Customer Engagement Solution

Save this PDF as:
 WORD  PNG  TXT  JPG

Size: px
Start display at page:

Download "Customer Engagement Solution"

Transcription

1 Solution Overview Customer Engagement Solution Improved One-to-One Marketing Channel Optimization Easy-to- Measure ROI Regulatory Compliance Simple End-to-End Solutions for Targeting and Executing the Right Offers any payment, from anywhere, at any time, through any medium

2 customer engagement solution Does your customer base respond as well as you d like to your company s offers? Identifying which consumers are more likely to respond to certain offers can help you maximize the effectiveness of your campaigns.

3 Help inspire your customers to take action by designing and implementing specialized one-to-one marketing campaigns. By incorporating proprietary analytics to segment your customer base and choose the best delivery channels, we can help you along each step of strategy design and execution. A seamless integration of our premier tools and processes provides a unique, all-encompassing solution to optimize your campaign efforts. Easy-to-measure return on investment (ROI) and continuous effort optimization help ensure you meet and exceed your goals. TSYS, an industry leader in payments, offers simple end-to-end solutions for targeting and executing the right offers. We specialize in combining optimal offerings with the right customer segments at the right time through elite segmentation strategies. At TSYS, we believe that acquisition and activation tactics have evolved from the days when the financial industry used the same static, one-size-fits-all approach. Our program enables you to increase profits from a decreasing pool of viable clients. The Benefits For marketing: Improved one-to-one marketing of your offerings. The key is to replace basic personalization with timely, relevant messaging to more effectively communicate and make offers to customers on an individualized basis. Ad revenue generation and crosssell opportunities for statements and e-statements. Documents like statements enjoy uniquely high levels of readership by your customers. We help our clients take advantage of the fact that about 95 percent of transactional documents are opened and read, according to InfoTrends 1. We can manage and broker white space on your correspondence, filling previously wasted blank space with prompts to act on intra-company cross-selling offerings. We can also help generate ad revenue from your commercial partners or other third parties. Easy-to-measure ROI. You can measure and compare ROI by analyzing different efforts to determine which ones have the best ROI. We can help you expand them to a larger population in your target market. Channel effectiveness. We recognize that the more avenues you have available to reach your customers, the more likely they ll be to receive your offers. Some consumers respond better when communicated through IVR; others prefer and even more may prefer mobile 1 InfoTrends August 20, 2007 Strategic Assessment

4 The Process Step 1 Define and establish goals for your campaign. What measurable goal would you like to meet? For example, increased recency (last usage), frequency and monetary value, or perhaps increased cross-selling, improved customer loyalty, or additional wallet-share. Step 2 Analyze and segment existing customer database. Segment customers into similar groups and create control and test groups with differing offers, such as APR rates or redemption time lengths. Establish key customer behaviors for card usage and the preferred method of contact. For TSYS accounts, the data and criteria available to segment are readily-accessible resources, facilitating easy-to-build predictive models. Step 3 Design the messaging and offerings for a variety of channels and deliver from any or all channels. These include real-time interactive voice response (IVR) or customer service scripts, , SMS-text for mobile or traditional mail. Step 4 Receive and collect responses to offers and measure the ROI of campaign. Step 5 Analyze the results, contrasting and comparing the test and control groups. How did results compare to the goals defined for the campaign? You can modify offerings based on your analysis and expand the campaign to additional groups within each segment. Step 6 Track s of different segments. Compare the control group with baseline offer and the test group with a different offer. For example, use convenience checks with 15% APR for the control group and give other sub-segments a lower APR. outreach when compared to traditional printed mailings. We can help determine which channels are most effective for each of your individual customers. Retention of your best customers. We can design and track the efficiency of your retention campaigns, such as loyalty and rewards points. For operations: Simpler vendor/partner management. You ll benefit from a single-source solution with one point of accountability for statements, payment cards, e-statements and e-messaging, IVR and customer service. Security. You ll have the comfort of working with the industry s standard bearer for data security. Our security exceeds industry standards and we ensure that no external data is transmitted to third parties for data analytics, IVR or live customer service agents, , card and card mailer production. We even offer on-site USPS mailing facilities. Regulatory Compliance. We are ready for impending legislation and regulations from all levels of government so you need not invest as much money or resources. We closely monitor the increasingly regulatory environment and how it impacts our clients communications. Reduced costs. Among several ways to reduce costs are decreased call center expenses and improved postal rates. Decreasing call volume to your customer service agents can be accomplished through improved messaging in different communication channels, including mobile, , IVR or print. TSYS clients can take advantage of the latest tools and technology to receive highly discounted postal rates for their print-based initiatives. The Process In Practice Example #1: Increase spend among top 10% customers. Step 1 - Goal definition: Increase wallet share of your top 10 percent of customers by 5 percent. Type of Account Holder Accounts Portflio % Big ticket but infrequent 321, % Front of wallet 612, % Day to day 175, % Inactive 908, % Revolver only-no purchases 225, % Low usage 302, % Step 2 Segmentation: Segment 10 percent using FICO or other scoring tools. Step 3 Strategy design and implementation: Offer a 2 percent discount in APR for future spend with control and test groups of differing percentage discounts. Implement the strategy among different channels such as or e-statements, mobile, statements/ printed documents or real-time customer service script. Step 4 Measure ROI: You can immediately track s instead of measuring the dollar value of respondents in an ongoing way. You can also compare and contrast the costs of offering lower APR rates to customers of varying risk. any payment, from anywhere, at any time, through any medium

