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1 3-7 November 2008 Cannes gartner.com/eu/symposiumfall The center of insight and actionable advice. Leave conventional thinking behind. Get the perspective your business needs to succeed. Analysis, advice, forecasting and networking, for IT and business professionals navigating today s most complex challenges. Mastermind Interview Keynotes Early Bird Special: Save 300 Take advantage of our Early Bird Discount Register by 5 September 2008 Ian Livingston CEO, BT Group Steve Chambers, CIO, Visa Europe Brought to you by Gartner, the world s leading IT authority

2 2 Overview Contents 2-3 Overview 4 Keynotes 5 Symposium Communities 6-9 Tracks & Sessions 10 Maximizing your Symposium Experience 11 Gartner Research 12 ITxpo 13 Sponsors The uncertainty principle Any way you look at it, these are interesting times. Economic uncertainty meets disruption and innovation. There are many ways to respond. You can focus on cost containment; invest now to take advantage; get your operations and governance in order; or press ahead into new markets and new opportunities. Only two things are certain: standing still is not one of your options. And IT will play a critical role in whichever road you take. That s where this year s Gartner Symposium/ITxpo comes in. It s a fresh new program with all the breadth and depth of insight to help you drive your strategy and sharpen your tactics. Of the eight super-tracks, there s a new track on IT in the Business all the ways IT can contribute to business outcomes. Plus a new focus on benchmarking and case studies as tools for improvement. On the innovation front, you ll dive into the brave new worlds of cloud computing, enterprise social software, green information technology and the latest on SOA. On the management side, you ll learn about new cost control levers, the latest security strategies, airtight governance and intelligent consolidation. Your budgets may or may not be tightening but there s one event all year that you don t want to miss. And you re about to read all about it. See you in Cannes! Hot Topics Business Platforms Business Process Management Change Management CIO & CEO agenda Cloud Computing Consumerization Cost Cutting Globalization Green Information Technology IT Security Outsourcing & Offshoring Software-as-a- Service (SaaS) Virtualization REGISTER NOW Visit gartner.com/eu/symposiumfall or call +44 (0)

3 Overview 3 Who should attend CIOs, CEOs, CTOs and their direct reports Business leaders involved in IT decisions Technology and business strategy executives Application managers, developers & integrators Business intelligence executives and professionals Business process management leaders Enterprise architects and planners Financial services and government Infrastructure & operations executives and managers IT professionals What Is Symposium/ITxpo? Gartner Symposium/ITxpo is the industry s largest and most strategic conference for senior IT and business professionals. It s the only place and time you can brainstorm with the IT world s most sought-after independent analyst community and thousands of fellow professionals. What s on offer IT network and Telecom managers IT security, risk & compliance managers IT sourcing and purchasing managers Portals, collaboration and knowledge managers Program & portfolio managers Technology investors and venture capitalists Technology and service providers Deep discussion of critical issues & real world advice 8 Super-Tracks With More Than 200+ Sessions & Workshops 2 Mastermind Interview Keynotes Sponsor Case Studies NEW! CIO Interviews & End-User Case Studies Unbiased reports, reviews and recommendations Gartner Analyst One-on-One Meetings with over 80 analysts Analyst Briefi ngs Analyst/User Roundtables Practical how-to advice Gartner Tutorials Learning Labs: Hands-On Testing Interactive Workshops & Roundtables Full spectrum of solutions in one place ITxpo Showcase divided into solutionled Marketplaces Solution Provider Sessions Sponsor Meeting Programs ITxpo Theater Magic Quadrant Reviews Perspectives and opinions from your peers Role-based Facilitated Peer-to-Peer Networking Sessions Networking Lunches & Receptions Benefits of attending Better IT investment decisions Greater impact from existing resources A priority plan of attack, short and long term Faster responsiveness to business needs Benchmarking of performance Skills development Achievable migration strategies Tighter enterprise security A health check of plans and projects A short list of ideal vendor partners The center of insight and actionable advice

