Effective Print Media That People Will Read

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1 Effective Print Media That People Will Read Special Topics: Extension and Adoption Miles Hakoda Office of Communication Services College of Tropical Agriculture and Human Resources University of Hawai i at Mānoa

2 Does it take an artist to create effective print media?

3 What makes print media effective?

4 Basic Design Elements Line Color Shape Text Photo Space (negative space/white space)

5 Basic Principles of Design Alignment Proximity Contrast Repetition

6 Alignment Use alignment to: Create order Organize elements on a page Group elements Create connections

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9 Proximity Proximity: Nearness of an object to another. In design, proximity creates a connection between grouped elements on a page. Visually groups elements that are connected to each other.

10 Camping Tent Campfire Sleeping bag Hiking Backpack Carpentry Nail Jig Saw Plywood Sandpaper Dowel Camping Tent Campfire Sleeping bag Hiking Backpack Carpentry Nail Jig Saw Plywood Sandpaper Dowel

11 Camping Tent Campfire Sleeping bag Hiking Backpack Carpentry Nail Jig Saw Plywood Sandpaper Dowel Camping Tent Campfire Sleeping bag Hiking Backpack Carpentry Nail Jig Saw Plywood Sandpaper Dowel

12 Plant Disease Jan PD- 63 Food Safety and Technology June 2011 FST- 44 Rusts of Acacia koa: Atelocauda digitata (Gall Rust) Scot Nelson Department of Plant and Environmental Protection Sciences oa, Acacia koa Gray, the woody monarch of Hawai- K - eases of A. koa in Hawai i and one of the most important of all diseases of Acacia mangium Atelocauda digitata A Review of Mobile/Modular Slaughter and Processing Technology Matthew Stevenson and Glen Fukumoto Department of Human Nutrition, Food and Animal Sciences Background During the era of low fuel and feed costs and high demand for beef, shipping calves to the mainland for digitata Atelocauda A. koa A. digitata on some Acacia the systemic infection of A. koa resulted in a sharp decline of the feeding industries in Mexico. Except where otherwise noted, all photos by M. Stevenson and used with permission of TCEDC. Concurrent with the decline of these industries and A young witches broom on a branch terminal of Acacia koa on Saddle Road on the island of Hawai i in 2005, caused by the plant pathogenic rust fungus Atelocauda digitata. The brown coloration is due to the masses of erumpent rust spores emerging through the epidermis. The hypertrophic phyllodes are swollen, distorted, and twisted. The branch s growth pattern and elongation are abnormal. The fungus eventually will consume all of the plant s cells, killing the seasonal or new growth (Photos are by S. Nelson, unless otherwise noted.) 2008 and beef cattle inventory for the state of Hawai i according to USDA National Agricultural Statistics Service Broiler 5 0 Dairy 10 2 Layer 11 5 Swine (selected) ( 04) Slaughterhouses Beef Cows 82,000 ( 04) 82,700 For example, the Hawaii Department of Agriculture s cal products, and the 2009 Governor s State of the State address called for action now to increase Hawai i s food cies such as schools, prisons, and hospitals to purchase Published by the College of Tropical Agriculture and Human Resources (CTAHR) and issued in furtherance of Cooperative Extension work, Acts of May 8 and June 30, 1914, in cooperation with the U.S. Department of Agriculture. Andrew G. Hashimoto, Director/Dean, Cooperative Extension Service/CTAHR, University of Hawai i at M noa, Honolulu, Hawai i ability, marital status, arrest and court record, sexual orientation, or status as a covered veteran. CTAHR publications can be found on the Web site < Published by the College of Tropical Agriculture and Human Resources (CTAHR) and issued in furtherance of Cooperative Extension work, Acts of May 8 and June 30, 1914, in cooperation with the U.S. Department of Agriculture, under the Director/Dean, Cooperative Extension Service/CTAHR, University of Hawai i at M noa, Honolulu, Hawai i ability, marital status, arrest and court record, sexual orientation, or status as a covered veteran. CTAHR publications can be found on the Web site <

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14 Contrast Contrast is created when you place two different or opposite elements together Contrast allows important things to pop out at the reader You can create contrast with font style, size, or color

