2. Profit-Increasing Asymmetric Entry (with Amit Pazgal and David Soberman), International Journal of Research in Marketing, forthcoming.

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1 Raphael Thomadsen Washington University in St. Louis Olin Business School One Brookings Dr. Knight Hall 404, CB 1156 St. Louis, MO (314) September 2015 Education Ph.D., Economics, Stanford University, June A.M., Economics, Stanford University, September B.A., Economics and Mathematics, University of Wisconsin (Honors with Distinction), May Academic Positions Associate Professor (with Tenure), Washington University, Olin Business School, 2013 Assistant Professor, UCLA Anderson School of Management, Assistant Professor, Columbia Business School, Published Papers 1. Maximal or Minimal Differentiation in a Hotelling market? A Fresh Perspective (with Amit Pazgal and David Soberman), Customer Needs and Solutions, forthcoming. 2. Profit-Increasing Asymmetric Entry (with Amit Pazgal and David Soberman), International Journal of Research in Marketing, forthcoming. 3. How Point-of-Sale Marketing Mix Impacts National-Brand Purchase Shares (with Minha Hwang), Management Science, forthcoming. 4. Profit-Increasing Consumer Exit, (with Amit Pazgal and David Soberman), Marketing Science, 32(6): , You Can Benefit from a Rival s New Product, Harvard Business Review, April 2013, p. 24.

2 6. Vertical Differentiation with Variety-Seeking Customers (with Robert Zeithammer), Management Science, 59(2): , Seeking an Expanding Competitor: How Product Line Expansion Can Increase All Firms Profits, Journal of Marketing Research, 49(3), , A Reflection on Analytical Work in Marketing: Three Points of Consensus (First Author, with Robert Zeithammer, Dina Mayzlin, Yesim Orhun, Amit Pazgal, Devavrat Purohit, Ram Rao, Michael Riordan, Jiwoong Shin, Monic Sun and Miguel Villas-Boas), Marketing Letters, 23(2), , Revisiting the Workshop on Quantitative Marketing and Structural Economics, (with Brett Gordon, Eric T. Bradlow, Jean-Pierre Dubé and Richard Staelin), Marketing Science, 30(6), , Invited Forward 10. Cooperation in Games with Forgetfulness, (with Pradeep Bhardwaj), Management Science, 57(2), , An Empirical Analysis of Assortment Similarities Across U.S. Supermarkets, (with Minha Hwang and Bart Bronnenberg), Marketing Science, 29(5), , Competition and Price Discrimination in the Market for Mailing Lists, (with Ron Borzekowski and Charles Taragin), Quantitative Marketing and Economics, 7(2), , Discrete Choice Models of Firms Strategic Decisions, (with Michaela Draganska, Sanjog Misra, Victor Aguirregabiria, Pat Bajari, Liran Einav, Paul Ellickson, Dan Horsky, Sridhar Narayanan, Yesim Orhun, Peter Reiss, Katja Seim, Vishal Singh and Ting Zhu), Marketing Letters, 19(3-4), , Optimal minimum wage in the classic labor supply and demand paradigm, (with Rajeev Dehejia and Bjorn Jorgensen), Journal of Poverty, 12(4), , Product Positioning and Competition: The Role of Location in the Fast Food Industry, Marketing Science, 26(6), , Finalist: 2007 John D.C. Little Best Paper Award 16. Costly Collusion in Differentiated Industries (with Ki-Eun Rhee), Marketing Science, 26(5), , The Effect of Ownership Structure on Prices in Geographically Differentiated Industries, RAND Journal of Economics, 36(4), , Existence of Pure Strategy Equilibria among Geographically Dispersed Firms, Economics Bulletin, 12(12), 1-4, 2005.

3 19. Memory and Anticipation (with B. Douglas Bernheim), Economic Journal, 105(503), , Spatial Models in Marketing (with Eric Bradlow, Bart Bronnenberg, Gary Russell, Neeraj Arora, David Bell, Sri Devi Duvvuri, Frankel ter Hofstede, Catarina Sismeiro and Sha Yang), Marketing Letters, 16(3-4), , Structural Applications of the Discrete Choice Model (with Jean-Pierre Dube, Pradeep Chintagunta, Bart Bronnenburg, Ron Goettler, Amil Petrin, K. Sudhir and Ying Zhao), Marketing Letters, 13(3), , Working Papers 1. The Impact of Switching Stores on State Dependence in Brand Choice. 2. Behavior-Based Pricing in Vertically Differentiated Markets, (With Ki-Eun Rhee). Minor Revisions Requested, Management Science. 3. Can Non-Tiered Frequency Rewards Programs Be Profitable? (with Yulia Nevskaya and Zhenling Jiang). 4. A Salesforce-driven Model of Consumer Choice: Evidence from an Auto Dealer, (with Bicheng Yang and Tat Chan). Invited Talks 1. Emory University, April 2016 (scheduled). 2. University of Minnesota, March 2016 (scheduled). 3. Stanford Institute of Theoretical Economics, July Marketing Science Conference, June National University of Singapore, May Marketing Science Conference, June th Theory and Practice in Marketing (TPM) Conference, May INSEAD Marketing Camp (Singapore), June Marketing Dynamics Conference, May June University of Virginia, Darden School, January University of Texas at Dallas, November Washington University Olin School, November University of Pennsylvania, Wharton School, November UC-San Diego, Rady School, October University of Southern California, September Marketing Science Conference, June Carnegie Melon University, Tepper School, May 2012.