4 4 Keynotes The Keynotes Strategic Insights from the visionaries. Take the very best in the business. Brief them to challenge this high-powered audience. And stand back. Mastermind Interview Keynotes Mastermind Interview Keynotes are a highlight of Gartner Symposium/ITxpo. Come and hear technology s leading CEOs & CIOs reveal corporate strategy, product direction and provide frank insight that you just don t hear elsewhere. Ian Livingston, CEO, BT Group Ian Livingston was appointed chief executive of BT Group on 1 June Previously, he was chief executive of BT Retail, a position he held from February Prior to this, Ian was group fi nance director for BT Group from April Before joining BT, Ian was, from 1997, group fi nance director of the Dixons Group. He joined Dixons in 1991 and his career with the electrical retailer spanned a number of operational and fi nancial roles, both in the UK and overseas. Earlier in his career Ian held senior management positions at the 3i Group and the Bank of America International. He was a director of Freeserve from its inception. Ian is also a non-executive director of Celtic plc. He holds a BA in economics from Manchester University and qualifi ed as a chartered accountant in He is 43 years old. Steve Chambers, CIO, Visa Europe In his role Steve Chambers is responsible for the management of Visa Europe s regional data center, the ongoing systems development and delivering a new payments architecture. The CIO role ranges from putting hardware and software into place, through to establishing Visa systems across Europe and providing customer support. Steve has spent a working lifetime in the payments sector on the supplier side, broadening his range in IT, marketing and sales director roles. Prior joining Visa he worked for ACI as Vice President and for First Data Resources as Head of Information Technology. Steve joined Visa in Gartner Analyst Keynotes Symposium is kicked off on Tuesday by the Gartner Analyst Opening Keynote which will delve into the business imperatives that are or should be driving key technology strategies and investments. Consider this a wake up call, not just for your week but also your year. You won t want to miss it. The closing keynote on Friday will bring together everything you have heard during the week into some powerful actionable advice for 2009 make sure you re there to steal a march on the competition! NEW! IT Leader Sessions: By Popular Demand In response to audience demand, we are pleased to introduce a new track of end-user sessions to the 2008 agenda inviting senior IT & business executives from leading European organizations to the stage to discuss real-life case studies and best practices. Including both CIO Interview sessions and IT Leader Case Study presentations, these candid sessions are designed to complement the Gartner agenda with a tactical viewpoint from different industries, including both the success stories and the pitfalls to avoid. Confirmed speakers include: Haider Rashid CIO, ABB Group Dario Scagliotti CIO, Pirelli Group An FT hosted panel: CIOs and other C-Level execs and Gartner analysts addressing and debating key IT in the Business topics Check gartner.com/eu/symposiumfall or speakers as they are announced! REGISTER NOW Visit gartner.com/eu/symposiumfall or call +44 (0)

5 Symposium Communities 5 Symposium Communities: High-Value, Role-Based Networking The right connections. The ideal content. Made easy. Symposium Communities are networking groups designed around your responsibilities or primary area of interest. As part of a community, you ll exchange information all week with peers and further your learning in the process. Symposium Communities include the following nine groups, along with subcategories of roles within them: Applications Application Development, Application Integration, Business Applications Management Business Intelligence & Information Management Business Intelligence, Analytics, Portals, Content Management and Collaboration Business Process Improvement Business Process Management and Improvement CIO CIOs, CTOs and other senior IT executives Enterprise Architecture Enterprise Architects and Planners Infrastructure & Operations Data Center, IT Operations, Networking, Wireless, Mobile Program & Portfolio Management Program, Project and Portfolio managers Security & Risk Management CISOs, Security Professionals, Risk Managers, Compliance and Audit Sourcing & Vendor Relationships IT and Business Process Outsourcing, Offshoring, Procurement Register today! The Benefits Begin As Soon As You Sign Up. Symposium Communities is a complimentary benefi t with your conference registration, and includes all of the following: Pre-Event Recommended Agenda(s) Preparatory Audio conference with Key Gartner Analysts Community Created Survey At Symposium/ITxpo Symposium Community Identifi cation Badges Monday-Afternoon Symposium Community Kick-Off Sessions Monday-Evening Symposium Community Cocktail Reception Analyst/User Roundtables Focused on Community Topics Community Lounges Post-Event Trip Reports The Insider A monthly centered on your area of interest Symposium Community Kick-Offs Monday 3 November Start the week right at Symposium Community Kick- Off sessions on Monday-afternoon. Meet with fellow professionals facing the same challenges. Hear Gartner Research predict the top priorities for your role, the technologies and trends that will have the greatest impact, and how you can most profi tably navigate the week s agenda. Get prepared, revved up and ready to go! See Monday sessions* on pages 6 9. Symposium Communities Online After you have registered for the event you will receive an inviting you to participate in Symposium Communities Online a tool for people matching, search, discussion boards, polling, and more. Collaborate, network, build relationships and share best practices with your industry peers before, during, and after the event. Ready to Join a Symposium Community? It s the best way to get the most from Symposium. When you register for Symposium/ITxpo 2008, you can choose to join up to two Symposium Communities that best fi t your interests. Watch for suggested agendas by role at gartner.com/eu/symposiumfall The center of insight and actionable advice

