School of Business & Management

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1 JPT/BPP(D) /314 School of Business & Management Bachelor in Management Studies JPT/BPP(PA1016)02/17 Diploma in Marketing JPT/BPP(A11235)09/15 Diploma in Management JPT/BPP(A5496)11/14 Certificate in Business Studies JPT/BPP(A10975)12/14 Institute of Chartered Secretaries Administrators (ICSA) JPT/BPP(PA0915)09/16

2 ABOUT US Advance Tertiary College (ATC) was formed in 1987 to provide local educational opportunities for school-leavers and working adults. We aim to provide students with access to affordable tertiary and professional education, at the same time, maintaining the highest level of academic standards. In the last decade, ATC has become the largest private law school in this region with two campuses in Malaysia (Kuala Lumpur and Penang), an affiliate centre in Singapore, and a joint venture partnership in Hong Kong with the Hong Kong Polytechnic University. Its Business School has also grown to offer a variety of Certificate, Diploma, and Degree programmes that are contemporary and market-driven. The ATC School of Business and Management offers scholarships for its courses under the Tan Sri Alagendra and the Tan Sri Othman Merican scholarship programmes. ATC s School of Business and Management credits its growth in the last two decades to its strong commitment to academic excellence. This is seen in our adoption of cutting edge teaching learning methodology and internship programmes which include the provision of research facilities that are student-centric and geared towards enhancing academic performance. ATC s graduates are highly employable in both local and international job sectors. ATC s success lies in the progressive paradigm of our people who make up this remarkable institution. It is their unwavering dedication and philosophy of continuous improvement that has contributed to our excellent reputation, locally and internationally. At ATC, we appreciate the importance of holistic education. We take pride in offering a diverse range of extra-curricular activities. This is an opportunity for our students to explore and develop their talent. ATC has time and again excelled in the mooting and debating scene, emerging twice as champions in the 4th and 6th LAWASIA International Moot Competition in Ho Chi Minh City, Vietnam, and Seoul, (South Korea) respectively. In addition, ATC has also established strong partnerships with top-ranked universities and international organisations. We have two new transfer programmes with prestigious UK universities. Be a part of our tradition of excellence and rest assured that your journey to success begins here 2 School of Business & Management

3 WHY BUSINESS? A business qualification will equip you with a broad range of skills. Typically, a business course covers areas including finance, marketing, accounting, information technology, human resource management, legal studies, strategy and operations. If you choose to specialise in a particular field such as Human Resource Management, you will also receive an overview of the other main disciplines, giving a more rounded perspective to enable you to fully understand the business environment in which you will be working. Employers expect business graduates to be able to integrate seamlessly into their team and also to bring a fresh perspective to the challenges and daily tasks that face them. They expect graduates to be informed, inspired, and quick-thinking. The typical entry-level positions for business graduates such as trainee manager, finance specialist, trainee accountant, human resource executive, assistant brand manager, junior economist, etc, provide graduates with an excellent induction into the working world, which enables them to take advantage of further opportunities within their chosen career field. Due to the rapid globalisation of today s and indeed, tomorrow s marketplace, the business graduate needs to be able to understand the intricacies involved in international and multinational operations. A business qualification will teach you the skills and understanding necessary to take a position within any multinational corporation, or with indigenous companies involved in the export market. Business is a challenging and rewarding course of study which will take you from the theoretical to the practical, equip you with world-recognised qualifications to take you where you want to go in your career, and provide you with the skills to succeed in business and in life. School of Business & Management 3