5 Design 3 Design 3 Use Analytics to segment and customize 2 4 Receive Responses Use Analytics to segment and customize 2 Design 3 4 Use Analytics to segment and customize 6 Track Receive Response Responses Rates 2 5 Analyze Results 4 Receive Responses 6 Track Response Rates 5 Analyze Results 1 Define Goals 5 Analyze Results Control Group Test Group 1 Test Group 2 Test Group 3 Offer 0% discount in APR 2% discount in APR 3% discount in APR 4% discount in APR Result 500 responses 20% increase in 60% increase in 80% increase in Steps 5 and 6 Analyze differences in control and test groups: Use findings in the next campaign to optimize new efforts and increase s. Example #2: Reactivate your most promising inactive accounts. Scenario: You ve already spent upwards of $150 to acquire your customer. Do you want to lose the initial investment or incent your customer to reengage with the card? Step 1 Goal definition: increase recency (the last time your customer used your card) by 30 percent of your highest 20 percent of risk-worthy clients. Step 2 - Segment 20 percent of the 908,007 inactive card users with FICO and other scoring tools to target 181,601. Step 3 Strategy design and implementation: Offer a $10 prepaid card to a control group and activate it when the consumer spends $100 on a credit card you d like reactivated. Offer differing value prepaid cards in test groups. Implement the strategy among different channels such as or e-statements, mobile, statements/printed documents or real-time customer service script. Step 4 Measure ROI: You can immediately track s instead of measuring the dollar value of respondents in an ongoing way. You can also compare and contrast the costs of offering different value prepaid cards to customers of varying risk. Steps 5 & 6 Analyze the differences in control and test groups. Use findings in the next campaign to optimize new efforts and increase s. Type of Account Holder Accounts Portflio % Big ticket but infrequent 321, % Front of wallet 612, % Day to day 175, % Inactive 908, % Revolver only-no purchases 225, % Low usage 302, % Effort 1 Effort 2 Effort 3 Offer $5 Prepaid card $10 Prepaid card $15 Prepaid card Result 3% increase in 4% increase in 10% increase in

6 governmental regulatory concerns TSYS has a team dedicated to closely watching legislation being considered in Congress. As a strong partner, TSYS is positioned to support your compliance needs in a proactive rather than reactive nature. Expertise and Integration. With each step of the process, we employ a unique blend of proprietary tools and expertise to help you get the most out of your campaign efforts. With more than 25 years of experience, TSYS Output Services provides industry-leading print, payment card and electronic document solutions for multiple industries that range from financial services and insurance to health care, retail, and communication. With regulatory, data security and personalization requirements on the rise, TSYS is a trusted business partner that manages billions of business-critical documents and payment cards securely and efficiently for many of the best organizations in the world. any payment, from anywhere, at any time, through any medium

7

8 One TSYS Way Columbus, GA About TSYS As one of the world s largest payment services companies, the people, service and technology of TSYS enable hundreds of millions of consumers globally to navigate their lives with confidence and convenience everyday. TSYS (NYSE: TSS) offers unmatched flexibility, quality and control through a broad range of issuing and acquiring payment technologies, including consumer-finance, credit, debit, debt management, healthcare, loyalty, prepaid and other related services for financial institutions and retail corporations in any global region. TSYS global headquarters are located in Columbus, Georgia, with other local offices spread across the Americas, EMEA and Asia-Pacific. TSYS serves more than 300 clients in 75 countries, including relationships with 11 of the top 20 international banks. The people of TSYS are respected around the world for the spirit of true partnership they invest in every relationship and business decision. By the passion they bring to the world of payments, the people of TSYS are known as good people to do business with. Get to know us at tsys.com, or contact us at to learn more about how we can serve as the trusted agent in your payment strategies. asia-pacific commonwealth of independent states europe +44 (0) india & south east asia japan middle east & africa +971 (4) north & central america, mexico & the caribbean south america Total System Services, Inc.. All rights reserved worldwide. Total System Services, Inc., and TSYS are federally registered service marks of Total System Services, Inc., in the United States. Total System Services, Inc., and its affiliates own a number of service marks that are registered in the United States and in other countries. All other products and company names are trademarks of their respective companies. (06/2009)

Drive action at each stage of the customer life cycle OUTPUT SOLUTIONS FIT FOR THE ENTIRE CUSTOMER LIFE CYCLE

Drive action at each stage of the customer life cycle OUTPUT SOLUTIONS FIT FOR THE ENTIRE CUSTOMER LIFE CYCLE Solutions Overview OUTPUT SOLUTIONS FIT FOR THE ENTIRE CUSTOMER LIFE CYCLE Enhace one-to-one marketing Manage complexity Reduce costs Drive action at each stage of the customer life cycle with personalized

More information

It s more than a payment. People - Centered Payments. it s the purchase that made their house a home. an overview of our global payment solutions

It s more than a payment. People - Centered Payments. it s the purchase that made their house a home. an overview of our global payment solutions an overview of our global payment solutions People - Centered Payments SM It s more than a payment. it s the purchase that made their house a home. www.tsy s. com people-centered payments Who We Are From

More information

TSYS Analytics Intellisuite SM

TSYS Analytics Intellisuite SM Solutions Overview put your data into action with TSYS Analytics Intellisuite SM Enjoy richer insight through advanced dashboards Create and predictively test business strategies Take action and drive

More information

Build customer relationships. through document creation, presentment and archiving. Ease regulatory compliance. Enhance marketing efforts

Build customer relationships. through document creation, presentment and archiving. Ease regulatory compliance. Enhance marketing efforts Solutions Overview Managing the Transactional Document Life Cycle Increase callcenter efficiency Enhance marketing efforts Ease regulatory compliance Manage complexity Build customer relationships through

More information

TSYS Managed Services. Reduce your fraud exposure and losses by utilizing Fraud Mitigation Services from

TSYS Managed Services. Reduce your fraud exposure and losses by utilizing Fraud Mitigation Services from Solutions Overview Full Suite of Managed Services for Mitigating Fraud Leverage our global visibility to identify and prevent fraud Select from a suite of services to meet your needs Reduce your fraud

More information

CREDIT PROCESSING. First Data takes you beyond with Credit solutions designed to meet the ever-evolving needs of your customers.

