The new. In-print, on-line, in-dispensable. Now in tabloid format

Transcription

1 The new In-print, on-line, in-dispensable. Now in tabloid format

2 The new advertisement formats Advertisement formats 2/1 page spread 1/1 page 1/2 page (=A4) 1/2 page (=A4) landscape 2/1 page mini spread 1/3 page 1/4 page 1/4 page landscape 1/5 page 1/5 page half height 2/5 page 3/7 page 1/10 page 1/10 page block Special front page and IM formats on editorial pages 3,4 or 5 only on FP only on FP or ed. page only on FP or ed. page Ear space IM1 IM2 IM3 IM4 IM5 IM6 IM7

3 The new Automatisering Gids in tabloid format Why tabloid format? Automatisering Gids provides its readers a totally new look, with a host of eye-catching advertising formats, new positions and specific sections. Automatisering Gids has a unique readership which includes the leading ICT decision-makers and professionals in the Netherlands. Automatisering Gids is the leading print media for all ICT campaigns targeting corporate, product and recruitment advertisements. The five most important changes Now in a convenient and accessible tabloid format New advertisement formats offer greater possibilities Fixed advertisement formats with clear rates Clear Editorial sections - ideal for targeted advertising campaigns A single rate for recruitment and product advertisements What features have been retained? Automatisering Gids is still a weekly Automatisering Gids has a circulation of 60,000 Automatisering Gids readership reaches IT decision-makers in the Netherlands: - General management 35% - IT management 26% - IT professionals 39% Automatisering Gids, an ICT authority for more than 40 years.

4 The new layout of Automatisering Gids Five conveniently organised sections make it even easier for Dutch ICT decision-makers and professionals to find the information they need. As a result, readers are presented with a total overview of current developments on the ICT market, arranged conveniently and in an easily accessible manner. Current Issues The Current Issues section contains the latest news and highlights plus updates on the key technology and business developments. Technology This section is dedicated to the hardware and software which are the basis of IT, with special attention being paid to differences in application options and the related consequences. Market Monitor Market overviews are an essential feature of AG. Market overviews are an essential feature of any specialist journal. The Market Monitor section presents weekly market research results in collaboration with renowned research bureaus, plus Automatisering Gids own research. IT in operation IT in operation deals with the application aspects of IT. What does it enable you to achieve and what do you have to do to realise that potential? Peopleware The Peopleware career section describes the developments on the labour market and provides the readers an insight into their market value, and into what they can do to increase this. In short, it is the ideal place for your communications with the labour market. The basis on which ICT decision-makers can act Automatisering Gids new layout helps ICT decision-makers and professionals to take the best possible decisions relating to strategy, budgeting, building, implementing and managing ICT solutions. To do so, the editorial team uses specific channels: the weekly print edition, the AG website and through congresses & seminars. Automatisering Gids unites IT specialists and their managers and creates a decision-making unit, a team that unanimously determines and implements the information policy. Find out more For more information about new opportunities, cross-media packages and tailor-made solutions, please contact your local representative. The new In-print, on-line, in-dispensable.

5 The new advertisement rates Fixed formats 2/1 page spread Adv. type AG01 Size 1x 3x 6x 9x 12x 18x 24x 570 x ,750 22,563 21,434 20,363 19,345 18,377 17,458 2/1 page mini spread AG x ,125 14,369 13,650 12,968 12,319 11,703 11,118 1/1 page cover AG x ,375 13,656 12,973 12,325 11,709 11,123 10,567 1/1 page 1/2 page (= A4) AG04 AG x x ,500 1/2 page (= A4) on editorial page AG x 266 7,563 7,184 6,825 6,484 6,160 5,852 5,559 1/2 page (= A4) landscape on editorial page AG x 195 7,563 7,184 6,825 6,484 6,160 5,852 5,559 Fixed formats on adv. pages Adv. type Size 1x 3x 6x 9x 12x 18x 24x 6,875 11,875 6,531 11,281 6,205 10,717 5,894 10,181 5,600 9,672 5,320 9,189 5,054 1/2 page (= A4) landscape AG x 195 6,875 6,531 6,205 5,894 5,600 5,320 5,054 1/3 page AG x 195 4,434 4,213 4,002 3,802 3,612 3,431 3,260 1/4 page AG x 195 3,781 3,592 3,413 3,242 3,080 2,926 2,780 1/4 page landscape AG x 95 3,781 3,592 3,413 3,242 3,080 2,926 2,780 1/5 page AG12 52 x 398 3,176 3,017 2,867 2,723 2,587 2,458 2,335 1/5 page half height AG x 195 3,176 3,017 2,867 2,723 2,587 2,458 2,335 2/5 page AG x 398 6,353 6,035 5,733 5,446 5,174 4,915 4,670 3/7 page AG x 297 6,806 6,466 6,143 5,836 5,544 5,267 5,003 1/10 page AG16 52 x 195 1,747 1,660 1,577 1,498 1,423 1,352 1,284 1/10 page block AG x 95 1,747 1,660 1,577 1,498 1,423 1,352 1,284 IM formats on front page (FP) or editorial pages 3,4 or 5 Adv. type Size 1x 3x 6x 9x 12x 18x 24x FP Ear space VPOOR 52 x 40 1,800 1,710 1,625 1,543 1,466 1,393 1,323 FP IM1 VPIM1 52 x 50 1,371 1,302 1,237 1,175 1,116 1,061 1,008 FP IM2 VPIM2 108 x 50 2,741 2,604 2,474 2,350 2,233 2,121 2,015 IM1 AGIM1 52 x , IM2 AGIM2 108 x 50 1,828 1,736 1,649 1,567 1,489 1,414 1,343 IM3 AGIM3 164 x 50 2,399 2,279 2,165 2,056 1,954 1,856 1,763 IM4 AGIM4 276 x 50 3,427 3,255 3,092 2,938 2,791 2,651 2,519 IM5 AGIM5 52 x 80 1,462 1,389 1,319 1,253 1,191 1,131 1,075 IM6 AGIM6 108 x 80 2,924 2,778 2,639 2,507 2,382 2,263 2,149 IM7 AGIM7 276 x 80 5,483 5,208 4,948 4,701 4,466 4,242 4,030 Surcharges Spot colour Full colour Advertisement on editiorial page (from page 7 onwards) Advertisement in special position Sizes in mm. width x height. Prices in EUR, excluding VAT. Subject to changes. per placement per placement 616 2, % + 30%

6 Are represented in: PUBLISHERS United Kingdom Oliver Smith & Partners 18 Abbeville Mews, 88 Clapham Park Road London, SW4 7BX tel: ; fax: Mr. Colin Smith Belgium Ad International B-1860 Meise tel: ; fax: Mrs. Rita Saegerman Germany Intermedia Partners GmbH In der Fleute Wuppertal tel: ; fax: Mr. Sven Anacker France SL Regie Rue Lamarck Paris tel: ; fax: Mrs. Sophie Lallonder Italy Pubblicita Estera Viale Varese Como tel: ; fax: Mr. Oliver Casiraghi Nordic Countries Publicitas Nordic AB Västerlänggatan 67, nb Stockholm Sweden tel: fax: mtsaving@publicitas.com Mr. Mathias Saving Switzerland Mediall Süssbachweg 2 CH 5201 Brugg tel: ; fax: rb@mediall.ch Mr. René Bachmann For all information Sdu Publishers P.O. Box EA The Hague,The Netherlands tel:+31 (0) agadv@sdu.nl Teun van Hoesel - Sales Manager The new In-print, on-line, in-dispensable. In-print, on-line, on-misbaar.