Enrollment & Degree Management
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- Rosamund Stephens
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1 Virginia Tech May
2 Learning Objectives Enhanced Understanding of Strategic Enrollment Management Roadmaps for Enrollment Planning Challenges for Success
3 Strategic Enrollment Management (SEM) What is it?
4 Integration of an institution s planning, strategies, and structures to optimize Recruitment Retention Graduation Source: Educational Policy Institute 2007
5 CORE VALUES OF SEM Establish clear enrollment goals Promote student success Achieve and maintain optimum enrollment Generate tuition Enable financial planning Increase organizational efficiency Improve Service Levels
6
7 Ultimate Goals: Support Mission Support Financial Stability
8 Overview Strategic Planning Managing Resources Access & Affordability Recruitment & Retention Targeted Enrollment
9 Increase Organizational Efficiency
10
11 Initiatives Enrollment Target Collaboration Strategic Intentional Scholarship and Financial Aid Special Session Innovations Extended Learning (Online) Graduate Degree Marketing Campaign
12 Establish Clear Enrollment Goals
13 Enrollment Target Collaboration
14 2013 College Targets Overall: 5,350 (3,638 IS/1,712 OOS)
15 Achieve and Maintain Optimum Enrollment
16
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18 Enrollment Management and Diversity
19 Land Grant University Mission reaffirms the university s institutional commitment to growing and sustaining a diverse and inclusive learning, living, and working environment.
20 Narrow Tailoring Grutter v. Bollinger (2003) Fisher v. University of Texas (2013) Schuette v. Coalition to Defend Affirmative Action (2014)
21 K-12 Educational Outreach... structured outreach initiatives designed to identify and assist under-represented students plan and prepare for post-secondary education. Virginia Tech Diversity Strategic Plan Glossary, 2010
22
23 Affordability Access to Scholarships Transparency (Shopping Sheet) Financial Literacy
24 Student Award Overview 75% of undergraduates receive some form of financial aid Average Award $11,649 In-State $16,905 Out-of-State $243.3M Undergraduate Financial Aid Out-of-State In-State
25 Student Award Overview Distribution of Financial Aid by Funding Source (Millions of Dollars)
26 Total Financial Aid Distributed (Millions of Dollars)
27 Average Debt of Undergraduate Graduating Class by Residency at Virginia Tech
28 Generate Tuition New Initiatives
29 Special Session Innovations
30 Summer Academy Profile: 2013 Cohort All Seven Undergraduate Colleges Participated
31 Extended Learning (Online) Graduate Degree Marketing Campaign
32 32
33 CHALLENGES to Sustainable Resources State Legislative Impacts
34 Sec Online Delivery of Instruction, Special Sessions, and Tuition Sec Limitation on Instate and Out of State Sec :10E Top Jobs 21
35 CHALLENGES to Sustainable Resources State Legislative Impacts Demographic Shifts
36
37
38 CHALLENGES to Sustainable Resources State Legislative Impacts Demographic Shifts Declining State Resources
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40 CHALLENGES to Sustainable Resources State Legislative Impacts Demographic Shifts Declining State Resources Tipping Point in Tuition Increases
41 CHALLENGES to Sustainable Resources State Legislative Impacts Demographic Shifts Declining State Resources Tipping Point in Tuition Increases Recalibration of Interests STEM H Liberal Arts
42
43 Thank You! Wanda Hankins Dean Vice Provost for Enrollment and Degree Management Virginia Tech
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