4 18. Washington University Olin School, March University of Texas at Dallas Frontiers of Research in Marketing Conference, February University of Toronto, February th Marketing in Israel Conference, December Rice University Jones Graduate School of Business, December UC-San Diego, Rady School, October Summer Institute of Competitive Strategy (SICS), Berkeley, CA, July Santa Clara University, January UC-San Diego Rady School, October Marketing Science Conference, June Marketing Science Doctoral Consortium, June London Business School Marketing Department, June University of Miami-University of Technology, Sydney Invitational Choice Symposium, Key Largo, FL, May University of Michigan Marketing Department, April New York University Marketing Department, April Columbia University Marketing Department, April University of Texas at Dallas Frontiers of Research in Marketing Conference, February th Annual Tilburg X-mas Research Camp, Tilburg University, December IOFest 2009 (Stanford and Berkeley), Berkeley, CA, October Marketing Science Conference, June Third Workshop on Game Theory in Marketing, May Kellogg Marketing Camp, Northwestern University, September AMA Educator s Conference, Washington, DC, August Summer Institute of Competitive Strategy (SICS), Berkeley, CA, July Wharton Invitational Choice Symposium, Philadelphia, PA, June Second Workshop on Game Theory in Marketing, HEC Montreal, June UC-Davis Department of Economics, May University of Melbourne, November Duke University Marketing Department, October Econometric Society Meetings (ASSA), January Stanford University Marketing Department, November Stanford Institute of Theoretical Economics, July Clemson University Department of Economics, March UCLA Marketing Department, February Quantitative Marketing and Economics Conference, Boston, MA, November Federal Trade Commission, November CU-Boulder Invitational Choice Symposium, Estes Park, CO, Spatial Choice Modeling in Marketing, June International Industrial Organization Conference, Boston, MA, April New York University, Stern School of Business, March UC-Irvine Department of Economics, May UCLA Department of Economics, May 2002.

5 59. NBER Winter Meetings, Industrial Organization Program Meeting, Stanford, California, January UC-Berkeley Invitational Choice Symposium, Asilomar Conference Grounds, Structural Models in Quantitative Research, June Yale School of Management, November INFORMS Annual Meetings, San Antonio, TX, Structural Models of Retail Competition, November University of Maryland Economics Department, February University of Virginia Economics Department, February Ohio State University Economics Department, February Clemson University Economics Department, February Federal Reserve Board, February University of Michigan Economics Department, February Columbia Business School, February University of North Carolina Economics Department, January Washington University Economics Department, January Iowa State University, Agricultural Economics Department, January Harvard Business School Strategy Department, January Discussant Quantitative Marketing and Economics (QME) conference, Boston, October (scheduled) Quantitative Marketing and Economics (QME) conference, Chicago, September China India Insights Conference, Yale, August Summer Institute in Competitive Strategy (SICS), Berkeley, CA, July Quantitative Marketing and Economics (QME) conference, UCLA, October, Summer Institute in Competitive Strategy (SICS), Berkeley, CA, July Quantitative Marketing and Economics (QME) conference, Chicago, October, Summer Institute in Competitive Strategy (SICS), Berkeley, CA, July, Federal Trade Commission Bureau of Economics Conference on the Grocery Industry, May, Summer Institute in Competitive Strategy (SICS), Berkeley, CA, June, International Industrial Organization Conference, Boston, MA, April, I.O. Day, New York University, September, Stanford Strategic Management Conference, Stanford, CA, March, ASSA Annual Meetings, Atlanta, GA, Product Choice in Oligopoly Markets, January, Dissertation Chair

6 Minha Hwang, Co-advised with Bart Bronnenberg. Placement: McGill University. Heechul Min, Placement: Korea Information Strategy Development Institute. Dissertation Committee Member Taylor Bentley (2015) Paul Hoban (2014) Andraz Kavalar (2014) Wilko Schulz-Mahlendorf (2013) Hisayuki Yoshimoto (2012) Mitsuru Igami (2012) Dan Ben-Moshe (2012) Yong Hyeon Yang (2011) Tracy Orcholski (2011) Wouter Vergote (2005) Kit Rhee (2004) Sanghoon Lee (2003) Gea Lee (2003) Editorial Boards Associate Editor, Management Science, July 2014 present. Associate Editor, Quantitative Marketing and Economics, Jan present. Editorial Board Member, International Journal of Research in Marketing, Sept present. Teaching Marketing Management, Olin Business School, Marketing Research, Olin Business School, Market Assessment, UCLA Anderson, Marketing Management II, UCLA Anderson, Quantitative Research in Marketing: Choice Models (PhD), UCLA Anderson 2008, Managerial Economics, Columbia Business School, Other

7 Co-organizer, Columbia-Duke-UCLA Workshop on Quantitative Marketing and Structural Econometrics, Duke University, August 10 12, 2010, and July 30 August 1, Co-organizer, 2015 Workshop on Quantitative Marketing and Structural Econometrics, Sponsored by Washington University, Kellogg and ISMS, August 10 12, Conducted on the Northwestern University Campus. Ad-hoc Reviewer: Academy of Management Review American Economic Review American Economic Journal: Microeconomics American Economic Journal: Applied Economics Econometrica Games and Economic Behavior International Economic Review International Journal of Industrial Organization Journal of Economic Theory Journal of Economics and Management Strategy Journal of Industrial Economics Journal of Industry, Competition and Trade Journal of Institutional and Theoretical Economics Journal of Law and Economics Journal of Law, Economics, and Organization Journal of Marketing Journal of Marketing Research Journal of Political Economy Journal of Retailing Journal of the European Economic Association Management Science 2011 Distinguished Service Award 2012 Meritorious Service Award 2013 Distinguished Service Award Marketing Science Operations Research Production and Operations Management Quantitative Economics Quantitative Marketing and Economics Quarterly Review of Economics and Finance RAND Journal of Economics Review of Industrial Organization Ad-hoc Editor: Management Science (2013) Press Mentions:

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