BULBOUS CELL MEDIA GROUP

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1 COMPANY INFO BULBOUS CELL MEDIA GROUP Unique media solutions that will impress your customers OUR SERVICES WHO WE ARE E stablished in 2007, BC Media Group provides digital and print media services from our base in Tokyo, Japan. Our top priority is to deliver a modern mix of media services to our multinational clients PRINT SERVICES in a reliable manner. We are a A multinational team of Print Production Print Distribution professionals with rich and varied experiences in both local Graphic Design Advert Design and international media production. Brochure Design DIGITAL MEDIA Web Banners Web Production Web Marketing SEO Services SNS Marketing Marketing Video Production IT SERVICES IT Infrastructure System Development IT Outsourcing WHAT WE DO We provide expert consultancy services that encompass all marketing and advertising solutions, both print and digital media, in Japan-based English and bilingual environments. On the cutting edge of contemporary marketing, branding and advertising strategy, BC Media Group has built a large network of clients that trust us with all their identity, advertising campaign, display, video and web-based needs.

2 weekender tokyo Tokyo Weekender は 日 本 における 英 語 のコミュニ ティマガジンとして 最 も 古 い 歴 史 を 有 しており 主 要 な 高 級 施 設 に 置 かれています そして 内 容 には 高 い 評 価 をいただいています それは 東 京 の 一 流 ホテルのビジネ スラウンジでも 高 級 レストランで 会 食 をするときでも またコ ーヒーを 片 手 にくつろぐひとときにも 幅 広 く 役 にたつ 情 報 が 豊 富 に 掲 載 されているからです 各 国 大 使 やビジネスリーダーた ちへのインタビューから レストラン 情 報 旅 行 のアイデア 最 新 のイベントなど お 役 に 立 つ 情 報 が 伝 達 できるよう 努 力 を 重 ね てまいりました おかげさまでTokyo Weekender は 外 国 人 の 方 々の 日 本 での 生 活 に 潤 いを 与 えるライフスタイルマガジン として 40 年 以 上 にわたり 国 際 人 コミュニティのバイブルとし て 根 強 い 支 持 をいただいております 読 者 アンケートによれば Tokyo Weekender の 読 者 は 教 養 があり 旅 行 経 験 も 豊 富 で 人 生 のさまざまな 楽 しみを 享 受 できる 余 裕 のある 方 々 がその 典 型 的 なプロフィールです 私 たちの40 年 以 上 にわたる 経 験 と 豊 富 なネットワークは こ のような 東 京 の 街 を 動 かしている 外 国 出 身 の 主 役 たちの 心 に 直 接 届 く 理 想 のプラットホームです はじめての 方 も どうか Tokyo Weekenderをご 愛 顧 いただきますよう よろしくお 願 い 申 し 上 げます Tokyo Weekender is a tier one publication in Japan, available in over 300 locations in Tokyo. If you are having a meeting in the business lounge of a Tokyo hotel, dining in one of the city s finer restaurants or relaxing over a coffee you are in good company. From interviews with ambassadors and industry leaders, to restaurant tips, travel ideas, the latest events and more. The Weekender is Tokyo s leading glossy lifestyle magazine. A pillar of the expat community for over 40 years. Our reader s survey shows that Weekender readers are well educated, well traveled and earn more than enough to appreciate the finer things in life. Our forty year legacy and wealth of connections make us the ideal platform for reaching the city s movers and shakers. If you are new to Tokyo Weekender Yokoso!

3 QUICK STATS: READER DEMOGRAPHICS 56+ yrs 11% yrs 9% 66% of our readers are native English speakers yrs 20% 60% of our readers are aged between 26 and 45 years old Age yrs 29% 65% of our readers earn more then JPY 6 million a year 35% of our readers own their own business or are CEOs Every issue of the magazine is read by an average of 4 different people Average: 40.1 Home Owner 16% yrs 31% Housing Renting 48% Housing Allowance 36% Gender Male: 52% Female: 48% Marital Status Single: 45% Married: 55% Married with children: 29% Annual Household Income Japan benchmark JPY 3 million JPY 3-6 million JPY 6-10 million JPY million Average: 7.7 million JPY 16 + million % Nationality UK & Commonwealth: 31% US: 33% Japan: 10% Asia: 15% Occupation Business owner CEO & Managerial position Freelance & professionals Governmental position Office workers Teaching positions Housewives Students Others: 11% % 東 京 都 港 区 赤 坂 リージェンシー 新 坂 ビル5 階 T: F:

4 CIRCULATION: 20,000 readers per issue DISTRIBUTION: DISTRIBUTION Chiyoda-ku 7% Yokohama 4% Abroad 6% Minato-ku 49% over 300 places in Tokyo, Kanagawa and abroad Shinjuku-ku 13% AREA Furnished Apartments 12% Clinics 7% Museums 3% International Supermarkets 22% Shibuya-ku 21% INDUSTRY Restaurants & Bars 18% Hotels 18% Schools 10% Embassies 10% WHERE WE GO Tokyo Weekender Magazine can be found in the following places and many more. 60 EMBASSIES INCLUDING... RESTAURANTS, BARS & CAFES MUSEUMS & BOOKSTORES - United States Embassy - Canadian Embassy - British Embassy - France Embassy - Israel Embassy - Austrian Embassy - Spainish Embassy - Swedish Embassy - Portugeese Embassy - Mexican Embassy - British Chamber of Commerce in Japan - Nobu - Starbucks - Trader Vic s - Segafredo - Zest - Biervana; - TGI Friday s -Shamaim - Suji s - Global Dining - Roti - Dubliners - New Lex - Feria - Setagaya Art Museum - Mori Art Museum - Seiji Togo Memorial Japan Museum - Aoyama Book Center - Tsutaya AIRPORTS AND TOURIST ATTRACTIONS - Haneda Business Lounge - Sky bus Tokyo. INTERNATIONAL SUPERMARKETS - National Azabu Supermarket - Nissin World Delicatessen - Kinokuniya - Precce Premium - Yoyo Market CLUBS & ASSOCIATIONS - Tokyo American Club - The Foreign Correspondents Club - Australia Society - Yokohama Country & Athletic Center CLINICS & HOSPITALS - International Clinic - Midtown Clinic - Aiku Hospital HOTELS - The Peninsula - The Ritz-Carlton - Mandarin Oriental - Ana InterContinental - Park Hyatt - New Otani - Imperial Hotel COMPANIES & APARTMENT BUILDINGS - SoftBank - Disney - Sony pictures Entertainment - Warner Brothers - Mori buildings - Oakwood Apartments - Homat UNIVERSITIES & SCHOOLS - Anaheim University - Nishimachi international school - Gymboree - New International School - Globis - Seisen International School 東 京 都 港 区 赤 坂 リージェンシー 新 坂 ビル5 階 T: F:

5 TARGET READERSHIP WHO ARE OUR READERS? Our survey shows that the Weekender reader has been living in Japan for 2-3 years, they love Japanese culture but are internationally minded. They are well educated, often with a masters or MBA degree. The Weekender reader loves traveling, wining and dining and the finer things in life. They live in the upscale neighborhoods of Tokyo; Daikanyama, Shibuya, Aoyama, Roppongi, Hiroo, Shirokane, Azabu. They have a steady job, often at a blue-chip international firm, they are settled in the city with their favorite bars, restaurants, museums and stores, but are always excited to try new products and services that is why they read Tokyo Weekender. TRENDS 54% go shopping more than four times a month 35% purchase fashion goods and jewelery 57% spend a significant amount of money on home improvement 95% travel regularly overseas for business and pleasure 73% go to bars or dine out more than twice a week 60% take photos four or more times a month CULTURE 93% enjoy contemporary Japanese culture 90% enjoy traditional Japanese culture 68% travel within Japan once or twice a month 51% go to a museum once or twice a month 49% go to the movies twice a month 35% go to a rock/jazz concert once or twice a month HEALTH 81% are health conscious. They go to the gym or play sport more than four times a month 52% go hiking or enjoy other outdoor activities twice a month 48% go to a spa or onsen once or twice a month 37% are a member of a health/sports club EDUCATION 30% of our readers are married with children 19% enjoy educational activities and self improvement 15% are interested in enrolling in a MBA program 11% are Housewives BUSINESS 82% are interested in international relations and Japanese politics 78% do business in Japan 35% are business owners and CEOs 33% earn more then JPY 12 million a year 23% are interested in investing in Japan WEEKENDER WEEKENDER MAGAZINE MAGAZINE 5TH FLOOR, 5TH FLOOR, REGENCY SHINSAKA BUILDING, AKASAKA, MINATO-KU, TOKYO TEL: TEL: FAX: FAX:

