It s Baltimore Baby! 2015 IABC Heritage Region Conference
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1 + It s Baltimore Baby! 2015 IABC Heritage Region Conference
2 + 10th Annual IABC Heritage Region Conference October 18-20, 2015 Hyatt Regency Baltimore, Maryland 2015 Sponsorship Prospectus
3 + The IABC Heritage Region 2015 Communications Conference n Baltimore will be the host city for the International Association of Business Communicators (IABC) 10th Annual Heritage Region Conference on October 18-20, 2015 at the Hyatt Regency in downtown Baltimore. The IABC Heritage Region represents more than 2,000 business communicators from 17 chapters throughout the Northeast and Midwest United States. n Formed in 2005, IABC Heritage Region supports the IABC mission by providing guidance, support and professional development opportunities for chapter leaders and members; fostering regional growth; and serving as a communications conduit between members, chapters and the IABC Executive Board. The geographic area includes: Connecticut, Delaware, Indiana, Kentucky, Maine, Maryland, Massachusetts, Michigan, New Hampshire, New Jersey, New York, Ohio, Pennsylvania, Rhode Island, Vermont, Virginia, Washington, D.C. and West Virginia.
4 + IABC Overview The leading voice in the communications field n The International Association of Business Communicators (IABC) is a not-for-profit association that provides products, services, professional development and networking opportunities to help people and organizations achieve excellence in all areas of strategic communications management. n Over the past 45 years IABC has continued to be the leading voice in the communications field. Since its inception in 1970, IABC has grown from a 2,000- member organization to more than 12,000 worldwide. n IABC is the only multidisciplinary professional association dedicated to both internal and external communications. IABC's global network includes communications professionals who hold leadership positions in advertising, community relations, corporate communications, development/donor relations, employee/internal communication, fundraising, graphic design, marketing communications, media relations, multi-media production, public relations, and web design. n IABC links communicators in a global network that inspires, establishes and supports the highest professional standards of quality and innovation in organizational communication. We are recognized as the professional association of choice for communicators who aspire to excel in their chosen fields.
5 + Why Baltimore? Why the IABC Heritage Conference? n n n n Nicknamed Charm City, Baltimore has a lively, quirky culture that celebrates everything from its beautiful Inner Harbor, to its famous Chesapeake blue crabs, to its historical significance as the place where Francis Scott Key wrote The Star Spangled Banner. The IABC Heritage Region Conference will be held at the stunning Hyatt Regency, located just steps from Inner Harbor and all of the interesting landmarks, unique shops, and delicious restaurants that make Baltimore a wonderful and exciting destination. Sponsoring the 10 th Annual IABC Heritage Region Conference offers a great opportunity to put your name in front of top communication professionals while also helping to maintain and solidify the future growth of the organization. By becoming a sponsor, it demonstrates your commitment to furthering the field of communications and allows the Region to continue delivering high-quality programs and services to members. Conference tracks include: Corporate Communications, Public Relations, Employee Communications, Marketing Communications, Member Communications, Social Media and more. You can choose from one of the prepared packages or we can customize a package that will meet your goals and fall within your budget.
6 + Presenting Sponsor $15,000 Six complimentary full-conference registrations Your organization name and logo added to promotional materials including: Exclusive on-site prominence on registration package for all attendees (e.g. bag, portfolio or other item) Top billing in all printed programs, direct mail and communications Specialized message in one communications Boilerplate recognition in all press releases Advertisements in electronic communications Front page and prominent billing throughout conference website Prominent acknowledgement on Heritage Region website Social media promotion Opportunity to provide promotional information/giveaways Exhibit in the common area Additional opportunities if become available (e.g. podcasts, web videos, etc.) Opportunity to make welcoming remarks at opening reception or introduce a keynote speaker and provide a two-minute sponsor pitch Option to host pre- or post-conference session at additional charge to conference registrants
7 + Platinum and Gold Sponsorship Five & four full-conference registrations Platinum Sponsor $10,000 (2 available) Your organization logo added to promotional materials including: Prominent billing in all printed programs, direct mail and communications Inclusion in press release about sponsors Prominent billing on conference website Prominent acknowledgement on Heritage Region website Social media promotion Opportunity to introduce a keynote speaker and provide a two-minute sponsor pitch Opportunity to provide promotional information/giveaways Exhibit in the common area Additional opportunities if become available (e.g. podcasts, web videos, etc.) Five complimentary full-conference registrations Gold Sponsor $7,500 (2 available) Your organization logo added to promotional materials including: Prominent billing in all printed programs, direct mail and communications Inclusion in press release about sponsors Prominent billing on conference website Prominent acknowledgement on Heritage Region website Social media promotion Opportunity to introduce a breakout session speaker Opportunity to provide promotional information/giveaways Exhibit in the common area Four complimentary full-conference registrations
8 + Sponsorship Packages Three, two & one full-conference registrations n Silver Sponsor $5,000 (4 available) Your logo added to promotional materials including: Billing in printed program Direct mail and communications Inclusion in press release about sponsors Billing on conference website Opportunity to introduce a breakout session speaker Opportunity to provide promotional information/giveaways Exhibit in the common area Three complimentary full-conference registrations n Bronze Sponsor $2,500 (6 available) Your logo added to promotional materials including: Billing in printed program Direct mail and communications Billing on conference website Opportunity to provide promotional information/giveaways Two complimentary full-conference registrations n Conference Supporting Sponsor $1,000 (8 available) Your logo added to materials including: Billing in printed program Direct mail and communications Conference website One complimentary full-conference registration
9 + Event / Networking Opportunities Be front and center n Sunday Opening Reception Sponsor $2,000 Your organization name and logo added to promotional materials including: Direct mail and communications Conference website Program recognition at the Opening Reception Brief speaking opportunity and welcome to be determined for reception Four complimentary opening reception registrations or one complimentary full-conference registration n Sunday Leadership Meeting Sponsor $1,500 (1 available) Exclusive signage and promotion to IABC Heritage Region leaders Recognition on all web-based materials and most printed, onsite materials On-site electronic and print signage An opportunity to provide a leadership speaker at this pre-conference event n Break Sponsor $500 (3 available) Your organization name and logo added to some promotional materials and break signage.
10 Sponsorship Matrix The complete sponsorship run down
11 + A Few Words from Our Sponsors The conference teams steps up to make it happen "It is our pleasure to sponsor such a fantastic conference for top-notch business communicators." Melissa Mann; Manager, Advertising and Brand Strategy, Indiana Farm Bureau Insurance "As a long-time member of IABC, I value the opportunity that sponsoring an IABC event can provide, and I look at the organization as a key place to demonstrate support and secure visibility. D. Mark Schumann, ABC My sponsorship with the Heritage Region Conference resulted in a lot of value by giving my company the opportunity to network with the members of IABC. I was impressed by the quality of the events. Dean Hastings, Multi Print Media, Inc. Best conference I've ever attended as a sponsor. Roger Gibboni, Chief Operating Officer, Dulye & Co
12 + Sponsorship Contacts: Sponsorship Contact: Gary Spondike IABC Heritage Conference Chair
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