CREDIT PROCESSING. First Data takes you beyond with Credit solutions designed to meet the ever-evolving needs of your customers. CREDIT PROCESSING First Data takes you beyond with Credit solutions designed to meet the ever-evolving needs of your customers. Enabling innovative solutions through strategic alliances HOW WILL YOU GO

More information

Best Practices for Relationship Marketing

Best Practices for Relationship Marketing WebTrends 851 SW 6th Ave., Suite 600 Portland, OR 97204 1.503.294.7025 1.503.294.7130 fax US Toll Free 1-877-WebTrends (1-877-932-8736) WebTrends Sales 1.888.932.8736 sales@webtrends.com Europe, Middle

More information

Mobile Banking Apps Becoming Financially Involved

Mobile Banking Apps Becoming Financially Involved Research Paper Mobile Banking Apps Becoming Financially Involved By Joseph Majestic Mobile is one topic that continues to garner significant attention across the banking and payments industries. A quick

More information

TSYS Managed Services. Improve customer service, reduce costs and strengthen customer relationships through. Leverage best-in-class customer service

TSYS Managed Services. Improve customer service, reduce costs and strengthen customer relationships through. Leverage best-in-class customer service Solutions Overview Contact Center and Servicing Solutions Cost-effective, customized strategies Leverage best-in-class customer service Global, multi-lingual service models Improve customer service, reduce

More information

Solutions. Loyalty & Reward Solutions Transform Your Business and Grow Your Revenue

Solutions. Loyalty & Reward Solutions Transform Your Business and Grow Your Revenue Solutions Loyalty & Reward Solutions Transform Your Business and Grow Your Revenue Solutions Financial institutions need to offer card products to stay competitive. But it is getting tougher to sustain

More information

www.tsys.com Solutions for Islamic Banking

www.tsys.com Solutions for Islamic Banking Solutions Overview Solutions for Islamic Banking Provide for a Growing Market Enhance Your Brand Grow Customer Loyalty Grow your Islamic card business and help clients stay aligned with Sharia law Solutions

More information

Doing Business With TSYS our approach to commerce and payments

Doing Business With TSYS our approach to commerce and payments Doing Business With TSYS our approach to commerce and payments www.tsys.com TSYS at a Glance our purpose is to Improve Lives and Businesses by Putting People at the Center of Payments. WHO WE ARE Company

More information

NCR LOYALTY PRO. For more information visit ncr.com

NCR LOYALTY PRO. For more information visit ncr.com NCR LOYALTY PRO For more information visit ncr.com NCR Loyalty Pro: fulfilling any marketing whim and want The food, drug, and mass merchandise segment is characterized by fierce competition, with customers

More information

Visa Consulting and Analytics

Visa Consulting and Analytics Visa Consulting and Analytics Issuer Acquirer Retailer Analytics and Information services: Issuer menu Issuers - Visa data driven insights We are in a unique position to inform our clients about performance

More information

Neil Hayward Customer Intelligence Solutions Program Manager SAS EMEA Copyright 2003, SAS Institute Inc. All rights reserved.

Neil Hayward Customer Intelligence Solutions Program Manager SAS EMEA Copyright 2003, SAS Institute Inc. All rights reserved. SAS Marketing Optimization Neil Hayward Customer Intelligence Solutions Program Manager SAS EMEA Copyright 2003, SAS Institute Inc. All rights reserved. Business pain! I m not getting the best financial

More information

GUIDE TO PURCHASING A PHONE SYSTEM FOR YOUR CALL CENTER

GUIDE TO PURCHASING A PHONE SYSTEM FOR YOUR CALL CENTER GUIDE TO PURCHASING A PHONE SYSTEM FOR YOUR CALL CENTER A STEP-BY-STEP PRIMER TO HELP YOU SELECT THE RIGHT SOLUTION FOR YOUR SMALL TO MIDSIZE BUSINESS GUIDE TO PURCHASING THE RIGHT PHONE SYSTEM FOR YOUR

More information

Genesys Notification Center

Genesys Notification Center Genesys Notification Center Benefits Optimize Campaign Results: Increase contact and response rates Decrease inbound call volumes Drive high-value inbound calls Simplify Compliance: Self-service rules

More information

A CREDIT CARD PROGRAM CAN BE A CREDIT UNION S HIGHEST-EARNING ASSET

A CREDIT CARD PROGRAM CAN BE A CREDIT UNION S HIGHEST-EARNING ASSET CSCU s payments solutions are tailored to what matters serving your members. A CREDIT CARD PROGRAM CAN BE A CREDIT UNION S HIGHEST-EARNING ASSET A Research Brief by: A Credit Card Program Can Be a Credit

More information

Total System Services, Inc. (TSS) - Financial and Strategic SWOT Analysis Review

Total System Services, Inc. (TSS) - Financial and Strategic SWOT Analysis Review Brochure More information from http://www.researchandmarkets.com/reports/1323192/ Total System Services, Inc. (TSS) - Financial and Strategic SWOT Analysis Review Description: Total System Services, Inc.

