SOCAL UP. Innovative High Performance Precipitated Calcium Carbonate for Emulsion Paints. PCC Division Solvay Special Chemicals

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1 SOCAL UP Innovative High Performance Precipitated Calcium Carbonate for Emulsion Paints PCC Division Solvay Special Chemicals

2 Socal UP benefits in Emulsion paints Up to 60 % TiO 2 substitution (1 : 1) Up to 40 % cost savings for the Fillers Package 80 % carbon footprint reduction compared to TiO 2 2

3 Socal UP in Emulsion Paints: Why? Emulsion Paints are water-based Paints for covering interior or exterior surfaces High quality modern Emulsion Paints must provide high optical and aesthetical value while controlling the raw materials cost Objective which is currently a challenge, considering TiO 2 price volatility The innovative Socal UP ( Ultra Performance ) offers exceptional performance characteristics that enable it to be used as a substitute for a majority of TiO 2 in Emulsion Paints 3

4 Socal UP Characteristics: Specific Morphology Pseudo Cubic (or spherical) Ultra Fine Fibre Ultra Fine Fibre Particle agglomeration Fibre agglomeration Micro Shell Socal UP Socal P3 Socal UP has an unique innovative Morphology with Ultra 4 Fine Fibres forming a highly porous micro shell structure

5 Socal UP Characteristics: Properties Overview Specifications Value Unit Brightness ( = 457 nm) 94 % Mean Particle Diameter (dp) µm Residue on sieve (45 µm) 500 ppm Loss on drying 1 % Characteristics Value Unit Specific Surface Area (BET) 30 m 2 /g Oil adsorption 50 g/100 g Free Flowing Density 200 g/l 5 Socal UP is an innovative PCC offering a high Brightness, low oil adsorption & easy Handling, ideal for the use in Emulsion Paints

6 Opacity 200 µm (%) Socal UP performances: Dry & wet opacity 99 98,5 Formulation: 10% PCC + 5% TiO2 + 43% GCC + 12% binder Dry Opacity 200 µm (%) Wet Opacity 200 µm (%) 98 97, ,5 96 SOCAL P3 SOCAL UP 6 Socal UP provides an outstanding Dry Opacity & good Wet Opacity in Paints compared to other high performance extenders

7 Brightness (%) Socal UP performances: Paint Brightness 94 93,8 Formulation: 10% PCC + 5% TiO2 + 43% GCC + 12% binder 93,6 93,4 93, ,8 92,6 92,4 92,2 92 SOCAL P3 SOCAL UP Socal UP offers high Brightness and Whiteness to the Paint film 7

8 Socal UP performances: Gloss & Mechanical Resistance Formulation: 10% PCC + 5% TiO2 + 43% GCC + 12% binder Gloss 85 Abrasivity 200 cycle (µm) 0 SOCAL P3 SOCAL UP Thanks to its specific morphology, Socal UP gives excellent Mechanical Resistance at considerably low Gloss, ideal for 8 Matt Emulsion Paints

9 Paint formulation for Socal UP evaluation: standard EU formulations Medium 1 Medium 2 Premium Paint component % % % TiO ,5 0 12, Socal UP 0 12,5 0 12, Socal P Filler (GCC, Silica ) Binder Water PVC (%)

10 Dry Opacity 200 µm (%) Socal UP: TiO 2 Replacement in Medium Paints 100 Medium Paint Formulation (Medium 1) Dry opacity constant up to 60% of TiO2 substitution for Socal UP Socal UP Socal P3 Socal P2 97 Dry opacity constant up to 20% of TiO2 substitution for Socal P3/P ,5 % TiO2 + 0% Extender 10% TiO2 + 2,5% Extender 7,5% TiO2 + 5% Extender 5% TiO2 + 7,5% Extender 2,5% TiO2 + 10% Extender 0% TiO2 + 12,5% Extender Thanks to its specific morphology, Socal UP can substitute higher TiO 2 content (x 3) than Socal P2/P3 at constant dry opacity 10

11 Dry Opacity µm (%) Socal UP: TiO 2 Replacement in Medium Paint with Socal P2 100 Medium Paint formulation with 5% of Socal P2 (Medium 2) 99,5 Comparable opacity up to 60% TiO 2 substitution by Socal UP 99 98, , ,5% TiO2 0% Socal UP 10% TiO2 2,5% Socal UP 7,5% TiO2 5% Socal UP 5% TiO2 7,5% Socal UP 2,5% TiO2 10% Socal UP 0% TiO2 12,5% Socal UP 11 Socal UP offers outstanding Dry Opacity even up to 60 % TiO 2 replacement in Medium Quality Paint

