Total Social Media Management. Achieving measurable success for individuals and organizations of all sizes, 140 characters at a time.

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1 Total Social Media Management Achieving measurable success for individuals and organizations of all sizes, 140 characters at a time.

2 Superior Social Media Management The Pittsburgh Writer marketing team maximizes the power of the top social media venues. Features and Benefits! Complete copywriting and campaign creation.! Personal campaign consultation and updates.! Keyword research for viral reach of all targets.! Keywords used to skyrocket SEO web rankings.! Daily viral and scheduled messaging on all venues.! Reply to private messages (Twitter and FB).! Reply to post comments (Twitter, FB, and G+).! Regularly recruit targeted followers (Twitter).! Regularly drive targeted traffic to all venues.! Share industry articles (by others) for brand trust.! Monthly reports on pages, messaging, and trends.! Custom blog articles written for your website.! Access to a database of general interest articles. Twitter Profile Messaging, Traffic, and Full Relationship Interactions Facebook Fan Page Messaging, Traffic, and Full Relationship Interactions Google+ Fan Page Messaging, Traffic, and Responsive Interactions LinkedIn Personal Profile Messaging Exclusive Representation Pittsburgh Writer enlists ONLY one social management client per industry within a designated service area. Once an organization subscribes, we reject all competition and grant our client exclusive representation for ultimate success. No Exceptions.

3 Our Best Subscribers As marketing competition increases on social media venues, it is absolutely vital that every organization use the power of social outreach to secure top market positions. Pittsburgh Writer achieves success for the following client categories:! Local Businesses: We ll target current and potential consumers within 5, 10, 20, or 50 miles of your location to build sustainable, longterm success.! Individuals: Entrepreneurs and creative professionals have more time for their projects by letting us handle all social marketing.! B2B: Raise awareness of your business with key demographics locally and around the world.! Nonprofits: Enhance your local and national PR initiatives for ultimate fundraising success.! ecommerce Businesses: Dominate the social landscape while the competition struggles. Only a small percentage of ecommerce businesses and affiliates understand the profitability of social management.

4 Local Market Domination Pittsburgh Writer secures the top market position for local organizations. Using revolutionary tools and proven relationship-building methods, we target your demographic audience base within 5, 10, 20, and even 50+ miles of your location. Consistent viral and scheduled messaging engages thousands of consumers in an ongoing dialogue that triggers them to action. Over time, our team generates an iconic awareness of your organization for sustainable, long-term success. Enhance current and potential consumer relationships within a 5 mile radius of your location. Raise awareness and increase local referrals to ensure the top market position. Build on local word-of-mouth referrals to grow the consumer base within a 10 to 20 mile radius of your location. Generate buzz and interest of your organization among potential consumers 50+ miles of your location.

5 Complete Social Copywriting The marketing team transforms your aspirations and goals into the most powerful social messaging. Marketing communications are assembled to engage all targeted consumers and trigger them to profitable actions for maximum results. Keyword Research Using social analytics and performing a business analysis, the marketing team will identify the 5 top social keywords for your market. We ll infuse those keywords into your messaging to grow your audience base, build consumer trust, and skyrocket your SEO on Google and other search engines. Viral Messaging Using social analytics, our marketing team identifies the keywords and behaviors of your target demographics. We ll then engage with that unique audience at optimal times for maximum results. Viral posting increases the impact of each message by at least 30% and up to an amazing 300% more than standard tweets or status updates. Scheduled Messaging Daily scheduled messages are created to significantly influence your audience base at specific times. Scheduled tweets and updates generate interest among a larger share of consumers and trigger them to action, which leads to increased web traffic, trusted brand awareness, and profitable revenues.

6 Superior Interactions The Pittsburgh Writer marketing team regularly engages in meaningful dialogue with targeted consumers on Twitter, Facebook, and Google+ to ensure client success. Interactions we conduct on your behalf are based on the responses from your virtual interview, our research, and your input. Every mention, reply, comment, and question receives a response that advances your goals and market position. Traffic Generation The marketing team regularly recruits and follows targeted audiences on Twitter to drive forward momentum of your campaign. We also drive targeted Likes and +1s to the Facebook and Google+ fan/business pages for our clients. The continued growth of your social profiles is the ultimate pathway to long-term success. The use of automated interactions is a social marketing brand killer. Pittsburgh Writer engages in true relationship-building practices. The marketing team never uses bots, illegal software or other devices to SPAM targeted audiences or automate conversations. That s our promise!

7 Custom Blog Articles Each month, Enhanced and Dominance clients receive one custom-written, profitgenerating article to publish on their websites/blogs. Each 250+ word article is written to engage the emotional triggers of key consumers while simultaneously advancing your leadership position. Articles contain the keywords of your social campaign to boost SEO results on Google, Yahoo, Bing, and other search engines. The Pittsburgh Writer marketing team understands that a healthy and active website/blog is a necessary ingredient to long-term success. Blog Article Database In addition to custom-written articles, Enhanced and Dominance clients are given full access to our article database. These general interest pieces are referred to as evergreen content that do not expire. Articles include a range of popular topics. Again, a healthy and active website/blog is a big part of your social marketing endeavors. The Pittsburgh Writer marketing team leaves nothing to chance.