More information

TransPromo The New Communications Tool for Optimizing Cross-Selling Campaigns

TransPromo The New Communications Tool for Optimizing Cross-Selling Campaigns Brian Paulson Vice President, FIS Payment Output Solutions 800.822.6758 The payments industry is undergoing historic change due to emerging technologies, deregulation and financial market innovation. For

More information

Successful marketing in today s challenging insurance environment. Acquire new customers. Postal databases

Successful marketing in today s challenging insurance environment. Acquire new customers. Postal databases CONSUMER INFORMATION SOLUTIONS Insurance Successful marketing in today s challenging insurance environment With more options available to your customers and more businesses competing for those customers,

More information

WHITE PAPER DON T REACT ACT! HOW PROACTIVE REVENUE MANAGEMENT CAN PAY OFF BIG IN TODAY S MARKETS

WHITE PAPER DON T REACT ACT! HOW PROACTIVE REVENUE MANAGEMENT CAN PAY OFF BIG IN TODAY S MARKETS WHITE PAPER DON T REACT ACT! HOW PROACTIVE REVENUE MANAGEMENT CAN PAY OFF BIG IN TODAY S MARKETS CONTENTS EXECUTIVE SUMMARY 1 INTRODUCTION 2 REACTING TO A POOR CUSTOMER EXPERIENCE IS TOO LATE AND LEADS

More information

Trends in Credit, Debit and Prepaid Direct Marketing

Trends in Credit, Debit and Prepaid Direct Marketing Brochure More information from http://www.researchandmarkets.com/reports/605998/ Trends in Credit, Debit and Prepaid Direct Marketing Description: A time-saving, single-source reference on the latest trends

More information

Solutions. Billing and Payment Solutions for Billers A Multi-Channel, Integrated Approach to Reduce Costs and Delight Customers

Solutions. Billing and Payment Solutions for Billers A Multi-Channel, Integrated Approach to Reduce Costs and Delight Customers Solutions Billing and Payment Solutions for Billers A Multi-Channel, Integrated Approach to Reduce Costs and Delight Customers Solutions Are you looking to reduce costs, collect payments faster and delight

More information

We believe First Data is well positioned to take advantage of all of these trends given the breadth of our solutions and our global operating

We believe First Data is well positioned to take advantage of all of these trends given the breadth of our solutions and our global operating Given recent payment data breaches, clients are increasingly demanding robust security and fraud solutions; and Financial institutions continue to outsource and leverage technology providers given their

More information

FIS Active Analytics Suite. Delivering Segmentation-driven Digital Marketing, Merchant Offers

FIS Active Analytics Suite. Delivering Segmentation-driven Digital Marketing, Merchant Offers FIS Active Analytics Suite Delivering Segmentation-driven Digital Marketing, Merchant Offers Price Optimization and Risk Management Performance Analysis The FIS Active Analytics Suite helps financial institutions

More information

Creation of lead nurturing database revives languishing long-term prospects and accelerates the sales pipeline

Creation of lead nurturing database revives languishing long-term prospects and accelerates the sales pipeline September 2012 Creation of lead nurturing database revives languishing long-term prospects and accelerates the sales pipeline www.extendedpresence.com EPinfo@extendedpresence.com 303-325-8600 Business

More information

Wealth management offerings for sustainable profitability and enhanced client centricity

Wealth management offerings for sustainable profitability and enhanced client centricity Wealth the way we do it Wealth management offerings for sustainable profitability and enhanced client centricity The wealth management business is transforming. To delight their clients, firms must adopt

More information

Timetric. http://www.marketresearch.com/timetric-v3917/ Publisher Sample

Timetric. http://www.marketresearch.com/timetric-v3917/ Publisher Sample Timetric http://www.marketresearch.com/timetric-v3917/ Publisher Sample Phone: 800.298.5699 (US) or +1.240.747.3093 or +1.240.747.3093 (Int'l) Hours: Monday - Thursday: 5:30am - 6:30pm EST Fridays: 5:30am

More information

TABLE OF CONTENTS. Introduction: 3. Finding #1: Organizations are currently using a wide variety of contact channels to interact with customers 5

TABLE OF CONTENTS. Introduction: 3. Finding #1: Organizations are currently using a wide variety of contact channels to interact with customers 5 TABLE OF CONTENTS Introduction: 3 Finding #1: Organizations are currently using a wide variety of contact channels to interact with customers 5 Finding #2: Most organizations do not believe their current

More information

Cardholder Lifecycle Management. Jim Sheahan, VP Card Services, FIS

Cardholder Lifecycle Management. Jim Sheahan, VP Card Services, FIS Cardholder Lifecycle Management Jim Sheahan, VP Card Services, FIS Agenda What s changed? What s the same? Opportunities Cardholder lifecycle management Acquisition strategies Activation strategies Usage

More information

Easily Identify the Right Customers

Easily Identify the Right Customers PASW Direct Marketing 18 Specifications Easily Identify the Right Customers You want your marketing programs to be as profitable as possible, and gaining insight into the information contained in your

More information

Intevacon Fleet Card Solutions, LLC

Intevacon Fleet Card Solutions, LLC Intevacon Fleet Card Solutions, LLC Intevacon Fleet Card Program We are a software company specializing in fleet card processing. The Intevacon system is intelligently designed to allow petroleum marketers

More information

Good News Marketing Publishing & Subscription Services

Good News Marketing Publishing & Subscription Services Good News Marketing Publishing & Subscription Services December 2014 HH&S 27 Years of Good News Marketing HH&S have a unique experience in both newspaper circulation and subscription marketing Richard

More information

Are you ready to boost the effectiveness of your promotions and loyalty program?

