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1 THE PEP Workshop Chisinau Oct 08 Getting Transport Actors Involved: Programme To Promote Mobility Management in Austria (klima:aktiv mobil) DI Robert Thaler Head of Division Transport, Mobility, Human Settlement and Noise Austrian Ministry for Agriculture, Forestry, Environment and Water Management
2 klima:aktiv mobil. is the Austrian initiative to promote mobility management for combating GHG emissions in transport, launched by the Federal Ministry of Agriculture and Forestry, Environment and Water Management..contributes to the Austrian national strategies on clean air, health and sustainable use of resources
3 klima:aktiv mobil...is one of the central answers to make the transport sector more efficient and environmentally friendly by targeting all relevant stakeholders is supported by the Chamber of Commerce, the Association of Cities and Towns and the Association of Municipalities
4 klima:aktiv is even more energy efficiency transport buildings renewables energy efficient companies energy efficient appliances top products mm for companies/admin. eco-driving initiative mm for schools mm for leisure and tourism mm for municipalities ®ions mm for real estate developers ecofacility wohnmodern klima:aktiv haus bundescontracting Energy Efficiency for private homes biogas solarheat qm for biomass district heating plants energiewood heat from wood heatpumps photovoltaics partner coordination education coordination e5-municipalities klima:aktiv for municipalities
5 Design of klima:aktiv mobil >>Strategic planning - Top Down approach > Identification of key problems and key players/target groups > start of model schemes and pilot projects ( test bed ) > roll out : wider implementation of succesfull measures: Conception of an action program >>> klima:aktiv mobil + targeting reduction of GHG emissions/co 2 + tailor-made for specific target groups + mid to long term perspective double strategy consulting and financial support, extended to motivation, certification and awards + partnership principle + target-oriented operative implementation
6 Target groups of klima:aktiv mobil >> stakeholders in mm/transport companies and public administrations cities, municipalities and regions leisure and toursim real estate developers, investors in the building sector schools and youth press/media as opinion makers citizens as road users/traffic participants and consumers
7 Offers from klima:aktiv mobil to target groups >> Support, synergies, improved image and partnership Consulting/advice: actions programs für mobility management and Eco-Driving Financial support: support programs for investments, operating costs and intangibles for fleet conversions, cycling and mobility management Motivation: Cycling and Eco-Driving campaigns including comptetitions Awards and certificates: project partners, certified Eco-Driving trainers and champs, Bike2Business winners
8 klima:aktiv mobil action programs information, consultng mm for companies /administrations mm for schools / youth mm for leisure and tourism eco-driving initiative mm for municipalities ®ions mm for real estate developers awareness raising campaigns focus on eco-driving & public transport focus on cycling financial support programs federal environmental support schemes for companies klima:aktiv mobil support scheme awards, certification partnerships competitions, awards
9 Environmental support program for mobility management by the Federal Ministry of Agriculture, Forestry, Environment and Water Management Support for mobility management in large companies focus on changes of the vehicle fleet, alternative fuels, changes of commuting trips and business travel, logistics measures support of investment costs and measures leading to quantified CO 2 reductions new: klima:aktiv mobil support program for municipalities, SMEs, cycling focus on infrastructure, fleet changes, alternative fuels and cycling facilities support for investment costs, operational costs and measures leading to quantified CO 2 reductions conditional support criterion: quantified CO 2 reduction!