4 WHY ATC s SCHOOL OF BUSINESS AND MANAGEMENT? ATC s School of Business and Management s growth in the last two decades is credited to its strong commitment to academic excellence. The school s core theme is developing the thinking professional, fit for business, and fit for life. We ensure that all our students receive training in all professional skills and competencies necessary to succeed in their chosen fields. However, we don t just stop there. The incorporation of the internship programme which is compulsory for all our business students leads to our students having the opportunity to apply their learning in challenging real-world business environments, enhancing the learning acquired in the lecture hall, and exposing students to situations in which they must think on their feet and prove their abilities. The School of Business and Management lecturing staff is made up of experienced, dedicated academic specialists, with strong links to the industry and to its professions, either through their industrial careers or research. This is important in many ways, the most significant being their ability to relate the academic teaching material to current business practice and to bring this across to their students in ways that are meaningful and thought-provoking. The collaboration with St Mary s University College (UK) to conduct their Bachelor in Management Studies degree programme is another milestone for ATC s School of Business and Management. St Mary University College was founded in 1850 to meet the need for teachers and provide an education for the growing number of poor children. Furthermore, St Mary s has a strong academic performance with an excellent track record of placing graduates in good employment or appropriate postgraduate study. ATC also offers Certificate in Business Studies, Diploma in Management and Diploma in Marketing programmes for SPM school leavers as a pathway to their degree studies (either in Year 1 or 2) PROFESSIONAL INDUSTRIAL TRAINING When you study for your Diploma or Degree at ATC, theory and academic study are only part of the picture. Our Industry Training or Internship programme is an equally important part of our curriculum. It is not just the gaining of valuable experience, but it also form a structured and supervised part of your course. During the fourth semester of your studies, you will work with our Career Services team who will prepare you for your employment opportunity and by meeting our professional standards, you can accrue the industry training hours required to obtain your Diploma / Degree. The college Career Services office will assess your skill levels and aptitude, and prepare you for this important phase of your education. You will be taught how to collate a resume, conduct yourself in interviews, and find out more about what your prospective employers look for. A series of mock interviews and individual pre-placement sessions wil provide you with invaluable feedback and confidence. 4 School of Business & Management

5 Classroom Discussion School of Business & Management 5

6 CERTIFICATE IN BUSINESS STUDIES JPT/BPP(A10975)12/14 This course is approved by the National Accreditation Council and the Ministry of Higher Education of Malaysia. This internally developed Certificate programme allows entry to school-leavers. Upon completion of the Certificate programme, they can enroll into ATC s Diploma in Marketing / Management and can complete their degrees in the relevant areas either locally or overseas. This four semester programme provides a foundation in business education and allows you to either enter the business industry or continue with your education at ATC. KEY FEATURES : A flexibly designed programme that allows modular learning An experienced and dedicated faculty of full-time lecturers Comprehensive materials Complimentary seminars and training workshops Access to a variety of clubs and societies for extra-curricular activities Financial assistance in the form of scholarships and study loans A central and easily accessible location SUBJECTS OFFERED Introduction to Accounting Introduction to Microeconomics Basic Business Statistics Introduction to Management Basic Financial Accounting Introduction to Macroeconomics Introduction to Business Communication Introduction to Business Mathematics Introduction to E-Commerce Introduction to Marketing Fundamentals of Finance Introduction to Information Technology Computer Application Introduction to Business Law Bahasa Kebangsaan (A&B) Malaysian Studies Moral / Islamic Studies THE CBS ATC WILL GIVE YOU GREAT COMPETITIVE ADVANTAGES! Accommodation arrangements upon request Recognised entry for the University of London s (BSc, EMFSS Degree) International Programmes Entry requirements : SPM (1 credit and pass in BM) / O Level / MLVK (forecast results acceptable) Course duration : 15 months Pathway SPM (1 to 3 credits) Certificate in Business Studies Diploma in Management / Diploma in Marketing BA(Hons) in Management Studies 6 School of Business & Management

