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1 <Insert Picture Here> Oracle Business Intelligence

2 Agenda Business Intelligence Overview Oracle Discoverer Daily Business Intelligence Oracle Business Intelligence EE Fusion Intelligence for E-Business Suite BI Publisher Q&A

3 A Little Bit of History EDW Transaction data Embedded Data Warehouse Information Discoverer Meta data DBI BIS

4 Oracle Provides Business Insight Execs Job Business Analysts Executives / Managers Executives / Strategists Oracle Business Intelligence EE Analytics Managers/ Analysts Financial Users Apps/Power Users Daily Business Intelligence KPI s, Measures Oracle Discoverer AdHoc Reporting Oracle Business Intelligence EE Analytics System Users Apps Users Oracle Application Reports Transaction Reporting / Publishing FSG, ADI Financial Reporting Tool Oracle Business Intelligence EE Analytics Operational Strategic

5 The Evolving Role of BI From: Analysts Historical data Fragmented view Reporting results Analytic tools To: Pervasive use Real-time, predictive data Unified, enterprise view Insight-driven business process optimization Unified infrastructure & prebuilt analytic solutions

6 Agenda Business Intelligence Overview Oracle Discoverer Daily Business Intelligence Oracle Business Intelligence EE Fusion Intelligence for E-Business Suite BI Publisher Q&A

7 Oracle Discoverer Oracle Business Intelligence Standard Edition (OBI SE) Ad Hoc analysis tool Integrated with Oracle Application security Pre-built reporting data definitions Integrates to Oracle Portal Wizard-based Report Development Supports OLAP Analysis Make effective decisions by investigating operational details

8

9 Discoverer Plus OLAP

10 Agenda Business Intelligence Overview Oracle Discoverer Daily Business Intelligence Oracle Business Intelligence EE Fusion Intelligence for E-Business Suite BI Publisher Q&A

11 What is Daily Business Intelligence? An embedded management reporting system for the E-Business Suite, without requiring a separate data warehouse, resulting in very fast implementation and dramatically lower costs! Out-of-the-Box, Integrated Management Reporting for the Oracle E-Business Suite: Oracle Dashboard based pages Key performance indicator portlets Management summary portlets Ability to drill-down to reports

12 Oracle Daily Business Intelligence (DBI) Easy-To-Use Dashboards Within E-Business Suite Role Based Dashboards Leverages EBS Infrastructure and Materialized Views Drill Directly to Transactions from Summaries Implement Quickly Fastest Path to Information from EBS Part of EBS Rapid Install No Training Required

13 Before DBI

14 Agenda Business Intelligence Overview Oracle Discoverer Daily Business Intelligence Oracle Business Intelligence EE Fusion Intelligence for E-Business Suite BI Publisher Q&A

15 Problem: Various BI Tools and Data Sources Interactive Dashboards Reporting & Publishing Ad-hoc Analysis DW & OLAP Tools Logical Layer: Metadata, Data Stores, ETLs, EULs Disadvantages: ü Different user experience across products & tools ü Disperate metadata, shared services & data stores ü Multiple BI systems to learn and maintain OLTP & ODS Systems Data Warehouse Data Mart SAP, Oracle PeopleSoft, Siebel, Custom Apps Files Excel XML Business Process

16 Enhancing Analytic Applications Oracle BI Enterprise Edition: Leading Technology Oracle BI Suite Enterprise Edition Interactive Dashboards Oracle BI Server Reporting & Publishing Ad-hoc Analysis Proactive Detection and Alerts Disconnected Analytics Simplified Business Model and Abstraction Layer Intelligent Caching Services Multidimensional Calculation and Integration Engine MS Office Plug-in Intelligent Request Generation and Optimized Data Access Services Advantages: ü Consolidate and standardize BI tools ü Seamless user experience across products ü Unified metadata and shared services OLTP & ODS Systems Data Warehouse Data Mart SAP, Oracle PeopleSoft, Siebel, Custom Apps Files Excel XML Business Process