6 6 Tracks and Sessions The Eight Supertracks of Symposium/ITxpo 2008 The agenda for Symposium/ITxpo 2008 rolls up into more than three dozen tracks across eight supertracks that deliver on our audience-defined needs and expectations. It is a mix of management and technology insight and advice that positions our senior-level IT and business audience to make the strategic, organizational and technology-investment decisions needed to weather the current economic challenges and emerge with a competitive edge. Workshops and kick off sessions* from on Monday 3 November. Opening Keynote and main sessions start at on Tuesday 4 November. Please see agenda builder to view the conference program by day, by track, by speaker and vertical sector. Super Track 1 IT in the Business Now more than ever, business leaders need to understand and need to have quantified for them how IT can serve the dual roles of cutting costs while also driving competitive advantages. This track will empower IT leaders to communicate with their business partners in business language. This means knowing their problems within the context of your industry, and the business imperatives that drive their priorities. IT in the Business Scenario CEO Concerns 2008: Business Leader s Top Concerns and How IT Should Address Them Dealing With the Downturn Radical IT Cost Cutting for Business Transformation 25 Ways to Cut IT Costs Attract and Retain Customers Who Is the Consumer and What Do They Want? More Than a Pretty Face: How Good User Experience Delivers Business Value Build an Innovative and Agile Organization Forget Technology: Innovation Is a People Problem! The Leading Edge: Business Innovation in Mastering the Hype Cycle: How to Choose the Right Innovation at the Right Time Improve Critical Processes and Workflows Becoming a Strategy-Driven Organization: How Business Process and Performance Management Makes this Happen Program and Portfolio Management: Unlocking Business Value through Just Enough Process Improve Workforce Effectiveness The Big Bang: Demand for Advanced Leadership Explodes in the Connected World Preparing for Digital Natives Joining Your Workforce Managing in the 21st Century: The New Frontier Manage Risk, Compliance and Enterprise Governance Driving Business Performance Through Effective Risk Management and Executive Communication Maximize Profitability and Competitiveness IT Success Is All About Business Benefi ts The Business Case for Business Applications Super Track 2 IT Acquisition and Vendor Management Strategies to Maximize Performance IT sourcing options have never been more prolific or more complex. Understanding when to buy vs. lease, own vs. rent, outsource vs. insource will not only affect your financial results but could have a profound impact on business performance. In this track we explore the vast array of new options for sourcing IT products and services. We will contrast the old methods with the new and present tools, techniques and frameworks to help you develop the best sourcing strategies for your business. Attendees will also learn to effectively evaluate and manage IT vendors to maximize performance. Are You Making Sound IT Investments? Alternative Delivery and Acquisition Models are Changing How IT Conducts its Business Forget about Procuring Software Business Scenario Licensing is the Name of the Game Network Sourcing and Contracting- Protecting the Enterprises in Turbulent Times Place Your IT Services and Sourcing Bets Wisely Outsourcing, Offshoring and Alternative Models: Transcending Cost for Agility and Growth Executing Alternative Delivery: Next Generation Outsourcing Global Sourcing: Managing the Evolution of Global Delivery Gartner s Top 30 Locations for Offshore Services Perfecting the Three Pillars of Vendor Management Contract, Relationship and Performance* REGISTER NOW Visit gartner.com/eu/symposiumfall or call +44 (0)