7 DIPLOMA IN MANAGEMENT JPT/BPP(A5496)11/14 The Diploma in Management is designed to cater to the needs of those seeking a career in management at the subprofessional level. Graduates are expected to be able to serve in business and non-business organisations. We are committed in helping you achieve your ambitions by giving you the skills to stand out in today s competitive employment market whether in business, management, accounting, finance, or IT. The programme focuses on the development of knowledge and skills in key business areas and allows students access to industry placement for internships as well as participation in entrepreneurship modelling workshops. Entry Requirements: 3 credits in SPM (including a pass in BM) UEC 5B s Foundation in Business or its equivalent (exemptions available) Course Duration 7 semesters / 2.5 years Special Features Exemptions up to 2 semesters for Certificate or Foundation holders. International standard of grading and assessment structure - Coursework and exams. Industry-driven syllabus. Approved by MQA. Internships available. PTPTN loan available. CORE SUBJECTS Introduction to Business Business Communication English Language 1 Microeconomics Macroeconomics Business Maths Information Systems Management Business Law Business Statistics Principles of Marketing E-Commerce Introduction to Finance Operation Management Principles of Management Introduction to Accounting English 2 Business Research Methods Entrepreneurship and Projects Business and Society MANAGEMENT SPECIALISATION International Business Management Theory and Practices Ethics and Organisation Cost Accounting Marketing Management Organisational Behavior Human Resource Management PATHWAY SPM (3 credits) Diploma in Management Degree at St Mary s University College & University of the West of England School of Business & Management 7

8 DIPLOMA IN MARKETING JPT/BPP(A11235)09/15 A Diploma in Marketing is crucial in building marketing skills for the business world. Students will be exposed to different marketing management styles and will learn to lead in dynamic work teams during the duration of their studies here at ATC. They will be equipped with the understanding of the fundamentals of human capital and the ways in which organisations measure performance. They will also develop competence in negotiation, service marketing, international marketing and event management. Entry Requirements: 3 credits in SPM (including a pass in BM) UEC 5B s Foundation in Business or its equivalent (exemptions available) Course Duration 7 semesters / 2.5 years Special Features Exemptions up to 2 semesters for Certificate or Foundation holders. International standard of grading and assessment structure - Coursework and exams. Industry-driven syllabus. Approved by MQA. Internships available. CORE SUBJECTS Introduction to Business Business Communication English Language 1 Microeconomics Macroeconomics Business Maths Information Systems Management Business Law Business Statistics Principles of Marketing E-Commerce Introduction to Finance Operation Management Principles of Management Introduction to Accounting English 2 Business Research Methods Entrepreneurship and Projects Business and Society MARKETING SPECIALISATION International Marketing Consumer Behavior Service Marketing Marketing Management Marketing Channels Personal Selling Marketing Communication PATHWAY SPM (3 credits) Diploma in Marketing BA(Hons) in Management Studies 8 School of Business & Management

9 FOR YOUR BRIGHT FUTURE School of Business & Management 9

10 3+0 BACHELOR IN MANAGEMENT STUDIES JPT/BPP(PA1016)02/17 St Mary s University College ATC s network of collaborative partners include St Mary s University College. This collaboration offers the Bachelor in Management Studies programme. It aims to provide high quality education and boasts industrial placement modules that prepares undergraduates for the competitive working environment. Our accredited courses ensure that our undergraduates obtain recognised qualications. Entry Requirements: STPM - Minimum 2 principal (CGPA of 2.00) A-Level - Minimum 2 C s Recognised Diploma Holders (min CGPA of 2.50 and credit in Mathematics at SPM level) (Direct into Second Year) Course Duration: Special Features International standard of grading and assessment structure - Coursework and Exams Industry-driven syllabus Approved by MQA Internships available PTPTN loan available 6 semesters 10 School of Business & Management

