Small Business CRM Solutions

Transcription

1 Top 10 Small Business CRM Vendors Revealed 2008 Profiles of the Leading CRM Vendors Find the best customer relationship management system for your small business.

2 About Small Business CRM Customer relationship management (CRM) isn t just for large corporations anymore. In today s increasingly competitive business environment, where customer service is a key differentiator, the use of CRM technologies is not only beneficial it s critical, even for smaller companies. But, enterprise-scale CRM systems can be quite intimidating for smaller businesses. They come with hefty price tags and complex implementations, requiring more financial and IT resources than smaller companies can spare. Additionally, their massive features sets often provide more functionality than a small business needs. Until recently, only larger organizations have been able to reap the benefits of customer relationship management. But, several vendors have emerged with lite or small business CRM solutions, to satisfy the needs of the small- to mid-sized market and give smaller companies the same competitive edge. What is Small Business CRM? Small business CRM, or CRM lite, provides basic contact management capabilities, without all the complex functions that only larger organizations require. They are designed to support limited groups of simultaneous users (usually 100 or less) over LANs, rather than large user bases spread out over distributed, multi-server networks. Some of the more advanced capabilities that come standard with enterprise-scale CRM packages are usually offered as separately-purchased add-on options. Many small business customer relationship management applications are available as hosted or on-demand solutions. This approach makes CRM more affordable, allowing smaller businesses with tighter budgets to avoid up-front fees and pay only for the services and features they use. Additionally, hosted CRM eliminates long, complicated implementations, so smaller businesses can roll-out their solution quickly, with minimal impact on IT resources. Key Benefits for Your Company Small business CRM packages provide the same benefits as their enterprise-scale counterparts. They can enhance the productivity of your sales, marketing, and customer service staff; reduce the costs associated with attracting, retaining, and supporting customers; increase revenues by enabling you to plan and execute more effective sales and marketing strategies; and allow you to deliver high-quality, worldclass customer service, so you can improve satisfaction and loyalty. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 2

3 About Small Business CRM Small business CRM solutions are also more budget-friendly than large-scale systems. They offer smaller license bundles, and allow you to pick-and-choose only the advanced features you want. So, you won t waste money on unused licenses, or capabilities you ll never use. Additionally, unlike large organizations, many smaller companies lack structured, documented sales, marketing, and support processes. Small business customer relationship management solutions can help formalize and streamline procedures, so customer-facing operations can be improved across the board. And in smaller companies, where staff members are often required to perform tasks and activities beyond their traditional roles, CRM solutions can make employees more organized, and help them perform more efficiently. Does My Company Need Small Business CRM? Companies of all sizes can derive value from a CRM solution. Whether you have a sales force of one, or one thousand, or you manage one hundred or one hundred thousand clients, CRM technologies can help you dramatically improve the way you run your sales, marketing, and service departments. But, not all companies need the power and complexity of enterprise-scale systems. Consider a small business CRM solution if your company manages less than 500 customers and/or has less than 50 staff members supporting customer-facing operations. Small business customer relationship management is also ideal for companies with minimal complexity in their procedures, where the efficiency and productivity of each individual is more important than coordinating intricate processes across departments. Common Small Business CRM Features Small business CRM packages are primarily contact management solutions that allow sales, marketing, and service personnel to keep track of their prospects and customers, and more effectively manage related activities. Most of them come with some standard reporting capabilities, so management can monitor activities across multiple staff members. Other, more advanced functionality such as help desk automation, marketing campaign execution and management, sales forecasting, order processing and tracking, and advanced analytics, are usually available as add-on options. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited.

4 About Small Business CRM What to Look for When Choosing a Small Business CRM Solution Although cost is likely to be a major factor when choosing a CRM solution for your small business, it should not be the only thing you consider. Other qualities to look for include: Ease of implementation. Select a solution that is easy to install, integrate, and test, so you don t have to devote your limited IT resources to a long, cumbersome deployment. Or, consider choosing a hosted solution that will get you up-and-running quickly, with minimal burden on IT staff. Scalability. While you may be a small business now, things could change down the road. Choose a solution that can grow with you, and adapt as your user base expands and your CRM needs evolve. User friendliness. A solution that is intuitive and easy to maintain will eliminate the need for you to waste time and money on training and administration. Top 10 Small Business CRM Vendors You have many options when choosing a small business CRM vendor. In fact, with all the choices available today, the selection process can be overwhelming. To make it a bit easier, we ve featured some of the leading CRM solutions for small businesses in this paper. You ll find on-premise options, as well as hosted CRM solutions. Review these vendors, and you ll be well on the way to finding the right CRM package for your business. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited.