7 Tracks and Sessions 7 Super Track 3 Strategic Initiatives: Acting on Disruptions and the Opportunities They Create The politics and science of global warming, rising energy costs and environmental concerns loom large in planning. So do disruptive innovations rewriting the script for data centers (modernization, virtualization and containerization) and software (open source, forced migrations and new sourcing options such as SaaS). Disruptive patterns are emerging from known, lower-order phenomena to create large-scale higher-order consequences. We will include the ever important future technology scan as well as special research reflecting unconventional thinking where we will expose maverick thinking within the analyst community. Cloud Computing and Web Platforms The Cloud Computing Scenario Web Platforms: The Foundation for Cloud Computing Solutions Application Platform as a Service: a Foundation Technology for the Cloud business Emerging Trends and Technologies Top 10 Strategic Technologies for 2009 The 2008 Gartner Scenario: The Current State and Future Direction of the IT Industry Enterprise 2.0: Social Software and Enterprise Performance Social Networking and The Future of CRM Bring Facebook, Wikipedia and Del.icio.us in-house: Why Consumer Social Software is Better Than What You Are Paying For How Consumerization, Green IT and Other Mandates Will Change Your Life IT s Role In A Low Carbon Economy Gartner and WWF s Green Rating for Major Vendors and Service Providers Exploiting Consumerization, Technology Democratization and User Responsibility The Rule of the Megavendors Software Megavendor Competition Through 2012 Unconventional Thinking Maverick: Machiavelli s Guide to IT: If Niccolo were a CIO Maverick: Do you Know Where Your Data Is? Why You Shouldn t Care Maverick: The End of the Line for IT Organizations? Type Z IT and What It Could Mean for You Maverick: Learning to Love Bug-Ridden, Unpredictable IT Super Track 4 Enterprise Architecture and Strategic Planning in a Turbulent World Change without integrated enterprise architecture and strategic planning leads to reactive and fragmented tactical responses, wasted resources and funding, and loss of competitive advantage. The dominance of global economies, the evolution of new business and computing models, and the emergence of digital natives in the workplace render authoritative and controlling IT practices obsolete. This dynamic will forever change the role, scope and practices that have defined IT in the past. This track will show how, whilst embracing this evolution, IT can continue to keep delivering and supporting technology-driven solutions. Enterprise Architecture Scenario: Achieving EA Excellence: The Now and Future of EA Enabling Real Business Change With Enterprise Business Architecture Myth and Legend Busting: What Enterprise Architecture Is Not* Enterprise Architecture and Strategic Planning in a Turbulent World Why the Best Enterprise Architects Don t Work Too Hard Changing Nature of the World, Business, IT: Enterprise Architecture s Place in IT (and the Business) Putting the Enterprise in Context: Leveraging the Right Emerging Technologies for Business Advantage Performance Management and Benchmarking Deliver and Demonstrate EA and Strategic Planning Impact With Performance Management Benchmarking IT: How Much Should You Spend and Where? Benchmarking the Environmental Impact: How Green is Your IT? Program and Portfolio Management The Scenario for Program and Portfolio Management Leaders: Small Steps and Quick Wins PPM Maturity: Walking the Walk PMO: Meeting the Need of All Your Constituents*

8 Tracks and Sessions 8 Super Track 5 Process, Applications and Information The increasing demand from the business to support innovation and agility has forced IT departments to reexamine their assets, take advantage of emerging and evolving technologies, methodologies and disciplines. This includes an introspection of core applications, data, processes, portals and middleware. Understanding how SOA, BPM, MDM, Business Intelligence and Data and Content Management affect these layers is a must. Additionally companies should not only examine their present state, they should strive to understand how the portfolio of parts, process and people is rapidly changing and converging. Companies that do so will have the competitive edge, companies that don t will be rendered obsolete by their consumers. BPM: The Path to Business Value and Process Modernization Harnessing BPM for Business and IT Transformation The Evolving Markets for BPM Technologies Building a Business Process Competency Center (BPCC)* Becoming a Strategy-Driven Organization: How Business Process and Performance Management Makes this Happen Enterprise Applications: Capture Customers, Cap Costs and Push Productivity Enterprise Applications Scenario: How ERP, CRM and SCM Will Evolve To 2012 The ERP Process Integrity Cathedral Versus The Best of Breed Innovation Bazaar Sleeping With The Enemy: Aligning IT With ERP, CRM and SCM Users If You Had An Application Strategy, What Would It Look Like?* Governance: The Glue for Agility, Innovation and Control Governing and Managing Applications Organizations Managing and Integrating Multiple Portals Through Effective Governance and Smart Technology Choices The Hall Pass is Repealed: The Evolution of Application Lifecycle Management Practitioner s Guide: How to Make Agile Waterfall Breathing Life Into Prescriptive Practices Data Management: Maximize the Value of Data and Master Data Information Governance Tools and Techniques to Manage Risk The Master Data Management Scenario Best Practices for Data Quality Improvement: Delivering Data You Can Trust Business Intelligence and Performance Management: Increasing Your Business IQ Maximizing Business Value and Avoiding the Fatal Flaws of Business Intelligence Building the Business Case