17 Leverage Prebuilt Oracle BI Applications Built in Best Practices Across Functions and Industries Auto Comms. & Media Complex Mfg. Consumer Sector Energy Financial Services High Tech Insurance & Health Life Sciences Public Sector Travel & Trans Sales Analytics Service & Contact Center Analytics Marketing Analytics Financial Analytics Supply Chain Analytics Workforce Analytics Pipeline Analysis Churn Propensity Campaign Scorecard Receivables / Payables Analysis Supplier Performance Employee Productivity Triangulated Forecasting Customer Satisfaction Response Rates Customer Profitability Inventory Analysis Compensation Analysis Sales Team Effectiveness Resolution Rates Product Propensity Product Profitability Procurement Cycle Times Compliance Reporting Up-sell / Cross-sell Service Rep Effectiveness Loyalty and Attrition Regulatory Compliance Inventory Availability Workforce Profile Discounting Analysis Service Cost Analysis Market Basket Analysis Expense Management Employee Expenses Turnover Trends Lead Conversion Service Trends Campaign ROI Cash Flow Analysis BOM Analysis Return on Human Capital Prebuilt adapters: Other Operational & Analytic Sources Oracle BI Suite Enterprise Edition

18 Selected Key Entities of BI Data Model Sales Opportunities Quotes Pipeline Order Management Sales Order Lines Sales Schedule Lines Bookings Pick Lines Billings Backlogs Marketing Campaigns Responses Marketing Costs Supply Chain Purchase Order Lines Purchase Requisition Lines Purchase Order Receipts Inventory Balance Inventory Transactions Finance Receivables Payables General Ledger COGS Call Center ACD Events Rep Activities Contact-Rep Snapshot Targets and Benchmark IVR Navigation History Service Service Requests Activities Agreements Workforce Compensation Employee Profile Employee Events Pharma Prescriptions Syndicated Market Data Financials Financial Assets Insurance Claims Public Sector Benefits Cases Incidents Leads Conformed Dimensions Customer Products Suppliers Internal Organizations Customer Locations Customer Contacts GL Accounts Employee Sales Reps Service Reps Partners Campaign Offers Cost Centers Profit Centers Date Modular Data Model includes: ~150 Fact Tables ~200 Dimension Tables ~16,300 Data Elements

19 End User Products Enterprise Edition Oracle Interactive Dashboards Guided experience leads user from insight to action Intuitive and interactive dashboards/scorecards Personalized, function-specific and role-based Oracle Answers Oracle Delivers Ad-hoc data exploration True business user self sufficiency Create, modify and author analysis, pivots and dashboards Dynamic problem/opportunity detection and notification Automated analytic workflows and processes Tailored delivery for wide range of mobile devices Oracle BI Publisher Schedule & distribute enterprise-class reports Sophisticate pixel-perfect report layout controls

20 Oracle Analytic Applications Adapting to the needs of Operational Users Oracle ebusiness Suite Peoplesoft Enterprise/JDE Oracle BI Applications Today DBI Materialized Views Easy Implementation Oracle BI EE EPM Operational Level Reporting Oracle BI EE BI Applications Multi-Source Cross Enterprise Insight Oracle BI EE Future Additional horizontal and industry content Continued investment in all product families New analytic subject areas and industry specific applications Single Suite of integrated BI & CPM applications Pre-Integrated with EBS, PSFT, JDE & SEBL Embedded within transactional applications

21 Leverage Oracle Technology Today Pre-Packaged Applications EBS DBI Siebel Analytic Apps PSFT EPM Oracle BI Server Pre-Packaged Reports Pre-Packaged Dashboards Pre-Packaged Semantic Objects E-Bus Suite PeopleSoft Siebel SAP Packaged ETL Maps Custom Schema In-Place Schema Warehouse Schema

22 Agenda Business Intelligence Overview Oracle Discoverer Daily Business Intelligence Oracle Business Intelligence EE Fusion Intelligence for E-Business Suite BI Publisher Q&A

23 What is Fusion Intelligence for E-Business Suite Line Managers Controller, Financial Manager CFO, VP of Finance Roles-based content supported through unified security model Interactive Dashboards Ad-Hoc Analytics Alerts and notifications Off-line Analytics Market-leading BI tool provides rich end-user experience with dashboarding, ad hoc analysis, alerts and off-line analytics UNIFIED SEMANTIC MODEL Unified semantic model facilitates cross-pillar analytics FIN DBI Base Summaries SCM PROC HCM CRM Reusable, pre-summarized data in DBI enables enhanced performance E-Business Suite Other Delivered connection to EBS data with capability to source data from other sources