5 Highlights Consistently ranked #1 in usability, value, and customer service. Attractive month-to-month pricing. Additional savings for 1 year commitment Unique activity center is a one-stop shop for tracking all sales and service activity. Ownership: Private Founded: 2000 Headquarters: Seattle, WA Business Model: Hosted CRM Products: entellium Suite esalesforce ecustomercenter emobile myentellium Customer Focus: Small and medium businesses, and divisions of larger corporations. Select Customers: Screenplay, Subfocal Solutions, MobileLime, CRN, eweek Price: Starting at $50 per user per month. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 5

6 About Entellium Entellium s product focus is on helping companies: Acquire better leads at a lower cost Win more sales opportunities vs. their competition Keep customers happier longer The company s product philosophy is to go deep on CRM. To do this, Entellium is constantly examining how sales, service and marketing teams work. Based on well over 50,000 hours of usability research, Entellium has built CRM solutions that increase the number of leads and opportunities sales professionals can effectively manage each month, and increase the number of service incidents a rep can close in a day. Containing comprehensive CRM functionality, Entellium CRM solutions feature: Sales force automation Service Resolution Management Contact Management Real-time dashboards Customer Service & Support Live Collaboration/Chat Mobile CRM Contract management Opportunity management Bidirectional Outlook synchronization Sales process management Report generator Pipeline management Searchable knowledge base Activity management Offline access Lead management Entellium s solutions are extremely customizable, allowing companies to support nearly any type of sales process, methodology or best practices from a central control panel which requires little training. As a result, the company s CRM applications help sales and service representatives, managers and executives conduct everyday business in a highly efficient manner. Entellium s software has won several industry awards for innovation in usability. The company is headquartered in Seattle, Washington, with a global research and development center in Malaysia and sales operating worldwide via its partner network. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited.

7 Highlights Affordable solution for small and medium organizations. One of the most popular small business CRM solutions in the market Frontrange offers an integrated suite of contact center, helpdesk, and customer service solutions. Ownership: Private Founded: CA, 1989 Headquarters: Dublin, CA Business Model: On-Premise CRM Products: GoldMine Standard Edition GoldMine Corporate Edition GoldMine Premium Edition Customer Focus: Small and medium businesses, and divisions of larger corporations. Select Customers: Screenplay, Subfocal Solutions, MobileLime, CRN, eweek Price: Starting at $ per user for GoldMine Standard 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 7

8 About Goldmine - FrontRange Sometimes mistakenly described as simply a robust contact management program, Goldmine is a reliable customer relationship and activity-tracking program for small and medium businesses with opportunity tracking, forecasting, and team-based collaboration/synchronization tools. A marketing automation features helps with mass mailing by generating targeted, personalized , letters and faxes from a central location, with the ability to track results, and a forecasting feature further elevates Goldmine from the realm of contact management one can sort sales by product or probability and see weekly, monthly, quarterly, or yearly quotas. Goldmine is owned by FrontRange Solutions, a developer of award-winning software and solutions used by more than 130,000 companies and over 1.2 million users worldwide to manage a wide variety of business relationships and provide exceptional service. FrontRange product families, designed specifically for small-to-medium-enterprise (SME) and distributed enterprise organizations include: GoldMine for business relationship management, team-based contact management and sales force automation solutions; IT Service Management with HEAT and ITIL standards-based modules for complete service management; Communication Management including IP Contact Center for reduced telephony costs and increased agent productivity, streamlined customer service and communications; and Infrastructure Management, which provides the ability to optimize the full lifecycle of a company s assets. FrontRange customers represent 44 percent of the Fortune 100 and 76 percent of the FTSE 100, and include Coca-Cola, Shell Oil, Prudential Securities, Électricité de France, Mack Trucks, Campbell Soup, Avaya, Bechtel Corp, Bank of America, and Turner News Network. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 8

