HOW ENCRYPTION STRENGTHENS SECURITY. THE LEADER IN ENCRYPTION

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1 HOW ENCRYPTION STRENGTHENS SECURITY THE LEADER IN ENCRYPTION

2 THE SECURITY YOU NEED NOW Whether you are a HIPAA-covered entity or business associate, the changes to HIPAA through the HITECH Act have expanded the privacy and security regulations affecting your organization, as well as penalties for non-compliance. In addition, you might also face state regulatory or PCI requirements. Your challenge is further compounded by recent increases in hacking and data interception, and greater use of mobile devices and cloud computing. We know the burden of complying with regulations can be stressful. But the cost of a breach is too high to ignore. Even one breach could result in government fines, legal fees and costs associated with notification and personal protection. And the resulting loss of trust with both patients and partners could impact your organization long-term. EASE OF USE ERASES EMPLOYEE CONCERNS Ease of use for our employees, as well as our business partners, and seamless integration within our environment were two of the driving factors in selecting Zix Encryption Services. - Jim Welsh Network Services Manager Bayhealth Medical Center As the most trusted encryption brand in healthcare, ZixCorp understands this reality. We invite you to learn more about Zix encryption and The Power of Everyone TM. THE POWER OF EVERYONE TM How often do you click send without a second thought? If you re like the typical corporate user, it s more than 100 times a day. 1 is still the most powerful tool in business. With it, your staff saves lives, nurtures relationships and protects investments. This reliance on should absolutely place it at the top of the healthcare compliance checklist because the same tool that empowers you puts you at risk of violating federal and/or state regulations. Zix connects and protects what matters. We manage all of the complexities of secure , so it s never a concern for you. We do this by harnessing The Power Of Everyone a community of tens of millions and growing. The people in our community all speak a common language and use a common platform, making life easier for everyone. By implementing an encryption solution with our unique community approach, your organization can use secure without any hassle. 70% OF COMPANIES SAY EASE OF USE FOR RECIPIENTS IS IMPORTANT TO VERY IMPORTANT. 1 56% OF COMPANIES SAY EASE OF USE FOR SENDERS IS IMPORTANT TO VERY IMPORTANT Ponemon Institute s Encryption Survey

3 CIRCLES NOT HOOPS Combined with our leading policy-based solution, the ZixDirectory removes extra steps and passwords to enable easy, transparent encryption. Our members can share encrypted exactly the same way they would conventional . With no hoops for users to jump through, it s easier to ensure that important information is protected in transit. And with so many members, it s likely that a large number of your partners are already a part of the community. The value of seamless collaboration can t be overstated. Whatever you do, is how you do it. And the easier communication becomes, the faster you can move forward. It s this very ease of use and trust that has fueled the explosive growth of the Zix community. WHEN IT COMES TO ENCRYPTION, HOW TO USE IT SHOULDN T BE THE CRYPTIC PART. encryption has been around for some time, but survey results show that most solutions are too complex for employees to use easily and consistently. As a result, frustration goes up, encryption use plummets and the whole solution becomes another problem to manage. Zix Encryption makes securing each and every patient s protected health information simple and allows us to focus on delivering the best care to our patients. - Joel Garmon Chief Information Security Officer Wake Forest Baptist Medical Center How frequently do employees ignore policies about ing unencrypted confidential documents? How frequently do employees mistakenly send unencrypted confidential information to recipients outside the organization? Never 1% Don t Know 19% Never 3% Don t Know 20% Not Frequently 11% Very Frequently 39% Not Frequently 14% Very Frequently 30% Frequently 39% Frequently 34%

4 WITH ZIX, COMMUNITY IS THE KEY Conventional encryption creates separate directories and requires extra steps and passwords to decrypt encrypted even between organizations using the same encryption solution. This produces friction for the sender and the recipient, slowing productivity and making it more likely that employees will not use secure communication methods. That introduces serious HIPAA compliance risks, placing your organization in very dangerous territory. is an everyday communication tool that shares an abundance of PHI and personal data. We trust that ZixCorp delivers leading encryption and allows us to do business securely and easily. - Michael Bargeron Chief Information Officer Health Advocates A conventional approach to encryption The community model from Zix

5 MAINTAINING COMPLIANCE AND YOUR REPUTATION For the last 10 years, ZixCorp has established itself as the proven leader, delivering encryption in a software-as-a-service (SaaS) architecture and meeting the encryption needs of the most trusted brands in healthcare including WellPoint, more than 30 Blue Cross Blue Shield organizations and one in every five U.S. hospitals. In addition, members of the FFIEC, divisions of the U.S. Treasury, the Securities and Exchange Commission, one in five U.S. banks and more than 20 state financial regulators have become part of the ZixDirectory community. DATA PROTECTION DOESN T HAVE TO BE A SCARY TOPIC The easier you make it to safely communicate using encrypted , the greater will be your peace of mind plain and simple. Joining the Zix community securely through the ZixDirectory makes compliance almost automatic. Sending encrypted becomes so fast and easy that workflows keep flowing. THE COST OF UNSECURED Secure, transparent communication with our regulators is an extra convenience and provides us with additional confidence in the solution. - John Ruzicka Chief Information Officer Citywide Banks THE AVERAGE ESTIMATED COST PER DATA BREACH IS $5.5M2 $194 PER COMPROMISED RECORD 2 2. Ponemon Institute s 2011 Cost of a Data Breach - United States released in March (http://www.ponemon.org/library/2011- cost-of-data-breach-united-states)

6 CLEAR THE PATH Your ability to offer sophisticated data security measures can be a services differentiator for your organization, building trust in every direction. That s The Power of Everyone. OUR TEAM IS HERE FOR YOU Our dedicated and experienced team has guided countless customers in their transition to the Zix solution. Ready to get started today? Our dedicated team can help. Visit us here to learn more: JOIN THE MOVEMENT Contact us at

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