Are you ready to boost the effectiveness of your promotions and loyalty program? Are you ready to boost the effectiveness of your promotions and loyalty program? Frequently Asked Questions About Enterprise Offer Management An NCR White Paper 2010 Experience a new world of interaction

More information

Cloud Call Centre. itouch Vision. This document gives an overview of the cloud call Centre and discusses the different features and functionality.

Cloud Call Centre. itouch Vision. This document gives an overview of the cloud call Centre and discusses the different features and functionality. itouch Vision Cloud Call Centre This document gives an overview of the cloud call Centre and discusses the different features and functionality. For further information, about implementation and pricing

More information

> Cognizant Analytics for Banking & Financial Services Firms

> Cognizant Analytics for Banking & Financial Services Firms > Cognizant for Banking & Financial Services Firms Actionable insights help banks and financial services firms in digital transformation Challenges facing the industry Economic turmoil, demanding customers,

More information

INSTANT FINANCIAL CARD ISSUANCE

INSTANT FINANCIAL CARD ISSUANCE INSTANT FINANCIAL CARD ISSUANCE Optimizing card programs to appeal to today s consumers By Ron Zanotti Senior Vice President Instant Issuance Solutions Datacard Group ABSTRACT The U.S. financial crisis

More information

Deploying Insights from Online Banking Analytics in Incremental Innovation

Deploying Insights from Online Banking Analytics in Incremental Innovation Universal Banking Solution System Integration Consulting Business Process Outsourcing The relevance of online analytics to banking In its 2010 report on the state of online banking in the United States,

More information

Explode Six Direct Marketing Myths

Explode Six Direct Marketing Myths White Paper Explode Six Direct Marketing Myths Maximize Campaign Effectiveness with Analytic Technology Table of contents Introduction: Achieve high-precision marketing with analytics... 2 Myth #1: Simple

More information

A Customer-Centric Approach to Regulatory Compliance. Trends and Tips for Success

A Customer-Centric Approach to Regulatory Compliance. Trends and Tips for Success A Customer-Centric Approach to Regulatory Compliance Trends and Tips for Success The need to avoid financial and reputational damage from the consequences of regulatory noncompliance is causing many banks

More information

Powering Performance with Customer Intelligence. Are you ready to make Customer Intelligence your performance advantage to outpace the competition?

Powering Performance with Customer Intelligence. Are you ready to make Customer Intelligence your performance advantage to outpace the competition? Powering Performance with Customer Intelligence Are you ready to make Customer Intelligence your performance advantage to outpace the competition? Frequently Asked Questions (FAQs) PNT Marketing Services

More information

Successful Analytics for Retail Marketers

Successful Analytics for Retail Marketers Successful Analytics for Retail Marketers Best practices for integrating analytics into your marketing strategy In the highly competitive retail marketplace, there is always a need to try and stay one

More information

CUSTOMER ENGAGEMENT BUILDING PERSONAL CONNECTIONS WITH YOUR CUSTOMERS

CUSTOMER ENGAGEMENT BUILDING PERSONAL CONNECTIONS WITH YOUR CUSTOMERS CUSTOMER ENGAGEMENT BUILDING PERSONAL CONNECTIONS WITH YOUR CUSTOMERS 1 Customer Engagement CUSTOMER ENGAGEMENT The rise of social networking, mobile technology and e-commerce gave brands and retailers

More information

Shawn Roberts TSYS Investor Relations +1.706.644.6081 shawnroberts@tsys.com

Shawn Roberts TSYS Investor Relations +1.706.644.6081 shawnroberts@tsys.com Total System Services, Inc. One TSYS Way Post Office Box 2567 Columbus GA 31902-2567 +1.706.649.2307 / +1.706.649.5740 www.tsys.com PRESS RELEASE For immediate release: Contacts: Cyle Mims TSYS Media Relations

More information

Reactivating Lapsed Donors: How to Use Loyalty and Philanthropic Segmentation to Optimize Donor Reactivation

Reactivating Lapsed Donors: How to Use Loyalty and Philanthropic Segmentation to Optimize Donor Reactivation Reactivating Lapsed Donors: How to Use Loyalty and Philanthropic Segmentation to Optimize Donor Reactivation Richard Becker, President, Target Analytics Business Challenge: Nonprofit organizations are

More information

MetaResponse Group, Inc. is a leading provider of

MetaResponse Group, Inc. is a leading provider of MetaResponse Group, Inc. is a leading provider of turnkey Direct Marketing solutions that utilize permission based Email and Postal list media. Our List Brokerage services help clients select and acquire

More information

customer care solutions

customer care solutions customer care solutions from Nuance white paper :: Proactive Notifications for the Retail Banking Industry A Nuance Customer Care White Paper introduction The recent economic downturn has created some

More information

CASE STUDY CARDS: DRIVING PROFITABLE GROWTH

CASE STUDY CARDS: DRIVING PROFITABLE GROWTH CASE STUDY CARDS: DRIVING PROFITABLE GROWTH Executive Summary Business Situation Mid-size Retail Bank in the Middle East Retail Portfolio consisting of Credit Cards and Personal Loans Relatively small

More information

CREDIT CARD SOLUTIONS

CREDIT CARD SOLUTIONS CREDIT CARD SOLUTIONS Our Approach Is Based On Building Long-Term Relationships At Elan, we work towards building strong, lasting partnerships based on transparency and trust. These tenets help ensure