9 Highlights Complete all-in-one hosted solution for small businesses. Auto-pilot marketing. Unlimited technical support with two minute average wait time. Ownership: Private Founded: AZ Headquarters: Gilbert, AZ Business Model: Hosted CRM Products: Infusion CRM MortgagePro CRM Customer Focus: Small businesses and mortgage professionals. Select Customers: Great Legal Marketing, Mesa Mortgage Corporation, Dry Clean Club, Achieve Fitness, Healthy Images, LLC. Price: Licensing and Setup: $4,697 Monthly Membership: $297/month (includes first 5 users) 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 9

10 About Infusion Infusion Software & Consulting (Infusion) provides web-based CRM software and services to small businesses. Unlike traditional CRM software that was designed for larger companies, Infusion s product combines the best of CRM, direct response marketing, e-commerce and small business management into one complete system that enables small businesses to automate and improve their sales, marketing and customer management. Infusion s all-in-one sales and marketing software program that helps small businesses quickly increase their sales. Infusion CRM automatically manages the entire sales process from generating leads, to following up, to processing orders and collecting the cash. CRM functions include: Marketing automation Sales force automation management Contact management Affiliate / JV programs ecommerce, Shopping Cart and Offline Ordering Billing and Accounting The company also offers, MortgagePro CRM which is packed with features to help mortgage professionals automate your marketing, sales, and customer follow-up, and much more. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 10

11 Highlights Offers a fully integrated suite of CRM applications from contact management and sales automation to marketing campaign management, quoting and customer service. Completely customizable CRM Framework. Provides both on premise and hosted CRM software. Integration with accounting/erp systems. Ownership: Private Founded: NJ, 1988 Headquarters: Tinton Falls, New Jersey Business Model: Hosted and On-Premise CRM Products: Commence Desktop CRM Commence CRM On-Demand Customer Focus: Small to mid-size businesses divisions of large corporations. Select Customers: PNC Bank, NY Post, Siemens, Sprint, Shell oil, WD-40, --- several thousand small to mid-size companies. Price: Get started for just $30 per user per month with our managed service. Other pricing options available. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 11

12 About Commence Founded in 1988, Commence Corporation is a leading provider of CRM software for small to mid-size businesses. The company s products are designed to meet the most challenging requirements of today s businesses. From rapidly deployable hosted solutions, to fully integrated desktop applications, Commence helps organizations manage, coordinate, and maximize every customer interaction. Commence has been the recipient of numerous industry awards. The company s CRM solutions are distributed worldwide and had been sold under private label agreements by IBM, Compaq Computer and Lucent Technologies. Commence offers complete Freedom of Choice to select the solutions and platform that best meets your business requirements. You can purchase the CRM application suite for use on premise or on-demand as a hosted service. You can even extend or build your own departmental applications using the company s development toolkit provided with the product. All Commence solutions support: Contact & Account Management Sales Force Automation Marketing & Campaign Management Quoting Customer Service & Support Microsoft Desktop Integration (Outlook, Excel, Word etc.) Reporting and analytics Web integration Google Integration (Maps, Finance) Disconnect or remote users Support for Mobile Devices Web services API for integration with QuickBooks, other accounting/erp systems 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 12

13 About Commence Commence Desktop CRM is ideal for customers looking for a powerful comprehensive CRM solution that operates inhouse on desktop computers. This comprehensive ready to use solution can be deployed right out-of-the-box and tailored to meet specific business requirements without programmer intervention. Commence Desktop CRM is easy to use, and easy to maintain. Commence CRM On-Demand is a feature rich web-based solution that is easy to use and deploys rapidly. Commence On-Demand is modular in design allowing you to select only those applications you need to manage your business. The product requires no hardware, no software, and no IT infrastructure cost. What differentiates Commence from other CRM offerings is the company s rich 20-year history and track record for delivering high quality reliable business software to small and mid-size companies. Today several thousand growing businesses serving 35 unique industries in 22 countries around the world rely on Commence CRM solutions for managing their business. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 13