for Business Intelligence and Performance Management Using Corporate Performance Management To Understand the Drivers of Profi tability and Deliver On Strategy Defi ning a BI Competency Center to fi t your organization BI and Information Management Leaders Scenario* Application Development, Integration and SOA: Leverage and Extend The Future of Integration in a Post Web 2.0 World Choosing a Platform Technology Stack for a SOA Project Practitioner s Guide: Best Practices in Enterprise Wide SOA Initiatives Road Map for Service-Oriented Development The Future of Software: Planning Strategies for Success Realities of SaaS: The Effect On Your Application Strategy The Future of Software: Caution! Massive Disruption Ahead Portals, Content and Collaboration: Optimizing User Experience Investments Can the CIO Survive Microsoft Sharepoint? Taming the Beast Harnessing the Social Software and Collaboration Explosion Portal of the Future Moving Beyond Web 2.0 Enough About Google: The Future of Enterprise Search for the Rest of Us Super Track 6 Business and Technology Leadership: Delivering the Difference Business expectations for IT challenge the CIO s ability to deliver at a time when resources are under pressure. Those expectations are at the heart of your 2009 plans and commitments. As the enterprise needs to change, so too the CIO must lead and change IT s contribution, capability, operations and his or her own leadership role in the enterprise. In this track CIOs will discover the new tools and skills required to deliver the business and technology leadership needed to make a difference in 2009 and reshape their future & the future of IT. Building IT Capability: The Quest for Talent Designing the IT Organization for Maximum Effectiveness Does your IT Organization have What it Takes? Building 21st Century Bench Strength in the IT Organization Integrating the Transformation of Business and IT: Charting the Winning Course Lean IT: Practices and Realities Changing the Cost Structure of IT Best Practices For Applying Lean In IT Going Green: The CIO s Role in Enterprise Wide Environmental Sustainability Technology Leadership in the Enterprise Delivering the Difference: the 2009 CIO Agenda Jump Start 2009: Strategy and Planning* The Nine Steps to Shared Services Success Planning For Uncertainty: How Do CIOs Align With Business Strategy In Changing Times? The CIO s Personal Challenge Top Political Landmines Faced by CIOs: Surviving and Thriving The Futuristic CIO

9 9 Tracks and Sessions Title Super Track 7 Infrastructure Infrastructure is what makes business dreams a reality. Technologies such as multicore, virtualization and telepresence will provide new application and implementation opportunities for the business. Computational models such as SOA and cloud computing will revolutionize both sourcing and implementation decisions. New concepts such as context and communications aware applications will demand new infrastructure. And against this background megavendors are fighting to make their technology stack your future infrastructure and users are covertly redefining the infrastructure by bringing new devices and applications into the enterprise. The next decade of infrastructure will pose greater opportunities and challenges than ever before. Infrastructure Scenario Gartner s Infrastructure and Operations Maturity Model: A Road Map to Business Alignment IT Infrastructure & Operations Consolidation: Best Practices* Infrastructure: Business Communications The Mobile and Wireless Scenario The Unifi ed Communications Scenario Network Outsourcing: Fixed and Mobile Opportunities Infrastructure: Client Computing Architectures and Technologies Desktop Virtualization: What, how and why you should care Choosing the right Client Computing Architectures for your Business Pocket Power: The Annual Update on Mobile Devices Infrastructure: Servers, Storage and Computation The Green Datacenter Pays Off The Future of Your Server and Storage Infrastructure The Great Virtualization Dilemma of the Next Decade Super Track 8 IT Operations Management and Security IT Operations Management and IT Security are two distinct disciplines with different mandates, but with overlapping and integrative processes. As IT moves towards service oriented architectures and dynamic resource and service provisioning, both security and operations management requirements need to be designed into the application architecture and into the IT infrastructure, in a way that enables rather than impedes agility. Increasing Security and Reducing IT Risk Information Security Scenario Structuring a Strategic Plan for IT Risk Management Surviving the Threats Posed By The Consumerization of IT The Impact of ITIL V3 on Governance, Risk and Compliance Strategies Articulating the Business Value of Information Security Better Integrating Security And Privacy Into Sourcing* Transforming IT Operations Management IT Operations Management Scenario: Trends, Directions and Market Landscape Putting People First: Organizing and Staffi ng IT Infrastructure and Operations (I&O) CMDB Hurry up and wait! What, Why and How of IT Service Portfolio Management and IT Service Catalogs Improving Network Operations: Simplify, Automate and Evolve Network Management to a Services Mindset Performance Management and Capacity Planning in a Connected, Componentized and Virtualized World Symposium The Gartner event allows us to plan for the future, prepare for the arrival of the digital native and align our systems and processes to meet the challenges of the future with confi dence. Colin Coghill, Director of IT, University of Leeds REGISTER NOW Visit gartner.com/eu/symposiumfall or call +44 (0)