11 3+0 BACHELOR IN MANAGEMENT STUDIES (continued) JPT/BPP(PA1016)02/17 SUBJECTS PATHWAYS Effective Learning in Management Management Principal & Practice Organisational Behaviour Business Decision Making Human Resource Management Contemporary Issues in Management & Business YEAR 1 STPM/UEC/A LEVEL (Entrance Requirements To Be Met) Financial Accounting Marketing & Consumer Ethics Business & Economic Environment Experience & Employment Entrepreneurship Practitioner Skills for Managers Leadership in Organizations International Management YEAR 2 Other Recognised Diplomas YEAR 1 Research Project Business Ethics Strategic Managemet Corporate Finance Management of Organisational Change E-Commerce Marketing Management LAN SUBJECTS Bahasa Kebangsaan Islamic Studies/Moral Studies Malaysian Studies YEAR 3 Year 2 & Year Bachelor in Management Studies* (at ATC) School of Business & Management 11

12 INSTITUTE OF CHARTERED SECRETARIES AND ADMINISTRATORS (ICSA) JPT/BPP(PA0915)09/16 THE INSTITUTE The Institute of Chartered Secretaries and Administrators is the leading recognised professional body for Chartered Secretaries and Administrators in the United Kingdom and throughout the world. The Institute was formed in 1891 when a small group of company secretaries saw the need for a company secretary to be professionally qualied and to have specific education and training for such an appointment. The Institute was granted the Royal Charter in 1902, which set the seal of authority and royal recognition on that belief. In line with its mission and objectives, the cornerstone of which is continuous education to enhance professional skills, the Institute places great emphasis on the holistic development of the individual. A continuous learning culture is fostered by the Institute through continuing professional education and training to ensure the systematic development and extension of members professional and managerial knowledge and to better serve both the private and public sectors of Malaysia. ICSA INTERNATIONAL QUALIFYING SCHEME The International Qualifying Scheme (IQS) is an express route for holders of Institute-recognised Bachelor and Masters degrees to complete the ICSA programme. Students eligible for this scheme gain entry into the Professional Part 2 programme. Entry for IQS is divided into two categories, namely Related Degree and Non-Related Degree holders. RELATED DEGREE This includes recognized degrees in Accounting, Law, Finance and/or Business Studies from recognized institutions. Students who enter under this category may be required to complete a maximum of 2 modules in Professional Part 1 by CPE if the modules have not been incorporated in the degree. NON-RELATED DEGREE This includes Institute-recognised degrees that are not classified under the related degree above. Students who enter under this category are required to complete all 4 modules in professional stage 1 by CPE. Holders of nonrelated degrees with a major in Accounting, Law, Finance and/or Business Studies are advised to write to MAICSA with a certified true copy of their transcript, details of the course structure, and syllabus, for evaluation to determine if it can be considered for the related degree category. CPE PROGRAMME CPE stands for Continuing Professional Education. This is a seminar and assignment-based method in which students of the IQS have to comply with to complete the requisite modules in Professional Part 1. Upon successful completion of the required CPE modules, students can then proceed to complete the other 4 modules in the Professional Part 2 programme by way of examination. BENEFITS - Internationally recognised professional qualication. - Wide job prospect in the corporate sectors with 100% job employability. - Maximum exemption for related degree holders. - Modular basis. - ICSA is established in the Royal Charter and with over 100 years of experience. - Qualified and dedicated teaching faculty with industrial experience. - Comprehensive notes provided. - Evening classes for working adults. - Promote and supports best practice in Corporate Governance. PROFESSIONAL PROGRAMME PROFESSIONAL PROGRAMME Part 1 Financial Accounting Corporate Law - (exemption for LLB students) Taxation Strategic and Operations Management - (exemption for LLB students) Part 2 Corporate Governance Corporate Administration Corporate Financial Management Corporate Secretaryship 12 School of Business & Management

