WorkingClix TM. In strategic partnership with

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2 Results are never click deep WorkingClix TM 1 Impressions Clicks 2 User Activity Optimization 4 3 Dedicated Landing Pages Conversion Tracking 5 6 ROI Analysis The WorkingClix Advantage

3 Standard Campaign Management Process Optimizing pay-per-click and elevating ROI Through collaborative client consultations, YRMC defines and highlights both obvious and often hidden client performance expectations including characterization of their most relevant customers, their geographic location and tendency to shop within a dedicated area. Most importantly, we distinguish specific customer actions that bring the highest value to the client. Keyword & Contextual Research YRMC applies proprietary tools and global strategies to identify and shortlist keywords that return the highest value = elevated conversion potential+ cost effectiveness. From often hundreds of Keywords that surface during the initial research, YRMC s proprietary process identifies the most effective Keywords and eliminates low yield words and their unnecessary expense. Continued High Performance Guarantee YRMC continuously delivers optimal results by regular monitoring of website traffic logs to ensure that target traffic from relevant Keywords drives client attention. Negative match types are automatically filtered out as irrelevant traffic to facilitate priority attention where results are proven the highest. For display advertising, we identify the most relevant and effective context, location, directories and content for producing call to action display advertising. Based on audience demographics and behavioral profiles, YRMC additionally identifies the most effective set of sites for publishing and refreshing action driving display advertisements.

4 Benefits of PPC Speed: you can achieve Instant Rankings Position Management: Control your position Branding: you can have attractive descriptions in your ads Instant Updates: Keywords can be deleted added or updated instantly Analytics: ROI, Cost per lead and acquisition can be calculated Planning: very useful in planning pre launch work volumes Product launches: new products can be advertised instantly with PPC Ranking on Competitive terms can be achieved instantly. No architectural changes required for Search Engine Unfriendly sites Rapid adaptation capability- breaking news, seasonal sales etc. Targeting specific geography, languages etc.

5 Ad Copy & Display Creatives A well written ad copy increases the CTR (Click Through Rate) of your Campaign. Also, well written copy separates the serious visitor from the casual ones. Thereby, leading to improvements in the ROI of the Campaign. When the Ads show up for exactly what the user has in mind, and by providing quick, relevant and accurate information to the visitor, YRMC achieves high levels of ROI with PPC campaigns. YRMC Display Creatives have a record of getting industry s highest traction. Though our display ads carry an air of simplicity in design, they regularly prove to be profound in grabbing attention and action. A significant amount of experimentation is performed at low budgets to arrive at the optimal campaign mix that offers high ROI. We perform continuous AB Split Testing and multi variate landing page testing to ensure continuous improvements in CTR, Conversions and ROI. PPC Bid Management In the PPC space, it is very easy to bleed money by over bidding or loose opportunities by under bidding. Our team will continuously monitor your Keywords bid and Cost data to ensure optimal ROI for your campaign. Landing Page Optimization Landing Page constitutes the most crucial aspect of any PPC campaign and particularly for Google Adwords. We continuously test and monitor the efficacy of landing pages and bring in improvements for higher conversion rates. Moreover, we specialize in powering the landing with cool technologies like Live Chat, Click 2 Call and cool widgets etc. Our landing pages are fun to use for the visitors and get higher conversions.

6 TM WorkingClix Proforma Report: Click Summary

7 WorkingClix Value Added Services Hands-on Google Support YRMC customers enjoy hands-on support for campaign management and optimization directly from Google India Team. User Activity Optimization In the PPC space, it is very easy to bleed money by over bidding or loose opportunities by under bidding. Our team will continuously monitor your Keywords bid and Cost data to ensure optimal ROI for your campaign. Clicks, Conversions and ROI Analysis In close consultation with our clients, we develop models to assess the ROI of various campaigns based on the conversion value of actionables. Proforma Report: From Impressions to ROI

8 Proforma Report: Campaign Performance

9 Brandhill Marketing Solutions Private Limited 205/A/A, MLAs Colony, Road 12 Banjara Hills, Hyderabad India Tel: info@brandhill.com Your Results Marketing Company LLC 1089, Rancho Santa Fe Road Encinitas, CA , USA Tel: doug@yourresultsmarketing.com