10 10 Maximizing your Symposium Experience The beauty of the Symposium experience is that it blends a mixture of session types with opportunities to interact with our analysts, your peers and some of the world s leading solution providers. Scenarios: A present view of the future. A feature of the conference session lineup, Scenarios set the stage for what s coming in a technology or service area for the next several years. Based on solid forecasts from the industry s most respected analysts. Mavericks: Unconventional Thinking Of course, no one can really predict the future. But the more informed you are, the more possibilities you ve considered, the better prepared you ll be. These Unconventional Thinking sessions delve into worthwhile what-if scenarios to give you a new perspective. Gartner Compares In these intriguing sessions, Gartner analysts contrast top technology and service providers to determine which ones perform best. They re unrestrained, unbiased, tough and thorough assessments. Suggestion: take a lot of notes! Interactive Workshops An opportunity to work in groups to frame and resolve role-based activities, business-it alignment, collaboration and performance problems. Your Conference: Your Agenda Use the on-line Agenda Builder to select your conference sessions and schedule them in your calendar. Be prepared. Choose a recommended personal agenda on-line. By your role, by your industry, by topic area, or by business outcome. Take Away Solutions Online access to all of the Gartner sessions, that s over 200 hours of collated Gartner research to take back to the offi ce! Gartner Analyst One-on-Ones Meeting face-to-face with Gartner analysts is a key benefi t for those attending Symposium/ITxpo. Bring your issues. Talk one-on-one or as a small group with an unbiased Gartner expert. Get the highly qualifi ed advice you and your business needs to plan intelligently. Reserve up to three 30-minute sessions. Visit gartner.com/eu/symposiumfall to learn more and to sign up. Analyst/User Roundtables All end-user attendees at Symposium/ ITxpo are invited to register for Analyst/User Roundtables. These 60-minute discussions, moderated by a Gartner analyst, are focused around Symposium Communities and offer valuable peer-to-peer exchange on issues integral to your business. Visit gartner.com/eu/symposiumfall to learn more about this year s sessions. Networking at Symposium More ways than ever before to share your experiences and swap stories. Drinks receptions, country delegation hospitality, solution-provider and smaller role and industry gatherings are everywhere. Symposium Communities Everyone is part of at least one community. Symposium lets you meet your peers and learn directly from people grappling with the same kind of challenges. ITxpo: Access the Solutions you Need In the ITxpo solutions showcase, discover the cutting-edge solutions from best-ofbreed providers and up-and-comers, in a no-hype atmosphere where knowledge is king. Discover. Compare. Evaluate. Come visit the booths, theaters and learning labs that will deliver the information you need to make the right decisions. Get More from Gartner Visit the Gartner Research Demonstration Center to explore the customized tools tailored to the specifi c activities of your role and learn how you can access daily insights from Gartner. Have your team meeting at Symposium this year! More heads. More understanding. Many companies optimize their presence at Symposium/ITxpo by sending teams and hold offsite meetings during the week. It s a great way to bring teams located in different offi ces together and we provide facilities for you to hold meetings. Also one person cannot fully capture 200 not-to-be-missed sessions, news-making keynotes, and the vast array of tech solutions at ITxpo, so it is more effective to divide and conquer! Team registration discount Register 5, pay for 4. (Team Discount applies to Standard rate bookings only only one discount applies). Team benefits for teams of 10+ A complimentary meeting room for 2 hours 1 hour session with the Analyst of choice (subject to availability) Concierge service onsite Access to the exclusive SymClub lounge Complimentary companion pass to the Special Event. Complimentary gift for each team member Advice and support on building personalized agendas for your team, contact us for more details. * Teams are from the same company. It s easy to register a Team Select a team captain to coordinate arrangements at your end. Call +44 (0) to register (you must register all team members at the same time with payment to be eligible for the program and identify a team lead).

