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1 Optimize your business, enhance your profitability

2 Partner with R.N. Croft Financial Group INC. Your value increases with the number of services and products you can offer. By expanding your breadth of service, you can move towards a more holistic approach to helping your client meet their financial objectives. This improves your relationship and secures a long-lasting partnership. Financial Professionals build a better business with CROFT For most financial professionals, regulatory, compliance, and administrative burdens have become the central issue in practice management today. While we can t create more hours in the day, we can help you take back some of the time you currently spend on activities that don t build your business. If you re struggling to determine the model that will enable you to build the independent practice that best suits your needs and those of your clients, it s time to discover the R.N. Croft Financial Group Inc. investment professional platform. We align our interests with you and your clients through a fully integrated business platform that provides the freedom, flexibility and scalability to grow your business in the direction you choose. Focus on your natural strengths and manage your business more efficiently. You work for your clients we work for you.

3 Advisors, Exempt Market Dealers, Insurance Professionals Our service commitment to our partners and their clients is the cornerstone of our philosophy. We understand your needs in today s challenging financial environment. >> How do you find balance between growing and managing your practice and the obligations of maintaining regulatory and compliance standards? >> How do you maintain client contact on a timely basis to discuss financial needs? >> During periods of volatility, how do you rebalance all your clients accounts? >> How do you serve the needs of all clients while maintaining your image of professionalism and impartiality? >> How do you increase profitability, while controlling costs and delivering a top-shelf investment product and financial services? >> Where can you find a platform that lets you access any type of product and build your own unique portfolio solution? The Croft referral arrangement Our referral model allows you to free up time by passing administrative and compliance burdens on to us. Where products and services are limited, expand your business by providing your clients with access to every security: ETFs, stocks, bonds, options, mutual funds and more. Partner with R.N. Croft Financial Group Inc. to transform your business to the next level. By working with us, you can focus on the most important part of the investment process: your client. Our platform will help you to: Increase productivity Increase customer satisfaction and services Gain new customers Increase business value Manage compliance within the framework of your business Broaden product offerings, including stocks, bonds and options We align our interests with you and your clients through a fully integrated business platform that provides the freedom, flexibility and scalability to grow your business in the direction you choose.

4 The Croft Platform is a unique, professional, fee-based investment management solution designed to optimize your business. We deliver high-level administrative services alongside top-performing, professionally-managed and customizable portfolios. This helps you focus exclusively on building your business and increasing your revenue. The Croft custom asset management platform is customizable for any financial advisory model. Whether you outsource all your investment management, whether you use a cooperative business model, or whether you run a standalone full-service advisory business, we offer a complete range of asset-management solutions you can tailor precisely to meet your clients needs now, and as you grow your business into the future. Are there certain products that your clients would like to use today, but can t because of licensing restrictions? Did you know that R.N. Croft Financial Group is one of the few firms that actively use equity and exchange traded fund options to enhance portfolio cash flow and mitigate risk? Did you know that the typical short-term fixed income exchange-traded fund has a management fee that is one-sixth the cost of a similar mutual fund? Did you know that the ishares S&P/TSX 60 Index Fund has a management fee that is one-tenth the cost of a similar mutual fund? Did you know that we can include GIC investments as part of your consolidated portfolios? Did you know that we have actively managed Canadian equity pools that are part of a tax-efficient corporate class structure, for as low as 0.45% embedded fees (vs. a traditional retail mutual fund that would cost as much as 2.50% per annum)? Did you know that you can mix and match all of these options in a series of model portfolios that are unique to you and your clients? All managed by a dedicated platform portfolio manager.

5 The Croft Platform is a unique, professional, fee-based investment management solution designed to optimize your business. It s a unique program developed and supported by R.N. Croft Financial Group Inc., a boutique investment counseling/portfolio management firm, and a Canadian leader in customized asset-management solutions. The Croft team s 25-year history of innovative portfolio management and risk-control techniques stands behind our promise of performance. We have one of the most flexible platforms in the industry. We will help you weigh the advantages and challenges, but we recognize the decision is yours. Value Proposition For the EMD and MFDA, Insurance Registrants Simplified Compliance Compliance rests with Croft Financial Group A winning platform Separately managed accounts Actively managed pools Third party money managers Stocks, bonds, options Account opening assistance Higher sustainable revenue stream No payout grid means more income Licensing made simple If you directly contract with R.N. Croft Financial Group via a referral agreement; no need for MFDA license Advisor can work towards APM license or you can work as a non-licensed Investment Strategist Exit Strategy Croft can provide top dollar exit strategy Improve your relationships and secure a long-lasting partnership with your client.

6 The Croft platform is a powerful resource that will deliver a new level of efficiency for your business. R.N. Croft Financial Group Inc. provides a comprehensive range of innovative solutions to grow your business. Few platforms in our industry can deliver this level of... >> Administrative service >> Increase in earnings >> Massive reduction of compliance >> Professionally managed, customized portfolios We provide the support necessary for you to transition over to the Croft platform and continue to grow your business. This support includes assistance with practice management, advisory products, client communication, and compliance. We will work with you to help transition to managed accounts with the expertise of professional money managers and ongoing account monitoring. More than 50% of advisors time is spent administratively rather than with a client. By association, spending productive time with clients is the way to improve client satisfaction. The Croft platform is a powerful resource that will deliver a new level of efficiency for your business. Client pays less, you earn more Croft Financial Group Fees (referred to as Schedule A fees) 1% on first $500,000, 0.35% on amounts over $500,000 Fees are charged on the entire portfolio Includes all transaction costs No fee registered accounts You set your fee (Schedule B fees) Fees are deducted from client account and paid to you Typical cost to client including all fees is 2.25% on first $500,000, 1.10% on amounts over $500,000

7 E.M.D. Products croft investments you Insurance Products We enable you to offer a full-service wealth management solution for your clients: Reduce your administrative and compliance burdens and focus more time on building your business Provide your clients with better service and a greater selection of products to help meet their financial goals Do this for a fee lower than the industry standard while earning more for yourself! Exit Strategy We all have to think about transitioning our business at some point. Plan your exit strategy while you build equity in your firm, and when you re ready to slow down, Croft can offer you the maximum value for your business while ensuring your clients best interests are protected. The Next Step Book a meeting with an R.N. Croft representative to: >> Analyze current business and future plans >> Construct an individualized transition plan To find out more about our Referral Program please contact Croft Financial Group at or toll-free at , ext. 327, or via at

8 R.N. Croft Financial Group Inc. 218 Steeles Avenue East Thornhill, Ontario L3T 1A6 Tel: or toll-free ext. 327 Fax:

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