13 UK TRANSFER PROGRAMME The University of the West of England (UWE) has a history built on partnerships and collaborations dating back to Over the years, the University of the West of England (UWE) has continued this tradition in order to grow and transform itself to meet the demands of modern day students and higher education teaching. ABOUT THE UNIVERSITY The University of the West of England (UWE) is a modern growing university in the thriving harbourside city of Bristol. The University of the West of England (UWE) Bristol is one of Britain s most popular universities. We have around 30,000 students and 3,500 staff which makes us the largest provider of Higher Education in the South West of England. Students come to the University of the West of England (UWE) from all parts of the UK, as well as a significant and growing number of international students from over 140 countries worldwide. RESEARCH The University of the West of England (UWE) has an active research community which makes a signicant contribution to advances in industry, commerce, health and technology, both nationally and internationally. Through the breadth and quality of its teaching and research, and by providing expertise for businesses, the University of the West of England (UWE) makes a major contribution to the social and economic development of Bristol and the region. CAMPUSES The University is continually developing, with 300m being invested in new facilities, which has so far included a Student Village and Centre for Sport on Frenchay Campus and the purchase of land for development on the neighbouring Hewlett Packard site to create a true 21st Century campus. LOCATION The city of Bristol is centrally located in the South West of England with good road and rail links to other parts of the UK and an International Airport on the outskirts of Bristol with regular routes to most major European destinations. Bristol is located just 90 minutes from London and just 15 minutes from the neighbouring city of Bath a world heritage site. TRANSFER DEGREE PROGRAMMES University of the West of England Year 2 or Year 3 of the following the University of the West of England (UWE) Programmes: - BA (Hons) Business Studies - BA (Hons) Business Studies with - BA (Hons) Business Studies with Accounting and Finance Human Resource Management - BA (Hons) Business Studies with Economics - BA (Hons) Business Studies with Marketing - BA (Hons) Business Studies with Tourism School of Business & Management 13

14 UK TRANSFER PROGRAMME THE UNIVERSITY Oxford Brookes is located in the heart of rural England and home to 150,000 people. It is the UK s leading modern university from 2001 to 2008 (The Sunday Times). It has the highest scores for teaching quality. They also have a network of 17,000 alumni around the world. Proven hands-on skills developed during their course and workplace experience give our students an edge in the workplace, and insight into their chosen career. Most of their courses are also accredited by the relevant professional body, giving students the qualications they need to succeed in their chosen profession. LOCATION Oxford Brookes University is based across three campuses at Harcourt Hill, Headington and Wheatley. The Business School is located at Wheatley, a leafy 80-acre site just 25 minutes from Oxford on the inter-campus Brookes bus. Wheatley campus has a wide range of sports facilities and there are pubs and shops in the nearby village. AT ATC ATC s School of Business & Management has forged an articulation into two of their Honours degrees ; - BSc (Hons) Business - BSc (Hons) Business & Marketing Management TRANSFER DEGREE PROGRAMMES Oxford Brookes University Year 2 or Year 3 of the following Oxford Brookes Programmes: - BSc (Hons) Business - BSc (Hons) Business & Marketing Management SPM / O LEVEL Diploma in Marketing Duration: 2.5 years (7 semesters) 14 School of Business & Management

15 UK TRANSFER PROGRAMME INTRODUCTION TO KINGSTON UNIVERSITY Kingston Business School is a key part of Kingston University, the largest higher education provider in South West London, with more than 23,000 students enrolled on full and part-time courses. Its four campuses are located within a four-mile radius of the Kingston upon Thames town centre, which is 25 minutes from central London. Among the most successful in the United Kingdom, Kingston University consistently ranks among the top institutions for student applications, is renowned for teaching quality and is a growing force in research. It is also highly regarded as a pioneer in e-learning and produces graduates who achieve impressive starting salaries as they enter the workforce. It is committed to opening up higher education to the whole community and encouraging students from under-represented and disadvantaged backgrounds to further their studies. The University offers a comprehensive range of undergraduate and postgraduate programmes spread across five faculties. School of Business & Management 15