10 Mobility Management for companies and public administrations fleet conversions to alternative fuels & drives promoting public transport, cycling & walking intelligent mobility solutions for commuting, business trips, motor vehicle pools and logistics consulting for klima:aktiv mobil financial support programmes More than t CO 2 /y saved due to mm actions by 190 companies/admin. 30 public administrations successfully implemented MM
11 Mobility Management for schools and youth implementing environmentally friendly & health enhancing mobility plans promoting walking, cycling & public transport Mobility Management Contribution to CEHAPE basic and professional package special additional focus on youth Professional package for schools implemented in 55 schools, some 70 schools follow 2008/09
12 Mobility Management for cities, municipalities and regions fleet conversions promotion of walking and cycling public transport improvements set-up of regional mobility centres initiatives to strengthen regional economy PR packages for regional MM 50+ municipal areas implement MM. 17 new mobility centres established. CO 2 -emissions reduction: t / y
13 Mobility Management for leisure and tourism soft mobility for tourism associations and municipalities climate friendly travelling and mobility on site leisure and weekend transport special focus on big events 20 tourism agencies and tourist regions implement mobility management and soft mobility packages. CO 2 saved: t /y
14 Mobility Management for Real Estate Developers and Investors in the Building sector GHG savings in planning and realising of construction sites climate friendly planning GHG abating on-site traffic good public transport, cycling and walking infrstructure electric vehicles as service vehicles of a big real estate developer in Vienna ( Wiener Wohnen )
15 ECO-DRIVING-initiative Aims at CO 2 -reductions by a fuel-saving driving style yearly ECO-DRIVING competitions and broad PR campaigns integration in driving school education and exams certification of ECO-DRIVING trainers and training opportunities certified ECO-DRIVING training for trucks and buses platform fuel efficient passenger cars Best Practice ÖBB & Postbus (bus fleet run by Austrian Federal Railways) eco-driving training for bus drivers and 4600 train drivers - 4.6% resp. 1,9 Mio l. diesel p.a. A saving of tons CO 2 /year
16 Laß die Wadeln auch im Alltag radeln Federal cycling promotion initiative Main instruments Federal Masterplan Cycling special cycling focus in financial support programmes special focus on cycling plans, infrastructure & investments highlighting benefits for health & environment ( THE PEP ) co-operation &financial support with/of provinces & municipalities
17 Laß die Wadeln auch im Alltag radeln Federal cycling promotion initiative - PR bike2business countrywide competition for cycling-friendly companies newspaper ads & articles TV- und cinema commercials bicycle activities and events throughout Austria klima:aktiv mobil bicycles
18 Successes of klima:aktiv mobil >> action programmes: more than 400 project partners save more than to CO 2 / y CO 2 -Reduktion [t/a] durch klima:aktiv mobil Projekte CO 2-Reduktion [t/a] gesamt Start CO2-Reduktion [t/a] lt. Klimastrategie geschätzte CO2-Reduktion [t/a] offene Projekte KPC ohne ZV CO2-Reduktion [t/a] Zielvereinbarungen mit offener Fördereinreichung CO2-Reduktion [t/a] klima:aktiv mobil-projekte gefördert CO2-Reduktion [t/a] Zielvereinbarungen ohne Fördereinreichung CO2-Reduktion [t/a] UFI-Projekte gefördert Jahr
![047 0 7.637 2005 - Start 01.03.2006 02.05.2007 09.10.2008 2009 2010 CO2-Reduktion [t/a] lt.](/docs-images/44/13294294/images/page_18.jpg "Klimastrategie geschätzte CO2-Reduktion [t/a] offene Projekte KPC ohne ZV CO2-Reduktion [t/a] Zielvereinbarungen mit offener Fördereinreichung CO2-Reduktion [t/a]")
19 Successes of klima:aktiv mobil: as of >> action programmes: more than 260 projekt partners sav more than to CO 2 / y
20 Successes of klima:aktiv mobil >> Financial support: new support program klima:aktiv mobil since May 2007 > 4,7 Mio (3,73 Mio ) subsidies approved for 53 projects (induced investment volume of 50,2 Mio. -40 Mio - in Austria) > 170 projects handed in in the first year
21 Successes of klima:aktiv mobil >> motivation: nation-wide campaigns for cycling, Ecdriving, competitions Bike2Business, Eco-Driving champion, new portal website for cycling:
22 Successes of klima:aktiv mobil >> Awards handed over by the Minister: Award and certification events: more than 260 projectpartners, more than 50 professional mm schools, certifies Eco-Driving trainers, Eco-Driving champions, Bike2Business winners
23 klima:aktiv mobil: - a success story just after 3 years klima:aktiv mobil project partners t CO 2 per year avoided by implementing transport projects to reduce CO 2 emissions companies municipalties public authorities tourism organisations and klima:aktiv mobil schools t CO 2
24 Contacts klima:aktiv mobil Overall strategy: Austrian Federal Ministry of Agriculture and Forestry, Environment and Water Management Division V/5 Transport, Mobility, Human Settlements and Noise Head of Division Mr Robert THALER; Ms Iris EHRNLEITNER klima:aktiv mobil management: Austrian Energy Agency / Willy RAIMUND, Andrea LEINDL Tel:
25 Thank you for your kind attention!!!
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