More information

Segmentation, Targeting, and Positioning Cornerstones of a Successful Loyalty Program

Segmentation, Targeting, and Positioning Cornerstones of a Successful Loyalty Program perspective Segmentation, Targeting, and Positioning Cornerstones of a Successful Loyalty Program Abstract Stiff competition and multiplicity of options in today s marketplace are compelling marketing

More information

Comprehensive Payment Card Solutions

Comprehensive Payment Card Solutions Comprehensive Payment Card Solutions Services provided by The Power of Partnership Maximize Performance by Joining Two Industry-Leading Cooperatives As financial cooperatives, Corporate One Federal Credit

More information

Mobile Thought Leadership > US

Mobile Thought Leadership > US > www.fico.com Make every decision count The Mobile Revolution Mobile technology is revolutionizing the way we live. The number of smartphone users globally has already topped the one billion mark, and

More information

Optimising real-time marketing. An Experian white paper

Optimising real-time marketing. An Experian white paper Optimising real-time marketing An Experian white paper January 2009 Executive Summary In an age where direct marketing effectiveness is declining, organisations are increasingly using marketing when customers

More information

Mobile Marketing Best Practices

Mobile Marketing Best Practices Mobile Marketing Best Practices TABLE OF CONTENTS Why Mobile Marketing...1 Creating a Solid Foundation...2 Executing Effectively...3 Tackling Advanced Tactics...4 Next Steps...5 About Genesys...5 Why Mobile

More information

Genesys Outbound Engagement Center

Genesys Outbound Engagement Center Genesys Outbound Engagement Center Benefits Optimize Campaign Results: Increase contact and response rates Decrease inbound call volumes Drive high-value inbound calls Maximize Agent Productivity: Increase

More information

Solutions Overview. Relevant Messages. Platform The industry s most scalable, reliable and secure platform

Solutions Overview. Relevant Messages. Platform The industry s most scalable, reliable and secure platform Company Overview Experian CheetahMail is the trusted service provider of email marketing and customer intelligence technologies for top enterprises worldwide. With the industry's largest client services

More information

Our job is. To Increase. Your sales

Our job is. To Increase. Your sales Our job is To Increase Your sales We bring you NEW CUSTOMERS u Trying your restaurant for the very first time u Excited about your special offer to them u Bringing family and friends with them u Seeking

More information

Marketing Automation with Microsoft Dynamics

Marketing Automation with Microsoft Dynamics Marketing Automation with Microsoft Dynamics Deliver impactful marketing campaigns and consistent communications with Microsoft Dynamics CRM for Marketing Provide marketing professionals with robust data

More information

Smart shopping with your bank Card Linked Offers and Merchant Funded Rewards The Next Generation Loyalty Program

Smart shopping with your bank Card Linked Offers and Merchant Funded Rewards The Next Generation Loyalty Program Smart shopping with your bank Card Linked Offers and Merchant Funded Rewards The Next Generation Loyalty Program Business ValueBusiness Value The Four Strategic Technology Areas The Must Haves for Competitive

More information

Raising the Bar of Customer Loyalty Programs

Raising the Bar of Customer Loyalty Programs Raising the Bar of Customer Loyalty Programs Identifying Your Best Customers and Driving Their Most Profitable Behavior by Carlos Dunlap, Vice President, Strategic Services, Maritz Loyalty Marketing A

More information

Products. Small Business Banking Banking Solutions That Meet the Needs of Your Small Business Customers

Products. Small Business Banking Banking Solutions That Meet the Needs of Your Small Business Customers Products Small Business Banking Banking Solutions That Meet the Needs of Your Small Business Customers Products Small businesses make up 10 percent of a bank s accounts on average, but typically generate

More information

INCREASE REVENUES AND CONTROL OPERATING COSTS WITH OUTBOUND DIALING, CAMPAIGNING, AND SCRIPTING

INCREASE REVENUES AND CONTROL OPERATING COSTS WITH OUTBOUND DIALING, CAMPAIGNING, AND SCRIPTING brochure MITEL MiCONTACT CENTER OUTBOUND INCREASE REVENUES AND CONTROL OPERATING COSTS WITH OUTBOUND DIALING, CAMPAIGNING, AND SCRIPTING Does your business need to streamline your outbound contact center

More information

D&B Optimizer Powered by Acxiom

D&B Optimizer Powered by Acxiom D&B Optimizer Powered by Acxiom Increase campaign efficiency, improve response rates, and reveal new opportunities by identifying and enriching more business and commercial records in your databases Enable

More information

Customer Lifecycle Management. A more synchronized, automated, profitable experience at every stage of the customer journey.

Customer Lifecycle Management. A more synchronized, automated, profitable experience at every stage of the customer journey. Customer Lifecycle Management A more synchronized, automated, profitable experience at every stage of the customer journey. Customer engagements cut across multiple products, disparate technologies and

More information

The Scientific Guide To: Email Marketing 30% OFF

The Scientific Guide To: Email Marketing 30% OFF The Scientific Guide To: Email Marketing 30% OFF Who is this guide for? All Marketing and ecommerce Managers at B2C companies. Introduction Science gives us the power to test assumptions by creating experiments

More information

Customer Segmentation and Profitability

Customer Segmentation and Profitability Customer Segmentation and Profitability Building Loyal, Profitable Customers S O L U T I O N P A P E R : FINANCIAL SERVICES SOLUTION PAPER: FINANCIAL SERVICES Customer Segmentation and Profitability Building