8 Detailed Monthly Reports Pittsburgh Writer compiles easy-to-read monthly reports for Twitter profiles and Facebook fan pages. Unlike some social management services, we measure the results of each campaign and deliver tangible proof of our engagement to ensure your success. Clients receive:! General stats report.! Metrics report on replies sent.! Twitter profile report.! Twitter trends report.! Facebook fan page report.

9 Plans and Pricing Pittsburgh Writer plans are priced 40 to 70% Less than the industry standard and can be custom designed to meet each client s specific industry needs. The Professional Plan Monthly Subscription: $289 (First Month Only $250 for set up.) Compare to Industry Standard: $499 Annual Subscription: $3,179 (No set up fee + One FREE Month!) Compare to Industry Standard: $5,998 Annual Subscribers Save $539 vs. Monthly Features and Benefits! Complete Annual Campaign Creation! Complete Social Copywriting! Keyword Research for Viral Reach! 5 Viral Messages/Weekly! 5 Scheduled Messages/Weekly! Private Message Replies/Weekly! Post Comment Replies/Weekly! Recruit New Followers/Weekly! Drive Targeted Traffic to All Pages! Skyrocket Website SEO! Live Campaign Consultation! Messaging Report/Monthly! Trends Report/Monthly! Profiles and Pages Report/Monthly! Custom Written Blog Article/Monthly! Full Access to Blog Article Database! Post Industry Articles for Brand Trust Visit PittsburghWriter.net to subscribe or call Ron Gavalik:

10 Plans and Pricing Pittsburgh Writer plans are priced 40 to 70% Less than the industry standard and can be custom designed to meet each client s specific industry needs. The Enhanced Plan Monthly Subscription: $387 (First Month Only $250 for set up.) Compare to Industry Standard: $699 Annual Subscription: $4,257 (No set up fee + One FREE Month!) Compare to Industry Standard: $8,388 Annual Subscribers Save $637 vs. Monthly Features and Benefits! Complete Annual Campaign Creation! Complete Social Copywriting! Keyword Research for Viral Reach! 10 Viral Messages/Weekly! 10 Scheduled Messages/Weekly! Private Message Replies/Weekly! Post Comment Replies/Weekly! Recruit New Followers/Weekly! Drive Targeted Traffic to All Pages! Skyrocket Website SEO! Live Campaign Consultation! Messaging Report/Monthly! Trends Report/Monthly! Profiles and Pages Report/Monthly! Custom Written Blog Article/Monthly! Full Access to Blog Article Database! Post Industry Articles for Brand Trust Visit PittsburghWriter.net to subscribe or call Ron Gavalik:

11 Plans and Pricing Pittsburgh Writer plans are priced 40 to 70% Less than the industry standard and can be custom designed to meet each client s specific industry needs. The Dominance Plan Monthly Subscription: $575 (First Month Only $250 for set up.) Compare to Industry Standard: $1,200 Annual Subscription: $6,325 (No set up fee + One FREE Month!) Compare to Industry Standard: $14,400 Annual Subscribers Save $825 vs. Monthly Features and Benefits! Complete Annual Campaign Creation! Complete Social Copywriting! Keyword Research for Viral Reach! Unlimited Viral Messages/Daily! Unlimited Scheduled Messages/Daily! Private Message Replies/Daily! Post Comment Replies/Daily! Recruit New Followers/Daily! Drive Targeted Traffic to All Pages! Skyrocket Website SEO! Live Campaign Consultation! Messaging Report/Monthly! Trends Report/Monthly! Profiles and Pages Report/Monthly! Custom Written Blog Article/Monthly! Full Access to Blog Article Database! Post Industry Articles for Brand Trust Visit PittsburghWriter.net to subscribe or call Ron Gavalik:

12 5 Easy Steps to Success Subscribing to Pittsburgh Writer Social Media Management is a simple process that secures your top market position and ensures sustainable, long-term success. 1 Order a standard or customized plan that s best for your organization. 2 3 You ll then complete a questionnaire. Responses will be used to prep your virtual interview, a set of online information-gathering documents. Pittsburgh Writer will use your virtual interview to assemble all campaign materials. 4 We ll provide the completed campaign materials for review and approval. 5 Pittsburgh Writer will then launch your campaign. Sit back and relax while the marketing team drives your social outreach for long-term success.

13 Why Pittsburgh Writer? PittsburghWriter.net is owned and operated by Ron Gavalik, a 15 year veteran marketing professional and former director of communications. He holds degrees in technical communications, marketing communications, and creative writing. Gavalik and the larger marketing team have proven experience achieving success for every client. Money-Back Guarantee Pittsburgh Writer doesn t play games. Client satisfaction is our first priority. Refunds can be requested in full for any social media management service before a campaign begins (minus any applicable set up fees). Full refunds can also be requested if a service is not delivered on time. Recommendations Pittsburgh Writer worked hard to breathe new energy into our dry cleaning business. We now have a whole new customer base! -Niki Cermak, Acct. Mgr., Quality Dry Cleaners Ron s knowledge of social media and marketing communications allowed us to deliver a very powerful and direct message -David Gallagher, Director of Success, LandOpt I'm in the BEST hands! You have to give honor where honor is due...god bless you. -Patricia Amis, Owner, Snatched from the Fire Sportswear It s time to make it happen and secure your social media success. Sign up today! Visit PittsburghWriter.net to subscribe or call Ron Gavalik:

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