11 Why Gartner? 11 Why Gartner? As the world s largest provider of information technology research and analysis, it s only natural that Gartner would host the largest, most comprehensive IT and business conference every year. But it s not our size that s important, it s our stature. Here is what has contributed to that hard-earned reputation: Gartner is independent and unbiased. You can trust our advice and information, and take action with thorough comprehension and complete confi dence. In fact, 65% of the Fortune 100 and 80% of the Global 500 support their key technology decisions with Gartner insight. Gartner clients turn to us to help guide their investment and growth with market-share and forecast data gathered as we monitor the behavior of high-tech and telecom providers across 175 technology segments and fi ve global regions. We track down the facts, not merely assemble and regurgitate them. Our value is based on deep understanding of market segments and is the culmination of exhaustive effort and intensive research. Gartner has over 4,000 associates and more than 1,200 analysts and consultants worldwide, serving clients around the world in 75 countries. Gartner has sophisticated tools and vast resources you can t find anywhere else. Using Gartner Magic Quadrants and Gartner MarketScopes, our clients can continually monitor their provider portfolios. These methodologies are standards for market analysis in 175 technology segments. Gartner Hype Cycles are used by technology providers and investors as well as end users to track and monitor the commercial viability of 1,400 technologies and trends in 75 IT, business and consumer markets. Clients improve business performance by benchmarking their spending and best practices against our IT performance repository (the largest in the industry), which draws on 5,500 IT environments a year. Best-in-class benchmarking of IT industry and networking with IT peers. Tomas Elken, Head of IT Solutions, Ericsson Magic Quadrants Symposium Gartner Magic Quadrants are a culmination of research in a specifi c market, offering a wideangle view of the relative positions of the market s competitors. Focus on Industries In addition to highlighted case studies from different industry leaders focusing on specifi c best practices unique to different sectors, recommended tracks will be available on the Agenda Builder for the following industry verticals: Financial Services Manufacturing Telecommunications Public sector Retail Energy & Utilities Media Empowering Business Executives to Work Effectively with their IT Peers Increasingly it falls to business executives to make technology related decisions, yet the challenge falls to IT professionals to address problems and opportunities in terms the business understands. Through our Super Track IT in the Business, Symposium offers an opportunity that will empower Business and IT leaders to communicate effectively and achieve real business results through technology. Symposium is a must for all business leaders tasked with making better technology decisions. Symposium The Gartner Conference provided me the opportunity to step out of the daily context, jump out of the box and see a broad overview of the industry trends! Ivica Pavic,SAP

12 12 ITxpo ITxpo The Ultimate Technology Solutions Showcase The Symposium/ITxpo Showcase features a huge range of leading-edge solution providers ready to talk about innovative technologies & services that can help you today. Based around our community lounges and marketplace theaters, the showcase acts as a hub for interaction and learning, not to mention being a great place to grab a cup a coffee between sessions and relax at our ITxpo receptions at the end of the day! ITxpo Marketplaces Aligned with our agenda content & Symposium Communities, our ITxpo showcase is arranged by Marketplaces to make it easy to fi nd solution providers relevant to your needs. This makes Symposium an ideal place to make investment decisions, with the ability to hear the latest advice from Gartner analysts, and then speak directly to senior executives from the relevant vendors, all in one place! Marketplaces include: Application Development & Integration Business Applications Business Intelligence & Data Warehousing Business Process Management Data Center & IT Operations Enterprise Architecture Enterprise Networking Outsourcing & IT Services Portals, Content & Collaboration Project Portfolio Management Security Wireless & Mobile Symposium Excellent overviews on key topics and good research on how and where the industry is challenged with good suggestions on how to tackle these challenges Sylvia Steinmann, CIO, Swiss Reinsurance Company Marketplace Theaters: Immersion Learning Join Gartner analysts and our Premier Sponsors in ITxpo Marketplace Theaters for fast-paced presentations on key technology directions aligned with each Marketplace. Gartner Analysts focus on Magic Quadrants & Marketscopes while each Premier Sponsor will host snapshot sessions including product announcements, case studies, road maps, and product visions. Learning Labs: Hands On Testing An attendee favorite, Learning Labs immerse you in intense, half-hour supertutorials. Join 20 other attendees while you sit at a designated workstation working with an instructor to test, explore and understand the features of the industry s emerging products. Solution Provider Sessions These 45-minute sessions, given by our sponsors and their end-user clients, provide you with valuable information and practical case study insights on the deployment of some of the market s most fascinating solutions. REGISTER NOW Visit gartner.com/eu/symposiumfall or call +44 (0)