16 INTRODUCTION TO KINGSTON BUSINESS SCHOOL One of the largest business schools in the UK, Kingston Business School is a long established and leading provider of management and business education for business professionals at all stages in their career. The Faculty of Business and Law at Kingston has been at the forefront of excellence since it was formed in It combines the Business School and the Law School, both of which can trace their roots to the 60s. We run some of the longest established business and law courses in the UK. Our mission is to provide and unlock opportunities in business, management and the law and we do this by: Offering a comprehensive set of courses with an absolute dedication to student achievement and relevance; Pursuing world-class research which has impact on our stakeholders; Constantly engaging and interacting with practice to shape, inform and evaluate what we do. Each of these three ingredients is embedded in what we do. On the research front, we collaborate with researchers and organisations across the world to study and develop new and influential ideas. 16 School of Business & Management

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19 SCHOOL OF BUSINESS & MANAGEMENT Student Testimonials Ganesadeva s/o Thiruganaselvam Account Director (Ava Mediacom Sdn Bhd) Program: BA (Hons) in Management Studies St Mary s University College, UK I choose ATC to pursue my BA (Hons) Management Studies because I believe that ATC would be able to provide me with QUALITY education. I am happy that ATC introduced such a program which will give me a broader scope in my career enhancement in the near future. Thank you ATC. You are the best.. Jagdeshwar Singh s/o Jeswant Singh Assistant Manager (Sales, Operation and Corporate) (Prestige Products (M) Sdn Bhd) Program: BA (Hons) in Management Studies St Mary s University College, UK ATC is well known for its niche as a premium LAW college and this has given me confidence that ATC will also produce good business persons or entrepreneurs, of which I endeavour to be one in the near future. Undergoing the Management Studies degree programme at ATC will not only help me excel further in my current career, but will also help me to achieve my ambition. Elden Kang Ze En Program: BA (Hons) in Management Studies St Mary s University College, UK The history behind ATC backs up the amount of quality it promises, whether it is through the lecturers or the facilities it provides. The BA (Hons) in Management Studies programme which I am currently going through in ATC will definitely grant me a high chance of developing into a useful member of society. Daniel Joseph Tay Li-Chung Program : Diploma in Management Studying at Advance Tertiary College (ATC) has been one of the best choices that I ve made in my life. ATC came recommended by relatives. It was good for me to take up the challenge of being in a new environment. Being taught by lecturers with corporate experience has been an eye-opening experience, for me and I m sure, for all the students. As far as I can relate, I m sure this college - as it consistently grows - will be a new home to all students as they come and go. Tan Sur Yong Program : Diploma in Marketing Choosing ATC as the institution to persue my higher education was absolutely the right choice to make. The main reason I chose ATC to persue my Diploma in Marketing was because of its lecturers. They have been friendly to us from day one, instead of being aloof and setting themselves apart from us. They treat the students as they would their own children. We are encouraged to share our problems with them and they will try their level best to provide solutions. The Skill Enhancement Programme makes studying at ATC a special experience. I have learnt how to manage my emotions and communicate more effectively with friends and family through this programme. This is important for my future as I am unable to learn these things through books and this programme has help me to develop these practical skills. School of Business & Management 19

20 JPT/BPP(D) /314 KL KL Campus Bangunan Tunas Utama Jalan Jalan Petaling Kuala Kuala Lumpur Malaysia Tel Tel : (603) : (603) (10 (10 lines) lines) Fax Fax : (603) : (603) Web Web : : : enquiries@atc2u.com Penang Campus Level Level 18-19, Menara Umno Jalan Jalan Macalister Penang Malaysia Tel Tel : (604) : (604) Fax Fax : (604) : (604) : atcempg@tm.net.my Singapore Affiliate Intech Training Centre (ITC) (ITC) ITC ITC School of of Laws Laws New New Bridge Road Road Singapore Tel Tel : (65) : (65) Fax Fax : (65) : (65) Web Web : : : enquiries@itc2u.com Hong Kong Joint Venture Speed, Hong Hong Kong Kong Polytechnic University Huang Hom, Hom, Kowloon Hong Hong Kong Kong SAR SAR Tel Tel : (852) : (852) Fax Fax : (852) : (852) Web Web : : : speed@speed-polyu.edu.hk

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