Presentation slide decks with ARS due for programming. Submit to Betsy Lukins,

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1 IMPORTANT EXHIBITORS AT-A-GLANCE» March 31 Deadline to secure booths at the early-bird rates.» August 1 Exhibiting company description and logo due to NEI. Submit form!» October 21 Exhibitor badge registration deadline. Register now!» October 26 EAC Forms and Certificates of Liability Due November 2-3 Exhibit Hall Installation November 3-5 Exhibit Hall Open November 5 Exhibit Hall Dismantling PRODUCT THEATERS» August 1 Session topic, title, and presenter information due. Submit form!» October 21 Presentation slide decks with ARS due for programming. Submit to Betsy Lukins, blukins@neiglobal.com.» October 21 Script for moderator due Conference Dates November 3-6, 2016 Exhibit Hall Schedule November 2, 2016 Exhibitor Move-In 11:00 am 10:00 pm November 3, 2016 Exhibitor Move-In 6:00 am -10:30 am Exhibiting Hours 11:30 am 4:45 pm November 4, 2016 Exhibiting Hours 9:45 am 4:30 pm November 5, 2016 Exhibiting Hours 9:45 am 4:30 pm Location The Broadmoor 1 Lake Avenue Colorado Springs, CO 80906» October 21 Product Theater badge registration deadline. Register now!

2 IMPORTANT ADVERTISERS» August 1 Congress Guide Artwork due.» August 22 September e-newsletter artwork due.» August 31 Tote insert review deadline. Must arrive at fulfilment house on 9/23. 4 Pre-conference mailer review deadline. Suggested mail out date: October Pre-conference blast review deadline.» September 23 Tote inserts must arrive at NEI s fulfillment house by this date.» September 28 Door drop review deadline. Due at venue on November 1.» October 3 Finalized pre-conference blast due to NEI for programming and testing.» October 17 Mobile app artwork due to NEI.» October 17 November e-newsletter artwork due.» November 1 Door drops must be delivered to conference venue by this date. All advertisers are responsible for the planning, design, and execution of their promotional material. All advertisements are subject to NEI approval.

3 IMPORTANT SPONSORS Company logo for tote bag due Company logo for badge holder/lanyard due Company logo for poster reception due 2 Key card artwork due» September 21 Charging lounge artwork due» September 21 Meter board artwork due

4 TOTE INSERT, MAILER, AND DOOR DROP TOTE INSERT Submit your insert for NEI s review no later than 8/31. Allow 2-3 business days for our review process. Deliver 1,200 printed copies of each piece to our fulfillment vendor, Dynamark, by 9/23/16. Inserts received after this date will be displayed in the designated literature booth. o Ship your insert to: Dynamark / Rob Kohls NEI Congress 2015 Company Name Tote Insert 486 Cave Road Nashville, TN rkohls@dggink.com Phone: (615) Design Guidelines: Maximum size is 8.5 x 11 PRE-CONFERENCE MAILER Submit your mailer for NEI s review no later than 9/14. Our suggested mail out date is October 19. Allow 2-3 business days for our review process. Deliver 1,200 printed copies of each piece to our fulfillment vendor, Dynamark. Each organization is responsible for supplying a print ready mailer to Dynamark, all postage fees, and ensuring the mailer gets distributed on time. Mailers received after October 19, 2016 at Dynamark are not guaranteed to arrive on time to pre-registrants. o Ship your mailer to: Dynamark / Rob Kohls NEI Congress 2015 Company Name Mailer 486 Cave Road Nashville, TN rkohls@dggink.com Phone: (615) » August 31 Tote insert review deadline. Must arrive at fulfilment house on 9/23. 4 Pre-conference mailer review deadlines. Suggested mail out date: October 19.» September 23 Tote inserts must arrive at NEI s fulfillment house by this date» September 28 Door drop review deadline. Due at venue on November 1.» November 1 Door drops must be delivered to conference venue by this date Design Guidelines: Maximum size is 8.5 x 11 DOOR DROPS Submit your door drop for NEI s review no later than 9/28. Allow 2-3 business days for our review process. Ship 1,200 copies of each piece to the conference venue by November 1, Send tracking number to Betsy Lukins, blukins@neiglobal.com. o Ship your door drop to: NEI Booth NEI Psychopharmacology Congress C/O Freeman The Broadmoor Hotel 1 Lake Circle, Colorado Springs, CO Design Guidelines: Maximum size is 8.5 x 11