14 Highlights Completely integrated, sales, marketing and customer service & support management solution. Simple & quick to deploy and use, offering the lowest total cost of ownership in its class. Multiple access options: desktop, Web, or mobile devices (BlackBerry or Windows Mobile ) Ownership: Public (Toronto: MAX) Headquarters: Vancouver, BC, Canada CRM Products: Maximizer CRM 10 Founded: 2002 (Predecessor company founded 1995) Business Model: On-Premise Customer Focus: Small and mid-sized companies and divisions of larger enterprises Select Customers: Siemens, Ipsos, Nestlé Clinical, Ericsson, HSBC, Singapore Airlines, Cathay Pacific Price: Starting at $ , Business-Software.com. All Rights Reserved. Reproduction Prohibited. 14

15 About Maximizer Maximizer Software Inc. provides proven and affordable customer relationship management (CRM) and contact management solutions that help small to mediumsized businesses increase sales, streamline marketing, and enhance customer service and support. Maximizer has sold over one million licenses to more than 120,000 customers, ranging in size from entrepreneurs to multi-national organizations. Maximizer CRM adapts to the way you work, and grows as your business grows. Choose from four editions, as well as several add-on modules and options for the solution that matches your business needs. The right solution will depend on your number of users, access, and feature requirements. Maximizer Entrepreneur Edition Maximizer Entrepreneur Edition, the award-winning contact manager, is designed to help you maximize your time, improve customer satisfaction and increase sales. It s easy to configure right out of the box, so you can get up and running quickly and focus on your business. Entrepreneur Edition is ideal for small businesses, home offices, financial advisors, realtors, and sales professionals in virtually any industry. Features include: Contact management Opportunity management Sale force automation Integration with Microsoft Office Integration with QuickBooks accounting software Mobile access through BlackBerry or Windows Mobile devices On-the-fly reporting with easy exporting to Excel 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 15

16 About Maximizer Maximizer CRM (Group, Professional and Enterprise Editions) Designed for larger organizations, Maximizer CRM provides full-featured CRM functionality including marketing automation and customer service & support. Maximizer CRM provides multiple access options including desktop, Web and through the latest PDA devices. Features include: Contact and account management Sales force automation Marketing automation Customer service and support Web and mobile device access (BlackBerry or Windows Mobile ) Microsoft Office integration Partner relationship management Workflow automation ecommerce and payment processing Microsoft Exchange Integration Integration with QuickBooks Microsoft GP accounting software Maximizer Software is a worldwide organization with business partners and offices in its three regions: Americas, Europe/Middle East/Africa (EMEA), and Asia Pacific. Maximizer has sold over one million licenses to more than 120,000 customers, ranging in size from entrepreneurs to multi-national organizations, include leading companies such as Siemens, Ipsos, Nestlé Clinical, Ericsson, HSBC, Singapore Airlines, Cathay Pacific, William Mercer, and Bank of New York. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 16

17 Highlights Highly customizable CRM application/platform. Familiar Microsoft Outlook-like user interface. Robust reporting engine for shareing between users in a variety of formats, including Excel, HTML, PDF, XML and CSV. Ownership: Public (NASDAQ: MSFT) Headquarters: Redmond, WA CRM Products: Microsoft Dynamics Founded: WA, 1975 Business Model: Hosted and On-Premise Customer Focus: Outlook users in small and mid-size businesses. Select Customers: H&R Block, Expedia, Millennium Hotels and Resorts, COMPUSA, Zone Cuisine, CONTACTS Price: The full-suite Professional Edition is priced between $622 and $880 per user and $1,244 and $1,761 per server. Full-suite Small Business Edition, which is a requirement for the Small Business Edition, is priced between $440 and $499 per user and between $528 and $599 per server. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 17