15 Camping Tent Campfire Sleeping bag Hiking Backpack Camping Tent Campfire Sleeping bag Hiking Backpack BETTER ETTER Carpentry Nail Jig Saw Plywood Sandpaper Dowel Carpentry Nail Jig Saw Plywood Sandpaper Dowel

16 amping ent ampfire leeping bag iking ackpack Camping Tent Campfire Sleeping bag Hiking Backpack Camping Tent Campfire Sleeping bag Hiking Backpack Camping Tent Campfire Sleeping bag Hiking Backpack arpentry ail ig Saw lywood andpaper owel Carpentry Nail Jig Saw Plywood Sandpaper Dowel Carpentry Nail Jig Saw Plywood Sandpaper Dowel Carpentry Nail Jig Saw Plywood Sandpaper Dowel

17 Repetition To repeat or do again This principle of design states that you should repeat some aspect of the design throughout the entire project The use of repetition makes the entire project look connected Use repetition in your fonts, bullets, colors, alignments, or any other graphic treatment

18 IMPACT REPORT Q4 F O U R T H Q U A R T E R People, Place, Promise F O U R T H Q U A R T E R Q4 College of Tropical Agriculture and Human Resources Peo p l e, Pl ace, Pro m i se Many of the traditions that make up our cultural mix place great importance on learning from and showing respect to senior members of the family. Teaching and Learning. Hawai i is a state that values its elders. Many of the traditions that make up our cultural mix place great importance on learning from and showing respect to senior members of the family, and our percentages of multigenerational households and citizens over 65 are higher than the national average. Last quarter s Impact Report focused on the many ways CTAHR works to nurture the youth of our state, and now we continue by looking at how the College likewise reaches out to our kūpuna. This quarter s Impact Report shows how three departments both offer help to, and acknowledge, the wisdom and service of our elders. Family and Consumer Sciences offers several extension programs aimed at family caregivers, both grandparents raising grandchildren and other family members caring for older relatives. The Center on the Family maintains a vital database on the demographics of aging and the elderly in the Islands, used alike by policymakers, professional advocates, and the public. And professors and nutritionists in the Human Nutrition, Food and Animal Sciences department help keep seniors bodies and minds strong and healthy with research-based tips on food and lifestyle choices. All this makes sense when we consider how CTAHR has always been blessed with senior teachers and mentors, some of whom have been with the College for more than half a centur y and who continue to make important contributions today. Aloha, Maria Gallo Dean and Director of CTAHR The founding college of the University of Hawai i, established

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22 Fats: essential for good health Fat is the most energy dense nutrient in our diet. Per gram, it provides more than twice the energy that carbohydrates and proteins provide. Our body relies on fat for fuel at rest and during light physical activity. Additionally, some types of fat such as come from foods. Our body cannot make these types of fat. Omega-3 and omega-6 functions such as regulating blood pressure, oleic acid, reduce risk factors of cardiovascular disease. Avocados so many to choose! Look for these avocado names at your local grocery storeor farmers market. Nutritional Value of Hawaii grown Avocados avocados have proportionally more WOW! More than just fattyac i ds When choosing fat sources in your diet, choose foods that provide additional nutrients. Mayo Olive Oil Sharwil Avocado Avocados are a source of protein, dietary Helpful hints Need your avocado to ripen faster? Place it in a paper bag to speed the ripening process. A ripe avocado should indent slightly when squeezed. After you cut your avocado, squeeze a prevent it from turning brown. Cut avocado will stay fresh for 2-3 days in your refrigerator. Wrap it tightly in plastic wrap. One serving of avocado is 2 Tbsp Just the right amount acids, they also pack a lot of calories for sandwich condiments such as mayonnaise or salad toppings such as dressing, because avocados provide additional vitamins and minerals. To maintain your body weight, you ll likely need to substitute avocado for other high energy foods such as nuts and oils. A moderate avocado intake, not more than 2/3 cup of avocado per day, can improve your health. Dare to compare Nutritionally, avocados and nuts have a lot in also have carotenoids such as beta-carotene. Our body can transform beta-carotene into vitamin A, which is critical for our sense of vision.