6 ADVERTISING OPTIONS - PRINT AD SIZES weekender tokyo Japan s premier English language magazine Vol. 42, No. 6 April 15th - April 29th 2011 free 1/2 Page Horizontal Since /2 Page Vertical A creative response 1/2 Page Vertical 1/2 Page Horizontal How designers, bloggers and artists from all over the world are doing their bit to help Japan #quakebook Why I stayed Mr. Brainwash The story behind the social media-inspired success A Tokyo resident tells us why she didn t leave the city, despite the hysterical foreign media Exclusive interview with the Exit Through The Gift Shop star Also: How you can help The Tokyo Fixer Bill Hersey s Parties, People, Places The Tokyo Agenda And much more Weekender ZERO BACKUP.indd 1 4/8/11 5:29 PM RATE CARD (Effective from March 2012) Ad Size Dimensions 1 Insertion 3 Insertions 6 Insertions 12 Insertions (price per issue) (price per issue) (price per issue) (price per issue) Multiple Pages 2,000, Inside-Front Spread 420mm x 297mm 1,000, , , ,000 Double Page Spread 420mm x 297mm 700, , , ,000 Back Cover 210mm x 297mm 500, , ,000 Inside Back Cover 210mm x 297mm 450, , , mm x 297mm 400, , ,000 1/2 Page Horizontal 183mm x 132mm 200, , ,000 1/2 Page Vertical 90mm x 265mm 200, , ,000 Cover Special (Front cover + 3 pages) We offer professional advertising design services, charged at 20% of the single insetion price Artwork Requirements 1. Artwork quality must be 300 DPI 2. Formats including EPS, Illustrator and Photoshop are acceptable 3. Ads are subject to 5% consumption tax (not included above) 東京都港区赤坂 リージェンシー新坂ビル5階 T: F:

7 ADVERTISING OPTIONS - ONLINE Our recently launched Asia Pacific news aggregator 3,000 Visitors every month Tokyo weekender website 30,000 Visitors every month ONLINE ADVERTISING RATES Page Type Dimensions 1 month (price per month) 3 months (price per month) 6 months (price per month) 12 months (price per month) Homepage Static 300px x 250px 70,000 60,000 50,000 40,000 Revolving 300px x 250px 50,000 40,000 30,000 20,000 Sectional Static 300px x 250px 40,000 30,000 20,000 15,000 Revolving 300px x 250px 30,000 20,000 15,000 10,000 Header Static 620px x 77px 70,000 60,000 50,000 40,000 Revolving 620px x 77px 60,000 50,000 40,000 30,000 Footer Static 468px x 77px 50,000 40,000 30,000 20,000 Revolving 468px x 77px 40,000 30,000 20,000 10,000 Welcome Screen Static 630px x 475px 100,000 80,000 70,000 60,000 SPECIAL PACKAGES PRINT & WEB PACKAGE COMBINED BANNER PACKAGE ALL PAGE PACKAGE If you place an ad of any size in the Tokyo Weekender magazine, you become eligible for up to 50% discount on select web banners. If you purchase more than one banner at any given time on the Tokyo Weekender website, you become eligible for a 50% discount on the lower profile banner. For additional 50% of the registered home page banner, your banner will be displayed on all pages of the Tokyo Weekender website. WEEKENDER MAGAZINE 5TH FLOOR, REGENCY SHINSAKA BUILDING, AKASAKA, MINATO-KU, TOKYO TEL: FAX:

8 ADVERTISING OPTIONS - CROSS PLATFORM 3 FOR 2 ADVERTISING SPECIAL Advertise on 3 of our affiliate platforms and pay for only 2 Living Japan Magazine is a seasonal publication that serves as an inter- face between Housing Japan and its high-end international clientele. By utilizing the talents of our in-house designers and writers, we provide valuable content and targeted advertising to wealthy expats. Circulation: 10,000 copies a year 24-page color Weekly tabloid, CDAW features news, views and analyses about China and the Asia Pacific Region. Printed and distributed in major countries and regions across Asia including India, Singapore, Indo- nesia, Malaysia, Thailand, Hong kong, Macao and Japan Circulation: 20,000 copies a month Price Circulation: 300,000 copies a week Price Price 180, ,000 1,200,000 Half Page 100,000 Half Page Half Page 600,000 WEEKENDER MAGAZINE 5TH FLOOR, REGENCY SHINSAKA BUILDING, AKASAKA, MINATO-KU, TOKYO TEL: FAX:

9 MAJOR ADVERTISER & PARTNERS You re in good company. Below is a selection of some of our regular advertisers WEEKENDER MAGAZINE 5TH FLOOR, REGENCY SHINSAKA BUILDING, AKASAKA, MINATO-KU, TOKYO TEL: FAX:

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