18 About Microsoft Microsoft Dynamics for customer relationship management empowers your employees to boost sales, satisfaction, and service with automated CRM that s easy to use, customize, and maintain. Microsoft Dynamics business software offers a wide spectrum of feature-rich, affordable CRM solutions to help you meet your specific needs. Whether you run a small, growing business or a large organization with a high number of customers and large sales and marketing teams you can use Microsoft Dynamics to help you manage relationships even better. The Microsoft Dynamics suite of CRMrelated solutions inlcudes: Microsoft Dynamics CRM Microsoft Dynamics AX for field service Microsoft Dynamics AX for sales and marketing Microsoft Dynamics GP for field service Microsoft Dynamics NAV for sales and marketing Microsoft Dynamics NAV for service management Microsoft Dynamics SL for field service Microsoft Office Outlook 2003 with Business Contact Manager The CRM solutions and capabilities within Microsoft Dynamics connect closely to other Microsoft technologies that you may already use. This brings together data, helping your sales people to answer customer questions without making the customer wait. When your employees use the CRM functionalities of Microsoft Dynamics, they work within a familiar Microsoft software environment. This helps reduce distractions of having to learn and work with disparate software tools. Microsoft Dynamics solutions are typically implemented for you by a Microsoft partner with the right industry and technical expertise. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 18

19 Highlights Comprehensive CRM feature set with easy customization tools. Real-time analytics dashboard. Strong integration with Microsoft Outlook. Ownership: Private Founded: California, 1998 Headquarters: San Mateo, California Business Model: Hosted CRM Products: NetSuite NetCRM NetERP NetSuite Small Business NetCommerce Customer Focus: Small and mid-sized businesses. Select Customers: Aeris.net, AMPRO, Oakland Athletics, Novak Conversions Inc., Document Sciences Price: Starting at $129/user/month. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 19

20 About Netsuite NetSuite Inc. offers hosted CRM software for small to medium businesses. NetSuite was originally incorporate as NetLedger by its founders Larry Ellison and a young protégé, Evan Golberg. The company s name was later changed to its current NetSuite. NetSuite enables companies to manage all key business operations in a single system, which includes accounting/enterprise Resource Planning (ERP), Customer Relationship Management (CRM), and Ecommerce. NetSuite is delivered as an on-demand service, so there is no hardware to procure, no large, up-front license fee, and no complex setups. Finally, NetSuite s patent-pending real-time dashboard technology provides an easy-to-use view into role-specific business information that is always up-to-date. NetSuite s strong all-in-one front- and back-office solutions span CRM, ERP, accounting, and ecommerce making this a one-stop package for SMBs. The company s software helps you to manage your key business operations in a single, integrated system. Netsuite s software solutions include: NetSuite - complete CRM for mid-sized businesses NetSuite Small Business - CRM for small businesses NetSuite CRM - traditional CRM NetSuite CRM+ - Total CRM solution NETERP - Web-based accounting/erp NetCommerce - ecommerce solution NetFlex - thiird-party software integration The company s patent-pending real-time dashboard technology provides an easy-touse view into role-specific business information that is always up-to-date. At times, the comprehensive functionality adds to the product s complexity. Service thresholds and per-module pricing can increase your costs. NetSuite has thousands of customers globally ranging in industry, business size and software solutions. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 20

21 na.sagecrm.com Highlights On-premise version can run inside of Microsoft Outlook Sage offers both hosted and on-premise solutions Targeted at small and medium businesses. Ownership: Public (LSE:SGE) Founded: 1981 Headquarters: Scottsdale, AZ Business Model: Hosted and On-Premise CRM Products: Sage CRM SageCRM.com Customer Focus: Small and medium businesses. Select Customers: ACME Truck Line, Asbestway Abatement Corporation, Buffalo Sabres, CPS, Digitell Price: Starting at $1,495 per server and $495 per user license; Hosted Service $69/month/user 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 21

