Bond Forum Wednesday, November 14, 2012

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1 Room Plenum 10:00 (R)evolution of debt financing Placement and trading of Large Cap-Bonds via Deutsche Börse The Placement of bonds to Retail-Investors by the Deutsche Börse gains more and more interest of larger enterprises. New investor groups, a liquid secondary market and a fair price setting make the Prime Standard for bonds an attractive alternative to the common bonds. On the panel, capital market experts will discuss about the new segment and highlight the advantages for issuers. Moderation / Claus Döring, Börsen-Zeitung / Matthias Poth, HERING SCHUPPENER Consulting, Managing Partner / Prof. Dr. Wolfgang Blättchen, BLÄTTCHEN FINANCIAL ADVISORY GmbH, Managing Partner / Christoph Klein, Deutsche Bank AG / Alexander von Preysing, Deutsche Börse AG, Senior Vice President, XETRA Issuer Services / Andreas Petrie, Helaba Landesbank Hessen-Thüringen, Head of Debt Capital Markets & Credit Trading 11:00 Corporate Bonds - lessons learnt? Development of fundamental issue parameters under capital market aspects / investor protection / Rating and its importance for risk assessment / issue parameters and pricing / transparency in advance, during and after an issue / Arne Laarveld, equinet Bank AG, Managing Director 11:45 Analysis of the corporate bond market and recommendations for capital market financing Panel Discussion, hosted by Deutsche Börse AG Expert Presentation, hosted by equinet Bank AG The capital market is also becoming increasingly attractive to SMEs as an alternative source of financing. How has the market for SME bonds developed over the last three years or so, what are the requirements for companies, what is the significance of ratings? All these are issues that will be analyzed and commented on within the framework of the workshop and will include an open discussion with participants. / Dr. Martin Steinbach, Ernst & Young Wirtschaftsprüfungsgesellschaft, Head of IPO and Listing Services / Jens Gerke, Ernst & Young GmbH Wirtschaftsprüfungsgesellschaft, Executive Director, Transaction Advisory Services - Capital & Debt Advisory 12:30 Transparency in capital markets Investor's demand on quality and reliability challenge for SMEs Expert Presentation, hosted by Ernst & Young In the forum GSK Stockmann + Kollegen will provide an overview of the most relevant changes regarding transparency requirements under the new prospectus regulations, the new EU Directive on Market Abuse as well as the new rules and regulations at Entry Standard of Frankfurt Stock Exchange. Particular focus will be put on the effects on the financing of small and medium sized companies (SME s) and their internal Compliance structures. Eventually, it shall be discussed with representatives of a qualified investor and of a SME which requirements for transparency are really necessary and how SME s react to that in practice. 1

2 / Dr. Anne de Boer, GSK STOCKMANN + KOLLEGEN, Rechtsanwältin / Hendrik Riedel, GSK STOCKMANN + KOLLEGEN, Partner 13:30 Lunch break and Exhibition Expert Presentation, hosted by GSK Stockmann + Kollegen 14:45 Case Study: MS Spaichingen / Dr. Andreas Aufschnaiter, MS Industrie AG, Member of the Executive Board 15:15 Bond Market 2013 Expert Presentation The Trend Corporate bonds for small and medium cap companies have been the determining funding trend in the years 2011/12. Both listed and non-listed companies issued bonds whose volume mostly ranged between EUR 10 and 100 million. Although not all issuers were able to raise the desired volume the bonds found their buyers in most of the cases - including both institutional and private investors. remains The trend was supported by the stock exchanges which created special platforms such as the Entry Standard for Bonds. Lower disclosure requirements and the absence of a rating under certain conditions should ease the way to the capital markets. But the simplified entry requirements, lower transparency levels, lower credit ratings and, not least, the high volatility in the capital markets were reflected in partly very high coupons, sometimes even in the low double digits. This meant increasing capital costs for the issuers. Despite these higher financing costs the bond market is still flourishing up-to-date and it suggests that the issuing of SME bonds should continue keeping things interesting. Moderation / Falko Bozicevic, GoingPublic Media AG, Chefredakteur / Dr. Andreas Aufschnaiter, MS Industrie AG, Member of the Executive Board / Philipp Melzer, CMS Hasche Sigle, Attorney / Johannes Führ, Johannes Führ Asset Management GmbH, Managing Director / Thilo Kraus, IKB Deutsche Industriebank AG, Head of Capital Markets 16:15 End of conference Panel Discussion, hosted by Deutsche Börse AG 2

3 Room Frankfurt 11:00 Entry and Prime Standard for bonds Debt financing via Deutsche Börse AG In addition to raising equity capital, companies can use Deutsche Börse segments to raise debt capital. Due to comparatively moderate transparency requirements, this access to the capital market is ideal for SMEs wishing to retain their company structure. Among the advantages of raising debt capital is the increased independence from banks, higher flexibility in the application of the proceeds of the issue as well as the possibility of raising greater volumes than through a bank credit. / Eric Leupold, Deutsche Börse AG, Xetra Issuer Services / Michael Rieß, Deutsche Börse AG, Vice President 11:45 Successful placements of corporate bonds Case study: KTG Agrar Success factors in bond issues for mid-sized companies / Andreas Wegerich, youmex Invest AG, Member of the Executive Board 12:30 S&P Ratings as internal and external steering and communication instruments Expert Presentation, hosted by Deutsche Börse AG Expert Presentation, hosted by youmex Invest AG / S&P in Germany / S&P ratings' process and corporate ratings criteria / Issuer and Issue ratings and their dependency / Performance of corporate ratings / Relationship with a rating agency / Florian Stapf, Standard & Poor s Credit Market Services, Director / Client Business Management / Tobias Mock, Standard & Poor s Credit Market Services, CFA/Managing Director/Lead Analytical Manager 13:30 Lunch break and Exhibition Expert Presentation, hosted by Standard and Poor's Credit Market Services 14:45 Creditor Relations in IBOs From placement to daily business / How do you make money? How does the business model look like? How do you run your operating business? / Why do you issue a bond now? Use of issuing proceeds? Resulting effects from the issue? / Creditor Relations are a service Investors are customers!! / Jörg Peters, PvF Investor Relations, Partner Expert Presentation, hosted by PvF Investor Relations 3

4 16:15 End of conference 4

5 Room Berlin 10:00 Presentations of bond issuers 10:00 Company presentation / Maschinenfabrik Spaichingen GmbH* 10:45 Company presentation / Steilmann-Boecker Fashion Point GmbH& Co. KG* 12:15 Company presentation / SINGULUS TECHNOLOGIES AG, Dr. Stefan Rinck, President and CEO 13:00 Company presentation / S.A.G. Solarstrom Aktiengesellschaft*, Ulrich Kenk Company Presentations 13:45 Lunch break and Exhibition 16:15 End of conference 5

6 Room München 10:00 Presentation of bond issuers 10:00 Company presentation / Hapag-Lloyd AG, Peter Ganz, CFO 11:30 Company presentation / EYEMAXX Real Estate AG*, Dr. Michael Müller, CEO 12:15 Company presentation / SeniVita Sozial gemeinnützige GmbH* Company Presentations 13:45 Lunch break and Exhibition 16:15 End of conference 6

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