More information

How to make effective Outbound Contact Center. Taweewut Waicharoen April 9,09

How to make effective Outbound Contact Center. Taweewut Waicharoen April 9,09 How to make effective Outbound Contact Center Taweewut Waicharoen April 9,09 Agenda Overview of Outbound Contact Center Telemarketing and Collection business practices Virtual Agents KPI in Contact Center

More information

10 Steps to a Multichannel Strategy and an Exceptional Customer Experience

10 Steps to a Multichannel Strategy and an Exceptional Customer Experience 10 Steps to a Multichannel Strategy and an Exceptional Customer Experience Jesús Hoyos CRM industry analyst and advisor Brad Herrington Principal Solutions Architect Interactive Intelligence, Inc. Contents

More information

Safe Harbor Statement

Safe Harbor Statement Safe Harbor Statement The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment

More information

Modern Customer Care In a Multi-Channel World

Modern Customer Care In a Multi-Channel World An Oracle White Paper March 2015 Modern Customer Care In a Multi-Channel World By David Lanning, Senior CX Strategist and Jeff Griebeler, Principal Sales Consultant Executive Overview The Connected Customer

More information

product flyer Single, full-featured solution flexible, personalized experience Highly extensible and secure

product flyer Single, full-featured solution flexible, personalized experience Highly extensible and secure DELIVERS control, choice AND FLEXIBILITY product flyer ACI architect banking Single, full-featured solution flexible, personalized experience Highly extensible and secure ACI Architect Banking TM is a

More information

Three proven methods to achieve a higher ROI from data mining

Three proven methods to achieve a higher ROI from data mining IBM SPSS Modeler Three proven methods to achieve a higher ROI from data mining Take your business results to the next level Highlights: Incorporate additional types of data in your predictive models By

More information

Customer Relationship Management in Corporate Banking

Customer Relationship Management in Corporate Banking TRAINING PROGRAMME The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. Customer Relationship Management in Corporate Banking Using corporate

More information

Revenue Enhancement and Churn Prevention

Revenue Enhancement and Churn Prevention Revenue Enhancement and Churn Prevention for Telecom Service Providers A Telecom Event Analytics Framework to Enhance Customer Experience and Identify New Revenue Streams www.wipro.com Anindito De Senior

More information

IS YOUR MARKETING INVESTMENT DELIVERING EXPECTED RETURNS? October 2009

IS YOUR MARKETING INVESTMENT DELIVERING EXPECTED RETURNS? October 2009 IS YOUR MARKETING INVESTMENT DELIVERING EXPECTED RETURNS? October 2009 Is your marketing investment delivering expected returns? Just ask Nielsen by Chang Park, Executive Director, Nielsen Analytic Consulting,

More information

Increasing Marketing ROI with Customer Analytics. 2013 IBM Corporation

Increasing Marketing ROI with Customer Analytics. 2013 IBM Corporation Increasing Marketing ROI with Customer Analytics 1 The agenda The Marketer s Evolving Role Data/Analytics Based Decisions Customer Analytics to Increase ROI ROI in Action 2 The Marketer s Evolving Role:

More information

Transforming customer service with business analytics

Transforming customer service with business analytics IBM Software Business Analytics Customer Service Transforming customer service with business analytics 2 Transforming customer service with business analytics Contents 2 Overview 2 Customer service is

More information

IBM SPSS Direct Marketing

IBM SPSS Direct Marketing IBM Software IBM SPSS Statistics 19 IBM SPSS Direct Marketing Understand your customers and improve marketing campaigns Highlights With IBM SPSS Direct Marketing, you can: Understand your customers in

More information

SAS. Fraud Management. Overview. Real-time scoring of all transactions for fast, accurate fraud detection. Challenges PRODUCT BRIEF

SAS. Fraud Management. Overview. Real-time scoring of all transactions for fast, accurate fraud detection. Challenges PRODUCT BRIEF PRODUCT BRIEF SAS Fraud Management Real-time scoring of all transactions for fast, accurate fraud detection Overview Organizations around the globe lose approximately 5 percent of annual revenues to fraud,

More information

Digital Self Service. Reduce costs and maximize customer relationships by creating meaningful personalized self-service experiences.

Digital Self Service. Reduce costs and maximize customer relationships by creating meaningful personalized self-service experiences. Digital Self Service Reduce costs and maximize customer relationships by creating meaningful personalized self-service experiences. Give customers the answers they re looking for and you ll get the results

More information

RFM Analysis: The Key to Understanding Customer Buying Behavior

RFM Analysis: The Key to Understanding Customer Buying Behavior RFM Analysis: The Key to Understanding Customer Buying Behavior Can you identify your best customers? Do you know who your worst customers are? Do you know which customers you just lost, and which ones

More information

FOUR QUESTIONS TO ASK YOURSELF WHEN RESEARCHING A NEW POS SYSTEM. An NCR White Paper

FOUR QUESTIONS TO ASK YOURSELF WHEN RESEARCHING A NEW POS SYSTEM. An NCR White Paper FOUR QUESTIONS TO ASK YOURSELF WHEN RESEARCHING A NEW POS SYSTEM An NCR White Paper So you are looking for a new POS system. In today s complex restaurant environment, innovation and technology are moving

More information

CRM. Best Practice Webinar. Next generation CRM for enhanced customer journeys: from leads to loyalty

CRM. Best Practice Webinar. Next generation CRM for enhanced customer journeys: from leads to loyalty CRM Best Practice Webinar Next generation CRM for enhanced customer journeys: from leads to loyalty Featured guest speaker Leslie Ament SVP Research and Principal Analyst at Hypatia Research Group and