5 PRE-CONFERENCE BLAST PRE-CONFERENCE BLAST Submit your HTML file for NEI s review no later than 9/19. Allow 2-3 business days for our review process. Your will be distributed through NEI s client, Campaigner in October. The list will not be provided to advertisers. Advertisers are allotted 3 free review rounds. Additional rounds of review will cost $149 per round. NEI Designer assistance fee: $200/hour. Submit your finalized file in HTML format by 10/3, along with: o A subject line for your o A release date o Up to 3 addresses for testing. These s will be added to the actual blast as well o Let us know if your should include personalization (i.e. recipients first and last name) 9 Pre-conference blast review deadline.» October 3 Finalized HTML file due to NEI for uploading to client and testing The only acceptable file format is HTML All images must be linked to a URL. Files with embedded images will not be accepted, and will be returned for proper formatting. Within the message or subject line, any reference to NEI or the NEI Congress must also include (immediately adjacent) the words Exhibit Hall or Product Theater. The NEI logo or meeting graphics may not be used in s. Use best practice guidelines to design your and keep in mind that the end user can view your in different platforms. For example, don't use lots of columns, keep the message formatting simple and allow wrapping, and use bigger graphics with decent touch space in addition to following other best practices for creation. NEI will add the following message to all s in order to prevent recipients from unsubscribing: You are receiving this because you're registered for the NEI Psychopharmacology Congress" If you would like to also send a plain text copy of your , please provide a text file (.txt) copy of your . The From will be the NEI Congress Industry News There is no reply-to option. NEI will forward any inquiries to the main contact. Alternatively, a reply-to in the body of your can be added.

6 CONGRESS GUIDE & MOBILE APP CONGRESS GUIDE Submit your advertisement to NEI for review no later than August 1. Your finalized print ready files are due August 15. File Format: PDF, EPS, AI SIZE/DIMENSIONS Centerfold (2-page spread) Front or Back Covers Run-of-Book 17 (w) x 11 (h) 7.25 (w) x 10 (h) 7.25 (w) x 10 (h) Note: No crop/trim marks required. Congress Guide binding type is saddle stitch.» August 1 Congress Guide ad review deadline.» August 15 Congress Guide final ads due.» October 17 Mobile app ads due to NEI. MOBILE APP Submit your advertisement to NEI by October 17, BANNERS Resolution: 72 DPI Color Mode: RGB File Format: PNG SIZE/DIMENSIONS Smart Phone: 640 px (w) x 100 px (h) Tablet: 460 px (w) x 200 px (h) Note: Both Smart Phone and Tablet images are required. MESSAGE ALERTS File Format: Text File (.txt) SIZE/DIMENSIONS Character limit: 200

7 E-NEWSLETTERS E-NEWSLETTERS September e-newsletter submission deadline: August 22, Release date: September 1, November e-newsletter submission deadline: October 17, Release date: November 1, The e-newsletter will be distributed through NEI s client, Campaigner. The list will not be provided to advertisers. Banner placement will be on a first-come, first-served basis. There is no reply-to option. NEI will forward any inquiries to the main contact. Alternatively, a reply-to in the body of your can be added. The From will be the NEI Congress Industry News Within the banner or message, any reference to NEI or the NEI Congress must also include (immediately adjacent) the words Exhibit Hall or Product Theater. The NEI logo or meeting graphics may not be used in s. Submit your finalized banner (and message), along with: o A URL for your banner o Optional: A brief message about your product, service, or company. Character limit: 100.» August 22 September e- newsletter artwork due» October 17 November e- newsletter artwork due BANNER File Format: JPG, EPS, AI BANNER SIZE/DIMENSIONS 560 pix (w) x 186 pix (h)

8 TOTE BAG, LANYARD, KEY CARDS, LOUNGE & METER BOARD TOTE BAG Imprint Color: White File Format: EPS, AI IMPRINT SIZE/DIMENSIONS 6" (w) x 7.5" (h) LANYARD/BADGE HOLDER Imprint Color: White File Format: EPS, AI IMPRINT SIZE /DIMENSIONS 3.25" (w) x 1.25" (h) HOTEL KEY CARDS File Format: EPS, AI Company logo for tote bag due Company logo for badge holder/lanyard due 2 Key card artwork due» September 21 Charging lounge artwork due» September 21 Meter board artwork due SIZE/DIMENSIONS 2.25 (w) x 3.5 (h)» Download artwork specifications CHARGING LOUNGE File Format: PDF, EPS, AI IMPRINT SIZE /DIMENSIONS TBD METER BOARD File Format: PDF, EPS, AI IMPRINT SIZE /DIMENSIONS 38" (w) x 87" (h)» Download template