Stay Top of Mind with NetPlus Alliance Marketing

Transcription

1 Stay Top of Mind with NetPlus Alliance Marketing Media Guide An Overview NetPlus Alliance helps you put your message where it will have the greatest impact with distributor members with affordable ad rates through key NetPlus communications: NetPlus Exchange Newsletter (print & digital version) contains a mix of supplier ads, program info, editorials and group updates, weblinks. Product Advertorials allow you to gain brand and product exposure through a full-page advertorial highlighting the key features and benefits of your newest products and services. Custom Bulk or Targeted Campaigns customized using your content, images, videos and links - with NetPlus click through results and lead follow up. Monthly e-newsletters delivers updates to our members on your new products, limited-time promotions, specials and pricing updates. Products & Promotions e-newsletter. Grow Together Group Updates e-newsletter. e-newsletter Box Ads and Skyscraper Ads. Customized Online Survey asks the questions YOU want to ask and provides insights through custom-targeted surveys to our members includes detailed results. Web Box Ads prominently featured on the homepage of NetPlusAlliance.com

2 Newsletter Advertising Rates & Sizes (Print & Digital) Type 1X 2X 4X Size (w x h) Featured Supplier Product Advertorial $1175 $675 2 pg (max 675 words per page) Maximum 500 words Inside front or back cover $675 $625 $ x Full page $575 $525 $ x /2 page $475 $425 $ x 4 (H) or x (V) 1/4 page $375 $325 $ x * 15% discount on ad contracts paid in full at time of signing. FULL PAGE 1/2 PAGE (H) FEATURED SUPPLIER x x 4 1/2 PAGE (V) x /4 PAGE x Newsletter Close Dates ( ) Month Ad Close OCT/NOV 9/06/2013 DEC/JAN 11/08/2013 FEB/MAR 1/10/2014 APRIL/MAY 3/07/2014 JUNE/JULY 5/09/2014 AUG/SEPT 7/11/2014 Design Recommendations For Feature and Advertorial Submissions Provide all content in electronic format ideally as Adobe InDesign files All provided images including company logo need to be saved in CMYK mode at 300 DPI. EPS or TIFF images are preferred Fonts: ITC Franklin Gothic Standard, book or heavy

3 & e-newsletter Send your marketing content for the e-newsletters to design, delivery & follow-up e-newsletter skyscraper ad (160x320 pixels) e-newsletter box ad (225x187 pixels) e-newsletter content submission $375 $150 FREE Skyscraper 160x320 pixels Box ad 225x187 pixels Distributor Survey Survey design, delivery & follow-up $650 Production Contact for all Materials Web Advertising Rates Box ad (300x250 pixels) $225/month For ad specs, availability and booking, please contact: Jennifer Murphy Zachary Brado Phone: (716)

4 i-marketing You re in control of your own success. In business, marketing often gets moved to the bottom of the priority list. Your time is limited, yet you want to make a good impression on your customers with a message that results in action. Enter NetPlus i-marketing NetPlus offers a unique benefit for our members called i-marketing. This easy-to-use, on-demand marketing platform produces high quality fliers, postcards and ads for end-user customers that meet brand and co-op standards. It meets the demands of suppliers and the needs of distributors. Everybody wins. i-marketing is our new marketing platform available through the NetPlus Partner Portal. Suppliers provide perfectly-designed templates and messages that are pre-approved for distributor use all with the option of customization, so projects can fit users, markets and most importantly customers. i-marketing makes it easy to design it, print it, manage lists, contacts and customer relationships and more. It s also a great way to manage all the projects previously created through the system making it easy to reprint as is or make a simple change. All through i-marketing. All through NetPlus Alliance.

5 i-marketing For Suppliers It s a problem many companies face. You have a brand you ve built and protected for years. You have guidelines and standards. But at the regional level it s easy for the execution of local marketing materials and brand standards to lose their way. For supplier use of the system i-marketing is a small cost to pay for complete brand control at the distributor level. We upload templates for your ads, mailers, fliers and more You provide your approved text, images and logos You allow your distributors to make it their own by adding variable addresses, logos and contacts Includes list management Printing/shipping/fulfillment Option to tie-in co-op reimbursement funds For more information on requirements and pricing for i-marketing, please contact: Jennifer Murphy, Vice President of Marketing & COO jennifer.murphy@netplusalliance.com