24 Before DBI

25 Value Proposition : Flexible, Extensible BI Platform that is open to multiple data sources

26 Fusion Intelligence EBS Edition Pre-Packaged Repository Scope Financials Intelligence General Ledger AP Expenses (GL) AR Revenue (GL) GL Activity Budget Accounts Payable AP Invoices AP Invoices Aging (Due & Past) AP Payments Schedule Accounts Receivable AR Adjustments AR Payments Schedule AR Receipts AR Invoices AR Aging Receivables Sales Credits Compliance Procurement Intelligence Procurement Management Supplier Management Supply Chain & Order Mgmt Intelligence Order to Revenue Order Fulfillment and Shipping Manufacturing (Process and Discrete) Inventory (Process and Discrete) Sales & Service Intelligence Sales Opportunity Sales Pipeline Sales Forecasting Service Human Resources Intelligence DBI Workforce Activity and Deployment DBI Compensation Salary Summarization DBI Leave and Absences HCM EUL Recruitment Pipeline HCM EUL Recruitment Vacancies

27 Scalable and Extensible Business Intelligence Integration with Market-leading Oracle BI Enterprise Edition (OBIEE) - Oracle Answers Author custom Dashboards, Reports, KPIs, Graphs, Tables and Links Dashboard Editor Add, Rearrange, Hide, or Rename Dashboards, Reports, KPIs, Graphs, Tables and Links Oracle Delivers Receive alerts based on events, accompanied by Guided Navigation Paths

28 Guided Navigation & Action Links Analytic Workflows Guided Navigation and Conditional Navigation links Checks for specific conditions and displays (or not) a dashboard section, or a navigational link to either a report or a dashboard Action Links Direct navigation from record to transactional while maintaining context

29 Unified, Common Business Semantic Model Seamless Integration with OLTP/ Transactional Applications - Guided Drill into OLTP to View Detail EBS-integrated Security Model Launch Oracle DBI EE dashboard from Application Navigator Shared responsibilities between Oracle EBS and Oracle DBI EE Sign in only once in EBS DBI Base Summaries and MVs available for Ad-hoc Query Data resident in OLTP Database Detail level Data Incredibly rich data model available for Oracle EBS

30 Integrated Security Oracle Application Framework integration Launch Oracle BI EE dashboard from Application Navigator Shared responsibilities between Oracle EBS and Oracle BI EE Sign in only once in EBS

31 Key Business Benefits Oracle BI EE with EBS, PS EPM, SBA Tight Integration: Seamless interaction with Oracle E- Business Suite for optimal user experience menu, data security, single sign-on, seamless drills, conformed dimensions, uniform business definitions, etc. Guided Navigation: Assist in discovering root cause and forming corrective action; Lower TCO: Pre-built data extractions, transformations, and logical User Layer Extensibility : Market leading BI technologies for superior configurability and flexibility Embedded Intelligence: Empower users at point of decision making

32 Agenda Business Intelligence Overview Oracle Discoverer Daily Business Intelligence Oracle Business Intelligence EE Fusion Intelligence for E-Business Suite BI Publisher Q&A

33 BI Publisher High Quality Enterprise Reporting

34 BI Publisher Business Users Format and Deliver Documents Data Sources BI Publisher Output Formats Destination Oracle Applications CRM XML Publishing Engine PDF RTF HTML XML EDI Excel Printer Fax ESA FMS HCM SCM Templates Letters Fund Transfers Order Confirmations Online Paychecks Any XML Data Source Business User Bills Government Grant Forms OBI EE Integrate Out-of-the-Box with Oracle Applications

35 Using BI Publisher with EBS: 6 easy steps to convert an EBS Report 1. Setup Concurrent Program to generate XML output 2. Save the XML output use it to build your Report Layout 3. Use desktop tool to build your template using Template Builder 4. Setup BI Publisher Data Definition in Oracle Applications 5. Setup BI Publisher Template in Oracle Applications 6. Now, run concurrent job and get your BI Publisher report! It s that easy

36 BI Publisher with OBI EE BI Publisher for Advanced Reporting & Formatting BI Server provides the semantic layer (logical layer) as a Data Source for BI Publisher BI Publisher reports can be added to Dashboards OBI EE can be used to create the XML Integrated Security

37 BI Publisher with OBI EE

38 Q & A For More Information: Fusion Intelligence for E-Business Suite:

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