23 Fats: essential for good health Fat is the most energy dense nutrient in our diet. Per gram, it provides more than twice the energy that carbohydrates and proteins provide. Our body relies on fat for fuel at rest and during light physical activity. Additionally, some types of fat such as come from foods. Our body cannot make these types of fat. Omega-3 and omega-6 functions such as regulating blood pressure, oleic acid, reduce risk factors of cardiovascular disease. Avocados- so many to choose! Look for these avocado names at your local grocery storeor farmers market. Nutritional Value of Hawaii-grown Avocados composition. Compared with California-grown More than just fatty acids WOW! When choosing fat sources in your diet, choose foodsthat provide additional nutrients. Sharwil Mayo Olive Oil Avocado Serving (Tbsp) Energy (kcal) Total Fat (g) Protein (g) Carbohydrate (g) Dietary Fiber (g) Avocados are a source of protein, dietary Helpful hints Need your avocado to ripen faster? Place it in a paper bag to speed the ripening process. A ripe avocado should indent slightly when squeezed. After you cut your avocado, squeeze a bit it from turning brown. Cut avocado will stay fresh for 2-3 days in your refrigerator. Wrap it tightly in plastic wrap. One serving of avocado is 2 Tbsp Just the right amount Avocados are a great substitute for sandwich condiments such as mayonnaise or salad toppings such as dressing, because avocados provide additional vitamins and minerals. To maintain your body weight, you ll likely need to substitute avocado for other high energy foods such as nuts and oils. A moderate avocado intake, not more than 2/3 cup of avocado per day, can improve your health. Dare to compare Nutritionally, avocados and nuts have a lot avocados also have carotenoids such as betacarotene. Our body can transform beta-carotene into vitamin A, which is critical for our sense of vision.

24 tial for good health energy dense nutrient in our it provides more than twice carbohydrates and proteins ody relies on fat for fuel at light physical activity. ome types of fat such as s. Our body cannot make at. Omega-3 and omega-6 as regulating blood pressure, ce risk factors of cardiovascular so many to choose! avocado names at your local farmers market. Nutritional Value of Hawaii grown Avocados avocados have proportionally more WOW! More than just fattyacids When choosing fat sources in your diet, choose foods that provide additional nutrients. Mayo Olive Oil Sharwil Avocado Avocados are a source of protein, dietary Helpful hints Need your avocado to ripen faster? Place it in a paper bag to speed the ripening process. A ripe avocado should indent slightly when squeezed. After you cut your avocado, squeeze a prevent it from turning brown. Cut avocado will stay fresh for 2-3 days in your refrigerator. Wrap it tightly in plastic wrap. One serving of avocado is 2 Tbsp Just the right amount acids, they also pack a lot of calories for sandwich condiments such as mayonnaise or salad toppings such as dressing, because avocados provide additional vitamins and minerals. To maintain your body weight, you ll likely need to substitute avocado for other high energy foods such as nuts and oils. A moderate avocado intake, not more than 2/3 cup of avocado per day, can improve your health. Dare to compare Nutritionally, avocados and nuts have a lot in also have carotenoids such as beta-carotene. Our body can transform beta-carotene into vitamin A, which is critical for our sense of vision. Fats: essential for good health Fat is the most energy dense nutrient in our diet. Per gram, it provides more than twice the energy that carbohydrates and proteins provide. Our body relies on fat for fuel at rest and during light physical activity. Additionally, some types of fat such as come from foods. Our body cannot make these types of fat. Omega-3 and omega-6 functions such as regulating blood pressure, oleic acid, reduce risk factors of cardiovascular disease. Avocados- so many to choose! Look for these avocado names at your local grocery storeor farmers market. Nutritional Value of Hawaii-grown Avocados composition. Compared with California-grown WOW! More than just fatty acids When choosing fat sources in your diet, choose foodsthat provide additional nutrients. Sharwil Mayo Olive Oil Avocado Serving (Tbsp) Energy (kcal) Total Fat (g) Protein (g) Carbohydrate (g) Dietary Fiber (g) Avocados are a source of protein, dietary Helpful hints Need your avocado to ripen faster? Place it in a paper bag to speed the ripening process. A ripe avocado should indent slightly when squeezed. After you cut your avocado, squeeze a bit it from turning brown. Cut avocado will stay fresh for 2-3 days in your refrigerator. Wrap it tightly in plastic wrap. One serving of avocado is 2 Tbsp Just the right amount Avocados are a great substitute for sandwich condiments such as mayonnaise or salad toppings such as dressing, because avocados provide additional vitamins and minerals. To maintain your body weight, you ll likely need to substitute avocado for other high energy foods such as nuts and oils. A moderate avocado intake, not more than 2/3 cup of avocado per day, can improve your health. Dare to compare Nutritionally, avocados and nuts have a lot avocados also have carotenoids such as betacarotene. Our body can transform beta-carotene into vitamin A, which is critical for our sense of vision.