13 Sponsors 13 Premier Sponsors AT&T Autonomy Autonomy is a global leader in infrastructure software for the enterprise and is spearheading the meaning-based computing movement. Autonomy s technology forms a conceptual and contextual understanding of any piece of electronic data including unstructured information, be it text, , voice or video. Autonomy s software powers the full spectrum of mission-critical enterprise applications. BT BT is one of the world s leading providers of communications solutions and services operating in 170 countries. Principal activities include networked IT services; local, national and international telecommunications; higher-value broadband and internet products and services and converged fi xed/ mobile products and services. Hewlett Packard As a global leader in information technology, HP applies new thinking and ideas to simplify our customers technology experiences. Our goal is to continuously improve the way our customers from individual consumers to the largest enterprises live and work by providing simple, valuable and trusted experiences with technology. AT&T is the largest communications holding company in the world by revenue and is recognised as the industry leader in serving large business customers, serving millions of businesses on six continents, including all of the Fortune Visit us on our booth to discover how your company can benefi t from AT&T s expertise and global portfolio of solutions. Sponsors include* NEC Corporation NEC delivers technology and professional services ranging from server and storage solutions, digital presentation and visual display systems to biometrics security, optical network, radio communication and IP voice and data solutions. The company serves carrier, SMB and large enterprise clients across multiple vertical industries. Discover how NEC empowers you through innovation. Become a Sponsor Increase Your Exposure High-Impact Exhibit Opportunities! Call +44 (0) or european. exhibits@gartner.com Vanco Vanco is the leading assetlight global Managed Network Service Provider. Part of Reliance Globalcom, Vanco sources and integrates infrastructure from the most suitable carriers on a global basis. It provides enterprise clients with cost-effective, fl exible, optimized and fully managed network solutions. Its clients include BA, Ford, Kelly Services, Mitsubishi, Pilkington and Siemens. Verizon Business Verizon Business operates the world s most connected public IP network and uses its industry-leading global-network capabilities to offer large-business and government customers an unmatched combination of security, reliability and speed. The company integrates advanced IP communications and information technology products and services to deliver leading enterprise solutions including managed services, security, mobility, collaboration and professional services. Architecting the Enterprise ASG AT&T Autonomy BT CA Wily Cordys Dell Corporation Limited Exalead Hewlett Packard ILOG Interactive Intelligence Kingston Technology LANDesk Software Microgen NEC Corporation NTT Communications OPNET Technologies Pallas Athena Qualcomm SEEBURGER AG Sympac TietoEnator T-Systems Vanco Verizon Business Vivisimo VMware Silver Media Partner Media Partners *As of 27 June 2008 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a trademark of Gartner, Inc. or its affiliates. All other brands are trademarks of their respective owners. E&OE. SYMDM

14 Return address: Gartner, Global DM, PO Box 952, Crawley, RH11 7WG, United Kingdom How to register Online: gartner.com/eu/symposiumfall Call: +44 (0) Registration Rates Standard rate: Ð4250 Early Bird: Ð3950 (offer ends 5 September 2008) Public Sector: Ð3000 All rates above exclusive of French 19.6% 5 for 4 discount available on standard rate bookings only, one discount applies Gartner Clients: We also accept Gartner Symposium Tickets in full payment, please contact your Gartner Account Manager for details before registering. Sign up early and save $300 Register by 7 September and take $300 off the standard registration fee for this great Gartner event. Send 5 people for the price of 4! When five colleagues from the same company register and pay at the same time, the fifth colleague may attend FREE! (Discount applies to standard price bookings only). 3-7 November 2008 Cannes gartner.com/eu/symposiumfall

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