM is the acroym for Sciece, Techology, Egieerig ad Mathematics. These disciplies are vital for thrivig i the 21st cetury whether maagig STEM-based decisios of daily life or pursuig STEM careers. I today's complex world teachers, studets, parets ad commuities eed to uderstad how the STEM fields are the basis for iovative problem-solvig ad discovery which are best acquired through exploratory learig ad active studet egagemet. MidAmerica Eergy Compay participates i Iowa s STEM. Check the website for curret opportuities. STEM INITIATIVES MidAmerica Eergy ecourages our ecoomic developmet parters to support o workforce iitiatives offerig STEM evets to coect busiess with educatio. Examples may be LEGO leagues, robotics competitios or tech challeges. The program is ot available for idividual teams or sigular evets. Up to $250 per evet. A maximum of twelve projects throughout the year will be cosidered throughout the service territory. 8

11 SKILLED IOWA Skilled Iowa Iitiative is a program that provides assuraces to employers ad potetial employers that local workforces have the skills ad abilities to fill job opeigs. The iitiative promotes the Natioal Career Readiess Certificate (NCRC) testig to potetial job seekers, ecourage busiesses to hire certified workers whe applicable, ad provide resources to those lookig to improve their skills. More details are available at the website: MidAmerica Eergy Compay supports the Natioal Career Readiess Certificate ad recommeds other compaies to ecourage cadidates to obtai the NCRC for submissio with their applicatio credetials for all positios. For more iformatio regardig the NCRC ad how to obtai a certificate, visit their site at WORKFORCE RECRUITMENT MidAmerica recogizes workforce developmet ad ecoomic developmet go had i had. Creatig ext geeratio workers requires far-reachig parterships. Eligible project examples iclude recruitmet iitiatives, workforce studies, skill ad employmet eeds assessmets ad workforce brochures. Up to 50% of the project cost, ot to exceed $5,000. 9

12 SECTION VI PROFESSIONAL DEVELOPMENT SCHOLARSHIPS Ivestmet i huma capital is a priority for most orgaizatios. MidAmerca will parter to provide skill traiig required to execute effective ecoomic developmet programs. The Ecoomic Developmet Istitute, Commuity Developmet Academy, the Natioal Developmet Coucil, ad state ecoomic developmet orgaizatios provide advaced educatio for professioal ecoomic developers. SCHOLARSHIPS AVAILABLE: Basic Ecoomic Developmet course or approved equivalet. Advaced symposium, ecoomic developmet skills-related workshop or semiar. Ecoomic developmet programs to gai certificatio. Professioal Developers of Iowa educatio semiars. Up to 100% of the tuitio. MidAmerica s fudig is supplemetal to other ecoomic developmet scholarship awards received. 10

13 SECTION VII SPECIAL PROJECTS A matchig grat for special projects based upo immediate eed, local preparedess, plaig ad potetial for success will be cosidered. Examples of eligible projects iclude prospect respose projects, idustry specific or targeted idustry studies, pilot projects, iterships, uique Web-based marketig iitiatives ad browfield redevelopmet. Cotact a EcoomicAdvatage represetative for a iitial cosultatio o whether your project would qualify. Up to 50% of the total cost, ot to exceed $5,000, awarded to the project with greatest potetial for success. SECTION VIII APPLICATION FORM To use our olie form, click here. 11