25 ential for good health st energy dense nutrient in our m, it provides more than twice at carbohydrates and proteins r body relies on fat for fuel at ing light physical activity., some types of fat such as oods. Our body cannot make f fat. Omega-3 and omega-6 ch as regulating blood pressure, duce risk factors of cardiovascular s so many to choose! se avocado names at your local eor farmers market. Nutritional Value of Hawaii grown Avocados avocados have proportionally more WOW! More than just fattyacids When choosing fat sources in your diet, choose foods that provide additional nutrients. Mayo Olive Oil Sharwil Avocado Avocados are a source of protein, dietary Helpful hints Need your avocado to ripen faster? Place it in a paper bag to speed the ripening process. A ripe avocado should indent slightly when squeezed. After you cut your avocado, squeeze a prevent it from turning brown. Cut avocado will stay fresh for 2-3 days in your refrigerator. Wrap it tightly in plastic wrap. One serving of avocado is 2 Tbsp Just the right amount acids, they also pack a lot of calories for sandwich condiments such as mayonnaise or salad toppings such as dressing, because avocados provide additional vitamins and minerals. To maintain your body weight, you ll likely need to substitute avocado for other high energy foods such as nuts and oils. A moderate avocado intake, not more than 2/3 cup of avocado per day, can improve your health. Dare to compare Nutritionally, avocados and nuts have a lot in also have carotenoids such as beta-carotene. Our body can transform beta-carotene into vitamin A, which is critical for our sense of vision. Fats: essential for good health Fat is the most energy dense nutrient in our diet. Per gram, it provides more than twice the energy that carbohydrates and proteins provide. Our body relies on fat for fuel at rest and during light physical activity. Additionally, some types of fat such as come from foods. Our body cannot make these types of fat. Omega-3 and omega-6 functions such as regulating blood pressure, oleic acid, reduce risk factors of cardiovascular disease. Avocados- so many to choose! Look for these avocado names at your local grocery storeor farmers market. Nutritional Value of Hawaii-grown Avocados composition. Compared with California-grown WOW! More than just fatty acids When choosing fat sources in your diet, choose foodsthat provide additional nutrients. Sharwil Mayo Olive Oil Avocado Serving (Tbsp) Energy (kcal) Total Fat (g) Protein (g) Carbohydrate (g) Dietary Fiber (g) Avocados are a source of protein, dietary Helpful hints Need your avocado to ripen faster? Place it in a paper bag to speed the ripening process. A ripe avocado should indent slightly when squeezed. After you cut your avocado, squeeze a bit it from turning brown. Cut avocado will stay fresh for 2-3 days in your refrigerator. Wrap it tightly in plastic wrap. One serving of avocado is 2 Tbsp Just the right amount Avocados are a great substitute for sandwich condiments such as mayonnaise or salad toppings such as dressing, because avocados provide additional vitamins and minerals. To maintain your body weight, you ll likely need to substitute avocado for other high energy foods such as nuts and oils. A moderate avocado intake, not more than 2/3 cup of avocado per day, can improve your health. Dare to compare Nutritionally, avocados and nuts have a lot avocados also have carotenoids such as betacarotene. Our body can transform beta-carotene into vitamin A, which is critical for our sense of vision. More than just fattyacids When choosing fat sources in your diet, choose foods that provide additional nutrients. Mayo Olive Oil Sharwil Avocado More than just fatty acids When choosing fat sources in your diet, choose foodsthat provide additional nutrients. Sharwil Mayo Olive Oil Avocado Serving (Tbsp) Energy (kcal) Total Fat (g) Protein (g) Carbohydrate (g) Dietary Fiber (g) 0 0 2

26 Basic Principles of Design Alignment Proximity Contrast Repetition

27 Helpful links Scientific Posters Brochures