BYOD: No Longer "If" but "How" Justin Martin Regional Product Manager Greg Slade Director Product Management

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1 Justin Martin Regional Product Manager Greg Slade Director Product Management

2 Your Presenters Part of the UP&P User Protection and Productivity Group Customer advocates for the Enterprise Mobility Product Team Worldwide, geographically focused

3 Takeaway #1 Grasp: a deeper understanding of today's biggest BYOD (Bring Your Own Device) challenges

4 Takeaway #2 Learn: interesting and safe methods for enabling mobile devices with secure corporate access and harness productivity through BYOD

5 Takeaway #3 Examine: best practices of a successful BYOD program and formulate how to develop and deploy/refine your BYOD practice

6 Our Session Goals around BYOD 1. Grasp a deeper understanding of today's biggest BYOD (Bring A deeper Your Own understanding Device) challenges of challenges 2. Harness Learn productivity interesting and through safe methods BYOD for enabling mobile Formulate, devices with and secure deploy/refine corporate your access BYOD and practice harness productivity through BYOD 3. Examine best practices of successful BYOD programs. Formulate how to develop and deploy/refine your BYOD practice

7 Polling intro

8

9

10

11 Why BYOD?

12 How did we get here? Most everyone has a device Most don t like carrying two devices We know how to use them We like using our devices we chose and configured We need to be productive on/with corporate assets

13

14 Evolving Definition BYOD Bring or Buy your own device? Dude, hook my tablet up to the wireless network? CYOD (Choose your own device) Choose from a Corporate provided list, who buys it? Choose from a Corporate provided list, based on role then who buys it? Choose from an internal store? Wait, so what level of service do we provide? How do I get reimbursed for my data plan usage?

15 Challenges 15 Mobile is a User-X driven consumer market, the Enterprise is late to the game Aligning with Compliance can be difficult Sarbanes Oxley, HIPPA, etc. Defining new company policies and managing the thrash that follows Gathering the right players from legal, I.T., the Business Legal: litigators preparing for battle 15% 85 Of employees believe they have "none to minimal" responsibility to protect corporate data stored on their personal devices. -Osterman Research

16 Where to start Start from a user perspective Productivity without Compromise We are all end users

17 Succeed with Unity an interesting idea

18 The Desires of the User Versus IT Staff User Unity IT Staff Freedom, Privacy & Productivity Easy access to files, apps, Use the latest technology & apps Personal stuff is untouched Do it themselves (i.e. Self-Service) Simple, Secure & Reliable Protect company information Only let authorized users in Easy to work with and reliable Reporting, audit & monitor BYOD: No Longer "If" but "How 18

19 Success will begin with user Empathy We are the peers we seek to delight and we want to get stuff done Why not utilize a mature and active UX industry Develop Mobile Empathy: understand the users problems

20 Alan Eustace Google We think about the user first, and when you think about the user, you have to look at all the little intricate details about how they interact with your product

21 Jonathon Ive Apple We wanted to get rid of anything other than what was absolutely essential To do so required total collaboration... We kept going back to the beginning, again and again.

22 We are the users we seek to help Our own device Or a device I choose With our data And access to co. Using mobile co. apps

23 Simply: Understand user needs and problems Then understand Business needs and problems Find natural intersections and expand from there Balance

24

25 Best (practices) and Safest methods

26 From your simple Starting point Be deliberate about device access and understand risk vs. reward Build new policies for BYOD Allow users their freedom without compromise

27 Legal Considerations Despite the potential cost savings of BYOD, many lawyers fear that allowing employees to use personal devices for business purposes will lead to increased data privacy, ownership and security challenges. New mobile technologies combined with good internal policies is empowering in-house counsel to become part of the organization s solution and step away from playing the role of the bad cop when it comes to implementing a mobile device strategy. Even still teams are gearing up for litigation

28 General Data Protection Regulation (GDPR) Draft adopted by EU Parliament DPA Data Protection Act Responsibilities Simple guidance for user centricity /Data_Protection/Practical_application/ico_bring_your_own_device_byod_guidance.ashx

29 MVP Get some This is typically where BYOD starts and is the first thing that IT typically wants to offer with BYOD Native App vs. secure Offer automatic configuration for the users + upfront enrolment and enforce access control

30 Typical next steps + MDM This is more Device Control vs. App Control Offer some DLP controls Ability to wipe at the App level (ios with managed app) Introduce Content delivery (Enterprise App Store) and synchronization to appropriate users Ensure device password set (personal device?)

31 Best Productivity without Compromise App centric + anti-malware and anti-madware Focus on the App and Business Data (What s next for devices?) Wrap in-house Apps and extend data protection to 3 rd Party Secured Apps (Sealed) Wipe at the App and Business Data level when the device is out of policy or based on check-in time Protect the data flow Introduce Advanced Content delivery/collaboration (Enterprise App Store) and synchronization to appropriate users

32 Symantec App Center Truly Solves BYOD Clear Separation of Corporate & Personal Data Allow Personal Devices Access to corporate information, securely Auto-configuration of settings like Wi-Fi, VPN Lock and wipe specific corporate data only Personal apps Personal data Privacy - Addressed No device level controls No monitoring of device apps or data Focus on corp. data and apps vs. entire device Corporate apps Per-app policies Pinpoint revocation 32

33 Now what?

34 Use this slide once you get back to the office Setup an onsite discussion with a Symantec team Level set on your appetite for BYOD + what and when Understand users challenges Then understand the needs of the business Define your intersect points Build a team from needed areas Strive toward an MVP It ll be art, so have fun with it!

35 Questions?

36 Conference activities Symantec Mobility Solutions: Discover the productivity and security benefits of a mobile app management strategy Visit the Symantec Mobility Solutions Booth in the Experience Zone booth #6 to see the Enterprise App Store in action and try it out for yourself

37 Suggested Session continue the conversation The New Mobile User Tuesday at 4:00 pm

38 38

39 Thank you YOUR FEEDBACK IS VALUABLE TO US! Please take a few minutes to fill out the short session survey available on the mobile app the survey will be available shortly after the session ends. Watch for and complete the more extensive post-event survey that will arrive via a few days after the conference. To download the app, go to or search for Vision 2014 in the itunes or Android stores.

40 Thank you! Greg Slade Justin Martin Copyright 2014 Symantec Corporation. All rights reserved. Symantec and the Symantec Logo are trademarks or registered trademarks of Symantec Corporation or its affiliates in the U.S. and other countries. Other names may be trademarks of their respective owners. This document is provided for informational purposes only and is not intended as advertising. All warranties relating to the information in this document, either express or implied, are disclaimed to the maximum extent allowed by law. The information in this document is subject to change without notice.

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