12 Dry Opacity µm (%) Socal UP: TiO 2 Replacement in Premium Paints 100 Premium Paint Formulation 99,5 Comparable opacity up to 50% TiO 2 substitution by Socal UP 99 98, , % TiO2 0% Socal UP 20% TiO2 5% Socal UP 15% TiO2 10% Socal UP 12,5% TiO2 12,5% Socal UP 10% TiO2 15% Socal UP 7,5% TiO2 17,5% Socal UP Socal UP can substitute up to 50 % TiO 2 in Premium quality Paint with the same Dry Opacity performance

13 Paint formulation for Socal UP evaluation at constant PVC: standard US formulations Contractor Flat Acrylic Flat Paint component % % TiO 2 3, Socal UP GCC 10 0 Aluminium Silicate 18,5 21 Diatomea 4 2 Binder Water PVC (%)

14 Opacity - 75 µm Socal UP: TiO 2 Replacement in Contractor flat paint 98,0% 97,5% 97,0% 96,5% 96,0% 95,5% 95,0% 0% 20% 40% 60% TiO2 substitution by Socal UP Socal UP can substitute up to 60 % TiO 2 at same Dry Opacity 14 At 20% TiO 2 substitution, Socal UP enhances Dry opacity

15 Gloss (GU) Socal UP: TiO 2 Replacement in Contractor flat paint 3,5 3 Gloss - 60 Gloss ,5 2 1,5 1 0,5 0 0% 20% 40% 60% TiO2 substitution by Socal UP Socal UP offers low gloss values ideal for matt emulsion 15 paints.

16 Scrub resistance (cycles) Socal UP: TiO 2 Replacement in Contractor flat paint % 20% 40% 60% TiO2 substitution by Socal UP Socal UP brings excellent scrub resistance up to % of TiO 2 substitution

17 Opacity - 75 µm Socal UP: TiO 2 Replacement in Acrylic flat paint 96,0% 95,5% 95,0% 94,5% 94,0% 93,5% 93,0% 0% 20% 40% 60% TiO2 substitution by Socal UP Whatever the paint formulation (binder, PVC, filler package), Socal UP can substitute up to 60 % TiO 2 at same Dry Opacity 17

18 Socal UP: TiO 2 substitution level in matt paints TiO 2 substitution level by Socal UP in matt emulsion paint depends on paint quality: Paint type TiO 2 level TiO 2 substitution level by Socal UP (same dry opacity) Low cost paint 3 5 % 20 % Medium quality paint 6 13 % 60 % Premium quality paint % 50 % 18

19 % Socal UP cost savings: TiO 2 substitution % of TiO 2 substitution 39 % of cost savings TiO2 substitution (%) Cost savings on filler package (%) 50 % of TiO 2 substitution 30 % of cost savings Medium Paint Premium Paint Due to its high efficiency to substitute TiO 2, Socal UP offers significant Costs Savings up to 40 % for the fillers package 19

20 Viscosity at D+1 (mpa.s) Socal UP: Reduction of rheological additives 6000 Medium Paint Formulation % less rheological additives to control viscosity % TiO2 0 % Socal UP 10 % TiO2 5 % Socal UP 10 % TiO2 5 % Socal UP Reformulation with less rheological additives 20 Thanks to the morphology of Socal UP, reduction of rheological additive content to achieve similar viscosity

21 Conclusions: What s in Socal UP for YOU? Thanks to its unique morphology, Socal UP offers exceptional performances in emulsion Paints: Potential for high level of TiO 2 substitution (up to 60% for 1:1 replacement) Significant cost savings Better sustainability with 80 % carbon footprint reduction compared to TiO 2 Increase of dry opacity at low gloss Excellent mechanical resistance Reduction of rheological additives Socal UP is a breakthrough with an unique cost / performances balance to the benefit of our Paint customers 21

22 For more information, please visit our website at: For any type of inquiry, please feel free to contact us at the following «To the extent that any statements made in this presentation contain information that is not historical, these statements are essentially forward-looking. The achievement of forward-looking statements contained in this presentation is subject to risks and uncertainties because of a number of factors, including general economic factors, interest rate and foreign currency exchange rate fluctuations; changing market conditions, product competition, the nature of product development, impact of acquisitions and divestitures, restructurings, products withdrawals; regulatory approval processes and other unusual items. Consequently, actual results may differ materially from those expressed or implied by such forward-looking statements. Forward-looking statements can be identified by the use of words such as "expects," "plans," "will," "believes," "may," "could" "estimates," "intends", "targets", "objectives", "potential", and other words of similar meaning. Should known or unknown risks or uncertainties materialize, or should our assumptions prove inaccurate, actual results could vary materially from those anticipated. The Company undertakes no obligation to publicly update any forward-looking statements 22

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