More information

ATA DRIVEN GLOBAL VISION CLOUD PLATFORM STRATEG ON POWERFUL RELEVANT PERFORMANCE SOLUTION CLOU IRTUAL BIG DATA SOLUTION ROI FLEXIBLE DATA DRIVEN VI

ATA DRIVEN GLOBAL VISION CLOUD PLATFORM STRATEG ON POWERFUL RELEVANT PERFORMANCE SOLUTION CLOU IRTUAL BIG DATA SOLUTION ROI FLEXIBLE DATA DRIVEN VI ATA DRIVEN GLOBAL VISION CLOUD PLATFORM STRATEG ON POWERFUL RELEVANT PERFORMANCE SOLUTION CLOU IRTUAL BIG DATA SOLUTION ROI FLEXIBLE DATA DRIVEN VI WHITE PAPER Business and Revenue Challenges of Big Data

More information

Tapping the Markets of Un/derbanked Women and Youth: Diamond Bank, Nigeria. August 14, 2013 Durban, South Africa

Tapping the Markets of Un/derbanked Women and Youth: Diamond Bank, Nigeria. August 14, 2013 Durban, South Africa Tapping the Markets of Un/derbanked Women and Youth: Diamond Bank, Nigeria August 14, 2013 Durban, South Africa Women s World Banking s Global Footprint + 30 years being the largest network in microfinance

More information

Future of Money: Digital Payment Advisors Will Transform the Payment Landscape

Future of Money: Digital Payment Advisors Will Transform the Payment Landscape G00248422 Future of Money: Digital Payment Advisors Will Transform the Payment Landscape Published: 11 April 2013 Analyst(s): Alistair Newton DPAs are applications on a customer's mobile device that recommend

More information

TSYS FRAUD MANAGEMENT SOLUTIONS

TSYS FRAUD MANAGEMENT SOLUTIONS Solutions Overview TSYS FRAUD MANAGEMENT SOLUTIONS Minimise costs associated with fraud and risk Protect customers trust and loyalty Improve customer service A Fully Integrated Real-Time End-to-End Solution

More information

Marketing Services. Custom New Account Acquisition Campaign

Marketing Services. Custom New Account Acquisition Campaign Marketing Services Custom New Account Acquisition Campaign DCCU Adds Average of 300 New Cards/Month with Help of Advisors Plus Overview Client Profile Waynesboro DuPont Employees Credit Union opened in

More information

Target Analytics Nonprofit Cooperative Database

Target Analytics Nonprofit Cooperative Database Target Analytics Nonprofit Cooperative Database Solution Overview Target Analytics Nonprofit Cooperative Database Lists and Predictive Models for Effective Fundraising You know how challenging it is to

More information

Webtrends for Retail

Webtrends for Retail Webtrends for Retail Revolutionize Your Customers End-To-End Experiences Across Digital Channels solution brief JAN 2013 2013 Webtrends, Inc. www.webtrends.com. Webtrends for Retail Revolutionize Your

More information

The Three D s of Onboarding Success

The Three D s of Onboarding Success The Three D s of Onboarding Success by Stephen Nikatas, Harland Clarke Senior Marketing Strategist MARKETING SERVICES Let s start with the good news: According to a recent banking survey conducted by Forrester

More information

Magento Extension for Integrated Email Marketing

Magento Extension for Integrated Email Marketing Magento Extension for Integrated Email Marketing The Jarrang email marketing extension for Magento: Make your email marketing go further and deliver more Communicating effectively with your customers is

More information

White Paper. Segmentation in the Healthcare Insurance Industry

White Paper. Segmentation in the Healthcare Insurance Industry White Paper Segmentation in the Healthcare Insurance Industry White Paper Overview Segmentation is used in a variety of ways by businesses today. The two most common applications of segmentation are reporting/analysis

More information

Peer-to-Peer Event Fundraising Benchmark Study. Key Performance Benchmarks for the Six Primary Types of Events

Peer-to-Peer Event Fundraising Benchmark Study. Key Performance Benchmarks for the Six Primary Types of Events Peer-to-Peer Event Fundraising Benchmark Study Key Performance Benchmarks for the Six Primary Types of Events PUBLISHED OCTOBER 2010 TABLE OF CONTENTS Introduction...3 Event Types...4 Measuring Success:

More information

FICO Enterprise Fraud and Security Management. > Protection with a holistic view.

FICO Enterprise Fraud and Security Management. > Protection with a holistic view. FICO Enterprise Fraud and Security Management > Protection with a holistic view. > Fraud is everywhere. It s pervasive, invasive and harms customers, merchants and institutions alike. How can you keep

More information

IVR CRM Integration. Migrating the Call Center from Cost Center to Profit. Definitions. Rod Arends Cheryl Yaeger BenchMark Consulting International

IVR CRM Integration. Migrating the Call Center from Cost Center to Profit. Definitions. Rod Arends Cheryl Yaeger BenchMark Consulting International IVR CRM Integration Migrating the Call Center from Cost Center to Profit Rod Arends Cheryl Yaeger BenchMark Consulting International Today, more institutions are seeking ways to change their call center

More information

Taking Control with Marketing Optimization

Taking Control with Marketing Optimization WHITEPAPER / SITE OPTIMIZATION Taking Control with Marketing Optimization Personalization is Key to Success INTRODUCTION Your company spends lots of money driving people to your site. Is your organization

More information

customer care solutions

customer care solutions customer care solutions from Nuance white paper :: The Business Case for Speech-Enabled Self-Service NUANCE :: customer care solutions Introduction Despite the noble goals of customer service to increase

More information