Business Incubator. Nikolas Takas Investment Manager

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1 Business Incubator Nikolas Takas Investment Manager

2 What are investors looking for? FIT 1. The Team The Team 2. The Market 3. The Technology The Market The Technology EXTRAORDINARY RETURNS - EXIT

3 What are investors looking for? 1. The Team Doers developers and implementers Market knowledge / experience / contacts Track Record Entrepreneurial experience (failure or success) Founders previous common projects Team-Investor Connection Passionate They d rather invest in an A grade team with a B grade product, than a B grade team with an A grade product. But think of this it s not that hard to change products, but it s almost impossible for people to change who they are.

4 What are investors looking for? 2. The Market Billion $ market Operationally feasible to reach High growth potential Sustainable growth (no cyclical) No one dominant/strong competitor Aligned with market trends

5 What are investors looking for? 3. The Technology Unique technology Protection A company (no features, no apps) MVP built and tested (customer feedback) No regulatory issues

6 What are investors looking for? 4. The Opportunity (Deal) Extraordinary return potential (10x in 5 years) Well defined exit strategy Realistic valuation Significant equity stake Simple shareholder structure Low burn rate (minimum salaries)

7 3T s: Team Traction - Technology Team: Smart, passionate, motivated AND DEVELOPERS Well connected, serial entrepreneurs, bootstrapped, referred, Previous investors with reputation Traction: numbers, metrics, retained users, Technology: unique, great execution, Following trends

8 Due Diligence (Investment Process) Pitching to Investors Investors Meeting (associate, analyst) Investors Meeting (partners) Term Sheet Due Diligence (4-12 weeks) Final Negotiation milestones - Investor High Level Due Diligence - Preliminary negotiations Lawyer Time - Decision to Invest - Term Sheet negotiation (2-4 weeks) Close & Sign

9 Due Diligence Due Diligence Investigates Company set-up / corporate structure Business Plan Management accounts (if any) Ownership of IP Founder employment contracts Material contracts (if any) Litigation Personal due diligence questionnaire (completed by founders)

10 Term Sheet A non-binding agreement setting forth the basic terms and conditions under which an investment will be made. A term sheet serves as a template to develop more detailed legal documents. Once the parties involved reach an agreement on the details laid out in the term sheet, a binding agreement or contract that conforms to the term sheet details is then drawn up. They generally cover the more important aspects of a deal, without going into every minor detail and contingency covered by a binding contract. For example, a term sheet from a venture capital company that is investing in an early-stage company may contain such details as the amount of investment, the percentage stake sought, anti-dilutive provisions and valuation.

11 Term Sheet Negotiating Points Pre-money valuation Investment size Option pool Board seats Liquidation preferences Dividends Anti-dilution Closing conditions Determine Ownership

12 Pitch Deck DOs Open investors minds to your vision and get them excited to know more Present your story. You want to have a logical connection between different pieces of information. You want to leave some questions unanswered, hit the big points in a clear way, and avoid over-sharing.

13 Pitch Deck - Template Style tip Opening slide Vision Market The deck should be content tight. Less than 10 words per page is ideal. Show graphics, charts and screenshots, plus single words bullets. There should be a 2-5 word tagline for your company and a strong quote on the opening slide The vision should stand out on a slide of its own. It's the most important message a young startup can convey. Bold, declarative statement. Ambitious, Big. Show you're going after a big market and have data to back it up. Data/Stats on market size, existing proof points, etc. round-pitch-deck-tempate ?op=1

14 Pitch Deck - Template Your Industry Landscape Current pain Your Product Traction Don't ignore competitors. Highlight Competition, market dynamic, existing revenue flows, existing products/options, etc. What problem are you trying to solve? Current frustration, i.e. what s broken. Why should your problem exist? What s the opportunity? How do you plan to solve it? Description of your product, including key differentiators insights, screenshots, etc. Break to demo if it s short and worth emphasizing one or two key insights or features. Show who's already using your product. Preferably a chart that goes up and to the right. List current stats on usage, traction, etc. or plans for getting initial users. Speak to roadmap and near + mid term plans.

15 Pitch Deck - Template Business Model Customer acquisition Who we are Fundraising How will you make money? List the different ways you will make money. Could be short term, long term or a simple approach. Also list alternative ways to make money. How will you get even more customers? List approaches, tactics you re going to use to get customers. Add a team page and explain why you're all fit to run this business. List pics and short bio on each founder/team member. Highlight relevant previous experiences and areas of responsibility in current venture. And how much money you're looking to raise, as well as other people who have already committed.

16 Ευχαριστούµε Facebook.com/ThermiGroup THERMI GROUP - 9ο χλµ. Θεσσαλονίκη Θέρµη - Τ.Κ Tel FAX

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