22 About SageCRM With a wide range of front-office and back-office solutions including accounting, human resources, payroll, fixed asset management and customer relationship management (CRM) software Sage Software offers award-winning products and services that have revolutionized the way companies do business in today s marketplace. Sage Software solutions serve companies across a broad spectrum of industries, ranging from small privately-owned businesses to large nonprofit organizations. Sage CRM is a wireless and Internet-based CRM system that provides enterprise-wide access to vital customer, partner and prospect information. Sage CRM Sage CRM is an easy to use, fast to deploy, feature rich CRM solution providing enterprise-wide access to vital customer information - anytime, anywhere. With Sage CRM, you can better manage your business by integrating field sales, internal sales, customer care and marketing information. SageCRM.com SageCRM.com is a comprehensive on-demand CRM solution for clients seeking a low-cost, low-risk solution. One price gets you everything: CRM application, support, training, backups, and updates. SageCRM.com also offers the flexibility to migrate to an onsite CRM system as business needs evolve. Sage Software is a subsidiary of The Sage Group plc, a leading international supplier of accounting and business management software solutions and related products and services for small and midsized businesses. Formed in 1981, Sage was floated on the London Stock Exchange in 1989 and the Group now has 5 million customers. The Sage Group plc. is the company behind many respected software brands including: Peachtree, Sage CRM, Sofline Pastel, ACT!, and SalesLogix. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 22

23 Highlights Sales force automation. Ease of use. Intuitive interfaces. Ownership: Public (NYSE: CRM) Founded: CA, 1999 Headquarters: San Francisco, CA Business Model: Hosted Customer Focus: Companies of all sizes use Salesforce.com. CRM Products: Personal Edition CRM & Developer Edition Enterprise Edition Professional Edition Team Edition Unlimited Edition Select Customers: Nokia, AOL, Dow Jones Newswires, United Way, Phoenix Technologies Price: Starting at $65/user/month. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 23

24 About Salesforce.com Salesforce.com was founded in 1999 by former Oracle executive Marc Benioff, who pioneered the concept of delivering enterprise applications via a simple Web site. Since its founding, Salesforce.com has achieved remarkable recognition with customers, partners, investors and the media. They company attributes their success to products that are easy to learn and use, can be up and running in weeks or days, fast ROI, and customer dedication. Salesforce.com s provides an array of CRM and business application services, which enable customers and subscribers to systematically record, store, and act upon business data; and to help businesses manage customer accounts, track sales leads, evaluate marketing campaigns, and provide postsales services. The company s CRM services principally focus on sales force automation, marketing automation, and customer service and support automation. Salesforce.com s sales force automation services enable salespeople to be productive by automating manual and repetitive tasks; provide organized data about their current and prospective customers; and help companies to establish a system and a process for recording, tracking, and sharing information. Salesforce.com s marketing automation services enable companies to manage marketing campaigns. And customer service and support automation services allow companies to interact with their existing customers in various areas. These software services are available through enterprise edition, professional edition, and team editions. Salesforce.com also provides consulting and implementation services, and training. Salesforce.com is headquartered in San Francisco, California. More than 501,000 subscribers at 24,800 companies worldwide depend on Salesforce to manage their customer relationships. The company s software is used by companies of all sizes, in all industries, around the globe 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 24

25 SOFFRONT Highlights Focus on providing CRM Software to mid-sized companies. Offers complete suite of CRM solutions. Provider of both hosted and on-premise CRM Software. Ownership: Private Headquarters: Fremont, California CRM Products: Soffront Customer Support Founded: 1992 Software Model: Hosted and On-Premise Customer Focus: Mid-market Select Customers: Sand Technologies, Ternion Corporation, redemtech, Iverson, HitSoftware Price: Not published. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 25

26 About Soffront Soffront was an early pioneer of CRM in 1993, with the release of its customer help desk and defect tracking solutions. For over a decade, Soffront CRM has evolved into a complete end-to-end CRM solution, providing sales, marketing, service and knowledge management with greater adaptability and customization than any other mid-market provider. The Soffront solution is completely web-based (zero foot print web client), is built to adapt and can be deployed in days. Soffront offers an end-to-end CRM solution spanning sales, marketing and support. Soffront CRM is comprise of: NetSuite - complete CRM for mid-sized businesses Customer support Defect Tracking Order Processing CRM Portal Sales Automation Employee Support Knowledge Management Asset Management Mobile CRM Soffront Software Inc. focuses on mid market companies seeking CRM solutions. With more than 2,500 customers worldwide, Soffront s installed base includes Fortune 500 companies, mid-sized businesses, federal, state, and local governments. 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 26