where beauty & glamour meet social responsibility

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1 press kit Fashion- Beauty-Self-Esteem True Life Stories Red Carpet Media Events Celebrity Interviews Behind the Scenes Fashion Shows Charity Events Music Videos How to Videos

2 Founded July 20, 2010 By Filmmaker and Human Activist Jacquelyn Aluotto Producer of the Award-Winning Documentary Not In My Backyard where beauty & glamour meet social responsibility RBRW is a content rich website created for the socially conscious fashionista, bridging the gap between those fashion forward visitors who love the glamour and excitement of the fashion world, and those who want to become more socially active. RBRW provides unique exclusive looks into to the world of glamorous celebrities through in-depth interviews, live event coverage, special backstage footage and exclusive photos. Viewers and members are provided with instant Tweets from fashion shows and photo shoots, as well as social media postings, online photos and instant on-line Red Carpet interviews of pop stars, television personalities, designers, models and activists. celebrities giving back Many of the celebrities, models, stylists and beauty artists RBRW has interviewed on the Red Carpet are unsung heroes in their efforts to help those less fortunate. Most reporters stress the current TV show or album or fashion show, as these stars are interviewed on the Red Carpet, with RBRW, the emphasis is on their favorite charities. They are given a platform to promote their choice causes and to endorse their latest endeavors. They are also asked questions about their own projects and fashions. RBRW has received enthusiastic response from musicians, artists models, designers, and beauty stylists, who want a chance to give back by appearing on the show and volunteering their help in turning lives around. Many are eager to lend their talents and support in various ways to help create venues and events to do something positive about the problems. Their interviews and photos can be scene on the website. Several of our hosts, stars and contributors have lived through, or witnessed the ravages of domestic violence. abuse or broken homes and have broken the cycle themselves. Now they want to inspire others to do so by raising awareness of these issues and advocating the rights of exploited women and children. Almost all the interviewed celebrities expressed an interest in helping raise awareness of the plight of so many women and children, right here in our own backyard.

3 exclusive interviews Jay Alexander accepts Not in My Backyard. He spoke at length about the affects of abuse. George Ortiz Interviews Tim Gunn Project Runway s Tim Gunn - Supermodel Veronica Webb - Miss Jay Alexander Model Coach and America s Next Top Model Judge - Hip Hip Mogul Russell Simmons - Actress Sofia Vergara - Don Lemon of CNN - radio personality Egypt - Rapper, Freekey Zekey - Countess LuAnn from Real Housewives of NYC (we have interviewed them all) Real Housewives of Atlanta - Real Housewives of New Jersey - Singer Kandi Buress- Élan Sassoon -MTV personalitysway - actor Anthony Mackie-Model Selita Embanks-Designer Marc Bauwer- former America s Next Top Model contestant Camille- Celeb Makeup Artist Reggie Wells - TV Host Wendy Williams - Singer Debra Cox - Model Veronica Webb and many more. The RBRW team have covered Mercedes Benz Fashion Week 2 years in a row, the first ever NJ Fashion week & Couture Fashion week All are passionate about the plight of the women and children Jacquelyn Aluotto tells Élan Sassoon some of the statistic concerning domestic violence. multimedia content RBRW s exciting and varied multi media content promotes awareness of pressing social issues faced by millions of women and children in this country, with special emphasis on the of plight domestic violence victims. documentary RBRW showcases the poignant, awardwinning documentary Not in My Backyard. With never before seen footage, this heartrending chronicle tells the touching stories of battered women and children in America, seeking refuge at underground shelters, so named because their location is hidden from the public to keep abusers at bay. The problems of battering and abuse cross all socio economic lines and comprise all races and creeds. RBRW s mission is to help them to Break the Cycle by pointing to a way out through a place of safety, education, career help, counseling, practical fashion and grooming tools. By building self-esteem, self-discipline, and social skills, refugees from violence everywhere can make the most of themselves, no matter what the obstacles are.

4 on location On the RBRW Show the team goes into the actual shelters to volunteer in many ways and to help inspire the residents, whose lives have been torn apart. They become the voice of these voiceless victims. This is quite a feat because it is very difficult, almost impossible, for outsiders to build up the trust to be able to enter these safe houses. The whereabouts of the residents must be kept secret, as their wellbeing and very lives are in jeopardy. RBRW s mission is to help victims and refugees to Break the Cycle by pointing to a way out through a place of safety. They are provided education, career help, counseling, practical fashion and grooming tools and a support network. By building self-esteem, self-discipline, and social skills, refugees from violence everywhere can make the most of themselves, no matter what the obstacles are. RBRW TV Beauty and Self Esteem Make-Over Videos from celebrity beauty artists and stylists. Fashion Mentorship Program The RBRW team goes into shelters and makes them over from head to toe with the top interior designers of the world. We beautify the shelters to help make them comfortable and welcoming to the many people taking refuge in them Additionally, the women and teens take cosmetology classes, design classes, writing, drawing, song writing classes and much more... We have the best people in the entertainment, beauty, and fashion world teach them for 6-8 weeks and give them the skills they need to build their confidence and follow their dreams Once they graduate from their classes they get a make over from head to toe. They get an outfit to keep to go on job interviews and they walk in their own runway show to celebrate their new transformation both inside and out. RBRW strives to provide these women and children with better surroundings and skills to make them feel beautiful on the inside and out. visit to find out more

5 FOUNDED JULY 20, 2010 RBRW.org, RBRW, is the creation of film maker and human activist, Jacquelyn Aluotto, CEO of Pick It Up Pictures and recipient of the prestigious 2010 BOSS Award as a Network Influencer. The BOSS Network is listed one of Forbes 10 Best Career Sites for Women. award winner - jacquelyn aluotto On November 10, 2010, Jacquelyn Aluotto received the Influencer Award from the BOSS network, named by Forbes Magazine as one of the 10 Best Career Sites for Women. Page 6, Channel 2, Comcast, Inside Social Work, the Bergen Record, the Style Network, I Village and others, have interviewed her. Inside Social Work Interview Not in My Back Yard May be viewed on rbrw.org quotes by jacquelyn aluotto We are the real deal and that is why the media and the press are amazed by this, Jacquelyn declares. I spent seven years in shelters filming and interviewing real women and I will continue to do so for the rest of my life. Shelters break the Cycle of Violence. Humanity is the most important thing in this world. We all need to start living that way of life, Ms. Aluotto says, I have obligations. I have made promises. We help people who have no voices and are living in fear. Everyone told me it was impossible to film in underground shelters. I did. They also say it is impossible to change the world. It s not. Through RBRW and Break the Cycle, we see people helping people and changing lives every day a world that has lost humanity is a world at war Jacquelyn aluotto MEDIA CONTACT: pr@rbrw.org

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