Who is LuxCloud? 20 highly motivated professionals. Proven Market Positioning. Active in Asia, US and Europe CANI

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2 Who is LuxCloud? 20 highly motivated professionals Proven Market Positioning Active in Asia, US and Europe CANI In Business since people 25 Mio revenue in 2012

3 Agenda Cloud Market Trends LuxCloud Solutions & Services Hosted365 Partner Opportunities Legal Framework for Partners ISVs: Cloud-ready Software Packaging

4 Between Services and Consumers Cloud Services SaaS PaaS IaaS Service Provider, Distributors, VARs, System Integrators, ISVs broker relationships single point of: purchasing, billing, support and service lifecycle management prove security & create trust Integrate t customize to customer needs enhance services make it easier and faster to consume Consumers Enterprise End-Users SMBs

5 Hundred Billion Dollar Opportunity Gartner calls this concept Cloud Service Brokerage and predicts that by the end of 2015: 80% of all cloud services will be sold directly 20% of all cloud services will be consumed via a broker, evolving from todays figure of 5%. This indirect market represents 200 billion $ in 2015 Source: Daryl Plummer, Chief Analyst, Gartner

6 Cloud Trends

7 The LuxCloud Platform End-User Service Control Panel End-User Online Store Partner Control Panel App Catalogue / Marketplace Business Process Management ecommerce Accounts Workflows Marketing Accounting Reporting 7

8 Application Catalogue / Marketplace Web Presence & Application Hosting Introducing Messaging & Collaboration Reliability Infrastructure 8

9 Sitebuilder Startup Web Presence Productivity Suite Biz Mgmt Apps Information & Comms Service Enablers AntiVirus Spam Assassin PhbBB 9 Available Today

10 The LuxCloud Platform End-User Service Control Panel End-User Online Store Partner Control Panel App Catalogue / Marketplace Business Process Management ecommerce Accounts Workflows Marketing Accounting Reporting 10

11 Business Process Management - Modules The LuxCloud Platform ecommerce Customizable Storefronts Online Payments Fraud Protection Accounts User Management Custom Notifications Trouble Ticket System Workflows Order Processing Workflow Processes Customer Support Marketing Service Plan Management Discounts and Promotions Marketing Campaigns Accounting Payment Receipt Apply Payments Tax Application Reporting Financial reports Sales reports Churn reports 11

12 The LuxCloud Platform End-User Service Control Panel End-User Online Store Partner Control Panel App Catalogue / Marketplace Business Process Management ecommerce Accounts Workflows Marketing Accounting Reporting 12

13 Partner Control Panel

14 The LuxCloud Platform End-User Service Control Panel End-User Online Store Partner Control Panel App Catalogue / Marketplace Business Process Management ecommerce Accounts Workflows Marketing Accounting Reporting 14

15 Customer Control Panel End User Control Panel Manage Services Manage Contact Info & Login Request Support Customer Admin Control Panel Order/Upgrade/Cancel Services Review Payment & Invoices Manage Customers

16 The LuxCloud Platform End-User Service Control Panel End-User Online Store Partner Control Panel App Catalogue / Marketplace Business Process Management ecommerce Accounts Workflows Marketing Accounting Reporting 16

17 Integrated Storefront

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19 Hosted365 Exchange Enterprise 2010 TeamSite (SharePoint Foundation 2010 Hosting) Microsoft Office Apps (Word, Excel, Powerpoint, OneNote, Outlook Webmail) Only for Resellers! No direct Sales by LuxCloud Your Logo in view for your customers Free Windows Webhosting Free MailArchiving Free BackupAgent Free SpamExperts p p Free Generic Domain name (first year)

20 Hosted365

21 Hosted365

22 Hosted365

23 Hosted365 Phase 1 22 March 2012 Public Beta Exchange Sharepoint Windows hosting + webapps W b Webapps MailArchiving BackupAgent Spam Experts Phase 2 22 May 2012 Public Lync + Voice Mail Migration Tools POP3 Connector

24 LuxCloud Partner Programs Expand your cloud business Fastest time to market Increase your ARPU Ready for sale cloud solutions Attractive reseller margins Aggregated cloud services Package your Application in APS g y pp Reach a wider audience Roll out applications faster

25 Go2market for Service Providers Wide range of options between a LuxCloud shared Platform and a Platform owned and managed by a Telco or Service Provider Fully Hosted & Managed by LuxCloud LuxCloud Service Provider Hosted by Service Provider Managed by LuxCloud Hosted & Managed by Service Provider Training, advice, setup by LuxCloud Low time-to-market (5 days) y) No use of own assets Low time-to-market (4-8 weeks) Shared responsibilities & costs Maximize own assets Setup time (3-6 month) & costs Fast learning curve because of LC platform and business experience Setup time (6-12 month) & costs

26 LuxCloud Legal Framework Streamlined SaaS distribution environment: back to back agreement templates clearly assigned responsibilities coordinated regulations on service quality and data transfer & protection Infrastructure, Service Infrastructure, Service Infrastructure, Service data data data ISV LuxCloud Reseller User

27 LuxCloud Legal Framework Allen&Overy global l agreement: a sanity check of the LuxCloud terms and conditions regarding your business a sanity check of the Reseller/Enduser agreement template regarding your local law an adaptation of those legal documents according to your local laws according to your local laws Quick establishment of contractual framework Reduced legal fees Streamlined contractual commitments

28 brought together th Parallels l talents t from all over Europe more then 24 years of Parallels experience we can build APS connectors to any online application unique combination of APS development skills and a productive platform with active resellers Approved Development Process: Application Packaging in APS APS Packages & Plugins developed by LuxCloud:

29 Conclusion & Next Steps The market for Cloud services is rowing rapidly Visit us at our Booth go to Discuss the right Partner Program for your needs

30 THANK YOU FOR YOUR ATTENTION. ANY QUESTIONS? Marco Houwen CEO skypemlb Lorenz Meis COO lorenzmeis Joost Pisters Head of Product Manager newfun